Digital marketing
•Download as PPTX, PDF•
1 like•110 views
Digital marketing is the marketing of product or services using digital technologies, mainly on internet ,but also including mobile phones,display advertising, and any other digital medium
Report
Share
Report
Share
Recommended
Rapid Media Buying at Massive Scale
Using specific case studies and examples, we will discuss exactly how affiliates can apply the same big data and RTB strategies used by big brands to quickly scale up media buy campaigns.
Digital marketing - intro
Digital marketing involves creating awareness and promoting products or brands online through various electronic media channels. It includes strategies for promotion through email marketing, search marketing, social media marketing, mobile marketing, and more. Choosing digital marketing allows for increased accessibility of information, customer satisfaction, brand reputation growth, better return on investment and conversion rates. A career in digital marketing is open to those with basic computer and internet skills, and offers many job opportunities with an expected growth of 48% in digital advertising by 2016.
2012 Kick Start Social Media & Mobile App Marketing
A Social Media Integration, Engagement and Measurement Solution for Brand Managers, Professional Services Individuals, Event Coordinators, and Holiday Season Online Marketing Campaigns.
Digital marketing-S2S Softsys
Advertising is the tool of marketing which gives a firm a competitive advantage. Advertising your product and services needs a lot of consideration in order to reap the fruit of profit.
Adv 420 final
This document summarizes Marriott International's digital marketing strategies. Marriott has over 6,000 properties across 30 brands in 122 countries. Their digital strategies include using their mobile app to increase sales and brand promotion. Their goals for digital analytics are to increase brand awareness, expand their customer base, and increase hotel visitors. Their website is beautifully designed and their search engine strategy focuses on expanding search results and gaining priority on sites like Expedia. Marriott utilizes social media platforms like Twitter, Facebook, Instagram and YouTube to promote their brand and connect with consumers. Paid social media is seen as an important part of their strategy when combined with organic social media efforts. Email marketing also plays a role through offering discounts to attract consumers
ADV420 Final- Marriott
- Marriott International is a global hospitality company founded in 1971 with over 6,000 properties across 122 countries and 30 brands.
- Marriott uses digital analytics like their mobile app and website to increase brand awareness, expand their customer base, and increase hotel visitors and business.
- Social media platforms like Twitter, Facebook, Instagram, and YouTube provide a way for Marriott to promote their brands and connect with consumers, while paid social media advertising helps boost the impact of their promotions.
- Email marketing is another channel Marriott uses but it is still immature, so they focus on making emails attractive with discounts to grab consumers' attention while controlling email frequency and prioritizing quality over quantity of
So Lo Mo - Masamayor, Paulo Miguel L.
This document defines proximity marketing as engaging with audiences through mobile devices and online to promote messages. It discusses how proximity marketing works for both consumers and businesses by sharing synchronized information and allowing interaction. The document explains that proximity marketing is important because businesses need to get social, think local, and spend on mobile to stay relevant. Implications include more e-commerce, engagement with fast-moving information, and intensified online marketing competition that small businesses must adapt to. Trends highlighted are continued online business growth, increased online marketing, and requiring smartphone-ready information to survive.
Mall Vision HIgh-Level
The document discusses MallVision US's digital signage and engagement solutions for malls. It positions their transition from paper to digital networks as enabling greater revenue generation for mall owners through a mixture of tenant, local, and national promotions. Their approach integrates digital totems, directories, websites, mobile apps, iBeacons, and data tracking to meet the needs of advertisers, mall owners, and shoppers by fostering engagement and community while generating sales and market knowledge.
Recommended
Rapid Media Buying at Massive Scale
Using specific case studies and examples, we will discuss exactly how affiliates can apply the same big data and RTB strategies used by big brands to quickly scale up media buy campaigns.
Digital marketing - intro
Digital marketing involves creating awareness and promoting products or brands online through various electronic media channels. It includes strategies for promotion through email marketing, search marketing, social media marketing, mobile marketing, and more. Choosing digital marketing allows for increased accessibility of information, customer satisfaction, brand reputation growth, better return on investment and conversion rates. A career in digital marketing is open to those with basic computer and internet skills, and offers many job opportunities with an expected growth of 48% in digital advertising by 2016.
2012 Kick Start Social Media & Mobile App Marketing
A Social Media Integration, Engagement and Measurement Solution for Brand Managers, Professional Services Individuals, Event Coordinators, and Holiday Season Online Marketing Campaigns.
Digital marketing-S2S Softsys
Advertising is the tool of marketing which gives a firm a competitive advantage. Advertising your product and services needs a lot of consideration in order to reap the fruit of profit.
Adv 420 final
This document summarizes Marriott International's digital marketing strategies. Marriott has over 6,000 properties across 30 brands in 122 countries. Their digital strategies include using their mobile app to increase sales and brand promotion. Their goals for digital analytics are to increase brand awareness, expand their customer base, and increase hotel visitors. Their website is beautifully designed and their search engine strategy focuses on expanding search results and gaining priority on sites like Expedia. Marriott utilizes social media platforms like Twitter, Facebook, Instagram and YouTube to promote their brand and connect with consumers. Paid social media is seen as an important part of their strategy when combined with organic social media efforts. Email marketing also plays a role through offering discounts to attract consumers
ADV420 Final- Marriott
- Marriott International is a global hospitality company founded in 1971 with over 6,000 properties across 122 countries and 30 brands.
- Marriott uses digital analytics like their mobile app and website to increase brand awareness, expand their customer base, and increase hotel visitors and business.
- Social media platforms like Twitter, Facebook, Instagram, and YouTube provide a way for Marriott to promote their brands and connect with consumers, while paid social media advertising helps boost the impact of their promotions.
