SlideShare a Scribd company logo

Creating a social media marketing plan

•
•
TechSoup
TechSoup

What is your story, goals, audience look like? Take a look at your organization and how to share your social media stories for impact, outreach, fundraising, volunteer growth, advocacy and education in this worksheet (and slides) created by Evonne Heyning for TechSoup Global

1 of 4
Download to read offline
Creating  a  Social  Media   Marketing  Plan   Evonne  Heyning   @amoration    
Creating a Social Media Marketing Plan Fill in your gaps! #smplan @CNMsocal @CalEndow Hosted by @amoration Cause, campaign or organizational plan Mission: What do you want to accomplish? Why? Measurable Goals: Call to Action Request: Digital Storytelling: What is your story? Who do you want to participate? How do they participate? Describe your organizational voice and brand: Authority Positions? Timelines: STRATEGIC PLANNING DELEGATION & PRODUCTION WELCOMING INITIATION PROGRAM CONTENT RELEASES CLIMAX & CONCLUSION ANALYSIS & WRAPUP
Transmedia Marketing Elements Circle channels & storytelling modes appropriate for this campaign Video (short) Documentary Other film/TV Streaming Media Events Games Geocaching Online Ads Live Storytelling Comics Entertainment Education Print Media Visual Advertising Websites New Channels _______________ Social Sites: Twitter Facebook LinkedIn Google+ Quora Groups____________________ Other Niche Web Communities Outreach Distribution & Outlets Who runs your social sites: Twitter Facebook LinkedIn Google+ YouTube Curation Communities & Groups_________________________________________________________ Do you share your content using Creative Commons? Crowdsourcing, Open APIs and other Shareable Data? Hashtags for Analysis Tracking Other Tags & Sites for Research Budget Resource & Staff impact Number of hours needed to succeed Number of staff members required Number/Time of volunteers Timing and Investment Needed Creating a Social Media Marketing Plan Hosted by Evonne Heyning @amoration For more on how to track, share, collect and curate your stories for the web visit www.techsoup.org and request software for your 501(c)3 nonprofit organization.
Live Collaboration: Interactive, Mobile & Social Events Live Participatory Events, Webinars, Local and Global Conversations Watchitoo — TechSoup NPlive web series video integrates images, YouTube and social chat, Q&A, collaborative whiteboard for global meetings, public educational events with participation, and remote engagement for dozens via webcam. http://watchitoo.com/ and watch our work at http://bit.ly/tsgnplive Tweetchats — Hashtag conversations, scheduled and topical. Visit a TweetChat #NPtagging conversation from TechSoup @NCVS or make a room at www.tweetchat.com CoverItLive — Embeddable tool for interactive typed live chat for topical events. www.coveritlive.com UStream Producer — Cloud and mobile application produces HD live audio/video streaming events with many inputs from video to screen and microphone control. www.ustream.tv/producer ReadyTalk — Webinar production with integrated slides, screen sharing, live moderated chat, high-quality recorded audio available for download. www.readytalk.com Windows LiveMeeting — Convergence software allowing for integration across Microsoft Office and Outlook, synchronized audio/video for webinars and meetings. http://bit.ly/livemeet Mobile: Sharing Information on the Fly, from Your Smartphone WebExand GoToMeeting, available through TechSoup, offer free iPad and mobile apps for your devices. Check this chart for a comparison of web conferencing tools. Facebook — We post frequently to our TechSoup Facebook page from our laptops, tablets and phones by tagging @TechSoup in our updates. Look for TechSoup Global and send us a message. Twitter — The @TechSoup online team tweets using CoTweet and many mobile applications to share quick updates or live-tweet events. NPSM Social Media 101 Wiki — The new NPSocialMedia wiki offers a one stop resource guide for nonprofits seeking help with social media at the 101 level. Browse it from your phone right now! Crossplatform ~ Multichannel Integration: Tools, People, and Information Second Life — TechSoup formed the Nonprofit Commons five years ago as a virtual community of nonprofit organizations collaborating, thriving and building complex 3D interactive environments and hosting meetings with streaming media and vast volunteerism/action/ learning/simulation experiences. Sliderocket -- Collaborative presentations integrating social media with slides, videos, Twitter. Get Sliderocket through TechSoup. YouTube tutorials — YouTube offers special features just for nonprofits, including the ability to add fundraising links to your videos along with annotations and interactive elements. Streaming — Quicktime Broadcaster for video streaming, Audio Hijack and Nicecast for audio. Skype — Go-to backchannel chat, conference calls, file sharing, recordings. www.skype.com

