Sonata Software provides data and analytics services using Microsoft platforms and technologies. They help customers leverage data to drive intelligent actions and personalization at scale. Sonata has expertise in data warehousing, business analytics, AI, machine learning, and developing industry-specific analytics solutions and AI accelerators on the Microsoft stack. They assist customers with data strategy, analytics, visualization, and migrating to Azure-based platforms.

1. Sonata Software, © 2018
PLATFORMATION
Experience the power of
SONATA
DATA AND ANALYTICS WITH MICROSOFT
PLATFORMS AND TECH STACK

2. Sonata Software, © 2018
CUSTOMER SUCCESS EXAMPLES
Improved access to intelligence
from agriculture surveys conducted
across thousands of villages
SQL Server 2016 – SSIS / SSAS
ICRISAT ✦ AGRICULTURE ✦ SOUTH ASIA
SERVICES – DATA ANALYTICS
Data and Analytics
Leverage data to drive intelligent actions and personalization at scale with
MS tools in BI, Azure Data & Analytics components
DATA WAREHOUSING AND BIG DATA ✦ BUSINESS ANALYTICS & AI. ✦ MODERN BUSINESS INTELLIGENCE
DATA STRATEGY WITH AZURE
• Data strategy workshops
• Solutions on Azure with Azure Data Factory, Azure
Data Warehouse, Azure Analysis Service, Azure
Machine Learning, HD Insight and others
AI / ML
• Machine Learning: Regression Techniques, Deep
Neural Network, Pattern Recognition
• Cognitive Intelligence: NLP / Text Mining, Visual /
Audio, Entity Tagging, Text Captioning
SONATA’s IP – PLATFORM,
ASSETS ON MS STACK
Industry specific analytics solutions and AI
development accelerators built on Microsoft BI tools
and Cortana Intelligence Suite (CIS)
• RETINA: Retail analytics solution created on CIS
• DISTRIBUTION ANALYTICS: Solution on MS BI
stack with visualization service on Power BI
• Assets through Sonata’s AML Lab for:
o Recommendation Engine
o Forecasting
o NLP (Social Sentiment)
o Document Parser
KEY STRENGTHS
• Earliest MS partner for Power BI and CIS
• Partnership with IISc to support advanced analytics
• AML Lab with data scientists, statisticians and
visualization experts
Interactive and self-service reports
with dynamic content and improved
performance
Tableau to PowerBI Migration
PowerBI with Azure Analysis Services
AMWAY ✦ MULTI-LEVEL MARKETING ✦ GLOBAL
Reduced loan data processing time
with common data repository and
integration strategy
SQL Server 2016 – SSIS / SSAS
PENNYMAC ✦ FINANCIAL SERVICES ✦ USA
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Sonata’s Offering
Go to market faster and optimize infrastructure costs with Azure-enabled business application
platforms and custom solutions
DATA STRATEGY DATAVISUALIZATIONDATA ANALYTICS
01 02 03
• Build complete Data Strategy
o Storage
o Ingestion
o Consumption
• Architecture & tool
Finalization
• Governance Rules
• Roadmap & Priorities
• Analytics
o Descriptive
o Diagnostic
o Predictive
o Prescriptive
• AI / Machine learning
• IOT
• Cognitive Intelligence
• RPA / Chatbots
• Intuitive Visualizations
• Self Service BI
• Migration Services
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Data Strategy
For enterprise data journey as the needs grow and evolve
GOVERN
• Define Ownership
• Define Stewardship
• Measure & Monitor
SHARE
• Define rules for sharing data
• Create Interfaces
STORE
• Existing Data Storage and evaluation of best fit
• Explore Cloud /Data Lake / Big data / RDBMS / NoSQL database
IDENTIFY
• Existing Infrastructure – Data Analysis
• Identify all sources (including structured / unstructured)
• Potential external sources
• Uncover Hidden / Ignored Data
INTEGRATE
• Design & Build data Infrastructure for the
enterprise integrating all elements
RETAIL ✦ UK
CUSTOMER SUCCESS EXAMPLES
Ensured optimum stock allocations with a new
data warehouse covering all enterprise
business functions
160
Stores Analyzed
CLOUD
For cost optimization
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OFFERINGS
• Platforms: Azure Machine Learning, Machine Learning Server, ‘R’ and Python
• Product Solutions: Product Recommendation, Sentiment Analysis, Route
Optimization, Face & Mood recognition, Market basket analysis, Behavior
Mining, Resume Parser
• Services: Machine Learning, Cognitive Intelligence
DATA
Data Capture
Data Exploration
Hypothesis Testing
Advanced Statistics
Machine Learning
Algorithms
INSIGHTS EVALUATION
Best Models
Ensemble Models
ACTIONS
Recommendations
Outcome predictions
SONATA METHODOLOGY
Data Analytics and AI
Derive actionable insights from interconnected data
Apply artificial intelligence & machine learning methods coupled with digital
technologies to help businesses make informed, intelligent and faster decisions.
10%REDUCTION IN SPEND
on in-flight perishable foods for a
large tour operator by determining
the optimal level of replenishment
of fresh food units
60%REDUCTION IN TIME
to shortlist candidates for a
recruitment company by automating
resume screening workflow
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Data Visualization
Multi-channel visualization across web, mobile and embedded apps
01 07
02
03
04
05
06
Provide some
structure for the
data’s meaning, &
order it into
categories
PARSE
Remove all but the
data of interest
FILTER
Apply methods from
statistics or data
mining as a way to
discern patterns or
place the data in
mathematical context.
MINE
Choose a basic
visual model, such
as a bar graph, list
or tree.
REPRESENT
Improve the basic
representation to
make it clearer and
more visually
engaging
REFINE
Add methods for
manipulating the data
or controlling what
features are visible.
INTERACT
Obtain the data,
whether from a file
on a disk or a source
over a network.
ACQUIRE
✦✦✦ ✦✦✦ ✦✦✦ ✦✦✦
✦✦✦ ✦✦✦ ✦✦✦
AMWAY ✦ MULTI-LEVEL-MARKETING ✦ GLOBAL
Migration of reports from Tableau to
PowerBI
CUSTOMER SUCCESS EXAMPLES
• Customized data sets for deeper analysis
• Self service Power BI reports for power users
• Option of calling PowerBI reports using URL,
along with filters, from Dynamics CRM app
1 MIN TO 5 SECONDS
Improved performance for key reports
METHODOLOGY
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Sonata’s Breadth of Services
Data Presentation/
Visualization Layer
Azure Data FactoryEvent HubsAzure IOT Hub
Power BI
Data Lake Area Data Management Layer Data Analytics
Azure
Analysis Services
HD Insight
Azure Data Warehouse
Azure SQL DB
Machine Learning
Server
Azure Stream
Analytics
Azure
Machine Learning
Cognitive ServicesAzure IoT HubChatbots
Azure Data Lake
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The Traditional BI Stack has Challenges
HANDLING UNSTRUCTURED DATA
POWER TO USERS
ADVANCED ANALYTICS
FUTURE PROOF
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Cortana Intelligence Suite
A fully managed big data and advanced analytics suite that enables you to transform your data into
intelligent action. It comes packed with custom apps, business apps, sensors & devices, Azure Data Lake,
dashboards & visualizations, Azure Machine Learning and Azure Stream Analytics.
ACTIONABLE ANALYTICS
•Predict what will happen with state-of-art machine learning algorithms and automate decision making when dealing with complex
problems.
SECURE AND SCALABLE
•Keep your data safe and secure on a secure cloud platform with encrypted communications. Elastically scale to petabytes of data.
FAST AND FLEXIBLE
•The basic building blocks provided by CIS can be extended into a tailor made solution for any industry. Use languages and the
framework you already know.
PERCEPTUAL INTELLIGENCE
•Face, speech, text and sentiment analysis to customize responses and drive appropriate actions.
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BENEFITS OF CIS MIGRATION

