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The Mysterious Case of the Vanishing Cloud - Seth Robinson
The document discusses findings from a survey about cloud computing adoption trends among IT channel firms. Some key findings include: - Over 90% of companies now use some form of cloud computing, with cloud-based IT resources growing significantly between 2012-2014. - Most channel firms have a positive view of cloud's impact and expect their cloud-based revenue to increase substantially in the coming year. - While public cloud adoption is higher, many firms also utilize private clouds. The top private cloud platforms are vCloud, OpenStack, and CloudStack. - Firms see benefits like recurring revenue models and opportunities to transform their businesses and services through cloud technologies. - Cloud adoption progresses through stages from experimentation to full production use
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The Mysterious Case of the Vanishing Cloud - Seth Robinson
- 1. The Mysterious Caseof the Disappearing Cloud Seth Robinson, Director of Technology Analysis CompTIA @sethdrobinson
- 3. Cloud Continues toRise > 90% of companies claim some form of cloud computing 10% 44% 29% 16% 10% 31% 38% 22% 9% 27% 36% 29% 0% cloud-based 1%-30% 31%-60% 60%-100% cloud-based 2012 2013 2014
- 4. Cloud Optimism 63% 30% 8% Extremely positive Positive Mixed/negative Cloud’s Impact on Channel in Last 5 Years 4 in 10 channel firms expect their cloud-based revenue to grow by 15% or more in the coming year.
- 5. Business Transformation Catalysts 27% 23% 23% 36% 35% 32% 41% Cloud pushing in new directions Demand for new services/delivery models Desire for recurring revenue model New financial models are more lucrative Vendors pushing us to change Margins on product sales declining Defensive move against obsolescence In 2010, just 37% of channel firms sold cloud solutions; today, nearly all do in some form.
- 6. Cloud Traction Positivefor Channel Cloud vs. Established Products/Services Revenue Growth 22% 26% 50% Established growing faster Growing at same rate Cloud growing faster Cloud vs. Established Products/Services Profit Margins 30% 21% 49% Established higher Roughly the same Cloud higher
- 8. Are We Allon the Same Page? 32% 40% 28% Public Private Mystery 15% 25% 61% Public Private Neither Perception of Public Providers 1. Microsoft 2. Google 3. IBM 4. Amazon Software Used for Private Cloud 1. vCloud 2. OpenStack 3. CloudStack 4. Eucalyptus
- 9. Characteristics of TypicalComputing Models On prem system Broad network access Resource pooling Externally managed Measured service On-demand self service Rapid elasticity Hosted DC On prem private cloud Hosted private cloud Public cloud
- 10. Born in theCloud? Nearly 3X as many channel firms identified as ‘Born in the Cloud’ this year than in 2013.
- 11. Growth of theInternet Company Internet
- 12. Growth of theCloud Company Public Cloud Private Cloud Internet
- 14. Channel Business ModelFramework Build Provide / Provision Enable / Integrate Manage / Support IaaS | PaaS | SaaS Public | Private | Hybrid Clouds Integration Cloud Aggregation | Brokerage Services Procure HW + SW; add expertise to build cloud Resell White-label Hosting / Direct to customer Deployment Consulting | Advising | IT Solutions Break/Fix Managed Services Customization / Development Architecture / Design
- 15. Use of BusinessModels 52% 42% 39% 47% 36% 48% 54% 46% Build Provide/ Provision Manage/ Support Cloud Business Model Maturity Self-Assessment 57% 43% Mature Somewhat Mature / Not That Mature Cloud Business Model Involvement Enable/Int egrate Plan to provide Currently provide
- 16. Stages of CloudAdoption Experiment Non-Critical Use Full Production Transformed IT IaaS | PaaS | SaaS Public Clouds Payment Models Transition Integration Security Workflow Change Customization/R earchitecture Provider Switching Proof of Concept Private | Hybrid Clouds Education Policies/Procedur es
- 17. Stages of CloudAdoption Experiment Non-Critical Use Full Production Transformed IT 20% 27% 42% 11%
- 18. Transitions and Challenges Experiment Non-Critical Use Full Production Transformed IT 28% 35% 63% Significant Effort in Transition • Integration • Defining ROI • Learning curve • Learning curve • Vendor lock-in • Integration • Changing policy • Workflow • Integration • Workflow • Integration • Higher costs Challenges
- 19. Cloud Migration PublicCloud Provider #1 Public Cloud Provider #2 Private Cloud 32% On-premise System Company ABC 57% 29%
- 20. Matching Stages Experiment Non-Critical Use Full Production Transformed IT Build Enable / Integrate Provide / Provision Manage / Support
- 21. Takeaways 1 Cloudcomputing is a significant shift in IT architecture: Learn all about it 2 Customer needs will demand many business models: Find the one that matches your current model 3 Focus will shift to cloud-enabled operations: Define the value add
- 22. Questions? Seth Robinson @sethdrobinson srobinson@comptia.org
- 23.