Design thinking provides several advantages for businesses: - It helps solve complex problems through encouraging innovative thinking and ensuring solutions meet objectives. - By prototyping ideas early with users, it reduces risks and costs of failures while giving confidence in successful product launches. - Its emphasis on problem-solving can significantly reduce time-to-market for new products and services.

1. Design Thinking Advantages
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2. Design thinking into your business process can add huge business value, ultimately
ensuring that the products you design are not only desirable for customers but
alsoviableinterms ofcompanybudget andresources.
 Designthinkinghelpsto solveacomplex problemandit encouragesthinking
 Ensuresthe finaldeliverablemeets objectivesandclient requirements
 Designthinkingpermitsyouto continuouslyexpandyourknowledge
 Itgenerates solutionsthat arecomprehensive,notjustincremental

3. Design thinking will show prototypes to sponsor users early and too often. This
ensures that new ideas stay on a course that will actually meet user needs while
eliminating the churn and cost of bad ideas. The end result is product launches
backedbymore dataandimbuedwithmore confidence.
It reduces the risk connected with launching new ideas
Significantly reduces time-to-
market
With its emphasis on problem-solving and finding viable solutions, design thinking
can significantly reduce the amount of time spent on design and development—
especiallyincombinationwithleanandagile.

4. Getting a product to market faster that is successful offers many benefits to a
business, the most concrete of which is to save the business money. Design
thinking has been proven to yield a significant return on investment to teams that
areapplyingdesignthinkingpractices.
Cost savings and a great ROI
Improves customer retention and loyalty
A user-centric approach is the essence of design thinking. This approach has the
advantage of increasing user engagement while also ensuring customer retention
inthe longterm.

5. At its core design thinking leads to challenging assumptions and established beliefs
or ways of thinking. It encourages various stakeholders to think differently.This
leads to a culture that encourages innovation that extends across the organization
notjustwithinthe designteam.
Fosters innovation
Can be applied company-wide
Another great thing is it is not just for designers. It resistance the group thinking
and encourages cross-team collaboration. What’s more, it can be applied to
virtuallyanyteam inanyindustry.

6. As the process engages users and customers, the risks and uncertainty that come
withinnovationareminimized.
Minimizing risk
It helps you to think strategically
This is because you first have to assess each problem from all dimensions then
mapastrategy fortacklingit.

7. A recent McKinsey study identified significant financial benefits of a human-
centered design approach: 32% more revenue and 56% higher total returns. This
extensive study goes to show that there can be significant financial, measurable
outcomes and ROI that result from a consistent design thinking approach to
business.
There have been several success stories of implementing design thinking including
at famous companies like Starbucks and Nike. At the same time, this is an
approach that will not only work at big companies but it will also work with small
andmedium-sized businesses.
More revenue and returns

8. About Marvist
Marvist Consulting LLC is a 14-year old premium Digital Marketing company that
has established a special niche as high-quality provider for SMBs with its
professionalism and innovative approach. As a Professional SEO Firm Marvist
offers customized strategic SEO solutions in digital marketing while exclusively
focusing on small and medium enterprise market segments in the USA and
Canada.
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