SlideShare a Scribd company logo
markeing
online
Training
Hyderaba
d
Course
Overview
• Rakesh Tech Solutions is one of the
leading Digital Marketing Training
Class Room and Online Institutions,
which is located in Madhapur,
Hyderabad, Best Digital Marketing
Courses at best prices compared to
other digital marketing institutes in
Hyderabad, best Training Classes in
ABOUT
Rakesh
Tech
Solutions
• Rakesh Tech Solutions is a field of vision for
the sporting professionals, who are looking out
for the Digital Marketing career or assistance
With focus on comprehensive Digital
Marketing Training aspects, we Train on 360
degree digital marketing that will help an
Individual discover best methods to market a
product or services online successfully
At Rakesh Tech Solutions we support freshers,
graduates, working professionals and
established marketers who require assistance
to up skill in digital marketing world
Faculty
Who Should Attend?
Why
Choose
Rakesh
Tech
Solutio
ns ?
• Advanced Digital Marketing, In-
Depth Study materials,
Experienced Faculty, Adwords
Certification, Job Assistance and
Interview Training, Practical
Assignments
• More than 1 Lac opening for
Digital Marketing Executives and
Managers in India
• Rakesh Tech Solutions provides
placement assistance at leading
organizations of the Industry
Course
Content
Digital Marketing
Introduction
• What is Digital Marketing?
• Why Digital Marketing?
• Digital Marketing VS Traditional Marketing
• How is it different from traditional marketing?
• Digital Marketing platforms and Strategy?
• Types of Digital Marketing – Organic & Paid
• ROI between Digital and traditional marketing?
• Online Earnings on Digital Marketing
• Affiliate Marketing on Digital Marketing
the Domain ,
Hosting
And Website
• Domain Booking
• Web Hosting Purchase
• What is a website?
• Types of websites?
• Website Architecture
• Website
• WHM
• Cpanel
• File Uplaoding and Downloading
Free Website Creations
Blogger Wordpress
Keyword
Selection
Strategies
• Keyword Analysis
• keyword analysis tools
• Keyword Competition
• Keyword Selection
Search Engine
Optimization
• What is SEO?
• Introduction to search engines
• How search engines works ?
• Business Analysis
• Web position Analysis
• Comepetition Analysis
• SEO Tools
• Google Algorithms and Updates
On Page Optimization
Title Tag
Meta
Description
Meta Tags
Canonical
form
Alt Tag
Anchor Text Header Tag Robots.txt Xml Sitemap Redirections
On
Page
Optimiz
ation
• 404 File Not Found
• Server Side Errors
• Webmasters
• Google Analytics
Offpage
Optimization
• Search Engine Submissions
• Backlink Submission
• Social Book markings
• PPT, PDF, Document Submisson
• Classified Submissions
• Article Submissions
• Content Marketing
• Image Marketing
• Video Marketing
• Video Strategy
Offpage Optimization
EVENT CREATIONS QUESTION AND
ANSWERS
Social
Media
Optimiz
ation
Google
Map
Google Maps Creation
Google Mapping Updates
Events Creations
Sales
Offers Promotions
Facebo
ok
• Profile Creations
• Creating groups and pages
• Reach And Impressions
• Tips and Guides
• Posts And promotions
• Events Creations and promotions
• Video Making and Marketing
• Promotional Techniques
• Integration Techniques
• Money Earning
Facebo
ok
Marketing
Strategies
Jobs
Sales
Twitter
• Set-up and usage
• Tips
• Promoted Tweets
• Video Marketing
• Promotional Techniques
• Integration Techniques
• Analytics
• Marketing Techniques
• Marketing Strategies
LinkedIn
Profile Creations
Company Page Creations
Tips and Guides
Linkedin Groups
Video Posting and Marketing
Promotional Techniques
Marketing Strategies
Integration Techniques
Instagr
am
• Integration Techniques
• Promotional Techniques
• Marketing Strategies
• Posting Techniques
Introductio
n to SEM
Google
Adwords
• Introduction to Search Engine Marketing
• Tools used for Search engine Marketing
• Search Advertising
• Display Advertising
• Mobile Advertising
• Video Advertising
• Shopping Advertising
• Report generation
Google
Adwords
Express
Setup
Google Mapping Ads
How to business leads
How to get google map Leads
Bing
Ads
Setup
Payment Adding
Create Ads
Marketing
Social
Media
Marketi
ng
Introductio
n to SMM
Facebo
ok
• Sing up
• Payments Methods
• Paid Promotion
• Video Ads
• Event Marketing
• 15 Type Of ads
• Increase likes
• Increase engagement and
Impressions
• Brand Awreness and reach
• Apps Install
Twitter
• Set-up and usage
• Tips
• Promoted Tweets
• 8 Modules of Ads
• Payment Method
• Video Ads
• Mobile Apps Install And
Engagement
• Apps Install
LinkedIn
• Setup Paid Ads
• Linkedin Post promotions
• LinkedIn Paid Campaigns
• Video marketing
• Inmail Marketing
• Payment Method
• Setup New Ads
• Discussion Update Ads
Instagram
Affiliate
Marketing
• What is Affiliate Marketing
• Components of Affiliate Marketing
• Affiliate marketing types
• Affiliate marketing tools
• Earning Techniques
Email
Marketing
• How Email Marketing Works?
• Types of mails
• What to write
• How to write
• list creation
• Creating e-mailers
• Tracking emailers
• Create Template
• Reporting
Mobile App Promotions
Android
Apps
Iphone Apps
Onapge
Optimization
Marketing
Strategies
Marketing
Tips
Certificati
ons
Google Partners
Search Advertising
Display Advertising
Mobile Advertising
Video Advertising
Shopping Advertising
Google Analytics
Social Media Marketing Certification
Reportin
g
Introduction to Google Analytics
Different types of analytical Tools
Report generation
Conversion tracking setup
Tools
• Alexa
• VIDIQ
• AddThis
• Pintrest
• MOZ
• Keywords Everywhere
SMO
HOOTSUITE ANYIMAGE.IO
Image
Design
Tools
Canva
Online
Reputati
on
Manage
ment
Importance of ORM in Digital
Marketing
ORM tools and Techiniques
Earning Types
CONTENT
MARKETING
VIDEO MARKETING
Digital
Marketin
g Work
Process
implementing all the digital marketing
practises on a project
connecting one module to the other
module
rotating the customer
conversion tracking set up

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