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Digital Marketing
Digital marketing is the term described as modern
marketing . It means the marketing through the
use of internet. These days push or inbound
marketing is not in use anymore . It is the pull
marketing which is being used by the
marketers
1.SEARCH ENGINE OPTIMISATION
2.SOCIAL MEDIA MARKETING
3.AFFILIATE MARKETING
4.CONTENT MARKETING
5.VIDEO MARKETING
6.EMAIL MARKETING
7.PROXIMITY (Mobile app marketing)
Search engine optimisation is the process of
achieving the higher rank of the website or the blog .
SEO helps to increase the number of visitors to the
website and more number of visitors can contribute
to lead generation and lead generation be then
converted into customers.
Social media marketing refers to marketing on social
media as on Facebook,Instagram and so on .It’s
abbreviation is SMM. SMM is based on the
principle of organic search. SMM is done by
creating quality content that social media users
share it more.
Affiliate marketing is an advertising model where a
company pays to third-party publishers to generate
traffic or leads to the company’s products and
services.
Content marketing is a form of marketing focused
on creating, publishing, and distributing
content for a targeted audience online.
It means using video to market or promote your
brand . A strong marketing campaign
incorporates the video

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Dm1

  • 2. Digital marketing is the term described as modern marketing . It means the marketing through the use of internet. These days push or inbound marketing is not in use anymore . It is the pull marketing which is being used by the marketers
  • 3. 1.SEARCH ENGINE OPTIMISATION 2.SOCIAL MEDIA MARKETING 3.AFFILIATE MARKETING 4.CONTENT MARKETING 5.VIDEO MARKETING 6.EMAIL MARKETING 7.PROXIMITY (Mobile app marketing)
  • 4.
  • 5. Search engine optimisation is the process of achieving the higher rank of the website or the blog . SEO helps to increase the number of visitors to the website and more number of visitors can contribute to lead generation and lead generation be then converted into customers.
  • 6. Social media marketing refers to marketing on social media as on Facebook,Instagram and so on .It’s abbreviation is SMM. SMM is based on the principle of organic search. SMM is done by creating quality content that social media users share it more.
  • 7. Affiliate marketing is an advertising model where a company pays to third-party publishers to generate traffic or leads to the company’s products and services.
  • 8. Content marketing is a form of marketing focused on creating, publishing, and distributing content for a targeted audience online.
  • 9. It means using video to market or promote your brand . A strong marketing campaign incorporates the video