MJ Card aims to provide virtual medical marijuana evaluations through a mobile app, allowing physicians to remotely evaluate and recommend MMJ to patients. The solution leverages video technology to connect patients with physicians for HIPAA-compliant evaluations. If qualified, physicians can electronically recommend MMJ and send recommendations to dispensaries if requested. The business model involves fees per patient-physician connection, split between physicians and the service, as well as targeted advertising of local dispensaries. Projections estimate over $3 million in annual revenue nationally by connecting over 70,000 patients annually to physicians for MMJ evaluations and renewals.
MEDICATION REMINDER AND HEALTHCARE – AN ANDROID APPLICATIONijmpict
This is an Android-based application in which an automatic alarm ringing system is implemented. It
focuses on doctor and patient interaction. Patients need not remember their medicine dosage timings as
they can set an alarm on their dosage timings. The alarm can be set for multiple medicines and timings
including date, time and medicine description. A notification will be sent to them through email or message
inside the system preferably chosen by the patients. They can search doctor disease wise. The patients will
get the contact details of doctors as per their availability. Also the users can see different articles related to
medical fields and health care tips. The system focuses on easy navigation and good user interface. Many
such Medical Reminder Systems have been developed where a new hardware is required but in our work
we have made an attempt to develop a system which is economical, time-saving and supports medication
adherence.
eHealth or digital health refers to all health care services that use the internet and online tools. It aims to provide better care at lower costs through patient satisfaction. eHealth encompasses technologies like telemonitoring, mobile health, and connected care. It features informing and educating patients, collecting and analyzing data, enabling communication, and facilitating shared decision making to optimize health care processes and outcomes. eHealth takes many forms through computers, medical devices, apps, and future technologies. It is a broad concept that can start with small, customized online services for patients that provide efficiency while allowing health organizations to learn and develop integrated, multidisciplinary, and participatory care over time.
The document is an internship report submitted by Kottala Lakshminarayana summarizing their market research study on Medvizr, a healthcare platform that allows consumers to find trusted doctors based on reviews. The report includes an introduction to the study objectives and methodologies used. It then provides an analysis of the healthcare industry and Medvizr's company profile, product features, vision, mission and policies. Key findings from the study suggest opportunities exist in the youth market. Suggestions are made around increasing awareness, building Medvizr's brand image and organizing free medical camps.
This document discusses various applications of kiosks in healthcare settings. It describes how kiosks can be used for patient check-in and registration to streamline paperwork processes, lower costs, and improve patient experiences. Kiosks are also discussed as a tool for wayfinding within large healthcare campuses. Providing wellness information via kiosks placed in retail stores and pharmacies is highlighted as a growing trend. The document also briefly mentions using kiosks for visitor management and access control. Overall, the key benefits of healthcare kiosks discussed are increased efficiency, lower labor costs, improved language support, faster payment collection, and better delivery of information to patients.
Digital technology advancements like Internet of Things (IoT)
* Wearable technologies
* Blockchain
* Robotics
* Big data
*Advanced analytics are changing consumer perceptions
Digital Health: Medicine at the CroosroadsSteven Peskin
This document discusses the implications of mobile health and social media in clinical practice. It describes the three components of digital health as applications, devices, and infrastructure. Mobile technologies and social media have tremendous potential to improve care delivery, patient safety, information dissemination, and chronic disease management. The document outlines how physician communities on social media can facilitate knowledge sharing and discusses the growth of medical apps. It predicts that mobile health and social media will become integrated into everyday healthcare through digital tools and communities.
MJ Card aims to provide virtual medical marijuana evaluations through a mobile app, allowing physicians to remotely evaluate and recommend MMJ to patients. The solution leverages video technology to connect patients with physicians for HIPAA-compliant evaluations. If qualified, physicians can electronically recommend MMJ and send recommendations to dispensaries if requested. The business model involves fees per patient-physician connection, split between physicians and the service, as well as targeted advertising of local dispensaries. Projections estimate over $3 million in annual revenue nationally by connecting over 70,000 patients annually to physicians for MMJ evaluations and renewals.
MEDICATION REMINDER AND HEALTHCARE – AN ANDROID APPLICATIONijmpict
This is an Android-based application in which an automatic alarm ringing system is implemented. It
focuses on doctor and patient interaction. Patients need not remember their medicine dosage timings as
they can set an alarm on their dosage timings. The alarm can be set for multiple medicines and timings
including date, time and medicine description. A notification will be sent to them through email or message
inside the system preferably chosen by the patients. They can search doctor disease wise. The patients will
get the contact details of doctors as per their availability. Also the users can see different articles related to
medical fields and health care tips. The system focuses on easy navigation and good user interface. Many
such Medical Reminder Systems have been developed where a new hardware is required but in our work
we have made an attempt to develop a system which is economical, time-saving and supports medication
adherence.
eHealth or digital health refers to all health care services that use the internet and online tools. It aims to provide better care at lower costs through patient satisfaction. eHealth encompasses technologies like telemonitoring, mobile health, and connected care. It features informing and educating patients, collecting and analyzing data, enabling communication, and facilitating shared decision making to optimize health care processes and outcomes. eHealth takes many forms through computers, medical devices, apps, and future technologies. It is a broad concept that can start with small, customized online services for patients that provide efficiency while allowing health organizations to learn and develop integrated, multidisciplinary, and participatory care over time.
The document is an internship report submitted by Kottala Lakshminarayana summarizing their market research study on Medvizr, a healthcare platform that allows consumers to find trusted doctors based on reviews. The report includes an introduction to the study objectives and methodologies used. It then provides an analysis of the healthcare industry and Medvizr's company profile, product features, vision, mission and policies. Key findings from the study suggest opportunities exist in the youth market. Suggestions are made around increasing awareness, building Medvizr's brand image and organizing free medical camps.
This document discusses various applications of kiosks in healthcare settings. It describes how kiosks can be used for patient check-in and registration to streamline paperwork processes, lower costs, and improve patient experiences. Kiosks are also discussed as a tool for wayfinding within large healthcare campuses. Providing wellness information via kiosks placed in retail stores and pharmacies is highlighted as a growing trend. The document also briefly mentions using kiosks for visitor management and access control. Overall, the key benefits of healthcare kiosks discussed are increased efficiency, lower labor costs, improved language support, faster payment collection, and better delivery of information to patients.
Digital technology advancements like Internet of Things (IoT)
* Wearable technologies
* Blockchain
* Robotics
* Big data
*Advanced analytics are changing consumer perceptions
Digital Health: Medicine at the CroosroadsSteven Peskin
This document discusses the implications of mobile health and social media in clinical practice. It describes the three components of digital health as applications, devices, and infrastructure. Mobile technologies and social media have tremendous potential to improve care delivery, patient safety, information dissemination, and chronic disease management. The document outlines how physician communities on social media can facilitate knowledge sharing and discusses the growth of medical apps. It predicts that mobile health and social media will become integrated into everyday healthcare through digital tools and communities.
