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IS IT TIME TO BREAKUP
WITH YOUR BACKUP?
9 warning signs that you’re in a toxic relationship
TANEJA GROUP
Hybrid cloud backup solutions will
grow at a compounded average
growth rate of more than 80%. a
2
40%
98%
54%
OF COMPANIES DO NOT BACK UP VIRTUAL
SERVERS AS OFTEN AS THEIR PHYSICAL
SERVERS.
OF THE SAMPLE GROUP HAVE TO
MANAGE TWO OR MORE HYPERVISORS.
37%
36%
Please see page 22 for the sources of the above statistics.
IS THE YEARLYPROJECTED DATA
GROWTH RATE, CAUSING
COMPANIES TO ROUTINELY MISS
THEIR BACKUP WINDOWS. b
OF ORGANIZATIONS CAN'T GO
MORE THAN 1 DAYWITHOUT
CRITICAL DATA. c
OF COMPANIES SURVEYED HAVETO COME
TO TERMS WITH VIRTUAL, PHYSICAL AND
CLOUD-BASED SERVERS. d
d
e
Introduction
Most businesses recognize the importance of data management, backup
and disaster recovery, but believe their current backup solution doesn’t meet
their business needs.
According to Gartner, only 35% of small and medium businesses have backup
plans and 70% aren’t confident with the statement: 'Our backup and disaster
recovery operations are well managed and planned.'
This is yesterday’s backup and it’s a risk that enterprises and SMBs can’t afford.
What would an hour of downtime cost your business?
The average cost of downtime, according to IDC research is at least $20,000
per hour or more for 80% of the companies surveyed. A significant minority
(20%) put the cost per hour of data loss at $100,000 or more. And according to
the Institute for Business and Home Safety, an estimated 25% of businesses
never reopen following a major disaster.
Data Growth Challenges
It’s a different world for IT managers today and data backup is more complex
than ever. As data sizes and types increase, and servers and operating systems
change, companies are spending more on data protection, both in terms of IT
resources and real costs.
Forcing the heart-to-heart with their current solution, forward thinking leaders are
turning to hybrid cloud backup solutions to alleviate data growth challenges,
drive backup efficiency, and increase cost savings.
Are you ready for Tomorrow’s Backup?
Navigating the crowded hybrid cloud backup market appears daunting but it
doesn’t have to be. This ebook provides the nine signs it’s time to breakup with
your current backup and what features your next hybrid cloud backup solution
should have. Let’s get started, shall we?
Why is yesterday’s backup toxic?
3
OF COMPANIES THAT TESTED
REPORTED FINDING FAILURES.
34%
77%
OF COMPANIES TESTTHEIR
TAPE BACKUPS.f
Setting the StageThe Current Backup Landscape
TAPE BACKUP
The rising popularity of hybrid cloud backup is being driven by its smarter use of technology and cost efficiency, but also lies in the challenges with traditional backup
methods. Let’s explore the current landscape of popular methods and their inherent drawbacks.
Tape-based backup is the oldest form of data backup available to businesses, and
while it offers cost effective scaling, it can be difficult to manage day-to-day and
requires a significant investment in backup network architecture. Compared to other
backup methods, backup and recovery times are significantly slower with tape. The
biggest drawback is the high recovery failure rate, which is due to their fragile nature –
they can be dropped, mishandled, and are prone to deterioration (that means they
aren’t in it for the long haul).
4
DISK-BASED BACKUP
Disk-based backup solutions use a variety of disk
storage units to hold backups of your data. The most
popular forms of disk storage used are hard drives or
optical disks. Because these systems use more
modern storage methods, backup and recovery is
quicker than with tape systems. And disk can be
more reliable, especially if you take care of your
backup systems and the disks the backups are
stored on.
Since it does not need to be streamed like tape
does, a non-optimal network won’t adversely impact
performance. Features like deduplication and
compression have made the use of disk much more
affordable, but there are still finite capacity
constraints associated with disk-based appliances.
So, if you need more storage, you need to buy
another appliance or upgrade your storage capacity.
New features like changed block backups,
recovery-in-place, and changed block recovery are
additional benefits of disk-based backup.
Disk-based backup challenges
Since disk-based systems rely on hard drives or optical
disks, there is always a chance that your backups can
be lost, damaged, or stolen.
Tomitigate this risk, many companies have duplicate
systems and back up to different devices, which are
kept off-site. This redundancy helps ensure that your
data is available, but it can be expensive to purchase
multiple backup solutions.
Is disk-based backup scalable?
While disk is ideal for the most recent copies of
backup, it can be difficult and expensive to scale for
the long-term retention of data. The cost to power and
cool as well as allocate data center floor space to the
disk backup appliance can end up being a sizable
expense. And there is the issue of making sure that
there is a secondary site available in the event of a
disaster.
OF HARD DRIVESWON’T
LAST FOUR YEARS.
g22%
5
CLOUD-BASED BACKUP
Cloud backup utilizes off-site technology to host
your backups. Businesses of all sizes work with
cloud backup providers to host the servers and
connect via a network connection to backup their
data.
A major benefit of using cloud backup is that it
makes managing a backup system easier. Data
moved offsite is typically deduplicated and
protected by encryption. The service provider can
use an initial seeding option to speed up the first
cloud backup. Seeding works by placing the initial
backup on an appliance and sending it to the
provider to upload. After that, only incremental
changes get backed up to the cloud.
The biggest advantage of cloud backup systems is
that they are more affordable and don’t require local
data systems and upkeep. Cloud systems are also
less labor intensive because they can be managed
by your IT partner.
Challenges with cloud backup
Backup and recovery can take longer with the
cloud. Depending on your internet connection, you
can usually restore your system in a matter of
hours.
These additional factors should also be top of mind:
Requires a faster bandwidth if you want to
backup while working.
Direct-to-cloud replication takes time depending
on the amount of data to be protected.
With an average internet connection (25 mbps),
it would take a company four days to replicate
five terabytes of data.
This places a practical limit of cloud-based
replication to about three terabytes per day, making
it impractical for larger companies looking to
protect larger datasets.
