NOW Corporation provides Fiber Speeds of up to 700Mbps through the Air and Underground to Large Enterprises — Philippine Stock Exchange listed firm NOW Corporation (“NOW”), a Telecom, Media and Technology company that provides value-added services (VAS) such as Virtual Private Network, Digital Media Production, IT Resource Management, Software Solutions, Cloud Services and Broadband Infrastructure Services, met recently with existing and future clients and partners at the posh Barcino Wine and Resto Bar in Makati City. NOW CEO Mel Velarde, who emphasized the need for today’s large enterprises with sophisticated and demanding IT needs to look at IT as an important part of the overall business decision-making process. For more information about NOW Corporation, visit www.nownetwork.ph. Digital Transformation Strategy (NOW Corp CEO Presentation of Mel Velarde, Makati City, March 15, 2016)

1. DIGITAL TRANSFORMATION STRATEGY
Prepared by: NOW CORPORATION March 15, 2016

2. Source: h*p://www.studylecturenotes.com/management/porters-five-forces-model-of-compe<<ve-posi<on-templates-example
PORTER’S FIVE
FORCES
MODEL OF
COMPETITION

3. Source: h*p://www.slideshare.net/bradfordpower/customer-in<macy-meet-opera<onal-excellence
CUSTOMER
VALUE
PROPOSITIONS

4. Source: h*ps://salesbenchmarkindex.com/insights/sales-strategy-structure-for-customer-in<macy/
VALUE DISCIPLINES

5. Source: h*ps://www.capgemini-consul<ng.com/digital-transforma<on
NAVIGATE DIGITAL
TRANSFORMATION

6. EVERY ASPECT OF THE
MODERN ENTERPRISE
Source: h*ps://www.hashdoc.com/documents/18882/finding-your-digital-sweet-spot
DIGITAL CAN RESHAPE

7. GEOFFREY A. MOORE : Author of Crossing the Chasm
Here is the bestselling guide that created a new game plan for marke9ng in
high-tech industries. Crossing the Chasm has become the bible for bringing
cu<ng-edge products to progressively larger markets. This edi9on provides
new insights into the reali9es of high-tech marke9ng, with special emphasis
on the Internet. It's essen9al reading for anyone with a stake in the world's
most exci9ng marketplace.

8. Opera<onal
Excellence
Emo<onal
Connec<ons
The NEW CUSTOMER RELATIONSHIP
Customer
In<macy
The digital
rela<onship adds
The human
rela<onship adds
Automa<on + Data Empathy + Crea<vity + Passion

9. MALCOLM GLADWELL
Author Of “Outliers - The Story Of Success"

10. SOME OF OUR CLIENTS

11. YELLOW CAB PIZZA CO.
Year: 2014-2015
Project: Digital Store
PlaRorm: iOS, Android
Features: Loyalty Card, Coupons,
Rewards, Push No<fica<on.
Value: Customer Development.

12. AYALA LAND INC.
Year: 2013-2014
PlaRorm: Web
Project: Corporate Website
Features: Responsive Web Design,
Publica<on, CMS.
Value: Awareness, Accessibility,
Feedback.

13. DEPARTMENT OF TOURISM
Year: 2012-2014
Project:
It’s More Fun in the Philippines
Website
PlaRorm: Web
Features: Responsive Web Design,
CMS, Maps.
Value: Global Awareness,
Marke<ng, News.

14. DEPARTMENT OF TOURISM
Year: 2012-2014
Project: It’s More fun in the
Philippines App
Features: Events, Photos,
Meme.
Value: Global Awareness,
Promo<on, Tourism, Fun.
PlaRorm: iOS

15. PHINMA
Year: 2012-2016
Project: Human Resources
PlaRorm: Web
Features: 201 Files, A*endance, Leave, Over<me, Document Library,
Performance Monitoring, Web Portal.
Value: Produc<vity, Company Wide Update.

16. BDO
Year: 2015-2016
Project: Collabora<on
Platform: Private
Cloud
Features: Email, Social, Documents, Files,
Community, Discussion, Calendar, Meeting,
Chat, Video Conferencing.
Value: Productivity,
Collaboration.

17. CHINABANK
Year: 2015-2016
Project: Communica<on System
Platform:
Web
Features: Email, Documents, Files, Discussion,
Calendar.
Value: Productivity, Collaboration.

18. Source: h*ps://www.sans.org/cri<cal-security-controls
CIS Critical Security Controls Version 6.0
CSC 1: Inventory of Authorized and Unauthorized Devices
CSC 2: Inventory of Authorized and Unauthorized SoNware
CSC 3: Secure Configura9ons for Hardware and SoNware on Mobile Devices, Laptops, Worksta9ons, and Servers
CSC 4: Con9nuous Vulnerability Assessment and Remedia9on
CSC 5: Controlled Use of Administra9ve Privileges
CSC 6: Maintenance, Monitoring, and Analysis of Audit Logs
CSC 7: Email and Web Browser Protec9ons
CSC 8: Malware Defenses
CSC 9: Limita9on and Control of Network Ports, Protocols, and Services
CSC 10: Data Recovery Capability
CSC 11: Secure Configura9ons for Network Devices such as Firewalls, Routers, and Switches
CSC 12: Boundary Defense
CSC 13: Data Protec9on
CSC 14: Controlled Access Based on the Need to Know
CSC 15: Wireless Access Control
CSC 16: Account Monitoring and Control
CSC 17: Security Skills Assessment and Appropriate Training to Fill Gaps
CSC 18: Applica9on SoNware Security
CSC 19: Incident Response and Management
CSC 20: Penetra9on Tests and Red Team Exercises

19. Thank You!