Digital Marketing Lecture ppt has following details, . Marketing basic . Digital marketing vs traditional marketing, facebook, whatapp new features for digital marketing & much more

1. Digital Marketing Training
(zero to Hero)
Muhammad Khurram Khan (Professional Digital Marketing &
TechTrainer)

2. Agenda:
▪ Why Digital Marketing ?
▪ Traditional MarketingVs. Digital Marketing.
▪ Traditional MediaVs. Social Media.
▪ Marketing Starts with Communication.
▪ Google Digital MarketingTools.
▪ Social Media Marketing Features.
▪ Conclusion.
▪ Q/A.

3. Why Digital Marketing:
▪ Around 4 Billion daily searches
▪ Google is a sea of seemingly endless searches. How many of them
were about your business just today?
▪ YouTube has over two billion monthly visitors
▪ 700 millions daily active users on Facebook.
▪ 93% online experience starts with a search engine.

4. Why Digital Marketing:

5. Why Digital Marketing:

6. Why Digital Marketing:

7. Why Digital Marketing:

8. Traditional Marketing Vs. Digital
Marketing:

9. Traditional Media Vs. Digital Media:

10. Traditional Media Vs. Digital Media:

11. Traditional Media Vs. Digital Media
One to many
Less interactive
Works in only one format
Very expensive to broadcast
Many to many
Very interactive, people can like,
share posts.
It is very convergent you can post
text, images,audio,video.
Less expensive.
Traditional Media Digital Media

12. Marketing Starts with communication:
“The activity, or process for creating
communicating, delivering and
exchanging offerings that have value
for customers, clients, partners,
society at large.
The act of sharing informing from
one place to other.
There are two types of
communication.
Verbal & nonVerbal.
(Speaking, listening ,Writing &
Reading) :
(facial expression,gestures,body
language, touch, personal
appearance, silence.smell,blinking.
What is Marketing: Communication:

13. Google Digital Marketing Tools:

14. Facebook Digital Marketing Tools:

15. Facebook New Features Enhancement in
Products:

16. Facebook New Features Enhancement in
Products:

17. Thanks for attending the class:
Regards:
Muhammad
Khurram khan