About UCI Applied Innovation: UCI Applied Innovation is a dynamic, innovative central platform for the UCI campus, entrepreneurs, inventors, the business community and investors to collaborate and move UCI research from lab to market. About the Cove @ UCI: To accelerate collaboration by better connecting innovation partners in Orange County, UCI Applied Innovation created the Cove, a physical, state-of-the-art hub for entrepreneurs to gather and navigate the resources available both on and off campus. The Cove is headquarters for UCI Applied Innovation, as well as houses several ecosystem partners including incubators, accelerators, angel investors, venture capitalists, mentors and legal experts. Follow us on social media: Facebook: @UCICove Twitter: @UCICove Instagram: @UCICove LinkedIn: @UCIAppliedInnovation For more information: cove@uci.edu http://innovation.uci.edu/

1. The 13 Biggest Mistakes
Entrepreneurs make in
presenting to Angels.
By,
Don Kasle

2. • # 1 – ISIDU-what you do?
>> Tell us where we are going –
up front.

3. We evaluate and remove
contaminated pollutants in
subterranean geological levels
with the most effective alacrity
and highest efficiency.

4. We evaluate and remove contaminated
pollutants in subterranean geological
levels with the most effective alacrity and
highest efficiency.
---------------------------------------------
We analyze and clean dirt –
faster, more thoroughly, &
less costly than anyone.

5. • # 2 --
You did not
“Get Me at Hello”!

6. • # 3 -- P.S. does not come at
the end -- but rather at the
beginning.
>> Problem//Solution

7. • #4 -- The 5 HOW's:
>> How much do you need?
>> How will you use the money
(use of funds)?
>> How much will be needed in
the future and when?
>> How do you make money
(revenue model)?
>> How much revenue have you
achieved?

8. • #5 –
This Little Piggy Went to Market
Is your Market Size
ACCURATE?

9. • #6 --
Customers versus Constituencies
>> Do you know the difference?
>> You must address BOTH
>> Marketing strategies for each.

10. • #7 --
What is the MOST IMPORTANT thing
you can share with an Angel Investor?
TPCo=RPCu

11. • # 8 --
Do You Have Competition?
Answer – YES, YES, YES
----------------------------------------------
-Do you have a Competitive Matrix?

12. • #9 -- Financial Pitfalls:
>> Not enough time
>> Too much hockey
>> Valuation Valuation Valuation

13. • #10 -- Overall Presentation:
>> SP vs IP –
IP needs to win.

14. • #11 -- Starting Team –
not Varsity Material
>> Too modest.
>> Not focused on why you.
>> OK to admit Management Gaps.

15. • #12 --
“Dudup, Dudup, Dudup . . . .
. That’s all folks.”
Not Good Enough!

16. • #13 -- You Flunked Q&A
>> You win every argument.
>> What time is it?
>> 3 Ears.