6
Setting the StageSnapshot of Current Backup Methods
TAPE
BACKUP
DISK-BASED
BACKUP
CLOUD-BASED
BACKUP
Easy to learn
Meets compliance mandates
Portability
Difficult to manage
Expensive infrastructure
Susceptible to media failure
Unreliable
Time-consuming to recover
PROSCONS
Supports large data sets
Data sovereignty
Quick recovery
Backup to many locations
Capacity planning
Expensive
Hardware failure risk
Difficult to manage multiple appliances
System updates
PROSCONS
Inexpensive cloud storage
No system maintenance
Data mobility
Easy deployment
Central management
Data upload time
Slower recovery
Data leaves your network
Vendor security concerns
PROSCONS
7
Setting the Stage
What is Hybrid Cloud Backup?
A hybrid cloud backup solution leverages the benefits of an
on-premise appliance and overcomes many of the traditional
shortcomings and latency issues of cloud-based backup.
Emerging in the industry are two categories of hybrid backup:
appliance-centric and cloud-centric.
These hybrid solutions
simply integrate with some
existing backup platforms and
add the cloud storage as an
alternate target.
These solutions are the most
common in the market and
have been created by
traditional backup appliance
manufactures like EMC,
Commvault, and Unitrends.
Appliance
Centric
Cloud
Centric
These hybrid solutions offer an on-ramp
gateway appliance to public cloud
providers.
The appliance functions as a local
cache that provides local storage for
your mission critical data in the
environment while streaming all data to
the cloud – making the cloud an
archive.
With recent studies indicating that 90%
of data in your network can be
considered reference data, with minimal
need to be accessed, the cloud is a
more affordable and efficient repository
for long-term storage.
Cloud-centric hybrid appliances can
give you the protection and cost
efficiencies of cloud storage with LAN
access to critical data.
8
How Do Hybrid Backup Solutions Work?
Hybrid cloud backup promises to solve the latency issues of cloud-only backup and
the scaling issues of an on-premise disk-based backup appliance strategy. Typically
a hybrid cloud backup solution consists of an on-premise appliance that has enough
capacity to hold several full backups, and the incremental backups that would be
created between those fulls. The hybrid appliance becomes the point of first restore,
since it is disk-based and on-site.
The key difference between disk backup and hybrid cloud backup is what happens
after the backup is complete. The hybrid systems add an extra step and replicate
backed up data directly to the provider’s cloud or to a public cloud provider like
Amazon Web Service or Azure.
Is recovery a blind spot for hybrid cloud backup?
But backup is only half of the picture. What about recovery? Often, the overlooked
middle child, recovery time objectives should be top of mind for IT decision makers.
Relying on the status quo, “if the data is there, then we can get it back” isn’t
sufficient in this competitive landscape. Most companies would be significantly
impacted if the recovery time took days, instead of hours.
With hybrid cloud backup, the most critical data and applications are available
locally on the appliance allowing administrators to recover quickly over a LAN
connection (instead of a slower Internet connection to the cloud).
So, now that you understand the benefits of hybrid cloud backup, let’s gauge how
toxic your current backup relationship is. These 9 warning signs will help you
decide if it’s time to breakup with your current backup and ensure you choose the
right hybrid cloud backup solution.
Your applications and data Hybrid Appliance Centralized, web-based
dashboard
PUBLIC OR
PRIVATE
CLOUD
9
9
Warning Signs That
You’re In a Toxic
Relationship
10
A vendor’s DNA may seem trivial, but it’s the key to finding a hybrid
cloud backup solution that allows you to buy more cloud for storage,
instead of appliances.
Most hybrid backup solutions have their roots in backup appliances, not
the cloud. Sure, they’ve jumped on the cloud bandwagon and made it
possible to replicate backup data to a second “virtual” appliance that
runs in a cloud. This works fine. If the primary appliance goes down, for
example, data can still be recovered from the second appliance running
in the cloud.
Untether Cloud Storage from the Appliance
The problem is that the one-for-one replication scheme still exists with
traditional appliance vendors. Everything on the appliance is replicated
to the cloud. Everything deleted from the backup appliance is also
deleted from the cloud. So, when you hit the storage limit on your
appliance, you’re stuck buying another appliance. Been there, done
that. Right?
This is counter intuitive, as it doesn’t leverage the cloud the way it was
meant to. In principle, the cloud is infinite and cheaper, which is why it
needs to be untethered from the appliance.
The Vendor’s DNA is
Appliance-Centric01
+
11
02 Locked Into Vendor’s Cloud
Another key consideration for prospective hybrid cloud customers is the flexibility of the cloud
destination. Ideally, you should have the choice to store your data in any of the following:
Public cloud
Vendor provided cloud
Private cloud destination within your own data center (or IT partner)
You don’t want to get locked into a vendor’s cloud. Modern
hybrid cloud solutions allow you to chose your cloud target –
which can be configured within the vendor’s cloud, a third-party
cloud such as Amazon or Azure, or your private cloud.
Our Cloud, Your Cloud,
Any Cloud
CLOUD
VENDOR
CLOUD
PRIVATE
CLOUD
THIRD-PARTY
Replicate to yourvendor’s
data centers.
Deploy to privateclouds
with your (or yourpartners)
data center.
Leverage popularthird-party
clouds such as AWSor
Windows Azure.
12
The hybrid appliance plays an important role in Disaster-Recovery-as-a-Service (or DRaaS as it’s
popularly called).
DRaaS is the replication of system-level backups to a second location, such as a second
computing device or the cloud, which is usually located in a distant second site. In the event of
a man-made or natural catastrophe, applications can be booted and the system accessed.
Fundamentally, DRaaS lets you “instantly” boot your critical applications from a local appliance
or from the cloud.
How DRaaS Works?
Suppose disaster strikes and your building catches on fire, taking out your primary storage and
backup appliance. With DRaaS, you can log into a cloud-based dashboard, navigate to the
specific servers destroyed by the fire, and instantly bring applications and key files online in
minutes. No need to setup a new server, download data from the cloud or re-install applications.
If the appliance can survive the disaster then only the data that was changed or added while the
application was executing in the provider’s cloud needs to be recovered across the internet
connection. This saves a tremendous amount of time. Even if the original appliance is lost, a new
appliance can be seeded at the cloud provider’s facility and shipped to the primary data center,
again reducing downtime.
Why do I need DRaaS?
DRaaS is ideal for any business that lacks the expertise or does not wish to provision, configure
and test their off-site DR environment. With the systems now virtualized within the appliance and
the cloud, your business can conduct “business as usual” and redeploy IT resources to fix the
server issue without compromising any data or incurring any downtime.
