agribusiness management system ABMS

1. MD SALMAN ANJUM
Section- 2
16PGDMABPM-70

2. Saurabh Kumar & Albinder Dhindsa

3. Studied at IIT Delhi
Went to work in US after
graduation.
Worked in Transportation &
Logistics co. with Saurabh.
Completed MBA from Columbia
Joined Zomato & worked there
for 3 years.
Joined full time at Grofers.

4. Founder : Saurabh Kumar and AlbinderDhindsa
Starting Year : December 27, 2013
Headquarters Gurgaon
Human Capital 2000 (2015)
Revenue
Business Type
$166.5 million(November 2015)
B2B & B2C
Investors Softbank, sequoia capital &Tiger
Global
Current Cites in Work 17 cities(In gujarat “Surat” and
“Ahmedabad” )

5. Type Private
Industry Internet
Founded December 27,2013
Founded By Saurabh Kumar
Albinder Dhindsa
Headquarter Gurgaon, Haryana
Area Served India
Key People Saurabh Kumar
Albinder Dhindsa
Varun Khurana (CTO)
Services E-Commerce
(online shopping)
Number of Employees 2000-2500 (2016)
Website Grofers.com

6.  Grofers is a local Mobile E-Commerce Platform that is transforming the
shopping experience for people like you, by connecting them to local store.
 It helps you order grocery, bakery, fruits & vegetables and other products that you
need everyday from your mobile phone.
 Currently, Grofers clocks 20,000 orders a day at an average ticket size of Rs 750. It
generates 85% of its orders from the top 11 cities. In Gurgaon alone, 74 delivery
boys service 800-1,000 orders a day.
 Grofers has ramped up the IT team, which has some 150 people., the company now
has 750 staff members apart from 2,000 delivery boys employed in a third-party
entity Local delivery guaranteed within 90 minutes for order within 4km of pick
up point.
 User can order through mobile app and Grofers website get everything delivered to
their doorstep quickly.
 Source: http://www.financialexpress.com/industry/online-grocer-grofer-clocks-
rs-24-lakh-loss-p-d-ceo-albinder-dhindsa-says-worse-is-over/323833/

7.  Aim: “To become the ONE-Stop shop for all your daily
needs.”
 Vision: “To build out our network to all top cities so
that Consumers anywhere can rely on Grofers to get
Quick deliveries to their Doorstep from trusted local
retailer.“
-Saurabh Kumar
 Website:- grofers.com

8.  For best of prices, deals and offers; order online in cities
 The delivery service is operational in 25 cities:
Agra, Ahmedabad, Bengaluru, Bhopal,
Bhubaneswar, Chandigarh, Chennai, Delhi,
Gurgaon, Hyderabad, Indore, Jaipur, Kanpur, Kochi,
Kolkata, Lucknow, Ludhiana, Nagpur, Noida,
Madurai, Mumbai, Pune, Ranchi, Surat and Vadodara.

9. Lowest prices guaranteed on Patanjali, Aashirvaad,
Pampers, Maggi, Saffola, Huggies, Fortune, Nestle,
Amul, MamyPoko Pants, Surf Excel, Ariel, Vim,
Haldiram's and others.

10. It is a System of ON DEMAND LOGISTICS.
Their business Idea is Delivery in core sense.
They are not grocery but specialized delivery
service for grocery Items for now.
They work HYPERLOCAL and hence can do
delivery faster.

11. Consumer
Application
CityAdmin
Delivery Boy LocalStore
GetOrder
Takeorder
Sendto DeliveryBoy
TakeProduct From
Local store
Deliver to
Consumer

12. Getting in touch with a Merchant
Deciding upon Commission.
Photographs of products clicked by Grofers
team.
Finalization of Contract.
Going Live.

13. Sales of local stores have gone up to 30%.
Local Merchants are taking advantage of the
online trading boom.
They don’t have to separately take care of
delivery and supply logistics.
Covering large market than before.

14. Saves time
Get rid of standing in long queues.
Promised delivery time is 90 minutes or
less.

15.  Grofers also have inventory now in some cities.
 They call it “Superstore”.
 When customer placed orders for any product from website or mobile
phone, the nearest warehouse receives the order.
 The order gets assigned to a shopper. The shopper gets through the
aisles and picks all the items in order.
 He checks for the right items ,taking care of proper quality and
quantity and keeping close eye on the expiry date.
 All the items are carefully picked and placed in a crate.
 The shopper hands over the crate at the billing desk.
 All the items are then scanned and marked in the billing software.
 2 bills are there, one for customer and other for the tracking .
 The crate is further moved to packing and packed separately.
 Every individual order is packed in a separate crate. And sealed using
plastic tags which helps in right delivery of items.
 The crates are moved to delivery vans and delivered items to the
customer

16.  Grocery & Staples
 Breakfast & Dairy
 Namkeen
 Noodles & Pasta
 Hair Care
 Tea
 Bakery
 Fruits & Vegetables
 Flowers
 Baby Care
 Pet Care
 Meat & Sea food
 Cosmetics
 Electronics

17. • Browse Stores: Choose multiple stores to order from and get the
deliveries quickly
• Easy search options: Search stores by the locality where you want to
get delivery
• Large variety of products: View the list of items each store has and
search from over 1,20,000 products. We update this list daily to
ensure no items are out of stock
• Store price guarantee: Do not pay anything more than what the store
charges. We will refund any difference from the store price at the
time of delivery
• 100% return and exchange policy: Didn’t like the product? Return it
at the time of delivery, no questions asked
• Scheduled deliveries: We get it all delivered at a time convenient for
you

18. Order equal to or above 500/- : Free Delivery:
( Depends upon store and locality)
Eg. In Bangalore min Rs. 500 and In Kochi,
Min. Rs.1000 order for free delivery in some
store.
Order below 500/- : Delivery charge of 29/-
100 replacement/refund policy for defective
items

19. Grofers is currently bearing 10% loss (including
operational cost). But has good potential according
to its Investors.
But this is the lowest for any similar company.
Currently building business on the basis on
customer satisfaction.
.

20. BigBasket
Postmates
Peppertap
Zopnow
Localbanya

21.  One of the first companies to
operate a Inventory less
Hyperlocal delivery business
model.
 Biggest portfolio of products in
this type of business model.
 Operating in 27 cities in
India including all major
metro cities.

22.  Mobikwik
 Paytm
 Visa
 MasterCard
 Maestro
 American Express
 Sodexo
 Net Banking
 Pay on Delivery
 Grofers Cash

23.  Online food and grocery retailer Grofers claims it has
tripled sales between February 2017 through
November 2017 and it is exiting this year at
a revenue annual run rate of Rs.1000 crore.
“At Grofers, sales tripled between February and
November, 2017 and we are exiting this year at a
revenue annual run rate of Rs.1000 crore. Our average
daily order volumes are now at 25,000 - a near 200%
jump from the start of the year," said Albinder Dhindsa
, co-founder & CEO, Grofers.
 Source : ETRetail.com