- Email marketing is another channel Marriott uses but it is still immature, so they focus on making emails attractive with discounts to grab consumers' attention while controlling email frequency and prioritizing quality over quantity of
So Lo Mo - Masamayor, Paulo Miguel L.
This document defines proximity marketing as engaging with audiences through mobile devices and online to promote messages. It discusses how proximity marketing works for both consumers and businesses by sharing synchronized information and allowing interaction. The document explains that proximity marketing is important because businesses need to get social, think local, and spend on mobile to stay relevant. Implications include more e-commerce, engagement with fast-moving information, and intensified online marketing competition that small businesses must adapt to. Trends highlighted are continued online business growth, increased online marketing, and requiring smartphone-ready information to survive.
Mall Vision HIgh-Level
The document discusses MallVision US's digital signage and engagement solutions for malls. It positions their transition from paper to digital networks as enabling greater revenue generation for mall owners through a mixture of tenant, local, and national promotions. Their approach integrates digital totems, directories, websites, mobile apps, iBeacons, and data tracking to meet the needs of advertisers, mall owners, and shoppers by fostering engagement and community while generating sales and market knowledge.
Prm 2
Progressive Retail Marketing offers a wide range of marketing services including website design, digital advertising, social media management, coupons, in-store branding, inventory management, and promotional events. They have experience across multiple retail channels like grocery stores, club stores, and mass merchants. Their team of seasoned professionals can develop customized, cutting-edge marketing strategies proven to deliver results for any product.
digital marketing ppt | importance of digital marketing | SEO
In this ppt, you will learn importance of digital marketing. This ppt include activities of digital marketing like SEO, SEM, Google adwords.
Learn Digital Marketing in Trivandrum - Digital Marketing Training | DigiLitra
Learn Digital Marketing from Digilitra at Trivandrum for a career in digital marketing. Have a career in certified SEO, SEM, SMM, SMO, Online Media Optimisation and Blogging. Learn Content Writing and Designing a content for a perfect blog.
For More Details Visit - http://ctoaction.in/cleg/raksint/
Digital Marketing MBA 2nd Year Marketing Specialisation Unit - 4 AKTU
This Presentation Consist and Covers all the topics Which Satisfies Syllabus of Subject Digital Marketing's Unit-4 Given in AKTU University - As Updated in 2017
Send Your Feedback on mukulguptahr@gmail.com
Digital Marketing MBA 2nd Year Marketing Specialisation Unit - 5 AKTU
This Presentation Consist and Covers all the topics Which Satisfies Syllabus of Subject Digital Marketing's Unit-5 Given in AKTU University - As Updated in 2017
Send Your Feedback on mukulguptahr@gmail.com
Digital Marketing MBA 2nd Year Marketing Specialisation Unit - 3 AKTU
This Presentation Consist and Covers all the topics Which Satisfies Syllabus of Subject Digital Marketing's Unit-3 Given in AKTU University - As Updated in 2017
Send Your Feedback on mukulguptahr@gmail.com
Local digital marketing
Local digital marketing uses location-based technologies and services to target customers near a business. It aims to increase brand recognition and encourage local purchases. Key aspects include local websites customized by location, local search optimized for geographic keywords, local deals offering area-specific discounts, social media check-ins that provide business insights, and location-based advertising and alerts tailored to a user's precise location. Together, these channels seek to influence customers throughout their purchase journey and build loyalty within a local community.
Lead generation
Internet Sales Leads
Techniques and strategies for generating sales lead on the internet.
1. SEO
2. Local Search
3. PPC
4. Social Media
5. Mobile Apps
Online Internet Marketing Advisers Ltd.
www.oima.co.uk
www.ukmobileapp.solutions
A digital strategy that capitalizes on target’s convenient mobile experience,...
This document outlines a digital strategy for Target to capitalize on their mobile experience and values to attract two target audiences. It recommends increasing engagement through social media like Facebook, Twitter, Pinterest and Instagram, as well as optimizing their website, blog and mobile apps. Key metrics include app usage and downloads, online REDcard usage, and tracking paths on the mobile site. The proposed budget totals $9.4 million across social platforms like Twitter, Facebook, Pinterest, and YouTube on a pay-per-interaction or impression basis.
Digital marketing certification (1)
Power point presentation on why i decided to choose certification program in E commerce and Digital Marketing and giving the Information of where to join
Marketing democracy has arrived - Interactive Seminars
Dorin Boerescu is a serial entrepreneur and expert in affiliate marketing. He founded 2Leva.bg, an affiliate network with over 2,000 affiliates across 13 programs. Affiliate marketing allows publishers to earn revenue from advertiser sales without direct sales efforts. It provides a win-win scenario where affiliates and advertisers only pay on finalized transactions. Boerescu recommends publishers test different affiliate programs and advertisers using available display space to identify what generates interest from their audience. With affiliate marketing, publishers can gain additional insights into their users' purchasing behaviors and interests.
Content marketing plan_Ryanair
This document outlines a content marketing plan for Ryanair to promote its Business Plus service. The plan identifies goals such as improving the customer experience, increasing the business traveler market share, decreasing complaints, and boosting customer retention. It proposes targeting business travelers, especially millennials, with content such as a blog post and contest promoting the benefits of Business Plus like flexibility, time savings, and priority services. The content will be distributed across channels and is designed to meet key performance indicators including leads, conversions, and engaging customers.
Top 10 digital cna
The document contains 10 questions about a company's digital advertising and marketing strategies. It asks who is in charge of digital advertising, how the company attracts local customers online, the goals of their website and how users are engaged. It also questions how the company measures website traffic and success of digital campaigns.
