Presenter: Jeremy Hurst, Sales Director, Datorama

1. @datorama
MEDIA INTELLIGENCE:
Rethinking Data For Transparency,
Speed, and Growth

2. New Relationships
Audiences
Advertisers
Business Units

3. IN MEDIA
we hear about three
major data challenges
in these efforts

4. CHALLENGE1
TRANSPARENCY
Spend, revenues, clients, brand
safety, business and client ROI

5. CHALLENGE2
SPEED
Reconcile revenue, optimize
and report on media,
segment, test and prove
80% of analysts’ time is
spent simply discovering and
preparing data.
Instead of analyzing it for insight and
optimization.

6. CHALLENGE3
GROWTH
Direct, indirect, and new
business models.

7. AND IT’S NOT
GETTING EASIER
Accountability, competition,
optimization and innovation
accelerating

8. WHAT IF YOU COULD…

9. Datorama is
Media Intelligence
for Publishers
Achieve better business outcomes and make
better decisions by unifying data across every
partner, platform & advertiser.

10. Resonate increased analytics time by
37.5%, time shifting 6,240 hours from data
prep, driving 10% revenue growth.
CUSTOMER STORIES
Ticketmaster saw +30% revenue increase
by connecting media performance to
business growth across all channels,
campaigns and clients.
.

11. COME TALK TO US!
Jeremy Hurst | Director of Sales | Jeremy@datorama.com