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Stealth & DIY
Programming
Success in Challenging
Budget Times
Who We Are
DIY Programming

Stealth Programming

Amanda Moss Struckmeyer
Head of Youth Services
Middleton Public Library
astruckmeyer@scls.lib.wi.us
608 827-7407

Marge Loch-Wouters
Head of Youth Services
La Crosse Public Library
marge@lacrosselibrary.org
608 789-8190
Blog: Tiny Tips for Library Fun http
://tinytipsforlibraryfun.blogspot.com
What’s Active Programming

Most traditional programming format
Hosted/led by staff or volunteers
Located on-site or off-site
Occurs at a specific time and place
Encourages increased check-out through book

displays/talking
DIY Programming: The Basics

Monthly theme (often seasonal)
Reproducible individual activities
Variety of levels, from pre-K through teen
Available anytime the library is open
A Simple DIY Station
Sign or Poster
Acrylic Holder for Instructions
Crayons, Pencils
Ballot Box
Small Book Display
Wall or Bulletin Board Nearby
Reproducible Activities
Artistic or creative expression
Writing activity
Literacy or literary appreciation
Mathematical literacy
Booklists
Minimizing Pitfalls & Disruptions
Tape down guessing jars filled with treats!
Do occasional sweeps to keep crayons and other

materials from moving around your library
Monitor the station for inappropriate artwork or

language and general maintenance
If possible, keep the DIY station near an area that is

regularly staffed
January: Fairy Tales
DIY Activities:
 My Favorite Fairy Tale: Character and Scene
 Create a Magic Carpet
 Create Your Own Fractured Fairy Tale
 Fairy Tale Matching Game
Program Extensions:
 Fractured Fairy Tale Party
 Reader’s Theater
 Fairy Tale Feast
 Lego Build a Castle
 Movie Night
July: Ice Cream
DIY Activities:
 Create the World’s Largest Ice
Cream Cone!
 Guess the Height of the World’s
Largest Ice Cream Cone
 Funky Flavors Ice Cream Menu
 Let’s Go Shopping for Ice Cream
Program Extensions:
 Ice Cream Social
 Books & Blenders! (Smoothies,
Shakes, and Floats)
Ice Cream Book Display
Let’s Go Shopping For Ice Cream
The World’s Largest Ice Cream Cone
Funky Flavors Ice Cream Menu
October: Monsters
DIY Activities
 Monster Motel
 Monster Books
 Make up a Monster Story
 Monster Munchies
 Guess How Many Cookies are in
the Monster’s Cookie Jar
Program Extensions
 Scary Stories Read Aloud
 Beast Feast
 Creature Feature Film Fest
Monster Motel
Monster Mmmunchies
What’s Stealth (or Passive) Programming?
Programs that take some initial planning and set-up

but, once in place, are able to be administered easily
with little ongoing staff time devoted to them.
Encourage return visits to the library without an

active program
Families & youth provide the “power” and activity on

their own time
Encourages increased check-out through incentives

or nature of program
SLP is a classic
example of a
stealth program

Read more about it:

http://tinytipsforlibraryfun.blogspot.com/2011/06/summer-reading-fun-has-begun.html
SLP for Babies

Read more about it:

http://tinytipsforlibraryfun.blogspot.com/2011/06/doing-summer-thing.html
1000 Books Before
Kindergarten!

Read more about it:
http://tinytipsforlibraryfun.blogspot.com/2013/01/1000-books-before-kindergarten-is-still.html
Baby Book
Bees
Read more about it:
http://readingwithred.blogspot.com/2013/11/baby-book-bees.html
Free-quent
Reader Club

Read more about it:

http://tinytipsforlibraryfun.blogspot.com/2010/03/frequent-reader-club.html
Smart Cookies Club

Read more about it:
http://tinytipsforlibraryfun.blogspot.com/2012/01/cookie-club-goodness.html
Undercover Spy Club

Read more about it:
http://brycedontplay.blogspot.com/2013/07/undercover-spy-club-sneaky-social.html
Reading is Key Club

Read more about it:
http://tinytipsforlibraryfun.blogspot.com/2012/05/reading-is-key-club.html
What Happens When You Add Stealth Programming?

