The document outlines the four major mistakes in presentations: not considering audience reactions, communicating without intention, failing to prepare for delivery, and not incorporating personality. It emphasizes the importance of intention and objectives in shaping communication style and delivery. The author encourages presenters to start with a clear goal in mind, focusing on how they want the audience to feel and respond.

1. NO MORE BORING
PRESENTATIONS
Sharon Davidson – 07932 641313

2. Four biggest presentation
mistakes
 Not thinking about audience reaction FIRST.
What style, stories, and content best achieves
desired reactions? Do you want to
inspire, persuade, challenge or enlighten?
 Communicating without intention
 Not preparing delivery
 Not bringing your smile and personality to the
delivery

3. Intention and Objective
 How to learn “intention”
 Repeat “Can I see you in my office?
With 5 different intentions
 Sooth/ridicule/frighten/demand/patronise
 Intention and objective informs all
aspects of a persons physical and
vocal delivery. It explains the purpose
of your communication perfectly

4. Audience Attention – The Pin
Drop
 I want to (intention) my audience so that
my audience will (objective)
 Begin with the end in mind.
Communication will then centre on how
you want your audience to feel and what
you want your audience to do

5. Pin Drop Examples
 I want to commend my staff …… so they feel
appreciated and validated
 I want to motivate my daughter so she applies
herself and studies harder
 I want to persuade this homemaker about the
superiority of this vacuum cleaner so she
places an order for purchase

6. Reflection
 The best presenters  Why? What do they
are who? do?