1. PETRE COMANITA
34 Greenwood Drive, Melbourne | 0455 098 592 | petre.comanita@gmail.com
PROFILE
Operation expertise in delivering projects and products in a fast-paced environment
Five years of expertise as a Retail Project Manager and two years in Product Management
Bachelor’s Degree in Communications and advanced MS Office skills
Australian permanent resident
PROFESSIONAL EXPERIENCE
Offer Manager – Data and IP products Feb 2015
Global Products and Solutions, Telstra
New offer development / Go-To-Market
End to end delivery of Offers and bundles across Data and Security B2B products in line with the
company’s KPIs and strategic pillars
Develop, execute and manage key product & offer initiatives into market for Data, IP and Cloud
connectivity solutions and manage stakeholders across Telstra Business and Global Enterprise
Positioning, messaging, and sales guidelines to drive understanding ofthe correct application workload
across different cloud and networking deployments to drive IP & Data networking revenues
Conceive, develop and execute a set of customer focus product offers which will be delivered on time
and on budget.
Develop business cases,scope ofwork documents and ongoing management of support information for
sales and service channels.
Accountable for business case SIO and revenue forecasts as well as overall Data, IP and Security
targets
Present new Data & IP offers and campaigns to sales channels either face to face or on conference
calls.
Primary contact point for enquires from Telstra Sales & Supports teams plus other key stakeholders for
a defined range of Data & IP offers, campaigns and products
Product Manager - Prepaid Cards Sep 2012 – Jun 2014
Consumer Marketing Department, Vodafone Romania
New product development / Go-To-Market
End to end delivery of new products according to the overall strategy and integrated roadmap
Engaged with key stakeholders and led virtual teams to deliver products into sales channels with
companywide support
Oversaw marketing and interfaced with technology and outsourced partners for requirements
definition, ensuring an unmatched customer experience
Acted as Go to Market (GTM) lead for all prepaid initiatives and as customer experience and launch
gatekeeper with final quality sign-off
Products Lifecycle Management
Led delivery of the product roadmap, managed product’s post-launch lifecycle and liaised with
Marketing Managers and customer-facing teams to capture new insights,comprehend deficiencies and
trigger enhancements and corrective actions
2. Ensured products were competitive and innovative, substantiated the brand promise, aligned with
organisational objectives and met customer experience requirements
Commercial Communication & Communication Campaigns
Designed and implemented product related communications campaign, both ATL and BTL (event).
Managed communications budgets and roadmaps
Manage end to end communication campaigns and was actively involved in communication material
creation. I have managed concept design, approval, production and dispatch.
Bachelor Degree in Communication
Established partnershipsto promote prepaid products in a win-win environment,including:
Coca Cola Spring 2013 – Cobranded campaign worth more than €5 million
Coca Cola Summer 2013 – Cobranded campaign worth more than €10 million
Rompetrol – Cobranded campaign in 150+ petrol stations with a €3 million euro budget
McDonald’s – loyalty campaign for Vodafone customers
Project Manager Oct 2008 – Sep 2012
Retail Operation, Channel Marketing and Regional Strategy, Vodafone Romania
Project Management: Led 100+ retail projects in 700+ Vodafone stores and other direct sales channels
Operations: Managed end-to-end delivery of projects in retail, alternative channels and support
IT delivery – Billing/Ordering/CRM:Led implementation of billing and ordering applications (projects
longer than a year with €20+ million budgets)
Process design:Designed and implemented processes forbusiness flow in retail/logistics, including
design of operational implementation of partner channels,integrating 200+ partner stores from five
different networks
Process improvement: Performed process mapping, gap analysis, redesign and implementation of
business processes upgrades,such as the Bill Day Arrive process to dispatch and process two million
bills monthly
Logistics: Designed and implemented end-to-end logistics flows
After Sales: Involved with Buy Back processes,a flow supporting hundreds ofthousands ofcustomers
Reporting:Set up reporting for commissioning structure in 125 retail stores
Channel Management:Implemented business flows for operational processes ofDoor to Door and
telesales channels,as well as team recruiting, training and payroll and implementations of software and
commissioning schemes
Back office support: Oversaw infrastructure, hiring and training personneland implementation of
performance evaluations procedures
FMCG: Handled operational flows and logistics for various FMCG products (prepaid cards)
Research Analyst Feb 2006 – 2008
Mediapro Management
Analysed and presented on Mediapro’s current and potential markets in Romania and Europe
Acted as radio research coordinator responsible for radio trends,technologies and evolutions
Hired and managed a team of 15+ on daily schedule and qualitative/quantitative research projects
Developed company intranet and acted as a link between company and programmers
Maintained and supported a network of 32 computers and specific applications
Customer Service - Major Account & Data Specialist Nov 2003 – Feb 2006
CONNEX (Vodafone)
Handled major client requests by analysing problems, choosing solutions and resolving their issues
Supported dial-up internet connections
Set up computers and phones for GPRS-based internet access
Tested and implemented Romania’s first 3G technology, related to computer software and mobile
phone performance and compatibility
3. EDUCATION
Licensed in Journalism and the Theory of Communication, 2000
Bachelor’s Degree in Communications
SSJ University, Bucharest, 2000
PROFESSIONAL DEVELOPMENT
Compelling Storey telling – Marketing 2015
Future marketing Program – Marketing 2016
CODECS – Project Management, 2010
CISCO – Basics in Networking, 2006
A.E.C.R. – Achieving Extraordinary Customer Relationships, 2006
C.R.E.D. – Client Service, 2006
TECHNICAL SKILLS
Networking, Windows 95, 98, 2000 and XP, MS Office (Word, Excel, Power Point, Visio and Access),Acrobat
Reader and MS Project