03 Disaster-Recovery-as-a-Service
isn’t Built Into the Backup Solution
BEFORE DISASTER
End Users
Data, applications,
physical & virtual servers
Local
backup
Replication to
the cloud
End Users Recovered & Virtualized
OR
AFTER DISASTER
...but users can continue to work with
recovered apps virtualized from the
appliance or within the cloud.
Servers and
applications are down...
X
X X X
13
One critical performance metric that few buyers understand is how quickly data is transferred from the hybrid backup appliance to the cloud. Many customers assume it’s
entirely a function of their company’s Internet connection - the larger the pipe, the faster the throughput. While this is largely true, the cloud backup vendor’s own software
and technologies, including WAN acceleration, can play a large role in improving the speed of cloud replication. A WAN accelerator is an appliance or software that
optimizes bandwidth to improve data transfer over a wide area network. Understanding how they work and the underlying technology gives you a better sense of which
hybrid cloud backup solutions can truly boost throughput.
04
Traffic Shaping
Traffic shaping technology allows
administrators to:
•Specify how much bandwidth backup traffic
can consume at various hours each day (e.g.,
low bandwidth usage during business hours,
high bandwidth usage non-business hours).
•Prioritize network traffic based on the type of
application or content type (i.e. email vs. video
content).
Pro Tip: Next-gen vendors will leverage
dynamic MTU (maximum transfer unit) re-sizing
to optimize throughput by intelligently sizing the
amount of data sent on each request
depending on your network connection.
Over-the-WAN
Deduplication
The most efficient way to accelerate the transfer of
information across the WAN is to not send it in the first
place. By preventing repetitive information from
traversing the WAN, data deduplication can reduce
over 90% of WAN bandwidth.
Source-Side Deduplication vs WAN Deduplication
Most vendors use source-side deduplication to ensure
that the appliance keeps only one version of a file, but
not all cloud vendors will dedupe the data over the
WAN (making sure the data being replicated doesn’t
already exist within your cloud backup).
Pro Tip: Advanced cloud backup companies will use
some form of over-the-WAN block-level deduplication
to reduce the number of packets sent.
Resilient-
Resumption
Technology
Sending data to the cloud is still fraught with
network hiccups and packet drops. So, it’s
critical that your vendor has the technology to
ensure that all of your data gets replicated to
the cloud.
Leading cloud backup companies, who are
steeped in traffic optimization, take advantage
of resilient-resumption technology that enables
them to quickly recover and continue operating
even when there has been packet loss or some
other network disruption.
Pro Tip: A next gen-hybrid cloud solution will
employ more advanced optimization
techniques to reduce network latency.
Recovering Data From the Cloud
Takes Days
14
How can companies capitalize on cloud cost savings when the hybrid appliance has a finite amount of storage and tethers the cloud to this limit? For example, buying a 2TB
appliance means the most you can backup to the cloud is 2TB. Once you hit the appliance maximum, you can’t backup any more data to the cloud. And, you’re left with two
choices: delete data or buy a bigger appliance.
Deleting data to make room for new data means this data is removed from the cloud too. If you buy a bigger appliance, then you get more cloud, up to the size of that new
appliance, leaving you in the same rut as before.
In both scenarios, the costs savings and scalability benefits of the cloud are sidelined because cloud capacity remains coupled with the capacity of the backup appliance.
Hybrid solutions that untether your cloud from the appliance enable a bottomless cloud, which is drastically more affordable and scalable than appliance-based storage. This also
enables you to manage your cloud as a digital archive and apply data retention rules in order to comply with company or regulatory mandates.
05
10 TBs
1:1 APPLIANCE TO CLOUD REPLICATION
10 TBs 10 TBs
UNLIMITED
UNLIMITED CLOUD REPLICATION
BEFORE
AFTER
Cloud Storage is Tethered to
Appliance Storage
15
VS
If the hybrid solution limits your cloud storage to the size of the appliance, then the solution is not leveraging the full cost efficiencies and scalability benefits of the cloud.
A next-gen hybrid solution takes advantage of built-in cloud spillover (similar to cloud storage gateways) to automatically stream data from the appliance to the cloud, and
grows per your data retention rules. Having the ability to determine what stays local while enabling a “bottomless cloud” backup model (because everything is streaming
there) makes the cloud the center of your backup world.
Cloud spillover intelligently routes your data to the cloud without having to worry about storage limits. All data is replicated to the cloud and automatically removed locally
(based on custom policies), such that the appliance serves more like a cloud gateway or intelligent cache than a purpose-built backup appliance. This means making
smarter use of the backup appliance and leveraging a bottomless cloud for long-term archiving and storage. This also minimizes the appliance sizing risk. Since your
appliance only needs to house your most critical data, you don’t need a massive appliance or have to worry about outgrowing your current appliance.
06
+
APPLIANCE
CENTRIC
CLOUD
CENTRIC
++
+
The Appliance Still Functions as a
Purpose-Built Appliance
16
Not all data is created equal. And, that’s why your hybrid cloud backup solution should allow administrators to treat data distinctly.
Intelligently segment the most critical, short RTO data and back it up on-device
Route previous backup jobs, such as smaller file/folder backups and less critical data, directly to the cloud
Since your most critical data is within your most recent backup, it’s safe to assume that most recoveries would come directly from the hybrid appliance. With the hybrid
appliance being local, data recoveries happen over LAN speeds instead of across slow WAN connections to the cloud provider.
In the case of a real disaster, say your data center is flooded, you can still rely on data backed up to the cloud. While these situations are rare, it’s important that your
recovery effort is fast and reliable. With hybrid cloud backup, you have two options:
1. Seed a new appliance at the cloud provider’s facility and ship it to your primary data center.
2. Use DRaas functionality to boot up your critical application from the appliance or cloud.
07
Mission Critical Data Stored Locally...
Everything Copied to the Cloud
Large datasets
Fast RTOs
High efficiency data deduplication
Benefits of
Local Appliance
APPLICATION
SERVERS
FILE
SERVERS
ENDPOINTS
SMARTPHONES &TABLETS
WORKSTATIONS
DESKTOPS & LAPTOPS ENTIRE BACKUP
HISTORY
Can’t treat Mission-Critical Data,
Like Mission-Critical Data
17
It’s no secret that IT has a bigger “data” environment to protect, which is why your hybrid backup solution should protect a wide variety of servers, devices and operating
systems on the source side.
