The document discusses some key trends in online journalism. It notes that independent and startup organizations are becoming increasingly important compared to legacy organizations, meaning many journalists may start their own businesses. It also mentions the rise of multi-way and interactive journalism using social media and citizen journalism. Audiences expect content to be available universally and 24/7. There is also a rise in multimedia production and convergence of technology and institutions. Traditional models of revenue generation through advertising and subscriptions are dying.

1. Online Journalism: An Overview Some trends  increasing importance of independent & startup organizations as opposed to legacy organizations “ For aspiring journalists, this means it is increasingly likely that you will not spend your career working for a traditional, legacy organization. Instead, at some point, perhaps at the beginning of your career, you may need to be an entrepreneur, establishing your own business, or becoming a partner in a small start-up organization.” – Foust, p. 2 More multi-way, interactive journalism (social media, citizen journalism, Web 2.0, etc.) More active and participatory – and less patient – audiences Search engine driven users Universal, 24/7 production, consumption, interaction “ There can be no sense of starting at a particular time in the morning, no sense of stopping at a particular time in the evening … Our content’s got to be available when our users want it.” – Adrian Van Klaveren, BBC 24/7 access to reams of information, historical and contemporary Hyperlocalism Unlimited space

2. Online Journalism: An Overview Some trends, cont. Multimedia production, consumption & distribution Convergence (technological, institutional/business) Rise of ‘backpack’ journalist – and citizen (backpack) journalist (writers, photographers, audio-graphers, videographers, e.g. Washington Post print reporters must learn basics of camera operation, shooting aesthetics & editing) “ On every major story we ask for a multimedia component – that doesn’t mean you have to do all of them but you have to think about what the elements should be: Is it a slideshow, is it a video, is it audio, is it graphics?” – Raju Nasiretti, Washington Post “ Everybody is a Web staffer. If you’re a print reporter, you’re also a Web reporter.” – John Schwantes, Corporate Director of News Convergence, WTHR-TV/Indianapolis Star.  Death of traditional model of revenues generation Selling advertising Charging subscription fees Value-added services Publically-funded journalism

3. Wordpress: Intro & overview

4. Content Management System A content management system ( CMS ) is a system providing a collection of procedures used to manage work flow in a collaborative environment. These procedures can be manual or computer-based. The procedures are designed to do the following: Allow for a large number of people to contribute to and share stored data Control access to data, based on user roles (defining which information users or user groups can view, edit, publish, etc.) Aid in easy storage and retrieval of data Control of data validity and compliance Reduce repetitive duplicate input Improve the ease of report writing Improve communication between users In a CMS, data can be defined as nearly anything: documents, movies, text, pictures, phone numbers, scientific data, and so forth.

5. WordPress.com –> hosted and managed by Automattic PROs free & easier to set up; everything is taken care of by Automattic: setup, upgrades, spam, backups, security, etc. Blog on hundreds of servers, so it’s unlikely it will go down due to traffic content is backed up automatically CONs Can’t upload a custom theme Can’t modify code behind your blog can’t upload plugins (plugins = programs which extend the capabilities of Wordpress) Wordpress.Org  install on own server or a 3rd party hosting provider (dailycollegelife.com hosted on Hostgator.Com) PROs More customizable; can create own templates, change CSS, PHP code etc. You can choose & upload own plugins CONs You have to pay $7-$12 per month for space on web host More complicated (have to install on a web host, etc.) You have to keep WP up to date, deal with plugin conflicts, back up WP yourself You have to deal with hacking/security issues on your own MFJS 3504, Advanced Multimedia Storytelling & Publishing

6. Open Source Content Management Systems & Hackers What is a hacker? Why hack? How widespread is hacking? Malware 99% of enterprises had malware infections in network (Fireeye Blog/8-2011) Protecting your (CMS) site

7. Open Source Content Management Systems & Hackers

8. Open Source Content Management Systems & Hackers

9. Why Wordpress?

10. Winter 2011 Dailycollegelife.wordpress.com Why college life?

11. Creating a Wordpress user name/login/bio/avatar

13. Homework: READINGS  Van, Buskir, E. (2010, May). 5-Year-Old YouTube Tops Networks’ Primetime With 2 Billion Views. Wired.Com http://www.wired.com/epicenter/2010/05/five-year-old-youtube-tops-networks-primetime-with-2-billion-views/  Seidenberg, S. (2010). Copyright in the age of YouTube. ABA Journal. http://www.abajournal.com/magazine/article/copyright_in_the_age_of_youtube/ Blackboard video  - Creating a YouTube Account Embedding a YouTube Video in Wordpress WRITTEN - Issue Story No. 1 Goal Statement (post to Blackboard Discussion Board!)