SlideShare a Scribd company logo
1 of 13
Download to read offline
Digital Marketing refers to
Advertising delivered
Through digital channels
Such as search engines,
websites
Social media, email and
Mobile apps .
. A Source of entertainment , news , shopping, and social interactions
. Consumers have access to information any time and any place
They want.
. People are now exposed to what media, friends, relatives, etc.
Are saying about your brand and they are more like about know your brand
.People wants brands they can trust, companies that know them ,
Communication that are personalized, and offers tailored to their needs .
Search
Engine
Optimization
(SEO)
Content
Marketing
Social
Media
Marketing
(SMM)
Pay-per-click
Advertising
E-mail
Marketing
“ SEO is a process of optimizing a website to get
listed in the Goggle search engine result page or
The top of the first page.”
ON PAGE
SEO
OFF PAGE
CONTENTS
IMAGES
VIDEOS
Blog
Comments
Social Book
Marketing
45% 60%
Backlink can improve you rankings
Because they show values .
A good backlink profile helps your
Site rank higher for target keyboard
Generate more quality traffic and
Even drive more leads and sales .
. Social media marketing is the use of
Social media platform and website to
Promote a product or services .
.Social media marketing:-
 Facebook
Youtube
Instagram
Twitter
.Affiliate marketing is an
advertising model in which a
Company compensates third.
Party publishers to generates
Traffic or leads to the company’s
Product and services .
. The third-party publishers are affiliates
,and the commission fee incentivizes
Them to find ways to promote
The company
E-mail marketing is a digital
marketing strategy based on
sending emails and developing
relationships with prospects
and customers .
For information on a new product , services
If they have a question
If they have are looking for help
If they want more information on certain
individuals or organization
Business contracts
General information (maybe about you…….)
New Employees
Available jobs

More Related Content

Similar to Digital Marketing

Introduction to digital marketing
Introduction to digital marketingIntroduction to digital marketing
Introduction to digital marketingArpitaSingh136
 
DIGITAL MARKETING-KEY CONCEPTS
DIGITAL MARKETING-KEY CONCEPTSDIGITAL MARKETING-KEY CONCEPTS
DIGITAL MARKETING-KEY CONCEPTSpannadhurandhar1
 
DIGITAL MARKETING pdf.pdf
DIGITAL MARKETING pdf.pdfDIGITAL MARKETING pdf.pdf
DIGITAL MARKETING pdf.pdfShreyadawar0910
 
Harvard school of Digital marketing.pdf
Harvard school of Digital marketing.pdfHarvard school of Digital marketing.pdf
Harvard school of Digital marketing.pdfhsdm1
 
Digital marketing.pptx
Digital marketing.pptxDigital marketing.pptx
Digital marketing.pptxzoya
 
DIGITAL MARKETING ppt.pptx
DIGITAL MARKETING ppt.pptxDIGITAL MARKETING ppt.pptx
DIGITAL MARKETING ppt.pptxShreyadawar0910
 
Guide for Digital Marketing at My Property Stores
Guide for Digital Marketing at My Property StoresGuide for Digital Marketing at My Property Stores
Guide for Digital Marketing at My Property StoresMy property Stores
 
An ultimate guide to Digital Marketing and its Tools
An ultimate guide to Digital Marketing and its ToolsAn ultimate guide to Digital Marketing and its Tools
An ultimate guide to Digital Marketing and its ToolsArjun Pawar
 
Digital marketing
Digital marketingDigital marketing
Digital marketingSundar B N
 
Digital Marketing.ppt
Digital Marketing.pptDigital Marketing.ppt
Digital Marketing.pptFaizaAfzal23
 
Sip digital certification couse ppt
Sip digital certification couse   pptSip digital certification couse   ppt
Sip digital certification couse pptArham Bothra
 
Digital marketing
Digital marketingDigital marketing
Digital marketingsangeeta454
 
Digital marketing presentation (PPT) widefy
Digital marketing presentation (PPT)  widefyDigital marketing presentation (PPT)  widefy
Digital marketing presentation (PPT) widefyKarishmaKale2
 
DIGITAL MARKETING
DIGITAL MARKETINGDIGITAL MARKETING
DIGITAL MARKETINGDeep Banik
 

Similar to Digital Marketing (20)

Introduction to digital marketing
Introduction to digital marketingIntroduction to digital marketing
Introduction to digital marketing
 