In 2011:


We decreased traditional programs 39%



We had 32% fewer attendees at children’s programs



Circulation of all children’s materials increased 10%



Circulation of print children’s materials increased 15%

Read more about it:
http://tinytipsforlibraryfun.blogspot.com/2012/02/thats-what-im-talkin-about.html

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DIY & Stealth Programming

  • 1. Stealth & DIY Programming Success in Challenging Budget Times
  • 2. Who We Are DIY Programming Stealth Programming Amanda Moss Struckmeyer Head of Youth Services Middleton Public Library astruckmeyer@scls.lib.wi.us 608 827-7407 Marge Loch-Wouters Head of Youth Services La Crosse Public Library marge@lacrosselibrary.org 608 789-8190 Blog: Tiny Tips for Library Fun http ://tinytipsforlibraryfun.blogspot.com
  • 3. What’s Active Programming Most traditional programming format Hosted/led by staff or volunteers Located on-site or off-site Occurs at a specific time and place Encourages increased check-out through book displays/talking
  • 4. DIY Programming: The Basics Monthly theme (often seasonal) Reproducible individual activities Variety of levels, from pre-K through teen Available anytime the library is open
  • 5. A Simple DIY Station Sign or Poster Acrylic Holder for Instructions Crayons, Pencils Ballot Box Small Book Display Wall or Bulletin Board Nearby
  • 6. Reproducible Activities Artistic or creative expression Writing activity Literacy or literary appreciation Mathematical literacy Booklists
  • 7. Minimizing Pitfalls & Disruptions Tape down guessing jars filled with treats! Do occasional sweeps to keep crayons and other materials from moving around your library Monitor the station for inappropriate artwork or language and general maintenance If possible, keep the DIY station near an area that is regularly staffed
  • 8. January: Fairy Tales DIY Activities:  My Favorite Fairy Tale: Character and Scene  Create a Magic Carpet  Create Your Own Fractured Fairy Tale  Fairy Tale Matching Game Program Extensions:  Fractured Fairy Tale Party  Reader’s Theater  Fairy Tale Feast  Lego Build a Castle  Movie Night
  • 9. July: Ice Cream DIY Activities:  Create the World’s Largest Ice Cream Cone!  Guess the Height of the World’s Largest Ice Cream Cone  Funky Flavors Ice Cream Menu  Let’s Go Shopping for Ice Cream Program Extensions:  Ice Cream Social  Books & Blenders! (Smoothies, Shakes, and Floats)
  • 10. Ice Cream Book Display
  • 11. Let’s Go Shopping For Ice Cream
  • 12. The World’s Largest Ice Cream Cone
  • 13. Funky Flavors Ice Cream Menu
  • 14. October: Monsters DIY Activities  Monster Motel  Monster Books  Make up a Monster Story  Monster Munchies  Guess How Many Cookies are in the Monster’s Cookie Jar Program Extensions  Scary Stories Read Aloud  Beast Feast  Creature Feature Film Fest
  • 17. What’s Stealth (or Passive) Programming? Programs that take some initial planning and set-up but, once in place, are able to be administered easily with little ongoing staff time devoted to them. Encourage return visits to the library without an active program Families & youth provide the “power” and activity on their own time Encourages increased check-out through incentives or nature of program
  • 18. SLP is a classic example of a stealth program Read more about it: http://tinytipsforlibraryfun.blogspot.com/2011/06/summer-reading-fun-has-begun.html
  • 19. SLP for Babies Read more about it: http://tinytipsforlibraryfun.blogspot.com/2011/06/doing-summer-thing.html
  • 20. 1000 Books Before Kindergarten! Read more about it: http://tinytipsforlibraryfun.blogspot.com/2013/01/1000-books-before-kindergarten-is-still.html
  • 21. Baby Book Bees Read more about it: http://readingwithred.blogspot.com/2013/11/baby-book-bees.html
  • 22. Free-quent Reader Club Read more about it: http://tinytipsforlibraryfun.blogspot.com/2010/03/frequent-reader-club.html
  • 23. Smart Cookies Club Read more about it: http://tinytipsforlibraryfun.blogspot.com/2012/01/cookie-club-goodness.html
  • 24. Undercover Spy Club Read more about it: http://brycedontplay.blogspot.com/2013/07/undercover-spy-club-sneaky-social.html
  • 25. Reading is Key Club Read more about it: http://tinytipsforlibraryfun.blogspot.com/2012/05/reading-is-key-club.html
  • 26. What Happens When You Add Stealth Programming? In 2011:  We decreased traditional programs 39%  We had 32% fewer attendees at children’s programs  Circulation of all children’s materials increased 10%  Circulation of print children’s materials increased 15% Read more about it: http://tinytipsforlibraryfun.blogspot.com/2012/02/thats-what-im-talkin-about.html

Editor's Notes

  1. Undercover Spy Club was like Flat Stanly and was planned to dovetail with a “Hometown Tourist” effort in our community to discover La Crosse. Kids got a little spy guy to decorate and take with them around lacrosse. When they returned, they could put a dot on the city map to show where they had visited (we kept count by pre-counting the number of spies before we gave them out and counting the map dots for return visits. Spies who returned with their sidekicks received a pair of sunglasses! Our goal in this program was to support a library-wide effort and get the kids out in the community and then back to us in a slow month –May. This was only slightly successful because the larger effort don’t come off – we have been assured that the tourist piece will happen next year.