Prosharer presentation
The document proposes a solution for distributing video advertisements through a platform that rewards users for viewing and sharing the ads. The platform aims to stimulate viral sharing of ads through a game-like experience. It argues this approach can effectively reach large online audiences among users of social networks, games, and deal-sharing services while keeping barriers to entry low. The target customers are brands seeking new ways to promote through social media and interactive campaigns.
Target presentation
The digital media strategy document outlines the company's social media presence on Twitter, Facebook and Instagram, as well as website categories and search engine optimization. It discusses strategies to keep up with advancing technology, trends and competitors. The strategy also includes developing a mobile app for usage, coupons and interaction to drive consumer satisfaction. Metrics for success include sales, website views and rewards program participation with a budget of $15,000 allocated across social media, website and mobile app development and marketing.
DIGITAL MARKETING
Digital marketing is the marketing of products or services using digital technologies on the internet and mobile devices. It includes methods like search engine optimization, social media marketing, content marketing, and email marketing. The major components are internet marketing through websites, search, smartphones, and social media, as well as non-internet channels like television and radio. Digital marketing offers advantages like global reach, measurability, two-way communication, and low cost, but also risks like real-time complaints, negative reputation, and lack of expertise.
DIGITAL MARKETING
Digital marketing is the marketing of products or services using digital technologies on the internet and mobile devices. It includes methods like search engine optimization, content marketing, social media marketing, and email marketing. The major components are internet marketing through websites and apps as well as non-internet channels like television. Digital marketing allows for global reach, is measurable and targeted, enables two-way communication, and can generate a high return on investment. However, it also risks real-time customer complaints being publicly visible and requires resources to manage social media presence.
User Generated Content
This document discusses user-generated content (UGC) and its benefits for businesses. UGC is defined as content created by online users, including blogs, videos, photos, and more. The document notes that UGC can generate trust from consumers by including recommendations from people they know. It also increases conversion rates and marketing reach for businesses. Specific examples are provided of successful UGC campaigns run by companies like Burberry, Starbucks, Coca-Cola, and others. Challenges of UGC campaigns and how to promote them are also addressed.
Sell More with Mobile Technology
This presentation covers mobile trends in the UK and worldwide, why it's important for businesses to be mobile now. Affordable mobile tech available to SMEs eg mobile, web apps and adaptive websites are mentioned, as well as app analytics and generating a return on your mobile marketing investment.
Hvordan Kunde 2.0 forandrede marketing, som vi kendte det
Den nye tids kunde har med sin digitale adfærd og glæde over at være online været årsag til både nye marketingstrategier
og nye måder at eksekvere dem på. For at lave kampagner, der for alvor giver genlyd, har dit marketingteam
brug for at omsætte social indlevelse, online adfærd og digitale fodspor på tværs af kanaler til operationel
indsigt.
Digital Marketing.pptx
Digital marketing, also called online marketing, is the promotion of brands to connect with potential customers using the internet and other forms of digital communication. This includes not only email, social media, and web-based advertising, but also text and multimedia messages as a marketing channel.
digital marketing module 1
As per bengalure north university syllabus for MBA marketing specialization digital marketing subject module 1 PPT
More Related Content
What's hot
Prm 2
Progressive Retail Marketing offers a wide range of marketing services including website design, digital advertising, social media management, coupons, in-store branding, inventory management, and promotional events. They have experience across multiple retail channels like grocery stores, club stores, and mass merchants. Their team of seasoned professionals can develop customized, cutting-edge marketing strategies proven to deliver results for any product.
digital marketing ppt | importance of digital marketing | SEO
In this ppt, you will learn importance of digital marketing. This ppt include activities of digital marketing like SEO, SEM, Google adwords.
Learn Digital Marketing in Trivandrum - Digital Marketing Training | DigiLitra
Learn Digital Marketing from Digilitra at Trivandrum for a career in digital marketing. Have a career in certified SEO, SEM, SMM, SMO, Online Media Optimisation and Blogging. Learn Content Writing and Designing a content for a perfect blog.
For More Details Visit - http://ctoaction.in/cleg/raksint/
Digital Marketing MBA 2nd Year Marketing Specialisation Unit - 4 AKTU
This Presentation Consist and Covers all the topics Which Satisfies Syllabus of Subject Digital Marketing's Unit-4 Given in AKTU University - As Updated in 2017
Send Your Feedback on mukulguptahr@gmail.com
Digital Marketing MBA 2nd Year Marketing Specialisation Unit - 5 AKTU
This Presentation Consist and Covers all the topics Which Satisfies Syllabus of Subject Digital Marketing's Unit-5 Given in AKTU University - As Updated in 2017
Send Your Feedback on mukulguptahr@gmail.com
Digital Marketing MBA 2nd Year Marketing Specialisation Unit - 3 AKTU
This Presentation Consist and Covers all the topics Which Satisfies Syllabus of Subject Digital Marketing's Unit-3 Given in AKTU University - As Updated in 2017
Send Your Feedback on mukulguptahr@gmail.com
Local digital marketing
Local digital marketing uses location-based technologies and services to target customers near a business. It aims to increase brand recognition and encourage local purchases. Key aspects include local websites customized by location, local search optimized for geographic keywords, local deals offering area-specific discounts, social media check-ins that provide business insights, and location-based advertising and alerts tailored to a user's precise location. Together, these channels seek to influence customers throughout their purchase journey and build loyalty within a local community.
Lead generation
Internet Sales Leads
Techniques and strategies for generating sales lead on the internet.
1. SEO
2. Local Search
3. PPC
4. Social Media
5. Mobile Apps
Online Internet Marketing Advisers Ltd.
www.oima.co.uk
www.ukmobileapp.solutions
A digital strategy that capitalizes on target’s convenient mobile experience,...