DIGITAL MARKETING-KEY CONCEPTS
DIGITAL MARKETING-KEY CONCEPTSDIGITAL MARKETING-KEY CONCEPTS
DIGITAL MARKETING-KEY CONCEPTS
 
Digital marketing
Digital marketingDigital marketing
Digital marketing
 
PPT 1.pptx
PPT 1.pptxPPT 1.pptx
PPT 1.pptx
 
DIGITAL MARKETING pdf.pdf
DIGITAL MARKETING pdf.pdfDIGITAL MARKETING pdf.pdf
DIGITAL MARKETING pdf.pdf
 
Digital marketing
Digital marketingDigital marketing
Digital marketing
 
Harvard school of Digital marketing.pdf
Harvard school of Digital marketing.pdfHarvard school of Digital marketing.pdf
Harvard school of Digital marketing.pdf
 
Digital marketing.pptx
Digital marketing.pptxDigital marketing.pptx
Digital marketing.pptx
 
DIGITAL MARKETING ppt.pptx
DIGITAL MARKETING ppt.pptxDIGITAL MARKETING ppt.pptx
DIGITAL MARKETING ppt.pptx
 
Digital Marketing.pptx
Digital Marketing.pptxDigital Marketing.pptx
Digital Marketing.pptx
 
Digital marketing 2018
Digital marketing 2018Digital marketing 2018
Digital marketing 2018
 
Guide for Digital Marketing at My Property Stores
Guide for Digital Marketing at My Property StoresGuide for Digital Marketing at My Property Stores
Guide for Digital Marketing at My Property Stores
 
An ultimate guide to Digital Marketing and its Tools
An ultimate guide to Digital Marketing and its ToolsAn ultimate guide to Digital Marketing and its Tools
An ultimate guide to Digital Marketing and its Tools
 
Digital marketing
Digital marketingDigital marketing
Digital marketing
 
Digital Marketing.ppt
Digital Marketing.pptDigital Marketing.ppt
Digital Marketing.ppt
 
Sip digital certification couse ppt
Sip digital certification couse   pptSip digital certification couse   ppt
Sip digital certification couse ppt
 
Digital marketing
Digital marketingDigital marketing
Digital marketing
 
Online advertising
Online advertisingOnline advertising
Online advertising
 
Digital marketing presentation (PPT) widefy
Digital marketing presentation (PPT)  widefyDigital marketing presentation (PPT)  widefy
Digital marketing presentation (PPT) widefy
 
DIGITAL MARKETING
DIGITAL MARKETINGDIGITAL MARKETING
DIGITAL MARKETING
 

Recently uploaded

Presentation by Andreas Schleicher Tackling the School Absenteeism Crisis 30 ...
Presentation by Andreas Schleicher Tackling the School Absenteeism Crisis 30 ...Presentation by Andreas Schleicher Tackling the School Absenteeism Crisis 30 ...
Presentation by Andreas Schleicher Tackling the School Absenteeism Crisis 30 ...EduSkills OECD
 
microwave assisted reaction. General introduction
microwave assisted reaction. General introductionmicrowave assisted reaction. General introduction
microwave assisted reaction. General introductionMaksud Ahmed
 
1029 - Danh muc Sach Giao Khoa 10 . pdf
1029 -  Danh muc Sach Giao Khoa 10 . pdf1029 -  Danh muc Sach Giao Khoa 10 . pdf
1029 - Danh muc Sach Giao Khoa 10 . pdfQucHHunhnh
 
Arihant handbook biology for class 11 .pdf
Arihant handbook biology for class 11 .pdfArihant handbook biology for class 11 .pdf
Arihant handbook biology for class 11 .pdfchloefrazer622
 
9548086042 for call girls in Indira Nagar with room service
9548086042  for call girls in Indira Nagar  with room service9548086042  for call girls in Indira Nagar  with room service
9548086042 for call girls in Indira Nagar with room servicediscovermytutordmt
 
A Critique of the Proposed National Education Policy Reform
A Critique of the Proposed National Education Policy ReformA Critique of the Proposed National Education Policy Reform
A Critique of the Proposed National Education Policy ReformChameera Dedduwage
 
The Most Excellent Way | 1 Corinthians 13
The Most Excellent Way | 1 Corinthians 13The Most Excellent Way | 1 Corinthians 13
The Most Excellent Way | 1 Corinthians 13Steve Thomason
 