How People, Process, and Technology Lead to Healthcare Patient Access Best Pr...Dana Gardner
Transcript of a discussion on how caregiver organizations on-board and manage patient access services and how people, process, and technology combine to improve how those patients perceive their total healthcare experiences.
SmileDirectClub (SDC) has filed a lawsuit against the Michigan Dental Association (MDA) for false light and trade libel based on an article published by MDA. The article insinuates that SDC is practicing dentistry without proper licensing and oversight in Michigan and raises safety concerns, despite SDC's model involving treatment decisions being made by licensed Michigan dentists using SDC's teledentistry platform. SDC alleges the article was published with reckless disregard for the truth in order to steer customers away from SDC and toward MDA members. SDC is seeking damages for harm done to its business relationships and reputation in Michigan.
Patient relationship management on the cloudComidor
The document discusses patient relationship management (PRM) systems and their benefits. It notes that as populations age, healthcare organizations want to improve patient satisfaction and care through stronger relationships. A PRM allows for more personalized treatment, improved understanding of patient needs and monitoring of care. It benefits both patients and healthcare organizations by providing a more customer-centric environment. Moving a PRM system to the cloud can further connect systems and data to improve inter-clinic communication and focus on patient health. The cloud provides cost-effective and secure storage of protected health information while allowing access from anywhere.
The document describes a mobile app called eMedToday Hospital Mobile App that is designed to engage patients digitally and strengthen the relationship between hospitals and patients. It discusses how smartphones and mobile technology can transform healthcare by allowing targeted health information delivery and increased productivity. The app aims to provide patients with daily health content, a medical library, doctor questions/answers, health trackers, ebooks and hospital event information. Its goals are to create a personalized healthcare experience for patients, boost the hospital brand, and facilitate preventative care through an engaging digital platform.
This document provides an overview of the emerging Direct Primary Care (DPC) medical practice model. DPC charges monthly fees directly to patients, rather than billing insurance, in exchange for primary care services. The history of DPC is traced back to the late 1990s when some practices in Seattle began adopting this model. Key principles of DPC include a direct financial relationship with patients, increased time with providers, accessibility, and avoiding incentives of fee-for-service billing. The document examines several early DPC organizations, regulatory issues, perspectives of payers and consumers, and how technology supports the DPC model.
Digital Hospitals: The Future of Acute Caresambiswal
Advances in digital health technologies are transforming hospitals into more efficient and patient-centric environments. By embracing technologies like electronic medical records, artificial intelligence, remote monitoring devices, and telehealth, hospitals can provide real-time access to patient data, enable remote care, shorten hospital stays, and reduce healthcare costs. This shift is leading to a new healthcare landscape with more services delivered in outpatient settings and patients taking a more active role in their care.
A connected patient is a satisfied patient. Interactive patient care (IPC) technology empowers patients and increases communication between patients and hospital staff. IPC increases patient satisfaction, which leads to higher hospital reimbursements, more loyal patients, and improved financial performance for hospitals.
Pharma must change the ways it deals with physicians and patients. These three digital health technology companies will revolutionize the way Pharma does business.
How to Protect Patient Data in an Increasingly Social Healthcare IndustryPerficient, Inc.
Connected care and social media are changing how patients interact with healthcare providers. This allows easier access to care and information for patients. It also helps providers improve quality, reduce costs, and increase efficiency through tools like remote monitoring, virtual visits, and care collaboration between patients and providers. However, organizations must ensure proper security and privacy of patient data as interactions move online and information is shared more widely.
The document discusses how mobility solutions can improve healthcare workflows and patient experiences. It describes how mobility enables access to information anywhere, improves decision making, and streamlines communication. It then provides examples of how mobility can benefit various stakeholders in a hospital including patients, physicians, nurses, labs, administrators, and operations teams.
Healthcare SICG is a consulting group that provides self-insured healthcare plans as an alternative to expensive fully insured plans. It partners with stop loss insurers, universities, employers, physicians, pharmacies, and wellness partners. Healthcare SICG's business model focuses on utilizing technology like apps to promote self-management and increasing patient-clinician interaction while offering customized healthcare plans at a lower cost than traditional insurance through services, usage fees, and brokerage fees. The company's competitive advantage comes from its use of technology, value-added services, and patient satisfaction to differentiate itself in the marketplace at a lower cost.
Voice assistants in healthcare delivering contactless patient experienceEnterprise Bot
Healthcare voice assistants today are not limited to delivering canned responses to consumers, rather facilitates remote diagnostics & care while ensuring compliance.
Perficient Perspectives: The Evolution of Social Media in HealthcarePerficient, Inc.
Healthcare organizations continue to navigate the transforming healthcare industry and identify new avenues to engage with consumers outside of the facility walls. In a fast-paced, information-dominated world, successfully interacting with consumers may seem like a daunting task. The key is to connect with consumers where they are and provide them with actionable health and wellness information they need to live a healthier life.
When you think of social media in healthcare you might think it is a tool for marketing, but it goes much farther than that. Sure, social media can be used to attract and retain consumers, but social media can also be a powerful tool to reduce healthcare costs and help with chronic disease and population health management.
Healthcare organizations are in varying stages of becoming social enterprises, from social innovators like Mayo Clinic to those beginning the journey to developing a comprehensive social media strategy.
In this perspective, we take a look at the evolution of social media in healthcare and discuss what social media in healthcare will look like in the future.
This document discusses how the rise of internet access and online health information has empowered patients and changed the dynamics of the patient-doctor relationship. It notes that many patients now come to appointments armed with online research and want to participate more actively in medical decisions. While this has challenges for doctors, it also provides opportunities to improve communication and care through shared knowledge and decision making. The relationship is shifting from a paternalistic model to a partnership with informed patients.
How do patients learn and seek healthcare information? What influence does technology have on patient healthcare communication? Our Patient Healthcare Communications report explores the answers to these questions and more.
This document discusses patient loyalty in healthcare. It notes that today's patients are savvy consumers who expect a high quality experience from their healthcare providers similar to other industries. The document summarizes research finding that patient experience is a key driver of loyalty, and that poor experience can cause patients to switch providers. It also discusses factors that are important to patients like convenience, responsiveness, understanding costs, and highlights opportunities for healthcare providers to improve loyalty through enhancing the patient experience.
Social Media and Medicine: Fad or Shift?Gregg Masters
A social media tutorial for client medical group, including details on physician immersion in the broadly cast "digital health channel'. Some key trends in digital health, including both primary and secondary market research are recapped to suggest certain forward implications for a 'cloud based web presence'. Is social media a fad, I don't think empirical evidence would suggest such a conclusion.