This document outlines a digital strategy for Target to capitalize on their mobile experience and values to attract two target audiences. It recommends increasing engagement through social media like Facebook, Twitter, Pinterest and Instagram, as well as optimizing their website, blog and mobile apps. Key metrics include app usage and downloads, online REDcard usage, and tracking paths on the mobile site. The proposed budget totals $9.4 million across social platforms like Twitter, Facebook, Pinterest, and YouTube on a pay-per-interaction or impression basis.
Digital marketing certification (1)
Power point presentation on why i decided to choose certification program in E commerce and Digital Marketing and giving the Information of where to join
Marketing democracy has arrived - Interactive Seminars
Dorin Boerescu is a serial entrepreneur and expert in affiliate marketing. He founded 2Leva.bg, an affiliate network with over 2,000 affiliates across 13 programs. Affiliate marketing allows publishers to earn revenue from advertiser sales without direct sales efforts. It provides a win-win scenario where affiliates and advertisers only pay on finalized transactions. Boerescu recommends publishers test different affiliate programs and advertisers using available display space to identify what generates interest from their audience. With affiliate marketing, publishers can gain additional insights into their users' purchasing behaviors and interests.
Content marketing plan_Ryanair
This document outlines a content marketing plan for Ryanair to promote its Business Plus service. The plan identifies goals such as improving the customer experience, increasing the business traveler market share, decreasing complaints, and boosting customer retention. It proposes targeting business travelers, especially millennials, with content such as a blog post and contest promoting the benefits of Business Plus like flexibility, time savings, and priority services. The content will be distributed across channels and is designed to meet key performance indicators including leads, conversions, and engaging customers.
Top 10 digital cna
The document contains 10 questions about a company's digital advertising and marketing strategies. It asks who is in charge of digital advertising, how the company attracts local customers online, the goals of their website and how users are engaged. It also questions how the company measures website traffic and success of digital campaigns.
Prosharer presentation
The document proposes a solution for distributing video advertisements through a platform that rewards users for viewing and sharing the ads. The platform aims to stimulate viral sharing of ads through a game-like experience. It argues this approach can effectively reach large online audiences among users of social networks, games, and deal-sharing services while keeping barriers to entry low. The target customers are brands seeking new ways to promote through social media and interactive campaigns.
Target presentation
The digital media strategy document outlines the company's social media presence on Twitter, Facebook and Instagram, as well as website categories and search engine optimization. It discusses strategies to keep up with advancing technology, trends and competitors. The strategy also includes developing a mobile app for usage, coupons and interaction to drive consumer satisfaction. Metrics for success include sales, website views and rewards program participation with a budget of $15,000 allocated across social media, website and mobile app development and marketing.
DIGITAL MARKETING
Digital marketing is the marketing of products or services using digital technologies on the internet and mobile devices. It includes methods like search engine optimization, social media marketing, content marketing, and email marketing. The major components are internet marketing through websites, search, smartphones, and social media, as well as non-internet channels like television and radio. Digital marketing offers advantages like global reach, measurability, two-way communication, and low cost, but also risks like real-time complaints, negative reputation, and lack of expertise.
DIGITAL MARKETING
Digital marketing is the marketing of products or services using digital technologies on the internet and mobile devices. It includes methods like search engine optimization, content marketing, social media marketing, and email marketing. The major components are internet marketing through websites and apps as well as non-internet channels like television. Digital marketing allows for global reach, is measurable and targeted, enables two-way communication, and can generate a high return on investment. However, it also risks real-time customer complaints being publicly visible and requires resources to manage social media presence.
User Generated Content
This document discusses user-generated content (UGC) and its benefits for businesses. UGC is defined as content created by online users, including blogs, videos, photos, and more. The document notes that UGC can generate trust from consumers by including recommendations from people they know. It also increases conversion rates and marketing reach for businesses. Specific examples are provided of successful UGC campaigns run by companies like Burberry, Starbucks, Coca-Cola, and others. Challenges of UGC campaigns and how to promote them are also addressed.
Sell More with Mobile Technology
This presentation covers mobile trends in the UK and worldwide, why it's important for businesses to be mobile now. Affordable mobile tech available to SMEs eg mobile, web apps and adaptive websites are mentioned, as well as app analytics and generating a return on your mobile marketing investment.
Hvordan Kunde 2.0 forandrede marketing, som vi kendte det
Den nye tids kunde har med sin digitale adfærd og glæde over at være online været årsag til både nye marketingstrategier
og nye måder at eksekvere dem på. For at lave kampagner, der for alvor giver genlyd, har dit marketingteam
brug for at omsætte social indlevelse, online adfærd og digitale fodspor på tværs af kanaler til operationel
indsigt.
What's hot (20)
digital marketing ppt | importance of digital marketing | SEO
digital marketing ppt | importance of digital marketing | SEO
Learn Digital Marketing in Trivandrum - Digital Marketing Training | DigiLitra
Learn Digital Marketing in Trivandrum - Digital Marketing Training | DigiLitra
Digital Marketing MBA 2nd Year Marketing Specialisation Unit - 4 AKTU
Digital Marketing MBA 2nd Year Marketing Specialisation Unit - 4 AKTU
Digital Marketing MBA 2nd Year Marketing Specialisation Unit - 5 AKTU
Digital Marketing MBA 2nd Year Marketing Specialisation Unit - 5 AKTU
Digital Marketing MBA 2nd Year Marketing Specialisation Unit - 3 AKTU
Digital Marketing MBA 2nd Year Marketing Specialisation Unit - 3 AKTU
A digital strategy that capitalizes on target’s convenient mobile experience,...
A digital strategy that capitalizes on target’s convenient mobile experience,...