Call Girls in Dwarka Mor Delhi Contact Us 9654467111
Call Girls in Dwarka Mor Delhi Contact Us 9654467111Call Girls in Dwarka Mor Delhi Contact Us 9654467111
Call Girls in Dwarka Mor Delhi Contact Us 9654467111Sapana Sha
 
Q4-W6-Restating Informational Text Grade 3
Q4-W6-Restating Informational Text Grade 3Q4-W6-Restating Informational Text Grade 3
Q4-W6-Restating Informational Text Grade 3JemimahLaneBuaron
 
social pharmacy d-pharm 1st year by Pragati K. Mahajan
social pharmacy d-pharm 1st year by Pragati K. Mahajansocial pharmacy d-pharm 1st year by Pragati K. Mahajan
social pharmacy d-pharm 1st year by Pragati K. Mahajanpragatimahajan3
 
BAG TECHNIQUE Bag technique-a tool making use of public health bag through wh...
BAG TECHNIQUE Bag technique-a tool making use of public health bag through wh...BAG TECHNIQUE Bag technique-a tool making use of public health bag through wh...
BAG TECHNIQUE Bag technique-a tool making use of public health bag through wh...Sapna Thakur
 
Activity 01 - Artificial Culture (1).pdf
Activity 01 - Artificial Culture (1).pdfActivity 01 - Artificial Culture (1).pdf
Activity 01 - Artificial Culture (1).pdfciinovamais
 
Accessible design: Minimum effort, maximum impact
Accessible design: Minimum effort, maximum impactAccessible design: Minimum effort, maximum impact
Accessible design: Minimum effort, maximum impactdawncurless
 
Software Engineering Methodologies (overview)
Software Engineering Methodologies (overview)Software Engineering Methodologies (overview)
Software Engineering Methodologies (overview)eniolaolutunde
 
CARE OF CHILD IN INCUBATOR..........pptx
CARE OF CHILD IN INCUBATOR..........pptxCARE OF CHILD IN INCUBATOR..........pptx
CARE OF CHILD IN INCUBATOR..........pptxGaneshChakor2
 
Kisan Call Centre - To harness potential of ICT in Agriculture by answer farm...
Kisan Call Centre - To harness potential of ICT in Agriculture by answer farm...Kisan Call Centre - To harness potential of ICT in Agriculture by answer farm...
Kisan Call Centre - To harness potential of ICT in Agriculture by answer farm...Krashi Coaching
 
Introduction to Nonprofit Accounting: The Basics
Introduction to Nonprofit Accounting: The BasicsIntroduction to Nonprofit Accounting: The Basics
Introduction to Nonprofit Accounting: The BasicsTechSoup
 

Recently uploaded (20)

Presentation by Andreas Schleicher Tackling the School Absenteeism Crisis 30 ...
Presentation by Andreas Schleicher Tackling the School Absenteeism Crisis 30 ...Presentation by Andreas Schleicher Tackling the School Absenteeism Crisis 30 ...
Presentation by Andreas Schleicher Tackling the School Absenteeism Crisis 30 ...
 
microwave assisted reaction. General introduction
microwave assisted reaction. General introductionmicrowave assisted reaction. General introduction
microwave assisted reaction. General introduction
 
1029 - Danh muc Sach Giao Khoa 10 . pdf
1029 -  Danh muc Sach Giao Khoa 10 . pdf1029 -  Danh muc Sach Giao Khoa 10 . pdf
1029 - Danh muc Sach Giao Khoa 10 . pdf
 
Mattingly "AI & Prompt Design: The Basics of Prompt Design"
Mattingly "AI & Prompt Design: The Basics of Prompt Design"Mattingly "AI & Prompt Design: The Basics of Prompt Design"
Mattingly "AI & Prompt Design: The Basics of Prompt Design"
 
Advance Mobile Application Development class 07
Advance Mobile Application Development class 07Advance Mobile Application Development class 07
Advance Mobile Application Development class 07
 
Arihant handbook biology for class 11 .pdf
Arihant handbook biology for class 11 .pdfArihant handbook biology for class 11 .pdf
Arihant handbook biology for class 11 .pdf
 
9548086042 for call girls in Indira Nagar with room service
9548086042  for call girls in Indira Nagar  with room service9548086042  for call girls in Indira Nagar  with room service
9548086042 for call girls in Indira Nagar with room service
 
INDIA QUIZ 2024 RLAC DELHI UNIVERSITY.pptx
INDIA QUIZ 2024 RLAC DELHI UNIVERSITY.pptxINDIA QUIZ 2024 RLAC DELHI UNIVERSITY.pptx
INDIA QUIZ 2024 RLAC DELHI UNIVERSITY.pptx
 