Thanks to BYOD, the rise of virtualization, and an increasingly mobile workforce, IT administrators need to protect physical and virtualized servers, laptops, tablets, and mobile
devices. Protecting Exchange, Mac, Unix, Linux, and AIXenvironments should also be top of mind. So, if you have to support a mixed, heterogeneous environment, make sure
your hybrid backup solution can support all of your platforms and operating systems.
It’s also important to understand how they protect those servers and platforms. These follow-up questions are necessary to ensure you’re getting comprehensive data
protection:
Do they employ agents at the
device level? If so, how do they
help you install the agents across
your devices and employee base?
For virtualized environments, can it
protect at the host level and
automatically detect and back up every
virtual machine in your environment?
Can the solution protect environments not
addressed by VMware’s native backup
tools, including ESXifree hosts and hosts
that use VMware’s physical compatibility
mode/raw device mapping?
08
1 2 3
APPLICATION
SERVERS
FILE
SERVERS
ENDPOINTS
SMARTPHONES &TABLETS
WORKSTATIONS
DESKTOPS &LAPTOPS
Can’t Protect ALL Of Your
Company’s Data
18
Eliminate the Mis-Sizing Risk
Getting accurate pricing begins with properly sizing the appliance. Spending time
estimating your company’s needs today and trying to predict them tomorrow while
wading through all the vendor’s product options often leads to these all too familiar
scenarios:
Buying too much appliance and it will sit underutilized - It may take
months or years to fill because data growth didn’t happen as fast as
originally envisioned. But, over buying and paying a large upfront
costs should be avoided.
#1
#2 Buying too small of an appliance - Exhausting your available space
because your data growth exceeded your estimate means you’re
going to have to upgrade to bigger appliance or start removing data in
the near future.
Both of these use cases result in a lose-lose situation, reflecting a need for a third
backup option. Most traditional backup appliances no longer fit the data protection
needs of businesses today. Breaking this cycle means making the cloud the center
of your backup world.
09 The Pricing is Complicated &
Confusing
Figuring out how to compare the costs of hybrid cloud backup solutions isn’t easy. Some vendors offer hundreds of different models that require accurate sizing of the
appliance. Plus, you need to factor in the following additional costs in order to get an apples-to-apples comparison:
Appliance cost Cloud storage Maintenance costs Support costs
Cloud Storage Cost
Maintenance Costs Support Costs
Appliance Cost
$
$
$
19
Yesterday’s backup isn’t equipped to meet or scale with today’s data growth demands and data protection needs. It’s time for tomorrow’s backup. Embracing a hybrid
cloud backup solution will enable organizations to achieve better data mobility, protection, and costs savings with higher data resiliency in the cloud.
A next gen hybrid cloud backup solution puts the cloud at the center of your data protection universe. These solutions are far easier to implement, dramatically more
affordable, and capitalizes on the efficiencies of the cloud.
These capabilities, while rare to find in a single solution, are starting to emerge in the market. By asking the right set of questions, you can select and implement a data
protection solution that can meet your backup and recovery needs and scale with your evolving data growth demands.
Anext-gen hybrid cloud backup solution will allow you to:
Have LAN access to your most important data in terms of latency and bandwidth while giving you the
protection and low cost of cloud storage.
Untether cloud storage from the appliance. This means storage on the hybrid appliance grows much more slowly,
since it only needs to be large enough to store a few backups and your most critical data and applications.
Final Thoughts
20
Providers of a hybrid cloud solution that changes how you think. Wickedly fast, scales the way the cloud was meant to, and so simple our customers tell us that they spend
just a few minutes a week managing it. Employ an entirely new approach to cloud backup and recovery.
Wecreated cloud software that allows you to protect your data – fast, smart, and bottomless. You can build your own cloud, use someone else’s or a combination of both. You can
buy our software or rent it. You can use our infrastructure or buy and build your own. No matter your desire, Infrascale delivers a cloud that fits how your want to do business.
For more information or to schedule a demo call: +1 404.855.1795 or email: sales@decisionforward.com, or visit us online https://www.decisionforward.com
Wickedly
Fast
With us, you can backup your data 5X
faster than competitors. Our hybrid cloud
backup appliances include built-in cloud
spillover to automatically stream data
from the appliance to the cloud, and
grows per your data retention rules.
Smarter Than
a 4th Grader
Smarter is what’s missing from your backup
experience. Wemake complex backup
software so simple our customers tell us
that they spend less than 5 minutes a week
managing it.
Bottomless
Cloud
There is a disconnect with
appliance-based backup. You need
more space? Buy another appliance –
that’s yesterday. Wescale backup the
way it was meant to – without additional
hardware.
How To Solve Backup Challenges
Make better Decisions Forward
21
Sources
HYBRID CLOUD BACKUP SOLUTIONS WILL GROW AT A CAGR OF MORE THAN 80%.
The Taneja Group: Taneja Group Emerging Market Forecast (January 2011)
40% IS THE YEARLY PROJECTED DATA GROWTH RATE, CAUSING COMPANIES TO ROUTINELY MISS THEIR BACKUP WINDOWS.
IDC: The Digital Universe of Opportunities: Rich Data and the Increasing Value of the Internet of Things (April 2014).
http://www.emc.com/leadership/digital-universe/2014iview/executive-summary.htm
98% OF ORGANIZATIONS CAN'T GO MORE THAN 1 DAY WITHOUT CRITICAL DATA.
(June 2012)
http://bumi.com/press-releases/98-of-organizations-unable-to-tolerate-more-than-one-day-without-access-to-critical-data-2/
37% OF COMPANIES SURVEYED HAVE TO COME TO TERMS WITH VIRTUAL, PHYSICAL AND CLOUD-BASED SERVERS.
54% OF THE SAMPLE GROUP HAVE TO MANAGE TWO OR MORE HYPERVISORS.
IDC Report: Complexity and Data Growth Driving Small and Medium-Sized Environments Toward a New Generation of Data Protection (June 2014).
36% OF COMPANIES DO NOT BACK UP VIRTUAL SERVERS AS OFTEN AS THEIR PHYSICAL SERVERS.