Marketing democracy has arrived - Interactive Seminars
Marketing democracy has arrived - Interactive Seminars
Hvordan Kunde 2.0 forandrede marketing, som vi kendte det
Hvordan Kunde 2.0 forandrede marketing, som vi kendte det
Similar to Digital marketing
Digital Marketing.pptx
Digital marketing, also called online marketing, is the promotion of brands to connect with potential customers using the internet and other forms of digital communication. This includes not only email, social media, and web-based advertising, but also text and multimedia messages as a marketing channel.
digital marketing module 1
As per bengalure north university syllabus for MBA marketing specialization digital marketing subject module 1 PPT
What is digital marketing
We are the Top Digital Marketing Institute & Company in Hyderabad that enables to accomplish high marketing goal
Ways2reach Top Digital Marketing institute in Hyderabad | What is Digital Mar...
We are the Top Digital Marketing Institute & Company in Hyderabad that enables to accomplish high marketing goals - Ways2reach
What Is Digital Marketing (2).pptx
Digital marketers use various digital channels like websites, social media, mobile apps and search engines to promote products and services. These channels allow interaction with customers and tracking of consumer behavior. While digital marketing offers opportunities, it also poses challenges to stand out in an oversaturated market and avoid implicit biases.
digitalmarketingpresentation-160924133631.pptx
Digital marketing involves using digital technologies like the internet and mobile phones to market products and services. It has key components like email marketing, pay-per-click advertising, social media marketing, blogging, and affiliate marketing. The objectives of digital marketing are to reach the right audience, motivate them to take action, spend efficiently on campaigns, increase brand awareness, and gain a competitive edge. Marketing strategies can be pull strategies like websites and blogs that pull customers in, or push strategies like email campaigns that push information directly to users. While digital marketing allows worldwide, targeted, and low-cost promotion, it also faces limitations like lack of transparency, outdated information, non-buying visitors, and not reaching rural areas without technology infrastructure. The
Digital marketing presentation For College Students (2017)
This Presentation is for College Students who wants to give a short presentation on Digital Marketing.
Digital marketing tips for small businesses
If you run a business, it is important to engage in online marketing to grow your customer base. Many companies do not understand how to use digital marketing to grow business. Here are some tips which help every business owner learn how to use digital marketing properly.
Online marketing
Online marketing is the marketing of products or services over the internet. It began in 1994 with banner ads and has grown significantly with the rise of search engines like Google and social media. There are several business models for online marketing, including affiliate marketing, lead generation, geo-targeting, display ads, email ads, and social network ads. Online marketing allows for precise targeting of audiences and tracking of conversion results.
The Proven Benefits of Digital Marketing
Claudia McDonnell Sydney is Digital Marketing expert with years of experience in directing edm, digital search, social, and display campaigns for businesses and brands, such as, Nestle, Nespresso, Johnnie Walker, Guinness, Vodafone, Smirnoff, Unilever, Disney and IAG.
Digital Marketing
Digital marketing uses online technologies like computers, mobile phones, and digital platforms to promote products and services. It has become increasingly important due to the accessibility of digital channels. Digital marketing offers cost-effective tactics for small businesses to communicate with their target audience through channels like social media, apps, websites, and more. Key factors for optimizing web pages include content quality, user engagement, mobile-friendliness, and inbound links. Digital marketing can impact a business's profits, growth potential, customer base, and sales channels. It allows global outreach and real-time communication between businesses and customers.
Digital Marketing |Training Program|
digital marketing is very important to make your business a brand it is a great tool for meeting new customers and increase the sales
GIVING VOICE TO YOUR BRAND
This document discusses digital marketing strategies and components. It outlines the perks of digital marketing such as lower costs than traditional marketing and the ability to easily modify campaigns. The main components covered are search engine optimization, social media marketing, social media, affiliate marketing, pay-per-click advertising, email marketing, inbound marketing, and search engine marketing. Content marketing, social media marketing channels, pay-per-click advertising types, and affiliate marketing are also summarized.
digital marketing ppt | importance of digital marketing | SEO
In this PPT, you WILL see the importance of digital marketing, some digital marketing activities, SEO.
Digital Marketing Courses in Pune - milindmorey.in
Get the Unparalleled Experience by Learning Digital Marketing Courses in Pune with 100% Placement Guaranteed at affordable fees. Learn from Google Certified Trainer.
Digital Marketing.pptx
Digital marketing is a top priority in India due to a surge in internet users. Businesses seek online outreach for clear communication, emphasising simplicity for diverse language skills. The COVID era has elevated digital marketing's effectiveness, connecting 1.44 billion users, narrowing gaps, and aligning with the Digital India initiative for competitiveness.
Foundations of Marketing - Digital Marketing
Digital marketing refers to all marketing done online and is used to promote brands and connect with potential customers through the internet. It allows for easy and efficient communication globally at a lower cost than physical advertising. Examples include email, social media, websites, paid search, and video ads. Top companies like American Express, Dollar Shave Club, and Starbucks use digital marketing as their primary marketing platform to engage customers at every stage.
Beginner's Guide to Digital Marketing.pptx
This is a comprehensive guide to digital marketing, covering the fundamentals, core channels, website optimization, data-driven marketing, and emerging trends.
Several strategies fall under the umbrella of digital marketing. Search engine Optimization (SEO) focuses on improving a website's visibility in search engine rankings, driving organic traffic and enhancing online presence. Pay-per-click (PPC) advertising involves placing ads on search engines or social media platforms, where advertisers only pay when users click on their ads. Social media marketing utilizes popular social media platforms to engage with audiences, build brand awareness and customer relationships. Content marketing involves creating and distributing valuable and relevant content to attract and retain customers.
By leveraging the power of digital marketing, businesses can expand their reach, build meaningful connections with their target audiences, and achieve remarkable growth.
