10. They need to have appreciation for
quantitative analysis and an ability
to communicate what the numbers
mean
11. The job is not only just to crunch
the numbers, but also to
communicate them
12. A simple framework for communicating about
each analysis:
o My understanding of the business
problem
o How I will measure the business impact
o What data is available
o The initial solution hypothesis
o The solution
o The business impact of the solutions
13. Do not let the results get in the
way of telling a good story with
your data