The advertisement features a mid-shot image of artist Trey Songz topless and intensely staring at the audience. His exposed body is a convention in R&B ads to attract female teenagers by appearing sexy. Songz is wearing Calvin Klein underwear, suggesting a product placement deal. Bright red and white text promotes Songz as the "hardest in R&B" to construct his fame, though the ad does not promote his music. The topless image appears to show Songz freshly out of the shower to captivate female viewers with their ideal of pleasure.

2. The advert shows a mid shot of
the artist topless whilst he
intensely stares at the target
audience, almost captivating
them. The artists showing off his
body is a common convention in
the RnB genre as they tend to
target female teenagers by
acting sexy and seductive.
The artist is wearing Calvin Klein
boxers which suggest that he is
advertising this product
placement. The whole advert is
mainly covered with the image
of the artist, this is because he is
the main focus as he is the
unique selling point.
The magazine has placed bright,
bold, thick writing all over this
advert with the colours red and
white associated. The bigger the
size of the font suggests the
more important the information
is, for instance ‘Trey Songz’ is in
big, bold white letters to stand
out to his target audience.
The typography includes the
main headlines in this magazine
as this ‘Vibe’ magazine promotes
many stories. However, this
magazine does not promote the
artists album or songs as it is
more of a star construction
advert. The quote “The hardest
in R&B” suggest that this advert
is constructing Trey Songz fame
but saying he is the best.
The image shows the artist
topless whilst he stares at his
target audience. It looks as if the
artist has come out of the
shower due to the background
and water dripping down his
body. This captivates the female
target audience this is their ideal
pleasure.
The barcode is their to buy the
magazine as this front cover has
placed this artist to persuade
people to buy it, this shows the
reputation this artist has