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WHAT IS
CONTENT
MARKETING?
Content marketing is a strategic approach to
marketing that focuses on creating and
distributing valuable, relevant, and consistent
content to attract and engage a target audience.
Written articles published on a blog, typically
addressing specific topics of interest to the
target audience.
Visual content that can range from tutorials
and product demonstrations to storytelling
and behind-the-scenes footage.
Visual representations of information or
data, combining images and concise text to
present complex concepts in a visually
appealing way.
Engaging and shareable content posted on
social media platforms to encourage
interaction, build a community, and
promote brand awareness.
BLOG POSTS
VIDEOS
NFOGRAPHICS
SOCIAL MEDIA
CONTENT

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DIGITAL MARKETING COURSE IN BANGALORE

  • 1. WHAT IS CONTENT MARKETING? Content marketing is a strategic approach to marketing that focuses on creating and distributing valuable, relevant, and consistent content to attract and engage a target audience. Written articles published on a blog, typically addressing specific topics of interest to the target audience. Visual content that can range from tutorials and product demonstrations to storytelling and behind-the-scenes footage. Visual representations of information or data, combining images and concise text to present complex concepts in a visually appealing way. Engaging and shareable content posted on social media platforms to encourage interaction, build a community, and promote brand awareness. BLOG POSTS VIDEOS NFOGRAPHICS SOCIAL MEDIA CONTENT