A Critique of the Proposed National Education Policy Reform
A Critique of the Proposed National Education Policy ReformA Critique of the Proposed National Education Policy Reform
A Critique of the Proposed National Education Policy Reform
 
The Most Excellent Way | 1 Corinthians 13
The Most Excellent Way | 1 Corinthians 13The Most Excellent Way | 1 Corinthians 13
The Most Excellent Way | 1 Corinthians 13
 
Call Girls in Dwarka Mor Delhi Contact Us 9654467111
Call Girls in Dwarka Mor Delhi Contact Us 9654467111Call Girls in Dwarka Mor Delhi Contact Us 9654467111
Call Girls in Dwarka Mor Delhi Contact Us 9654467111
 
Q4-W6-Restating Informational Text Grade 3
Q4-W6-Restating Informational Text Grade 3Q4-W6-Restating Informational Text Grade 3
Q4-W6-Restating Informational Text Grade 3
 
social pharmacy d-pharm 1st year by Pragati K. Mahajan
social pharmacy d-pharm 1st year by Pragati K. Mahajansocial pharmacy d-pharm 1st year by Pragati K. Mahajan
social pharmacy d-pharm 1st year by Pragati K. Mahajan
 
BAG TECHNIQUE Bag technique-a tool making use of public health bag through wh...
BAG TECHNIQUE Bag technique-a tool making use of public health bag through wh...BAG TECHNIQUE Bag technique-a tool making use of public health bag through wh...
BAG TECHNIQUE Bag technique-a tool making use of public health bag through wh...
 
Activity 01 - Artificial Culture (1).pdf
Activity 01 - Artificial Culture (1).pdfActivity 01 - Artificial Culture (1).pdf
Activity 01 - Artificial Culture (1).pdf
 
Accessible design: Minimum effort, maximum impact
Accessible design: Minimum effort, maximum impactAccessible design: Minimum effort, maximum impact
Accessible design: Minimum effort, maximum impact
 
Software Engineering Methodologies (overview)
Software Engineering Methodologies (overview)Software Engineering Methodologies (overview)
Software Engineering Methodologies (overview)
 
CARE OF CHILD IN INCUBATOR..........pptx
CARE OF CHILD IN INCUBATOR..........pptxCARE OF CHILD IN INCUBATOR..........pptx
CARE OF CHILD IN INCUBATOR..........pptx
 
Kisan Call Centre - To harness potential of ICT in Agriculture by answer farm...
Kisan Call Centre - To harness potential of ICT in Agriculture by answer farm...Kisan Call Centre - To harness potential of ICT in Agriculture by answer farm...
Kisan Call Centre - To harness potential of ICT in Agriculture by answer farm...
 
Introduction to Nonprofit Accounting: The Basics
Introduction to Nonprofit Accounting: The BasicsIntroduction to Nonprofit Accounting: The Basics
Introduction to Nonprofit Accounting: The Basics
 

Digital Marketing

  • 1. Digital Marketing refers to Advertising delivered Through digital channels Such as search engines, websites Social media, email and Mobile apps .
  • 2.
  • 3. . A Source of entertainment , news , shopping, and social interactions . Consumers have access to information any time and any place They want. . People are now exposed to what media, friends, relatives, etc. Are saying about your brand and they are more like about know your brand .People wants brands they can trust, companies that know them , Communication that are personalized, and offers tailored to their needs .
  • 5. “ SEO is a process of optimizing a website to get listed in the Goggle search engine result page or The top of the first page.”
  • 7.
  • 9. Backlink can improve you rankings Because they show values . A good backlink profile helps your Site rank higher for target keyboard Generate more quality traffic and Even drive more leads and sales .
  • 10. . Social media marketing is the use of Social media platform and website to Promote a product or services . .Social media marketing:-  Facebook Youtube Instagram Twitter
  • 11. .Affiliate marketing is an advertising model in which a Company compensates third. Party publishers to generates Traffic or leads to the company’s Product and services . . The third-party publishers are affiliates ,and the commission fee incentivizes Them to find ways to promote The company
  • 12. E-mail marketing is a digital marketing strategy based on sending emails and developing relationships with prospects and customers .
  • 13. For information on a new product , services If they have a question If they have are looking for help If they want more information on certain individuals or organization Business contracts General information (maybe about you…….) New Employees Available jobs