Engaging the hard_to_engage_through_innovative_channelsGeorge Van Antwerp
A presentation from the Care Continuum Alliance (CCA) that I gave with Aetna 2 years ago. I found it posted online and decided to share it.
http://www.carecontinuumalliance.org/theforum11/Presentations/Engaging_the_Hard_to_Engage_Through_Innovative_Channels.pdf
The document summarizes telehealth and telemedicine in the U.S., including how various health insurers cover telehealth services. It provides definitions of telehealth and telemedicine, and describes how Medicare and Medicaid cover telehealth. It then presents four case studies of major health insurers - WellPoint, Highmark, Cigna, and Aetna - and the telehealth services providers they partner with, such as American Well and Teladoc. Each case study outlines the insurers' telehealth offerings and their benefits for increasing access to care and reducing costs.
The document summarizes telehealth and telemedicine services covered by major US health insurers and government programs. It provides definitions of telehealth and telemedicine. It describes Medicare and Medicaid coverage of telehealth being on par with in-person visits. It also outlines 4 case studies of telehealth programs: Wellpoint's program with American Well, Highmark's program with Teladoc, Cigna's program with MDLive, and Aetna's program with Consult A Doctor (now owned by Teladoc). The case studies describe the insurers, telehealth vendors, costs and services provided to members.
Bridging the gap between medical facilities and remotely distant citizens is the focal point of modern-day technology. Making a complete healthcare solution available in remote and rural areas is challenging.
How People, Process, and Technology Lead to Healthcare Patient Access Best Pr...Dana Gardner
Transcript of a discussion on how caregiver organizations on-board and manage patient access services and how people, process, and technology combine to improve how those patients perceive their total healthcare experiences.
SmileDirectClub (SDC) has filed a lawsuit against the Michigan Dental Association (MDA) for false light and trade libel based on an article published by MDA. The article insinuates that SDC is practicing dentistry without proper licensing and oversight in Michigan and raises safety concerns, despite SDC's model involving treatment decisions being made by licensed Michigan dentists using SDC's teledentistry platform. SDC alleges the article was published with reckless disregard for the truth in order to steer customers away from SDC and toward MDA members. SDC is seeking damages for harm done to its business relationships and reputation in Michigan.
Patient relationship management on the cloudComidor
The document discusses patient relationship management (PRM) systems and their benefits. It notes that as populations age, healthcare organizations want to improve patient satisfaction and care through stronger relationships. A PRM allows for more personalized treatment, improved understanding of patient needs and monitoring of care. It benefits both patients and healthcare organizations by providing a more customer-centric environment. Moving a PRM system to the cloud can further connect systems and data to improve inter-clinic communication and focus on patient health. The cloud provides cost-effective and secure storage of protected health information while allowing access from anywhere.
The document describes a mobile app called eMedToday Hospital Mobile App that is designed to engage patients digitally and strengthen the relationship between hospitals and patients. It discusses how smartphones and mobile technology can transform healthcare by allowing targeted health information delivery and increased productivity. The app aims to provide patients with daily health content, a medical library, doctor questions/answers, health trackers, ebooks and hospital event information. Its goals are to create a personalized healthcare experience for patients, boost the hospital brand, and facilitate preventative care through an engaging digital platform.
This document provides an overview of the emerging Direct Primary Care (DPC) medical practice model. DPC charges monthly fees directly to patients, rather than billing insurance, in exchange for primary care services. The history of DPC is traced back to the late 1990s when some practices in Seattle began adopting this model. Key principles of DPC include a direct financial relationship with patients, increased time with providers, accessibility, and avoiding incentives of fee-for-service billing. The document examines several early DPC organizations, regulatory issues, perspectives of payers and consumers, and how technology supports the DPC model.
Digital Hospitals: The Future of Acute Caresambiswal
Advances in digital health technologies are transforming hospitals into more efficient and patient-centric environments. By embracing technologies like electronic medical records, artificial intelligence, remote monitoring devices, and telehealth, hospitals can provide real-time access to patient data, enable remote care, shorten hospital stays, and reduce healthcare costs. This shift is leading to a new healthcare landscape with more services delivered in outpatient settings and patients taking a more active role in their care.
A connected patient is a satisfied patient. Interactive patient care (IPC) technology empowers patients and increases communication between patients and hospital staff. IPC increases patient satisfaction, which leads to higher hospital reimbursements, more loyal patients, and improved financial performance for hospitals.
Pharma must change the ways it deals with physicians and patients. These three digital health technology companies will revolutionize the way Pharma does business.
How to Protect Patient Data in an Increasingly Social Healthcare IndustryPerficient, Inc.
Connected care and social media are changing how patients interact with healthcare providers. This allows easier access to care and information for patients. It also helps providers improve quality, reduce costs, and increase efficiency through tools like remote monitoring, virtual visits, and care collaboration between patients and providers. However, organizations must ensure proper security and privacy of patient data as interactions move online and information is shared more widely.
The document discusses how mobility solutions can improve healthcare workflows and patient experiences. It describes how mobility enables access to information anywhere, improves decision making, and streamlines communication. It then provides examples of how mobility can benefit various stakeholders in a hospital including patients, physicians, nurses, labs, administrators, and operations teams.
Healthcare SICG is a consulting group that provides self-insured healthcare plans as an alternative to expensive fully insured plans. It partners with stop loss insurers, universities, employers, physicians, pharmacies, and wellness partners. Healthcare SICG's business model focuses on utilizing technology like apps to promote self-management and increasing patient-clinician interaction while offering customized healthcare plans at a lower cost than traditional insurance through services, usage fees, and brokerage fees. The company's competitive advantage comes from its use of technology, value-added services, and patient satisfaction to differentiate itself in the marketplace at a lower cost.
Voice assistants in healthcare delivering contactless patient experienceEnterprise Bot
Healthcare voice assistants today are not limited to delivering canned responses to consumers, rather facilitates remote diagnostics & care while ensuring compliance.
Perficient Perspectives: The Evolution of Social Media in HealthcarePerficient, Inc.
Healthcare organizations continue to navigate the transforming healthcare industry and identify new avenues to engage with consumers outside of the facility walls. In a fast-paced, information-dominated world, successfully interacting with consumers may seem like a daunting task. The key is to connect with consumers where they are and provide them with actionable health and wellness information they need to live a healthier life.
When you think of social media in healthcare you might think it is a tool for marketing, but it goes much farther than that. Sure, social media can be used to attract and retain consumers, but social media can also be a powerful tool to reduce healthcare costs and help with chronic disease and population health management.
Healthcare organizations are in varying stages of becoming social enterprises, from social innovators like Mayo Clinic to those beginning the journey to developing a comprehensive social media strategy.
In this perspective, we take a look at the evolution of social media in healthcare and discuss what social media in healthcare will look like in the future.
This document discusses how the rise of internet access and online health information has empowered patients and changed the dynamics of the patient-doctor relationship. It notes that many patients now come to appointments armed with online research and want to participate more actively in medical decisions. While this has challenges for doctors, it also provides opportunities to improve communication and care through shared knowledge and decision making. The relationship is shifting from a paternalistic model to a partnership with informed patients.
How do patients learn and seek healthcare information? What influence does technology have on patient healthcare communication? Our Patient Healthcare Communications report explores the answers to these questions and more.