InformationAge: Why backup and recovery needs to be strategic not siloed (February 2015).
ONLY 34% OF COMPANIES TEST THEIR TAPE BACKUPS, AND OF THOSE WHO DO, 77% HAVE FOUND FAILURES
Storage Magazine: storagemagazine.techtarget.com
22% OF HARD DRIVES WON’T LAST FOUR YEARS.
Backblaze: How long do disk drives last? (November 2013), https://www.backblaze.com/blog/how-long-do-disk-drives-last/
a.
b.
c.
d.
e.
f.
g.
22

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Decision Forward Cloud Backup-guide

  • 1. IS IT TIME TO BREAKUP WITH YOUR BACKUP? 9 warning signs that you’re in a toxic relationship
  • 2. TANEJA GROUP Hybrid cloud backup solutions will grow at a compounded average growth rate of more than 80%. a 2
  • 3. 40% 98% 54% OF COMPANIES DO NOT BACK UP VIRTUAL SERVERS AS OFTEN AS THEIR PHYSICAL SERVERS. OF THE SAMPLE GROUP HAVE TO MANAGE TWO OR MORE HYPERVISORS. 37% 36% Please see page 22 for the sources of the above statistics. IS THE YEARLYPROJECTED DATA GROWTH RATE, CAUSING COMPANIES TO ROUTINELY MISS THEIR BACKUP WINDOWS. b OF ORGANIZATIONS CAN'T GO MORE THAN 1 DAYWITHOUT CRITICAL DATA. c OF COMPANIES SURVEYED HAVETO COME TO TERMS WITH VIRTUAL, PHYSICAL AND CLOUD-BASED SERVERS. d d e Introduction Most businesses recognize the importance of data management, backup and disaster recovery, but believe their current backup solution doesn’t meet their business needs. According to Gartner, only 35% of small and medium businesses have backup plans and 70% aren’t confident with the statement: 'Our backup and disaster recovery operations are well managed and planned.' This is yesterday’s backup and it’s a risk that enterprises and SMBs can’t afford. What would an hour of downtime cost your business? The average cost of downtime, according to IDC research is at least $20,000 per hour or more for 80% of the companies surveyed. A significant minority (20%) put the cost per hour of data loss at $100,000 or more. And according to the Institute for Business and Home Safety, an estimated 25% of businesses never reopen following a major disaster. Data Growth Challenges It’s a different world for IT managers today and data backup is more complex than ever. As data sizes and types increase, and servers and operating systems change, companies are spending more on data protection, both in terms of IT resources and real costs. Forcing the heart-to-heart with their current solution, forward thinking leaders are turning to hybrid cloud backup solutions to alleviate data growth challenges, drive backup efficiency, and increase cost savings. Are you ready for Tomorrow’s Backup? Navigating the crowded hybrid cloud backup market appears daunting but it doesn’t have to be. This ebook provides the nine signs it’s time to breakup with your current backup and what features your next hybrid cloud backup solution should have. Let’s get started, shall we? Why is yesterday’s backup toxic? 3
  • 4. OF COMPANIES THAT TESTED REPORTED FINDING FAILURES. 34% 77% OF COMPANIES TESTTHEIR TAPE BACKUPS.f Setting the StageThe Current Backup Landscape TAPE BACKUP The rising popularity of hybrid cloud backup is being driven by its smarter use of technology and cost efficiency, but also lies in the challenges with traditional backup methods. Let’s explore the current landscape of popular methods and their inherent drawbacks. Tape-based backup is the oldest form of data backup available to businesses, and while it offers cost effective scaling, it can be difficult to manage day-to-day and requires a significant investment in backup network architecture. Compared to other backup methods, backup and recovery times are significantly slower with tape. The biggest drawback is the high recovery failure rate, which is due to their fragile nature – they can be dropped, mishandled, and are prone to deterioration (that means they aren’t in it for the long haul). 4
  • 5. DISK-BASED BACKUP Disk-based backup solutions use a variety of disk storage units to hold backups of your data. The most popular forms of disk storage used are hard drives or optical disks. Because these systems use more modern storage methods, backup and recovery is quicker than with tape systems. And disk can be more reliable, especially if you take care of your backup systems and the disks the backups are stored on. Since it does not need to be streamed like tape does, a non-optimal network won’t adversely impact performance. Features like deduplication and compression have made the use of disk much more affordable, but there are still finite capacity constraints associated with disk-based appliances. So, if you need more storage, you need to buy another appliance or upgrade your storage capacity. New features like changed block backups, recovery-in-place, and changed block recovery are additional benefits of disk-based backup. Disk-based backup challenges Since disk-based systems rely on hard drives or optical disks, there is always a chance that your backups can be lost, damaged, or stolen. Tomitigate this risk, many companies have duplicate systems and back up to different devices, which are kept off-site. This redundancy helps ensure that your data is available, but it can be expensive to purchase multiple backup solutions. Is disk-based backup scalable? While disk is ideal for the most recent copies of backup, it can be difficult and expensive to scale for the long-term retention of data. The cost to power and cool as well as allocate data center floor space to the disk backup appliance can end up being a sizable expense. And there is the issue of making sure that there is a secondary site available in the event of a disaster. OF HARD DRIVESWON’T LAST FOUR YEARS. g22% 5
  • 6. CLOUD-BASED BACKUP Cloud backup utilizes off-site technology to host your backups. Businesses of all sizes work with cloud backup providers to host the servers and connect via a network connection to backup their data. A major benefit of using cloud backup is that it makes managing a backup system easier. Data moved offsite is typically deduplicated and protected by encryption. The service provider can use an initial seeding option to speed up the first cloud backup. Seeding works by placing the initial backup on an appliance and sending it to the provider to upload. After that, only incremental changes get backed up to the cloud. The biggest advantage of cloud backup systems is that they are more affordable and don’t require local data systems and upkeep. Cloud systems are also less labor intensive because they can be managed by your IT partner. Challenges with cloud backup Backup and recovery can take longer with the cloud. Depending on your internet connection, you can usually restore your system in a matter of hours. These additional factors should also be top of mind: Requires a faster bandwidth if you want to backup while working. Direct-to-cloud replication takes time depending on the amount of data to be protected. With an average internet connection (25 mbps), it would take a company four days to replicate five terabytes of data. This places a practical limit of cloud-based replication to about three terabytes per day, making it impractical for larger companies looking to protect larger datasets. 6
