Every year digital trends are evolving with emerging technologies. So marketer should know about the trends then only they can stay effectively in their market. By knowing about the current digital trends it enables them to develop new creative ways to develop their business, create leads and enhance the relationship with their current clients.
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Digital marketing trends for the year 2019
1. Digital Marketing Trends for the Year 2019
Every year digital trends are evolving with emerging technologies. So marketer should know about the
trends then only they can stay effectively in their market. By knowing about the current digital trends it
enables them to develop new creative ways to develop their business, create leads and enhance the
relationship with their current clients.
To enhance your digital marketing strategy you have to know about the top digital marketing trends.
Few of them are
• Voice search
• Smarter Chat
• Micro-Moments
• Augmented and Virtual Reality Marketing
• Live Videos
• Browser Push Notifications
Voice Search
2. Voice search plays important role in digital marketing. In the future, most of the search queries will be
voice-based. If you use voice search in your business strategy you are probably going to have an edge
over your competitors.
Smarter Chat
Chatbots plays a major role in enhancing the customer experience. Then only most of the users prefer to
use Chatbots in customer service. Through Chatbots marketers, user engagement improved. For
dedicated support and proactive interactions, they provide real-time assistance for users.
Micro-Moments
Most of the people spend their time with Smartphone for buying, searching, watching etc. So this is the
best opportunity for digital marketers to reach the clients at anytime and anywhere in the globe. Then
the digital marketers can simply achieve the client’s requirement in real time. Therefore this is called as
micro-moment digital marketing.
Augmented and Virtual Reality Marketing
Augmented and Virtual Reality Marketing plays a major role in branding promotion. Through this
strategy, you can engage and retain customers. By using this technique in the marketing field you can
easily project the visual information onto a live picture to enhance the real environment into real time.
Now a day, Virtual reality marketing is the most powerful marketing tool for marketers. Through this
strategy, the client will get more attention to your products. Through this strategy, you can allow your
client to visualize your products before purchasing them
Live Videos
By sharing the live videos on the social media profiles you will get more real-time engagement. Most of
the business use this strategy for interviews, product demos how products are made etc. Through this
strategy, the conversion rate will be improved and customers get confident in online purchase decisions
if it is product based video.
Browser Push Notifications
Browser Push Notifications is one of the most famous web development trends in 2019. By using the
browser push notification you can simply reach and communicate with your clients in an efficient way.
This strategy helps in customer retention and conversion rate improvement.
Are you excited in digital marketing trends? Still, you need more clarification on digital marketing
strategies just calls us on +91 73972 61418 or you can email us at sales@dextratechnologies.com. We
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Source: https://dextratechnologies.com/digital-marketing-trends-for-the-year-2019/