Digital marketing services in ludhiana
Presentation on Digital Marketing services in Ludhiana featuring all aspects regarding the digital marketing services with full description. One can easily get an idea of what he would get to know about in this course through this presentation. The content used in the presentation is specifically subject to which the user can easily understand. Various techniques such as social media marketing, content marketing, affiliate marketing, mobile marketing, Google Analytics etc. are touched upon.
DIGITAL MARKETING ELEMENTS FREE
This document provides an overview of the key elements of digital marketing through a webinar presentation. It defines digital marketing and discusses several common digital marketing tactics, including email marketing, pay per click (PPC) advertising, search engine optimization (SEO), blogging, social media management, online advertising, affiliate marketing, and text messaging. The presentation aims to help attendees understand the basic building blocks of an effective digital marketing strategy.
Similar to Digital marketing (20)
Ways2reach Top Digital Marketing institute in Hyderabad | What is Digital Mar...
Ways2reach Top Digital Marketing institute in Hyderabad | What is Digital Mar...
Digital marketing presentation For College Students (2017)
Digital marketing presentation For College Students (2017)
digital marketing ppt | importance of digital marketing | SEO
digital marketing ppt | importance of digital marketing | SEO
Digital Marketing Courses in Pune - milindmorey.in
Digital Marketing Courses in Pune - milindmorey.in
Recently uploaded
How to Fix the Import Error in the Odoo 17
An import error occurs when a program fails to import a module or library, disrupting its execution. In languages like Python, this issue arises when the specified module cannot be found or accessed, hindering the program's functionality. Resolving import errors is crucial for maintaining smooth software operation and uninterrupted development processes.
How to Setup Warehouse & Location in Odoo 17 Inventory
In this slide, we'll explore how to set up warehouses and locations in Odoo 17 Inventory. This will help us manage our stock effectively, track inventory levels, and streamline warehouse operations.
How to Build a Module in Odoo 17 Using the Scaffold Method
Odoo provides an option for creating a module by using a single line command. By using this command the user can make a whole structure of a module. It is very easy for a beginner to make a module. There is no need to make each file manually. This slide will show how to create a module using the scaffold method.
BÀI TẬP BỔ TRỢ TIẾNG ANH 8 CẢ NĂM - GLOBAL SUCCESS - NĂM HỌC 2023-2024 (CÓ FI...
BÀI TẬP BỔ TRỢ TIẾNG ANH 8 CẢ NĂM - GLOBAL SUCCESS - NĂM HỌC 2023-2024 (CÓ FI...Nguyen Thanh Tu Collection
https://app.box.com/s/y977uz6bpd3af4qsebv7r9b7s21935vdPCOS corelations and management through Ayurveda.
This presentation includes basic of PCOS their pathology and treatment and also Ayurveda correlation of PCOS and Ayurvedic line of treatment mentioned in classics.
ANATOMY AND BIOMECHANICS OF HIP JOINT.pdf
it describes the bony anatomy including the femoral head , acetabulum, labrum . also discusses the capsule , ligaments . muscle that act on the hip joint and the range of motion are outlined. factors affecting hip joint stability and weight transmission through the joint are summarized.
Chapter wise All Notes of First year Basic Civil Engineering.pptx
Chapter wise All Notes of First year Basic Civil Engineering
Syllabus
Chapter-1
Introduction to objective, scope and outcome the subject
Chapter 2
Introduction: Scope and Specialization of Civil Engineering, Role of civil Engineer in Society, Impact of infrastructural development on economy of country.
Chapter 3
Surveying: Object Principles & Types of Surveying; Site Plans, Plans & Maps; Scales & Unit of different Measurements.
Linear Measurements: Instruments used. Linear Measurement by Tape, Ranging out Survey Lines and overcoming Obstructions; Measurements on sloping ground; Tape corrections, conventional symbols. Angular Measurements: Instruments used; Introduction to Compass Surveying, Bearings and Longitude & Latitude of a Line, Introduction to total station.
Levelling: Instrument used Object of levelling, Methods of levelling in brief, and Contour maps.
Chapter 4
Buildings: Selection of site for Buildings, Layout of Building Plan, Types of buildings, Plinth area, carpet area, floor space index, Introduction to building byelaws, concept of sun light & ventilation. Components of Buildings & their functions, Basic concept of R.C.C., Introduction to types of foundation
Chapter 5
Transportation: Introduction to Transportation Engineering; Traffic and Road Safety: Types and Characteristics of Various Modes of Transportation; Various Road Traffic Signs, Causes of Accidents and Road Safety Measures.
Chapter 6
Environmental Engineering: Environmental Pollution, Environmental Acts and Regulations, Functional Concepts of Ecology, Basics of Species, Biodiversity, Ecosystem, Hydrological Cycle; Chemical Cycles: Carbon, Nitrogen & Phosphorus; Energy Flow in Ecosystems.
Water Pollution: Water Quality standards, Introduction to Treatment & Disposal of Waste Water. Reuse and Saving of Water, Rain Water Harvesting. Solid Waste Management: Classification of Solid Waste, Collection, Transportation and Disposal of Solid. Recycling of Solid Waste: Energy Recovery, Sanitary Landfill, On-Site Sanitation. Air & Noise Pollution: Primary and Secondary air pollutants, Harmful effects of Air Pollution, Control of Air Pollution. . Noise Pollution Harmful Effects of noise pollution, control of noise pollution, Global warming & Climate Change, Ozone depletion, Greenhouse effect
Text Books:
1. Palancharmy, Basic Civil Engineering, McGraw Hill publishers.
2. Satheesh Gopi, Basic Civil Engineering, Pearson Publishers.
3. Ketki Rangwala Dalal, Essentials of Civil Engineering, Charotar Publishing House.
4. BCP, Surveying volume 1
ISO/IEC 27001, ISO/IEC 42001, and GDPR: Best Practices for Implementation and...
