SlideShare a Scribd company logo
6 Steps to digitally disrupt your favorite industry:
An interactive Workshop
2
1.  The Open IDEO Human Centered Design process
2.  Digital Innovation Workshop
Agenda
3
Because it can help your organization connect better
with the people you serve.
It can transform data into actionable ideas.
It can help you to see new opportunities. It can help to
increase the speed and effectiveness of creating new
solutions
Why Do Human-Centric Design?
4
What is HCD: Human-Centric Design
What	
  do	
  your	
  
customers	
  desire	
  and	
  
need?	
  
What	
  is	
  technically	
  &	
  
organiza6onally	
  
feasible?	
  
What	
  can	
  be	
  financially	
  
viable?	
  
The Workshop
6
1.  Understanding the Digital Design Challenge
2.  Digital Industry trends & prioritization
3.  Vote on top industries and trends
4.  Brainstorm and identify disruptive solutions
5.  Present the pitch
6. Vote on winning solutions
How the Workshop will Run
7
Brainstorming: Converting Opportunity areas to
Solutions
8
•  The Solution presented can be a new business model, service,
process, framework, product, or other IP (intellectual property)
•  You cannot list an existing solution from the market
•  The solution should not require more than 5 people for 6 months
to build
•  The solution can include a partnership with other companies
•  While pitching, the team has to declare who they are pitching to
(company and role)
Additional Rules for Brainstorming Today
9
How do we successfully disrupt our
industry using digital technology ?
The Design Challenge for Today

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Digital innovation workshop

  • 1. 6 Steps to digitally disrupt your favorite industry: An interactive Workshop
  • 2. 2 1.  The Open IDEO Human Centered Design process 2.  Digital Innovation Workshop Agenda
  • 3. 3 Because it can help your organization connect better with the people you serve. It can transform data into actionable ideas. It can help you to see new opportunities. It can help to increase the speed and effectiveness of creating new solutions Why Do Human-Centric Design?
  • 4. 4 What is HCD: Human-Centric Design What  do  your   customers  desire  and   need?   What  is  technically  &   organiza6onally   feasible?   What  can  be  financially   viable?  
  • 6. 6 1.  Understanding the Digital Design Challenge 2.  Digital Industry trends & prioritization 3.  Vote on top industries and trends 4.  Brainstorm and identify disruptive solutions 5.  Present the pitch 6. Vote on winning solutions How the Workshop will Run
  • 8. 8 •  The Solution presented can be a new business model, service, process, framework, product, or other IP (intellectual property) •  You cannot list an existing solution from the market •  The solution should not require more than 5 people for 6 months to build •  The solution can include a partnership with other companies •  While pitching, the team has to declare who they are pitching to (company and role) Additional Rules for Brainstorming Today
  • 9. 9 How do we successfully disrupt our industry using digital technology ? The Design Challenge for Today