This document discusses patient loyalty in healthcare. It notes that today's patients are savvy consumers who expect a high quality experience from their healthcare providers similar to other industries. The document summarizes research finding that patient experience is a key driver of loyalty, and that poor experience can cause patients to switch providers. It also discusses factors that are important to patients like convenience, responsiveness, understanding costs, and highlights opportunities for healthcare providers to improve loyalty through enhancing the patient experience.
Social Media and Medicine: Fad or Shift?Gregg Masters
A social media tutorial for client medical group, including details on physician immersion in the broadly cast "digital health channel'. Some key trends in digital health, including both primary and secondary market research are recapped to suggest certain forward implications for a 'cloud based web presence'. Is social media a fad, I don't think empirical evidence would suggest such a conclusion.
Engaging the hard_to_engage_through_innovative_channelsGeorge Van Antwerp
A presentation from the Care Continuum Alliance (CCA) that I gave with Aetna 2 years ago. I found it posted online and decided to share it.
http://www.carecontinuumalliance.org/theforum11/Presentations/Engaging_the_Hard_to_Engage_Through_Innovative_Channels.pdf
The document summarizes telehealth and telemedicine in the U.S., including how various health insurers cover telehealth services. It provides definitions of telehealth and telemedicine, and describes how Medicare and Medicaid cover telehealth. It then presents four case studies of major health insurers - WellPoint, Highmark, Cigna, and Aetna - and the telehealth services providers they partner with, such as American Well and Teladoc. Each case study outlines the insurers' telehealth offerings and their benefits for increasing access to care and reducing costs.
The document summarizes telehealth and telemedicine services covered by major US health insurers and government programs. It provides definitions of telehealth and telemedicine. It describes Medicare and Medicaid coverage of telehealth being on par with in-person visits. It also outlines 4 case studies of telehealth programs: Wellpoint's program with American Well, Highmark's program with Teladoc, Cigna's program with MDLive, and Aetna's program with Consult A Doctor (now owned by Teladoc). The case studies describe the insurers, telehealth vendors, costs and services provided to members.
Bridging the gap between medical facilities and remotely distant citizens is the focal point of modern-day technology. Making a complete healthcare solution available in remote and rural areas is challenging.
The document introduces an application called Clinical Desk that aims to refresh the relationship between pharmaceutical companies and doctors through remote selling using smartphones and tablets. It notes that doctors prefer mobile devices and value quick access to clinical references, drug information, and other resources. Clinical Desk would provide these resources through a mobile app, allowing companies to more efficiently engage with doctors and provide value beyond traditional sales methods. The app would include features like clinical support, drug information, medical news, and sampling requests to help doctors in their work.
Stanfy Publications: Successful Cases of Mobile Technology in Medical Industry Stanfy
The document discusses several successful cases of mHealth (mobile health) technology. It describes apps and platforms created by Kaiser Permanente, MeMD, ZocDoc, Hello Doctor, and HealthTap. These allow patients to access medical records, speak with doctors, schedule appointments, and get medical information via their phones and tablets. The document also discusses the large and growing economic impact of the mHealth industry, projecting it will reach $10.2 billion annually by 2018 and impact the healthcare of millions of people worldwide.
It is frustrating when our health fails, especially when it is sudden and ruins our daily functioning. On top of that, health issues are usually related to difficult access to good doctors and costly payment afterwards. Halodoc recognizes that health problems are unavoidable, hence they have recognized some potential pitfalls when it comes to health issues and have come up with several solutions.
Expert Tips & Tricks of Doctor Appointment Booking App by EMed HealthTechEMed HealthTech Pvt Ltd
In this post-pandemic period, we see healthcare practitioners implementing virtual healthcare services, like mobile health apps for booking doctors’ appointments. Healthcare facilities have recognized the upward trend and are developing their apps like doctors’ appointment booking apps, hospital management apps, pharmacy apps, etc. EMed HealthTech shares the best tips & tricks for developing a doctor appointment booking app. Contact us for doctor app development or Telemedicine app development services from EMed HealthTech.
MyChart is a free online tool used by MUSC patients that allows them to view medical records, test results, appointments, communicate with healthcare providers, and manage financial information. Organizational practices like requiring nurses to enroll patients in MyChart and documenting enrollment in patient records facilitate its use. Adding video messaging capabilities could further increase quality of care by allowing providers to better diagnose issues without an in-person visit. Federal privacy laws protect patient information on MyChart, and adopting its use across all hospitals would give patients nationwide improved access to their health information.
MediGuru is a telepsychiatry platform that enables patients seeking mental health services to consult with psychiatrists, psychologists, and counselors across geographic boundaries using mobile apps and websites. Headquartered in Seattle and India, MediGuru aims to connect patients with qualified mental healthcare practitioners worldwide in order to reduce barriers to treatment like cost, stigma, and access issues. The platform allows patients to submit questions, search for doctors, schedule and pay for consultations that can occur in-person, by phone, or video. Doctors can access patients' medical histories and treatment notes through the app.
Does My Health Records Grooms Patient Or Medical Practice.pdfssuserbed838
My Health Records is very much in its beginning stage of benefiting people. Patients, providers, and physicians must look at it with a long-term view. Then it can critically become a tool in improving patient care.
The document discusses how the healthcare industry is being transformed by connected health technologies and changing consumer expectations. It notes that consumers now demand more convenient, transparent, and personalized healthcare experiences similar to top retailers. This is forcing health insurers to evolve into companies that focus on building loyal relationships with customers and partners. New technologies allow insurers to gather more data about individuals and better understand their needs in order to provide improved care, drive better outcomes, and enhance experiences. However, these technologies also require advanced security to protect sensitive medical information.
Top Reasons To Use Healthcare Apps development.Techugo
A team of experienced mobile app developers can help you develop a mobile healthcare app if your company is a healthcare provider. They have extensive experience with advanced technologies such as the Internet of Medical Things.
The best healthcare app development company can help you make your unique mobile health app ideas a reality!
This document discusses telemedicine, which is the delivery of healthcare via electronic services. It notes that patients, doctors, and insurance companies benefit from telemedicine. Patients find it more convenient than visiting a healthcare facility. Doctors can monitor remote patients and save time on cancellations. Insurance companies can process claims faster. The document outlines how telemedicine works from the patient's perspective and its benefits, such as improved access to care and cost efficiency. Potential challenges are also presented, such as electronic glitches, physician resistance, and inadequate assessment or training. Federal guidelines and advocacy groups help ensure telemedicine is safe and effective for patients.
Health web sites and different health apps 31.12.2020Shazia Iqbal
This document discusses health apps and privacy guidelines. It begins with definitions of medical apps and telehealth/telemedicine. It then discusses considerations for using personal health apps, including only using them to supplement medical care. Several popular medical apps are described, including those for medication reminders, scheduling appointments, and online consultations. The document notes privacy and security risks posed by health data sharing and recommends obtaining explicit consent, providing clear data use disclosures, and implementing privacy-by-design measures. Guidelines for health apps include obtaining consent, disclosing what data is collected and how it is used, and properly defining and anonymizing health data.