Denis is a dynamic and results-driven Chief Information Officer (CIO) with a distinguished career spanning information systems analysis and technical project management. With a proven track record of spearheading the design and delivery of cutting-edge Information Management solutions, he has consistently elevated business operations, streamlined reporting functions, and maximized process efficiency.
Certified as an ISO/IEC 27001: Information Security Management Systems (ISMS) Lead Implementer, Data Protection Officer, and Cyber Risks Analyst, Denis brings a heightened focus on data security, privacy, and cyber resilience to every endeavor.
His expertise extends across a diverse spectrum of reporting, database, and web development applications, underpinned by an exceptional grasp of data storage and virtualization technologies. His proficiency in application testing, database administration, and data cleansing ensures seamless execution of complex projects.
What sets Denis apart is his comprehensive understanding of Business and Systems Analysis technologies, honed through involvement in all phases of the Software Development Lifecycle (SDLC). From meticulous requirements gathering to precise analysis, innovative design, rigorous development, thorough testing, and successful implementation, he has consistently delivered exceptional results.
Throughout his career, he has taken on multifaceted roles, from leading technical project management teams to owning solutions that drive operational excellence. His conscientious and proactive approach is unwavering, whether he is working independently or collaboratively within a team. His ability to connect with colleagues on a personal level underscores his commitment to fostering a harmonious and productive workplace environment.
Date: May 29, 2024
Tags: Information Security, ISO/IEC 27001, ISO/IEC 42001, Artificial Intelligence, GDPR
-------------------------------------------------------------------------------
Find out more about ISO training and certification services
Training: ISO/IEC 27001 Information Security Management System - EN | PECB
ISO/IEC 42001 Artificial Intelligence Management System - EN | PECB
General Data Protection Regulation (GDPR) - Training Courses - EN | PECB
Webinars: https://pecb.com/webinars
Article: https://pecb.com/article
-------------------------------------------------------------------------------
For more information about PECB:
Website: https://pecb.com/
LinkedIn: https://www.linkedin.com/company/pecb/
Facebook: https://www.facebook.com/PECBInternational/
Slideshare: http://www.slideshare.net/PECBCERTIFICATION
How to Add Chatter in the odoo 17 ERP Module
In Odoo, the chatter is like a chat tool that helps you work together on records. You can leave notes and track things, making it easier to talk with your team and partners. Inside chatter, all communication history, activity, and changes will be displayed.
Natural birth techniques - Mrs.Akanksha Trivedi Rama University
Natural birth techniques - Mrs.Akanksha Trivedi Rama UniversityAkanksha trivedi rama nursing college kanpur.
Natural birth techniques are various type such as/ water birth , alexender method, hypnosis, bradley method, lamaze method etcLAND USE LAND COVER AND NDVI OF MIRZAPUR DISTRICT, UP
This Dissertation explores the particular circumstances of Mirzapur, a region located in the
core of India. Mirzapur, with its varied terrains and abundant biodiversity, offers an optimal
environment for investigating the changes in vegetation cover dynamics. Our study utilizes
advanced technologies such as GIS (Geographic Information Systems) and Remote sensing to
analyze the transformations that have taken place over the course of a decade.
The complex relationship between human activities and the environment has been the focus
of extensive research and worry. As the global community grapples with swift urbanization,
population expansion, and economic progress, the effects on natural ecosystems are becoming
more evident. A crucial element of this impact is the alteration of vegetation cover, which plays a
significant role in maintaining the ecological equilibrium of our planet.Land serves as the foundation for all human activities and provides the necessary materials for
these activities. As the most crucial natural resource, its utilization by humans results in different
'Land uses,' which are determined by both human activities and the physical characteristics of the
land.
The utilization of land is impacted by human needs and environmental factors. In countries
like India, rapid population growth and the emphasis on extensive resource exploitation can lead
to significant land degradation, adversely affecting the region's land cover.
Therefore, human intervention has significantly influenced land use patterns over many
centuries, evolving its structure over time and space. In the present era, these changes have
accelerated due to factors such as agriculture and urbanization. Information regarding land use and
cover is essential for various planning and management tasks related to the Earth's surface,
providing crucial environmental data for scientific, resource management, policy purposes, and
diverse human activities.
Accurate understanding of land use and cover is imperative for the development planning
of any area. Consequently, a wide range of professionals, including earth system scientists, land
and water managers, and urban planners, are interested in obtaining data on land use and cover
changes, conversion trends, and other related patterns. The spatial dimensions of land use and
cover support policymakers and scientists in making well-informed decisions, as alterations in
these patterns indicate shifts in economic and social conditions. Monitoring such changes with the
help of Advanced technologies like Remote Sensing and Geographic Information Systems is
crucial for coordinated efforts across different administrative levels. Advanced technologies like
Remote Sensing and Geographic Information Systems
9
Changes in vegetation cover refer to variations in the distribution, composition, and overall
structure of plant communities across different temporal and spatial scales. These changes can
occur natural.
How to Make a Field Mandatory in Odoo 17
In Odoo, making a field required can be done through both Python code and XML views. When you set the required attribute to True in Python code, it makes the field required across all views where it's used. Conversely, when you set the required attribute in XML views, it makes the field required only in the context of that particular view.