  • 7. Setting the StageSnapshot of Current Backup Methods TAPE BACKUP DISK-BASED BACKUP CLOUD-BASED BACKUP Easy to learn Meets compliance mandates Portability Difficult to manage Expensive infrastructure Susceptible to media failure Unreliable Time-consuming to recover PROSCONS Supports large data sets Data sovereignty Quick recovery Backup to many locations Capacity planning Expensive Hardware failure risk Difficult to manage multiple appliances System updates PROSCONS Inexpensive cloud storage No system maintenance Data mobility Easy deployment Central management Data upload time Slower recovery Data leaves your network Vendor security concerns PROSCONS 7
  • 8. Setting the Stage What is Hybrid Cloud Backup? A hybrid cloud backup solution leverages the benefits of an on-premise appliance and overcomes many of the traditional shortcomings and latency issues of cloud-based backup. Emerging in the industry are two categories of hybrid backup: appliance-centric and cloud-centric. These hybrid solutions simply integrate with some existing backup platforms and add the cloud storage as an alternate target. These solutions are the most common in the market and have been created by traditional backup appliance manufactures like EMC, Commvault, and Unitrends. Appliance Centric Cloud Centric These hybrid solutions offer an on-ramp gateway appliance to public cloud providers. The appliance functions as a local cache that provides local storage for your mission critical data in the environment while streaming all data to the cloud – making the cloud an archive. With recent studies indicating that 90% of data in your network can be considered reference data, with minimal need to be accessed, the cloud is a more affordable and efficient repository for long-term storage. Cloud-centric hybrid appliances can give you the protection and cost efficiencies of cloud storage with LAN access to critical data. 8
  • 9. How Do Hybrid Backup Solutions Work? Hybrid cloud backup promises to solve the latency issues of cloud-only backup and the scaling issues of an on-premise disk-based backup appliance strategy. Typically a hybrid cloud backup solution consists of an on-premise appliance that has enough capacity to hold several full backups, and the incremental backups that would be created between those fulls. The hybrid appliance becomes the point of first restore, since it is disk-based and on-site. The key difference between disk backup and hybrid cloud backup is what happens after the backup is complete. The hybrid systems add an extra step and replicate backed up data directly to the provider’s cloud or to a public cloud provider like Amazon Web Service or Azure. Is recovery a blind spot for hybrid cloud backup? But backup is only half of the picture. What about recovery? Often, the overlooked middle child, recovery time objectives should be top of mind for IT decision makers. Relying on the status quo, “if the data is there, then we can get it back” isn’t sufficient in this competitive landscape. Most companies would be significantly impacted if the recovery time took days, instead of hours. With hybrid cloud backup, the most critical data and applications are available locally on the appliance allowing administrators to recover quickly over a LAN connection (instead of a slower Internet connection to the cloud). So, now that you understand the benefits of hybrid cloud backup, let’s gauge how toxic your current backup relationship is. These 9 warning signs will help you decide if it’s time to breakup with your current backup and ensure you choose the right hybrid cloud backup solution. Your applications and data Hybrid Appliance Centralized, web-based dashboard PUBLIC OR PRIVATE CLOUD 9
  • 10. 9 Warning Signs That You’re In a Toxic Relationship 10
  • 11. A vendor’s DNA may seem trivial, but it’s the key to finding a hybrid cloud backup solution that allows you to buy more cloud for storage, instead of appliances. Most hybrid backup solutions have their roots in backup appliances, not the cloud. Sure, they’ve jumped on the cloud bandwagon and made it possible to replicate backup data to a second “virtual” appliance that runs in a cloud. This works fine. If the primary appliance goes down, for example, data can still be recovered from the second appliance running in the cloud. Untether Cloud Storage from the Appliance The problem is that the one-for-one replication scheme still exists with traditional appliance vendors. Everything on the appliance is replicated to the cloud. Everything deleted from the backup appliance is also deleted from the cloud. So, when you hit the storage limit on your appliance, you’re stuck buying another appliance. Been there, done that. Right? This is counter intuitive, as it doesn’t leverage the cloud the way it was meant to. In principle, the cloud is infinite and cheaper, which is why it needs to be untethered from the appliance. The Vendor’s DNA is Appliance-Centric01 + 11
  • 12. 02 Locked Into Vendor’s Cloud Another key consideration for prospective hybrid cloud customers is the flexibility of the cloud destination. Ideally, you should have the choice to store your data in any of the following: Public cloud Vendor provided cloud Private cloud destination within your own data center (or IT partner) You don’t want to get locked into a vendor’s cloud. Modern hybrid cloud solutions allow you to chose your cloud target – which can be configured within the vendor’s cloud, a third-party cloud such as Amazon or Azure, or your private cloud. Our Cloud, Your Cloud, Any Cloud CLOUD VENDOR CLOUD PRIVATE CLOUD THIRD-PARTY Replicate to yourvendor’s data centers. Deploy to privateclouds with your (or yourpartners) data center. Leverage popularthird-party clouds such as AWSor Windows Azure. 12
  • 13. The hybrid appliance plays an important role in Disaster-Recovery-as-a-Service (or DRaaS as it’s popularly called). DRaaS is the replication of system-level backups to a second location, such as a second computing device or the cloud, which is usually located in a distant second site. In the event of a man-made or natural catastrophe, applications can be booted and the system accessed. Fundamentally, DRaaS lets you “instantly” boot your critical applications from a local appliance or from the cloud. How DRaaS Works? Suppose disaster strikes and your building catches on fire, taking out your primary storage and backup appliance. With DRaaS, you can log into a cloud-based dashboard, navigate to the specific servers destroyed by the fire, and instantly bring applications and key files online in minutes. No need to setup a new server, download data from the cloud or re-install applications. If the appliance can survive the disaster then only the data that was changed or added while the application was executing in the provider’s cloud needs to be recovered across the internet connection. This saves a tremendous amount of time. Even if the original appliance is lost, a new appliance can be seeded at the cloud provider’s facility and shipped to the primary data center, again reducing downtime. Why do I need DRaaS? DRaaS is ideal for any business that lacks the expertise or does not wish to provision, configure and test their off-site DR environment. With the systems now virtualized within the appliance and the cloud, your business can conduct “business as usual” and redeploy IT resources to fix the server issue without compromising any data or incurring any downtime. 03 Disaster-Recovery-as-a-Service isn’t Built Into the Backup Solution BEFORE DISASTER End Users Data, applications, physical & virtual servers Local backup Replication to the cloud End Users Recovered & Virtualized OR AFTER DISASTER ...but users can continue to work with recovered apps virtualized from the appliance or within the cloud. Servers and applications are down... X X X X 13