The document discusses an insurance company developing a mobile app to better engage with members digitally. It describes how other insurance companies have found success through mobile apps that provide access to health information and services. The proposed app would give members daily health content, a medical library, drug library, ability to ask doctors questions, and track health metrics. It is meant to strengthen relationships with members and optimize sharing of information on services and promotions through a personalized and convenient mobile platform.
Telehealth is the use of digital technologies to access and manage health care services remotely. It aims to improve access to care for remote or mobility-limited populations and improve communication and coordination among care providers. Too know more visit: https://cancersupportinusa.wordpress.com/2023/02/06/what-is-telehealth/
Why Can't More People Use My Health Records.pdfssuserbed838
My Health Records is an online summary of health information created for patient usage. Individuals can share sensitive files with regular healthcare providers.
EHR software stores patients' personal and medical information digitally and restricts access to authorized personnel. It integrates data across departments. Popular types are EPRs used internally by hospitals and EMRs tracking a patient's recovery at a specific hospital unit.
Patient portals allow patients to access their medical records and check services available. They improve communication for chronically ill patients and encourage more complete records through patient feedback. However, concerns include potential hacking and difficulties encouraging patient adoption.
Telemedicine software enables online doctor consultations and prescription tools. It improves access to care, especially for remote patients, and is more convenient. However, insurance coverage can vary and technological issues may delay emergency care. E-prescrib
Event Report - SAP Sapphire 2024 Orlando - lots of innovation and old challengesHolger Mueller
Holger Mueller of Constellation Research shares his key takeaways from SAP's Sapphire confernece, held in Orlando, June 3rd till 5th 2024, in the Orange Convention Center.
Recruiting in the Digital Age: A Social Media MasterclassLuanWise
In this masterclass, presented at the Global HR Summit on 5th June 2024, Luan Wise explored the essential features of social media platforms that support talent acquisition, including LinkedIn, Facebook, Instagram, X (formerly Twitter) and TikTok.
IMPACT Silver is a pure silver zinc producer with over $260 million in revenue since 2008 and a large 100% owned 210km Mexico land package - 2024 catalysts includes new 14% grade zinc Plomosas mine and 20,000m of fully funded exploration drilling.
Company Valuation webinar series - Tuesday, 4 June 2024FelixPerez547899
This session provided an update as to the latest valuation data in the UK and then delved into a discussion on the upcoming election and the impacts on valuation. We finished, as always with a Q&A
Top mailing list providers in the USA.pptxJeremyPeirce1
Discover the top mailing list providers in the USA, offering targeted lists, segmentation, and analytics to optimize your marketing campaigns and drive engagement.
Zodiac Signs and Food Preferences_ What Your Sign Says About Your Tastemy Pandit
Know what your zodiac sign says about your taste in food! Explore how the 12 zodiac signs influence your culinary preferences with insights from MyPandit. Dive into astrology and flavors!
At Techbox Square, in Singapore, we're not just creative web designers and developers, we're the driving force behind your brand identity. Contact us today.
B2B payments are rapidly changing. Find out the 5 key questions you need to be asking yourself to be sure you are mastering B2B payments today. Learn more at www.BlueSnap.com.
Anny Serafina Love - Letter of Recommendation by Kellen Harkins, MS.AnnySerafinaLove
This letter, written by Kellen Harkins, Course Director at Full Sail University, commends Anny Love's exemplary performance in the Video Sharing Platforms class. It highlights her dedication, willingness to challenge herself, and exceptional skills in production, editing, and marketing across various video platforms like YouTube, TikTok, and Instagram.
SATTA MATKA SATTA FAST RESULT KALYAN TOP MATKA RESULT KALYAN SATTA MATKA FAST RESULT MILAN RATAN RAJDHANI MAIN BAZAR MATKA FAST TIPS RESULT MATKA CHART JODI CHART PANEL CHART FREE FIX GAME SATTAMATKA ! MATKA MOBI SATTA 143 spboss.in TOP NO1 RESULT FULL RATE MATKA ONLINE GAME PLAY BY APP SPBOSS
Storytelling is an incredibly valuable tool to share data and information. To get the most impact from stories there are a number of key ingredients. These are based on science and human nature. Using these elements in a story you can deliver information impactfully, ensure action and drive change.
Taurus Zodiac Sign: Unveiling the Traits, Dates, and Horoscope Insights of th...my Pandit
Dive into the steadfast world of the Taurus Zodiac Sign. Discover the grounded, stable, and logical nature of Taurus individuals, and explore their key personality traits, important dates, and horoscope insights. Learn how the determination and patience of the Taurus sign make them the rock-steady achievers and anchors of the zodiac.
2. Executive Summary
This report, presented by DocMe, provides an analysis of the current
potential profitability, organization, and description of DocMe. Based on a study
conducted by Pew Research Center, 72% of online users have searched for
health information within the past year (2012, para. 3). In addition, the research
claims that 35% of U.S. adults say that at one time or another, they have gone
online specifically to figure out what medical condition they or someone they
know might have. The most commonly researched topics are specific diseases;
treatments; and health professionals. Based on these statistics, DocMe believes
that it can offer the best service possible to provide app users with accurate
medical information from doctors themselves, rather than relying on sources from
search engines or having to wait days to be properly examined.
DocMe is an app that provides credible information for users seeking
medical and health concerns. DocMe is useful because many people spend too
much time on the Internet looking for answers or spend a significant amount of
money for a doctor’s appointment to find that they had nothing precarious.
3. Another issue that has come to the attention of DocMe is the vast number
of individuals who are denied of medical attention because of insufficient medical
care plans. According to a research study conducted in ObamaCare Facts, 13%
of Americans in the year 2014 were claimed to be uninsured (2015, para. 8). The
majority of these Americans were working class families who were not able to
have the means to afford health insurance. DocMe offers a solution to this
unfortunate reality by providing health services to any individual with a mobile
device. Individuals can easily sign up into a DocMe account at no cost. This free
service offers DocMe patients with access to live chats with doctors,
geographical search locators for nearby health facilities, and a medical search
engine to conduct research. In addition, DocMe users can pay a one time
affordable fee of 7.99 to upload pictures, videos, and have access of getting
prescribed by doctors. DocMe’s vision is to provide exceptional quality service to
any American individual who seeks for ease of accessibility and convenience for
health care attention. This report will offer detailed information of the product’s e-
marketing strategy, financials, market analysis, product description, and more.
Product Description
DocMe is a mobile app that provides users with helpful and reliable
information of health concerns by having an interacting experience with doctors.
Rather than having online users spend hours searching the internet for
information, users will have instant access to answers and concerns. Customers
will benefit greatly with this product because they can be assured that the
answers to their problems will come from a credible source. Instructions of
4. DocMe are very simple. Users must first download the app through the Apple
app store free of charge.
Once DocMe users have installed the app, they can create an account. In
the process of creating an account, new members will have the opportunity to
include family health history, their medical needs, and their current health status.
