Learn how to create a culture of recognition in this December 2013 webinar featuring Globoforce's Derek Irvine and Madeline Laurano of the Aberdeen Group.

1. Driving a Culture of
Employee Recognition
Madeline Laurano
Research Director,
Human Capital Management
December 10, 2013

2. Webinar cohosts
Madeline Laurano
Research Director, Talent
Acquisition Solutions, Aberdeen
Derek Irvine
Vice President, Client Strategy &
Consulting, Globoforce

3. Building Your Winning Culture of
Recognition

5. Aberdeen Maturity Class Framework
P
A
C
E

Best-in-Class
Industry
Average
Laggard
What you need to do to
become Best-in-Class

What processes you
should have in place

What you need to
measure

Organizational changes
you might want to make

Data / Knowledge
management
considerations

Technologies you should
evaluate

6. Drawn from our World Class Research


Studying hundreds
of organizations
and their
strategies
Covering a wide
variety of
industries and
geographies

7. Our Agenda
 Current
State of Employee
Recognition
 Impact on Employee
Engagement
 Key Trends in Recognition
 Social Recognition
 Analytics
 Selecting the Right
Provider

9. Top Pressures

10. Four Trends Impacting Today’s Workforce
1

11. Do You Have a Formal Recognition Program?
1

12. Barriers to Employee Recognition
1

13. Employee Recognition Drives Engagement
95% of organizations stated that they believe
rewards and recognition programs improve
employee engagement
1

14. The Greatest Impact on Engagement
1

15. Fast Facts
50%
of Organizations say HR is
responsible for Employee Engagement
27% say the Lines of Business Managers
are responsible
1

16. Fast Facts
62%
of Organizations are able to link
organizational profitability to employee
engagement.
1

17. Yet…
Only
42% of Employees Are More Engaged
1

18. Key Trends to Employee Recognition
Rewards vs. Recognition
 Contingent Labor
 Strong Communication
 Company Culture
 Gamification
 The Power of Social Recognition
 Analytics
 The Role of Technology

1

19. Rewards vs. Recognition
1

20. Flexible Workforce Matters
2

21. Gamification
TASK-BASED
BEHAVIOR-BASED
2

22. Social Recognition
2

23. Analytics
2

24. Fast Facts
60%
of Organizations Have a Budget for
Recognition
32% say their budget has increased this
year
2

25. Key Recommendations

Gain Executive Support

Communicate Your Recognition Strategy

Measure the Effectiveness

Invest in the Right Providers
2

26. Key Criteria for Vendor Selection
2

27. Thanks for your interest in our research!

Madeline Laurano
Research Director
madeline.laurano@aberdeen.com
617-854-5304

Globoforce
www.globoforce.com
888-743-6723
@globoforce
2