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Sonata Offering on MS CIS
DATA STORAGE AND INFORMATION MANAGEMENT
• Move existing SQL Server BI to Azure Cloud
• Migrate to big data based data warehouse (on Hadoop/Azure
Data Lake)
• Implement advanced analytics using AML and business
solutions
• Use data factory to integrate structured and unstructured
data
ANALYTICS
• Implement advanced/predictive analytics using the existing
library or build new algorithms to address business
requirements.
NEW ARCHITECTURE COMPONENTS
• Upgrade from existing stack (older version of SQL Server 2012
and earlier) to SQL Server 2014
• Implement Power BI as the primary visualization tool for Self
Service BI
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Sonata’s Experience in Data & Analytics
LONG HISTORY WITH
ANALYTICS
• 20+ Years
• 75+ Projects
• 250+ Team Strength
MICROSOFT FOCUS
• Long running Partnership
• 150+ team strength in Azure
based Data & AI stack
ACADEMIA
COLLABORATION
• Partnership with IISc. (premier
technology & research institute)
• Machine Learning Lab to create
assets for AI / ML
MATURE
METHODOLOGIES
• Best Practices, Re-usable
Assets and Templates
• Agile BI Practices
CLIENT BENEFITS
3600
CAPABILITIES
BEST FIT
ANALYTICS MODELS
ACCELERATED
IMPLEMEENTATIONS
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STRENGTHS
 Associated with SQL Server based BI since SQL 2005.
 Prior experience in moving customers to Cortana Suite from legacy technology.
 Frameworks from migrating from older MS BI technology to Cortana Analytics Suite.

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Leading
MLM
company
Leading
electroni
c goods
retailer
Global
leading
FMCG
company
Indian
Agri
research
org
US based
Residenti
al
mortgag
e
company
Leading
business
telecom
company
Leading
Workforc
e mgmt.
software
company Middle
East
based
mobile
sat
service
provider
Customers
‘Migration of reports from Tableau to Power BI `
• Improved reports with interactive / dynamic content
• Customized data sets for deeper analysis
• Self service Power BI reports for power users
• Option of calling PowerBI reports using URL, along with filters, from
Dynamics CRM app
• Improved performance as compared to earlier reporting (from 1
minute to 5 seconds in one of the key reports)
‘Cloud based End to End BI implementation `
• Centralized enterprise data platform – consideration of historical
data as well
• Customized data cubes for deeper analysis
• Self service Power BI reports for power users
• Reduced manual effort for report creation
• Data driven stock optimization
Created socio- economic reports from survey data for improving the plight
of small farmers:
• DW to integrate data across 1000s of villages creating a harmonized
BI and reporting solution
• Integrated tables and structures across regions and generations
Created route optimization plan for distribution
Complete Data Integration strategy
• Connecting disparate Excel sheets and applications into a common
data repository
• A Combination of SSIS and Big Data based integration solution Created a BI roadmap based on the ‘as is’ sate and strategized the ‘To ‘be
state
• Created analytical reports for identifying the ageing receivables and
the customer who are likely to default
• Created reports to analyse the network utilization for efficient
allocation and useMigrated reports to SSRS for seamless integration
• Factory model for report migration
• Migrated more than 500 reports
Migrated from older version of MS BI to Power BI based Reporting
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Discussions
Corporate: info@sonata-software.com I www.sonata-software.com