Before members input such personal information, they are required to accept the
“Terms and Condition” document that claims all information inputted in the
member’s profile will be strictly confidential from outside sources. Users can
allow doctors to view their medical profile only through their granted permission.
Hence, doctors can therefore make a thorough analysis of DocMe’s patients to
provide the best feedback and recommendation. After
creating a personal account, members can do specific research from looking for
reviews of doctors and hospitals, to instantly messaging doctors for questions
or symptoms, side effects, etc. DocMe allows ease of accessibility of what used
to be known as a “doctor’s visit” through the click of the mobile device.
DocMe members can be assured that each doctor that is participating and
working for DocMe has gone through an intensive profile background check of
professionalism and is certified approved in the medical field. Not only does
DocMe provide valuable service to every day patients, but DocMe offers multiple
job positioning for professional doctors themselves. Doctors can use DocMe as a
side job from their actual careers. Doctors can answer questions any time of the
day whether they are at work or at home. Members will have access to instantly
message doctors of health concerns or side effects they have been receiving.
An issue that occurs often and that can be resolved through DocMe is
when individuals feel the need to receive urgent medical attention and have
5. spent hundreds of dollars to only find that their health issue can be resolved
through a purchase from a behind the counter drug. With DocMe, people can
save both time and money by quickly getting responses from doctors. If doctors
feel the need to send their DocMe patients to get examined, then members will
be informed of it. However, doctors can either prescribe or suggest affordable
home remedies to make it most convenient for DocMe members without having
to wait hours in line at the hospital or receive a large medical bill.
As mentioned earlier, doctors are certified to prescribe and diagnose
DocMe patients. An additional one time payment of $7.99 will offer this upgraded
feature. Due to legal matters, doctors who prescribe medication will have to go
through extensive contracts and agreements with DocMe patients. DocMe values
safety and ethics when it comes to prescribing pills to DocMe patients. Hence,
why DocMe requires an extensive process to allow doctors to prescribe
medication to patients. DocMe will begin a partner relationship with Wal-Mart’s
Pharmacy and eventually extend its brand with other pharmaceutical stores.
With the use of advanced technology combined with medical
professionalism, DocMe’s product lifecycle has a striving and positive forecast.
Consumers are in constant need to find ways to save time and money and that is
why DocMe offers a unique service. DocMe offers its members with instant
communication with doctors, reviews of doctors’ backgrounds, reviews of
hospitals, medical research information center, and opportunities for doctors to
work for the company. DocMe prides itself with its new technological innovation
to provide service for both consumers and doctors.
Company Description
6. DocMe is a mobile application designed for individuals who may or may
not have a current health care plan. This application is easily accessible to any
person with a smartphone who needs live feedback on a medical concern. The
application will provide individuals with the opportunity to chat real-time with
doctors via a user-friendly application interface. The goal of DocMe is to solve a
fundamental issue in our society- poor or inefficient medical care. Many times,
patients will feel trivial symptoms that may be benign but when they research
their symptoms online, medical websites over-diagnose and claim it may be
something life threatening.
Oftentimes, patients will also need urgent care for symptoms that will go
away on their own, but are still stuck paying high medical fees just to see a
doctor for 10 minutes to be told there is nothing they can do. Unfortunately, most
doctors in major cities and other area’s of the United States are over-booked,
therefore getting an appointment can take days or weeks. The saddest part
about this issue is that there are 44 million Americans that do not have any kind
of medical insurance period, and are therefore neglected of service without
incurring an absurd amount of debt (Healthcare Crisis: The Uninsured, 2013).
DocMe is an application aimed to solve this social issue and provide
medical advice to anyone in need of it.
DocMe will only be available for the iOS systems during the first year, and
then expand to other application markets. The initial download of this application
is free, as well as the service that it provides. Users will be able to open the
application, log in and request to speak to a doctor. A doctor will then get notified
of a client requesting a session, and whichever doctor initiates the session first is
the doctor that services the client. There is also a geographical filter, where
7. clients are able to broadcast the need for a session only within a certain mile
radius of where they live. This can be beneficial for clients who are looking for
new potential doctors to assist them in person later on or for following up.
Once a session has been activated, the client and the doctor will be now
be part of an active real-time chat, where the client can thoroughly explain to the
doctor any odd symptoms or medical concerns they may have. The doctor will
only provide the client with medical advice on the concern. However, if the client
wants to send photos, videos, or get a prescription from the doctor they will have
to upgrade that session for $7.99. There are no monthly fee’s, no annual fees,
and no membership fee’s. Due to confidentiality concerns, the release of medical
records to the doctors on DocMe is completely up to the discrepancy of the
patient.
Over time, DocMe will eventually have partnerships with pharmaceutical
companies and doctors. Considering that about 65% of our revenue will be made
from sponsorships and advertisements from pharmaceutical companies, the
other 35% of our revenue will come from the fee associated with upgraded
sessions. When prescribing medication, DocMe will only be prescribing over-the-
counter medications easily accessible to the public at any CVS or Walgreens.
We will have subtle ads displayed on our application displaying some of the
medication brands that have paid us to advertise for them, and will be mutually
sponsoring with pharmaceutical companies.
Although the primary premise of DocMe will be the mobile application,
another major part of our business will be from our website. Our website will
display more thoroughly the pool of doctors that we have ensured have passed
our background and medical practice checks, as well as where they are located
8. and some of the key medical issues they have solved with their clients. The
website will also provide the public with some history on the company, as well as
a means to contact the company for questions and concerns. As on our app,
users will also be able to filter our doctors by geographical location and see their
ratings and reputation.
The primary motivation of our doctors actively engaging with the DocMe
application will be medical perks, but most importantly their reputation. Patients
will be able to rate and endorse doctors for their advice and professionalism, thus
contributing to the reputation and future business. The application will work on a
game-like system, where depending on the doctor's success there will be
different rankings and prizes for efficient sessions. As doctors level up in rank,
they will have not only boosted their reputation and thus earn new potential long-
term clients but also win prizes like paid tickets to medical conferences, science
events, seminars, etc.
Market Analysis
It is unfortunate that in a country as developed as the United States,
inefficient medical care is still a very prominent issue. Today, “about 44 million
people in this country have no health insurance, and another 38 million have
inadequate health insurance. This means that nearly one-third of Americans face
each day without the security of knowing that, if and when they need it, medical
care is available to them and their families (Healthcare Crisis: The Uninsured,
2013).” This leaves us with a potential market of 82 million Americans. Of those
82 million Americans, we will be targeting individuals between the ages of 16-60,
narrowing our target market to approximately 63% of 82 million people, which is
9. 52 million Americans. Of these 52 million Americans, those who have
accessibility to iPhones will be our primary target market.
The mobile application market has grown exponentially in the last decade, with
more users downloading health related applications concerning exercise, diet,
well being, and other concerns related to staying healthy. According to the FDA,
“500 million smartphone users worldwide will be using a health care application
by 2015, and by 2018, 50 percent of the more than 3.4 billion smartphone and
tablet users will have downloaded mobile health applications” (Food and Drug
Administration, 2014).