  • 14. One critical performance metric that few buyers understand is how quickly data is transferred from the hybrid backup appliance to the cloud. Many customers assume it’s entirely a function of their company’s Internet connection - the larger the pipe, the faster the throughput. While this is largely true, the cloud backup vendor’s own software and technologies, including WAN acceleration, can play a large role in improving the speed of cloud replication. A WAN accelerator is an appliance or software that optimizes bandwidth to improve data transfer over a wide area network. Understanding how they work and the underlying technology gives you a better sense of which hybrid cloud backup solutions can truly boost throughput. 04 Traffic Shaping Traffic shaping technology allows administrators to: •Specify how much bandwidth backup traffic can consume at various hours each day (e.g., low bandwidth usage during business hours, high bandwidth usage non-business hours). •Prioritize network traffic based on the type of application or content type (i.e. email vs. video content). Pro Tip: Next-gen vendors will leverage dynamic MTU (maximum transfer unit) re-sizing to optimize throughput by intelligently sizing the amount of data sent on each request depending on your network connection. Over-the-WAN Deduplication The most efficient way to accelerate the transfer of information across the WAN is to not send it in the first place. By preventing repetitive information from traversing the WAN, data deduplication can reduce over 90% of WAN bandwidth. Source-Side Deduplication vs WAN Deduplication Most vendors use source-side deduplication to ensure that the appliance keeps only one version of a file, but not all cloud vendors will dedupe the data over the WAN (making sure the data being replicated doesn’t already exist within your cloud backup). Pro Tip: Advanced cloud backup companies will use some form of over-the-WAN block-level deduplication to reduce the number of packets sent. Resilient- Resumption Technology Sending data to the cloud is still fraught with network hiccups and packet drops. So, it’s critical that your vendor has the technology to ensure that all of your data gets replicated to the cloud. Leading cloud backup companies, who are steeped in traffic optimization, take advantage of resilient-resumption technology that enables them to quickly recover and continue operating even when there has been packet loss or some other network disruption. Pro Tip: A next gen-hybrid cloud solution will employ more advanced optimization techniques to reduce network latency. Recovering Data From the Cloud Takes Days 14
  • 15. How can companies capitalize on cloud cost savings when the hybrid appliance has a finite amount of storage and tethers the cloud to this limit? For example, buying a 2TB appliance means the most you can backup to the cloud is 2TB. Once you hit the appliance maximum, you can’t backup any more data to the cloud. And, you’re left with two choices: delete data or buy a bigger appliance. Deleting data to make room for new data means this data is removed from the cloud too. If you buy a bigger appliance, then you get more cloud, up to the size of that new appliance, leaving you in the same rut as before. In both scenarios, the costs savings and scalability benefits of the cloud are sidelined because cloud capacity remains coupled with the capacity of the backup appliance. Hybrid solutions that untether your cloud from the appliance enable a bottomless cloud, which is drastically more affordable and scalable than appliance-based storage. This also enables you to manage your cloud as a digital archive and apply data retention rules in order to comply with company or regulatory mandates. 05 10 TBs 1:1 APPLIANCE TO CLOUD REPLICATION 10 TBs 10 TBs UNLIMITED UNLIMITED CLOUD REPLICATION BEFORE AFTER Cloud Storage is Tethered to Appliance Storage 15
  • 16. VS If the hybrid solution limits your cloud storage to the size of the appliance, then the solution is not leveraging the full cost efficiencies and scalability benefits of the cloud. A next-gen hybrid solution takes advantage of built-in cloud spillover (similar to cloud storage gateways) to automatically stream data from the appliance to the cloud, and grows per your data retention rules. Having the ability to determine what stays local while enabling a “bottomless cloud” backup model (because everything is streaming there) makes the cloud the center of your backup world. Cloud spillover intelligently routes your data to the cloud without having to worry about storage limits. All data is replicated to the cloud and automatically removed locally (based on custom policies), such that the appliance serves more like a cloud gateway or intelligent cache than a purpose-built backup appliance. This means making smarter use of the backup appliance and leveraging a bottomless cloud for long-term archiving and storage. This also minimizes the appliance sizing risk. Since your appliance only needs to house your most critical data, you don’t need a massive appliance or have to worry about outgrowing your current appliance. 06 + APPLIANCE CENTRIC CLOUD CENTRIC ++ + The Appliance Still Functions as a Purpose-Built Appliance 16
  • 17. Not all data is created equal. And, that’s why your hybrid cloud backup solution should allow administrators to treat data distinctly. Intelligently segment the most critical, short RTO data and back it up on-device Route previous backup jobs, such as smaller file/folder backups and less critical data, directly to the cloud Since your most critical data is within your most recent backup, it’s safe to assume that most recoveries would come directly from the hybrid appliance. With the hybrid appliance being local, data recoveries happen over LAN speeds instead of across slow WAN connections to the cloud provider. In the case of a real disaster, say your data center is flooded, you can still rely on data backed up to the cloud. While these situations are rare, it’s important that your recovery effort is fast and reliable. With hybrid cloud backup, you have two options: 1. Seed a new appliance at the cloud provider’s facility and ship it to your primary data center. 2. Use DRaas functionality to boot up your critical application from the appliance or cloud. 07 Mission Critical Data Stored Locally... Everything Copied to the Cloud Large datasets Fast RTOs High efficiency data deduplication Benefits of Local Appliance APPLICATION SERVERS FILE SERVERS ENDPOINTS SMARTPHONES &TABLETS WORKSTATIONS DESKTOPS & LAPTOPS ENTIRE BACKUP HISTORY Can’t treat Mission-Critical Data, Like Mission-Critical Data 17