RHEOLOGY Physical pharmaceutics-II notes for B.pharm 4th sem students
Physical pharmaceutics notes for B.pharm students
How to deliver Powerpoint Presentations.pptx
"How to make and deliver dynamic presentations by making it more interactive to captivate your audience attention"
BBR 2024 Summer Sessions Interview Training
Qualitative research interview training by Professor Katrina Pritchard and Dr Helen Williams
BÀI TẬP BỔ TRỢ TIẾNG ANH LỚP 9 CẢ NĂM - GLOBAL SUCCESS - NĂM HỌC 2024-2025 - ...
BÀI TẬP BỔ TRỢ TIẾNG ANH LỚP 9 CẢ NĂM - GLOBAL SUCCESS - NĂM HỌC 2024-2025 - ...Nguyen Thanh Tu Collection
https://app.box.com/s/tacvl9ekroe9hqupdnjruiypvm9rdaneRecently uploaded (20)
How to Setup Warehouse & Location in Odoo 17 Inventory
How to Setup Warehouse & Location in Odoo 17 Inventory
How to Build a Module in Odoo 17 Using the Scaffold Method
How to Build a Module in Odoo 17 Using the Scaffold Method
BÀI TẬP BỔ TRỢ TIẾNG ANH 8 CẢ NĂM - GLOBAL SUCCESS - NĂM HỌC 2023-2024 (CÓ FI...
BÀI TẬP BỔ TRỢ TIẾNG ANH 8 CẢ NĂM - GLOBAL SUCCESS - NĂM HỌC 2023-2024 (CÓ FI...
Chapter wise All Notes of First year Basic Civil Engineering.pptx
Chapter wise All Notes of First year Basic Civil Engineering.pptx
ISO/IEC 27001, ISO/IEC 42001, and GDPR: Best Practices for Implementation and...
ISO/IEC 27001, ISO/IEC 42001, and GDPR: Best Practices for Implementation and...
Liberal Approach to the Study of Indian Politics.pdf
Liberal Approach to the Study of Indian Politics.pdf
Natural birth techniques - Mrs.Akanksha Trivedi Rama University
Natural birth techniques - Mrs.Akanksha Trivedi Rama University
LAND USE LAND COVER AND NDVI OF MIRZAPUR DISTRICT, UP
LAND USE LAND COVER AND NDVI OF MIRZAPUR DISTRICT, UP
RHEOLOGY Physical pharmaceutics-II notes for B.pharm 4th sem students
RHEOLOGY Physical pharmaceutics-II notes for B.pharm 4th sem students
Film vocab for eal 3 students: Australia the movie
Film vocab for eal 3 students: Australia the movie
NEWSPAPERS - QUESTION 1 - REVISION POWERPOINT.pptx
NEWSPAPERS - QUESTION 1 - REVISION POWERPOINT.pptx
BÀI TẬP BỔ TRỢ TIẾNG ANH LỚP 9 CẢ NĂM - GLOBAL SUCCESS - NĂM HỌC 2024-2025 - ...
BÀI TẬP BỔ TRỢ TIẾNG ANH LỚP 9 CẢ NĂM - GLOBAL SUCCESS - NĂM HỌC 2024-2025 - ...
Digital marketing
- 2. CONTENT • WHAT IS DIGITAL MARKETING • WHAT DOES A DIGITAL MARKETER DO? • IMPORTANCE OF DIGITAL MARKETING • BENEFITS OF DIGITAL MARKETING • TYPES OF DIGITAL MARKETING
- 3. WHAT IS DIGITAL MARKETING? • DIGITAL MARKETING IS THE MARKETING OF PRODUCTS OR SERVICES USING DIGITAL TELEPHONES,MAINLY ON THE INTERNET , BUT ALSO INCLUDING MOBILE PHONE,DISPLAY OF ADVERTISING, AND MANY OTHER DIGITAL MEDIUM • THE UTLIZATION OF DIGITAL MARKETING IN THE DIGITAL WORLD NOT SIMPLY CONSIDERS BRANDS TO MARKET THEIR PRODUCTS AND ORGANISATION
- 4. WHAT DOES A DIGITAL MARKETER DO? • Digital marketers are in charge of driving brand awareness and lead generation through all the digital channels both free and paid that are at a company’s own website, search engine rankings, email , display advertising, and the companies blog • It usually focuses on different key performance indicator(KPI) for each channel so they can properly measure the company's performance across each time
- 5. IMPORTANCE OF DIGITAL MARKETING • Online customer support through 24*7 services • The use of social media in digital marketing interaction allows brand to receive both positive and negative feedback from their customers
- 6. BENEFITS OF DIGITAL MARKETING • GLOBAL REACH • LOWER COST • IDEAL BUYERS
- 7. TYPES OF DIGITAL MARKETING POPULAR DIGITAL MARKETING →SEARCH ENGINE OPTIMIZATION →SEARCH ENGINE MARKETING →SOCIAL MEDIA MARKETING OTHER TYPE OF DIGITAL MARKETING →EMAIL MARKETING →VIRAL MARKETING →MOBILE PHONE ADVERTISING
- 8. SEARCH ENGINE OPTIMIZARION • SEO refers to the process of growing your online visibility in non paid search engine results pages or search engine results pages appears to users after they search for a given set of keyboards using search engine like Google or Bing
- 9. SEARCH ENGINE MARKETING • SEM is the process of gaining website traffic by purchasing on search engines. With SEM an advertiser can purchase advertisement space that appears on the SERP . • The most paid search platform is Google Adword next is Bing.
- 10. SOCIAL MEDIA MARKETING • Social media marketing is the use of social media platforms and personal/business websites to promote a product or service. it allows to connect with the consumers in a more intimate way . • It gains more reach when you post quality • Most every one benefits from social media marketing, but b2b companies stand to gain the most
- 11. OTHER TYPE OF DIGITAL MARKETING • Email marketing • Viral marketing • Mobile phone advertising
- 12. THANK YOU