In regards to market share; our primary competitor would be HealthTap.
HealthTap originally started as a questions and answers forum, where people
would go onto this forum and post of a medical concern then wait a couple of
days for a doctor to respond about what their medical symptoms may be. Now,
HealthTap has launched an application. The HealthTap application is free to
download; once the download is complete, the user opens the application and is
presented to a startup screen where they input their email, first name, last name,
and other forms of contact information. When the user has finished filling in this
information, the user is then asked to write a brief description of their medical
concern, the user then submits this and the application then asks the user what
email he or she prefers to get sent the response from the doctor. After inputting
their preferred email, they are asked to pay $9.99 to complete the service and be
sent a response from a doctor. HealthTap also offers a premium service priced at
$99 a month, where only after this monthly payment can users access doctors
via live chat, get prescriptions and send media (photos, videos, etc) back and
forth to doctors.
10. Today, HealthTap has made a total of 38 million dollars from funding
alone (Heussner, 2012).
Although HealthTap would be our primary competitor, HealthTap wouldn’t
be our only competitor. One of our biggest challenges will be weaving through
the millions of other health-related applications currently in the application market
using a strong and strategic e-marketing strategy. Currently, mobile health apps
encompass more than $800 million dollars of the application market.
In terms of indirect competitors, there has been a recent uprise in urgent
care businesses because individuals want quick, on-the-go medical care and
don’t have the time to wait for an appointment at their general practitioners. In the
last year, Urgent Care centers grossed $14.4 billion dollars; a clear indication
that people are in need of quick service (Healthcare Finance News, 2014). We
plan to optimize this emerging market while it is still segmented amongst a
couple of newly generated applications, and gain as much market share as
possible.
Organization and Management
DocMe is very selective in hiring the most efficient, credible, and
accessible staff. Aside from the doctors who partake a critical role in DocMe,
other staff members such as the app designers, secretaries, human resource,
customer relationship management, and more, all have important responsibilities
to make DocMe a successful service. Each position in the staff has been
carefully selected by the head department to ensure excellent quality. Since
DocMe deals with a lot of potential legal matters such as, lawsuits for
misdiagnosis and false prescription reports, the human resource must be diligent
11. in hiring the best to represent the company’s legal representative. However,
within the first two to three years of operations, these responsibilities will be on
the initial app development team.
The customer relationship management (CRM) team is responsible for
ensuring high quality service. CRM refers to the practice and technology that
companies use to manage customer interactions and data throughout the
customer’s lifecycle. CRM’s goal is to improve business relationships with
customers, assisting in customer retention and loyalty (Rouse, 2013, para. 2).
DocMe understands that outstanding and responsive service is the key to
customer loyalty. DocMe’s CRM leader specializes in maintaining database
information, keeping track on our customers medical records and ensuring their
privacy, and optimizing customers health concerns with more relevant specialists
and doctors. The CRM leader acknowledges that satisfied customers are not
enough to become lifetime users. The CRM leader seeks for the “wow” factor
from each customer after every interaction with DocMe.
Another key staff is DocMe’s app designer. DocMe’s goal is to achieve
ease of accessibility for each user to be able to accomplish their needs, whether
it be using the app to search for medical information, get in contact with doctors,
using the map application to search for nearby hospitals, and making payments.
DocMe wants users to actively engage with the multiple service options that it
offers. The design team is responsible for making DocMe patients feel
comfortable and at ease with the use of its basic design. Individuals are already
overwhelmed with the process of medical service, hence why DocMe focuses on
simplicity.
12. E-Marketing and Sales
At MedTech, we understand that today’s technological world requires
companies to work hard to keep up with constantly changing trends. Without a
doubt, the biggest trend we’re seeing currently is the use of the Internet’s vast
opportunities for effective marketing. MedTech plans to utilize several eMarketing
techniques and strategies in order to effectively and efficiently market and
promote our product. In fact, as a company that specializes in the technological
aspect of the medical field, we can say most, if not all, of our marketing efforts
will be conducted using the Internet. Some of the eMarketing tools we will be
utilizing as part of our strategy will include: email marketing, social media
marketing, targeted advertising, and a personalized blog.
Marketing Our Business Online
The first facet of our eMarketing strategy will be our product’s
personalized web page. DocMe’s website will serve as a channel for providing
information about the application, as well as a channel of communication
between us and our customers. It will function as an extension of the application,
where it will allow customers to look up doctors and facilities that are
geographically close to them, look up doctor profiles with reviews and ratings, as
well as link to our personalized blog.
The second part of our eMarketing strategy will be email marketing. We
believe email marketing will benefit our company because emails can be
developed quickly, be tested and revised with instant feedback, and can reach
numerous Internet users in a very short time, all while remaining to be a very
13. inexpensive medium of communication. Customers will be able to attain our
email address through DocMe’s website, as well as in the “Contact Us” section of
the application itself. There will be a link on DocMe’s website that will direct
customers to join our email list. We will be using the opt-in level of permission in
order to send our emails. Customers will be asked to check a box to agree to
receive our informational emails. Our monthly emails will include updated
information, as well as statistics and data regarding the app’s use. We want our
customers to feel confident in using our app, and we believe that providing them
with a visual representation of how our app is actually helping people is a good
way to promote.
The third aspect of our eMarketing strategy will be with social media
marketing. It almost goes without saying that DocMe will have its own Facebook
page. The Facebook page will be constantly updated with photos and
information. In addition, we will have accounts on Instagram and Twitter. All three
of these social media platforms will allow us to promote the use of our hashtag
#DocMe. Using this hashtag, we will be able to cross-promote between web
sites. Productive and efficient use of these three platforms will help us to keep in
contact with our customers. We will be able to read and respond to their
comments and concerns, as well as keep them updated and informed with any
and all updates to our application.
The fourth part of our eMarketing strategy will include targeted advertising
on blogs. We will team together with health and family blogs and promote for our
app on their websites. We will choose blogs that are specifically concerning the
health and wellness of individuals, as well as families with children and the
14. elderly. Internet users will be browsing these websites for tips and advice
regarding health and wellness, and it will benefit them to find advertising for an
app that will allow them to connect with a health professional at such a very low
cost to them.
The fifth facet of our eMarketing strategy will be DocMe’s personal blog.
We will be utilizing this blog specifically so that customers can write to us about
their experiences using DocMe, which we will then feature on the blog. In this
way, we want to build our own DocMe community. We believe we will find a large
segment of people who are looking for what our app provides: fast and helpful
medical advice at an incredibly affordable cost. And once these people have
used our app and discovered just how helpful it is, we want them to reach out to
others and share their experiences.