  • 18. It’s no secret that IT has a bigger “data” environment to protect, which is why your hybrid backup solution should protect a wide variety of servers, devices and operating systems on the source side. Thanks to BYOD, the rise of virtualization, and an increasingly mobile workforce, IT administrators need to protect physical and virtualized servers, laptops, tablets, and mobile devices. Protecting Exchange, Mac, Unix, Linux, and AIXenvironments should also be top of mind. So, if you have to support a mixed, heterogeneous environment, make sure your hybrid backup solution can support all of your platforms and operating systems. It’s also important to understand how they protect those servers and platforms. These follow-up questions are necessary to ensure you’re getting comprehensive data protection: Do they employ agents at the device level? If so, how do they help you install the agents across your devices and employee base? For virtualized environments, can it protect at the host level and automatically detect and back up every virtual machine in your environment? Can the solution protect environments not addressed by VMware’s native backup tools, including ESXifree hosts and hosts that use VMware’s physical compatibility mode/raw device mapping? 08 1 2 3 APPLICATION SERVERS FILE SERVERS ENDPOINTS SMARTPHONES &TABLETS WORKSTATIONS DESKTOPS &LAPTOPS Can’t Protect ALL Of Your Company’s Data 18
  • 19. Eliminate the Mis-Sizing Risk Getting accurate pricing begins with properly sizing the appliance. Spending time estimating your company’s needs today and trying to predict them tomorrow while wading through all the vendor’s product options often leads to these all too familiar scenarios: Buying too much appliance and it will sit underutilized - It may take months or years to fill because data growth didn’t happen as fast as originally envisioned. But, over buying and paying a large upfront costs should be avoided. #1 #2 Buying too small of an appliance - Exhausting your available space because your data growth exceeded your estimate means you’re going to have to upgrade to bigger appliance or start removing data in the near future. Both of these use cases result in a lose-lose situation, reflecting a need for a third backup option. Most traditional backup appliances no longer fit the data protection needs of businesses today. Breaking this cycle means making the cloud the center of your backup world. 09 The Pricing is Complicated & Confusing Figuring out how to compare the costs of hybrid cloud backup solutions isn’t easy. Some vendors offer hundreds of different models that require accurate sizing of the appliance. Plus, you need to factor in the following additional costs in order to get an apples-to-apples comparison: Appliance cost Cloud storage Maintenance costs Support costs Cloud Storage Cost Maintenance Costs Support Costs Appliance Cost $ $ $ 19
  • 20. Yesterday’s backup isn’t equipped to meet or scale with today’s data growth demands and data protection needs. It’s time for tomorrow’s backup. Embracing a hybrid cloud backup solution will enable organizations to achieve better data mobility, protection, and costs savings with higher data resiliency in the cloud. A next gen hybrid cloud backup solution puts the cloud at the center of your data protection universe. These solutions are far easier to implement, dramatically more affordable, and capitalizes on the efficiencies of the cloud. These capabilities, while rare to find in a single solution, are starting to emerge in the market. By asking the right set of questions, you can select and implement a data protection solution that can meet your backup and recovery needs and scale with your evolving data growth demands. Anext-gen hybrid cloud backup solution will allow you to: Have LAN access to your most important data in terms of latency and bandwidth while giving you the protection and low cost of cloud storage. Untether cloud storage from the appliance. This means storage on the hybrid appliance grows much more slowly, since it only needs to be large enough to store a few backups and your most critical data and applications. Final Thoughts 20
  • 21. Providers of a hybrid cloud solution that changes how you think. Wickedly fast, scales the way the cloud was meant to, and so simple our customers tell us that they spend just a few minutes a week managing it. Employ an entirely new approach to cloud backup and recovery. Wecreated cloud software that allows you to protect your data – fast, smart, and bottomless. You can build your own cloud, use someone else’s or a combination of both. You can buy our software or rent it. You can use our infrastructure or buy and build your own. No matter your desire, Infrascale delivers a cloud that fits how your want to do business. For more information or to schedule a demo call: +1 404.855.1795 or email: sales@decisionforward.com, or visit us online https://www.decisionforward.com Wickedly Fast With us, you can backup your data 5X faster than competitors. Our hybrid cloud backup appliances include built-in cloud spillover to automatically stream data from the appliance to the cloud, and grows per your data retention rules. Smarter Than a 4th Grader Smarter is what’s missing from your backup experience. Wemake complex backup software so simple our customers tell us that they spend less than 5 minutes a week managing it. Bottomless Cloud There is a disconnect with appliance-based backup. You need more space? Buy another appliance – that’s yesterday. Wescale backup the way it was meant to – without additional hardware. How To Solve Backup Challenges Make better Decisions Forward 21
  • 22. Sources HYBRID CLOUD BACKUP SOLUTIONS WILL GROW AT A CAGR OF MORE THAN 80%. The Taneja Group: Taneja Group Emerging Market Forecast (January 2011) 40% IS THE YEARLY PROJECTED DATA GROWTH RATE, CAUSING COMPANIES TO ROUTINELY MISS THEIR BACKUP WINDOWS. IDC: The Digital Universe of Opportunities: Rich Data and the Increasing Value of the Internet of Things (April 2014). http://www.emc.com/leadership/digital-universe/2014iview/executive-summary.htm 98% OF ORGANIZATIONS CAN'T GO MORE THAN 1 DAY WITHOUT CRITICAL DATA. (June 2012) http://bumi.com/press-releases/98-of-organizations-unable-to-tolerate-more-than-one-day-without-access-to-critical-data-2/ 37% OF COMPANIES SURVEYED HAVE TO COME TO TERMS WITH VIRTUAL, PHYSICAL AND CLOUD-BASED SERVERS. 54% OF THE SAMPLE GROUP HAVE TO MANAGE TWO OR MORE HYPERVISORS. IDC Report: Complexity and Data Growth Driving Small and Medium-Sized Environments Toward a New Generation of Data Protection (June 2014). 36% OF COMPANIES DO NOT BACK UP VIRTUAL SERVERS AS OFTEN AS THEIR PHYSICAL SERVERS. InformationAge: Why backup and recovery needs to be strategic not siloed (February 2015). ONLY 34% OF COMPANIES TEST THEIR TAPE BACKUPS, AND OF THOSE WHO DO, 77% HAVE FOUND FAILURES Storage Magazine: storagemagazine.techtarget.com 22% OF HARD DRIVES WON’T LAST FOUR YEARS. Backblaze: How long do disk drives last? (November 2013), https://www.backblaze.com/blog/how-long-do-disk-drives-last/ a. b. c. d. e. f. g. 22