This management presentation summarizes Ülker, a leading Turkish confectionery company. It outlines Ülker's position as the market leader in biscuits, chocolate and cake categories in Turkey, with market shares of 48%, 49% and 33% respectively. The presentation also discusses Ülker's strategy of streamlining its product portfolio, improving margins through a simplified distribution network under its parent company Yildiz Holding, and pursuing international expansion into high growth markets. Financial targets include achieving revenues of ~TL 2.6 billion in 2013 with EBITDA margins expanding to 11-11.5%.