Our Sales Strategy
Our sales strategy will be one of differentiation. We realize that there are
other companies that we will be competing with, namely WebMD and HealthTap,
and we must differentiate ourselves in order to be able to compete. HealthTap
and WebMD are similar websites and smartphone applications, however, they do
not have all of the features that DocMe will provide. WebMD has a feature known
as Symptom Checker, which allows their users to learn about potential conditions
or issues based on their specific symptoms. DocMe will also have this feature,
however we are going to take it a step further. Customers who purchase the
DocMe app will know that they have the convenience of credible medical advice
right in the palm of their hand. It’s more than customers just self-analyzing their
symptoms. Once customers have read up enough about their symptoms, they
15. are just a click away from live chatting with a registered healthcare professional
who will be able to give them the best advice possible, from self-medicating to
visiting an urgent care center. HealthTap also has this live chat feature, but to
use it requires a $9.99 fee per session, or a on a subscription based service
which is $99 a month. This crucial feature is what makes our app much higher in
quality, more convenient to use, and an overall better fit than any of our
competitors. Our low-cost application will be better able to help customers clarify
their needs and come up with a solution. Our stellar customer service will also
put us ahead of the curve and assist us with our differentiation strategy.
Website Design
Our website for DocMe will be designed as an extension of the
application. It is user-friendly and easy to navigate. On the website, customers
will be able to look up doctor profiles which will contain reviews and ratings. The
application has a built-in feedback system, where once the customer finishes a
live-chat session with a doctor, they will be required to fill out a short survey
based on their experience. The results from those surveys will be automatically
sent to the website, and will be added to the doctor’s profiles. So customers can
research doctors even before they decide to chat. Another feature of the website
will be the geographic locator. Customers will be able to locate doctors, hospitals,
clinics, urgent care centers, and pharmacies based on their geographic location.
Another important feature of our website is the tab thank links to our blog. The
blog is where customers can write about their experiences, and helpful tips and
tricks to navigate the app so that others may benefit. Another interesting facet of
16. our webpage will be a link where users can donate towards the progression of
DocMe, the app and the services.
Measuring Online Activity
It will be easy to measure the activity of our customers because we will
see how many downloads of the app we have in the Apple iOS marketplace.
Also, we will be able to monitor through the app the amount of usage as far as
how many times the medical professionals are sought out to live-chat. However
we are also going to use Google Analytics to measure Internet traffic on our
webpage and blog. In addition, we will be utilizing Facebook’s analytics tools to
measure the effectiveness of our Facebook page as well. Using all of these tools
will help to give us a clear idea of how many customers we have using our app.
E-Commerce Tools
Virtual transactions will encompass the only transactional activity DocMe
will have. DocMe will have two means of virtual transactions, one through in-app
purchase(s) and one through the website. The in-app purchases will be done
through our secured servers, whereas funding donations will be done via our
website using Authorize.Net, the internet's current leader in payment getaways.
Customer Feedback
The biggest way we expect to receive customer feedback is through social
media. Nowadays, that is usually the first place customers go when they have
feedback on a company or service, both good and bad. Customers can email us,
leave comments on our Facebook page, and tag us in comments using the
hashtag #DocMe. We will have a designated Social Media Manager who will
17. respond to any and all feedback. We will work hard to make sure our customers
know their feedback is appreciated, and that we will take their comments into
consideration in updating our app and our services. Customer feedback turning
into continuous improvements is how we will make sure our app is the best it can
be.
Creating Value
Our application will create a lot of value for our customers. Use of our app
will allow customers to have peace of mind, which is invaluable. No longer will
people have to worry about whether or not their symptoms are worthy of an
expensive doctor’s visit. Our live-chat sessions are a better value than the non-
live versions of chat that our competitors offer.
How to Pay for our Product
Our application will be available for purchase on the Apple iOS platform.
This amazing app will be available for free initial download. Services included in
the free download will include symptom information and live-chat. Once in the
middle of a live-chat session, the customer will have the option to upgrade their
service for a fee of $7.99. This upgrade will allow the customer to transfer media
(photos, videos), video conference with the health care professional, as well as
receive prescriptions. The mid-session upgrade will be charged through the app
directly to the user’s cell phone service, through Apple iTunes.
Customer Complaints
We will handle customer complaints using the same channels as the
customer feedback. Email, comments, and social media tags are all ways in
18. which customers can contact us. Our Social Media Manager will sort through all
of the feedback and determine what is classified as a complaint, and then route
that message to our Customer Service department. A customer service
representative will then attempt to contact the customer, either through email or
by responding on social media, and find out how we can make the experience
better for the customer. If need be, we will be willing to refund the amount paid
for the session.
Financials
In today’s market as more and more consumers gain access to the
Internet and smartphones it’s no wonder that entrepreneurs are searching for the
next emarketing opportunity. That is why we have chosen to invest in developing
the DocMe mobile app. The mobile app industry shows a great promise for
future profits. According to statista.com, in 2015 Mobile apps will be making well
over $45 billion dollars in revenues worldwide and in 2017 this number is
expected to grow to $76.5 billion. Health related apps alone are speculated to
reach $26 billion dollars in revenues by 2017 (Frank,2014). Even though there
are many mobile apps in the market right now, consumers can’t seem to get
enough of them. This is a plus when considering the development of an app
such as DocMe.
For the first six months of our budget we plan to invest most of our capital
towards development of DocMe. We will need to pay for a website at a cost of
$100 dollars a year. The low cost of our website is due to our companies
capability of maintaining the webpage without the use of outsourcing. The
majority of our budget will come from gofundme, bank loans, and our own
19. personal investments. We will use gofundme to get donations from friends,
family and other interested donors which will account for up to $10,000 dollars.
The $10,000 dollars derived from gofundme will be used towards our emarketing
strategy which includes pay per click, SEO and other emarketing techniques that
will make us recognizable in the application store. On the other hand, we will use
a bank loan for $20,000 which will cover our servers, computers, legal
counseling, legal counseling, and the costs of formulating a gofundme video.
Lastly, the final source of startup cash will come from personal investments from
the team totaling up to $10,000 to cover the expenses of renting a central office
space for us to work at. We plan to use the funds made from upgraded sessions
and advertisement reservations from pharmaceutical companies to further
finance the app and break even.
• Equipment: $11,000
• Legal Counseling: $5,000
• Crowdfunding Video: $2,000
• Office rent: $2,000/monthly
• IT Maintainence: $5,000/annually
In the following year after development we will be able to continue the funding of
DocMe with the use of our revenues. DocMe is a Health app that connects
patients to doctors for medical advice. The download is free and includes the
basic service. The basic service only includes access to live question and
answer doctor sessions. Patients also have the option to upgrade their DocMe
session for a minimal fee. The upgraded session not only includes a live chat
with a doctor, but also includes the exchange of photos, videos, and over-the-
counter prescriptions. To upgrade your session, the user will simply click on the
20. upgrade button on the session screen and pay a small fee of $7.99 for that
session. As mentioned previously, 65% of our profits will be generated from
pharmaceutical advertising and sponsoring, where 35% will be derived from
upgraded sessions. We project to have 35,000 doctors in our first year and up
to 50,000 doctors at year two.
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