Recommended

Creating a Social Media Marketing Plan
Creating a Social Media Marketing PlanCreating a Social Media Marketing Plan
Creating a Social Media Marketing Plan
TechSoup
 
Creating a social media marketing plan
Creating a social media marketing planCreating a social media marketing plan
Creating a social media marketing plan
seo-girl
 
Creating a Social Media Marketing Plan
Creating a Social Media Marketing PlanCreating a Social Media Marketing Plan
Creating a Social Media Marketing Plan
Search Engine Academy Northwest
 
7 Steps to a Social Media Marketing Plan - Webinar
7 Steps to a Social Media Marketing Plan - Webinar7 Steps to a Social Media Marketing Plan - Webinar
7 Steps to a Social Media Marketing Plan - WebinarAliza Sherman
 
Media Savvy Business
Media Savvy BusinessMedia Savvy Business
Media Savvy Businessexpeditusmedia
 
7 steps to a social media marketing plan smmp
7 steps to a social media marketing plan smmp7 steps to a social media marketing plan smmp
7 steps to a social media marketing plan smmp
Aliza Sherman
 
Social Media Implementation: Plans, Goals and Strategy
Social Media Implementation: Plans, Goals and StrategySocial Media Implementation: Plans, Goals and Strategy
Social Media Implementation: Plans, Goals and StrategyKemp Edmonds
 
Event Hacks: 3 ways you can use videos to promote your event
Event Hacks: 3 ways you can use videos to promote your eventEvent Hacks: 3 ways you can use videos to promote your event
Event Hacks: 3 ways you can use videos to promote your event
Peatix
 

Recommended

Creating a Social Media Marketing Plan
Creating a Social Media Marketing PlanCreating a Social Media Marketing Plan
Creating a Social Media Marketing Plan
TechSoup
 
Creating a social media marketing plan
Creating a social media marketing planCreating a social media marketing plan
Creating a social media marketing plan
seo-girl
 
Creating a Social Media Marketing Plan
Creating a Social Media Marketing PlanCreating a Social Media Marketing Plan
Creating a Social Media Marketing Plan
Search Engine Academy Northwest
 
7 Steps to a Social Media Marketing Plan - Webinar
7 Steps to a Social Media Marketing Plan - Webinar7 Steps to a Social Media Marketing Plan - Webinar
7 Steps to a Social Media Marketing Plan - WebinarAliza Sherman
 
Media Savvy Business
Media Savvy BusinessMedia Savvy Business
Media Savvy Businessexpeditusmedia
 
7 steps to a social media marketing plan smmp
7 steps to a social media marketing plan smmp7 steps to a social media marketing plan smmp
7 steps to a social media marketing plan smmp
Aliza Sherman
 
Social Media Implementation: Plans, Goals and Strategy
Social Media Implementation: Plans, Goals and StrategySocial Media Implementation: Plans, Goals and Strategy
Social Media Implementation: Plans, Goals and StrategyKemp Edmonds
 
Event Hacks: 3 ways you can use videos to promote your event
Event Hacks: 3 ways you can use videos to promote your eventEvent Hacks: 3 ways you can use videos to promote your event
Event Hacks: 3 ways you can use videos to promote your event
Peatix
 
Social Media 101 - Lesson 1
Social Media 101 - Lesson 1Social Media 101 - Lesson 1
Social Media 101 - Lesson 1
Diarmuid Latimer
 
How to Create a Cohesive Social Media Marketing Plan
How to Create a Cohesive Social Media Marketing PlanHow to Create a Cohesive Social Media Marketing Plan
How to Create a Cohesive Social Media Marketing Plan
Cindy Kim
 
Social Media Marketing
Social Media MarketingSocial Media Marketing
Social Media Marketing
Soumalya Roy
 
Creating A Social Media Marketing Plan
Creating A Social Media Marketing PlanCreating A Social Media Marketing Plan
Creating A Social Media Marketing Plan
Cory Williamson
 
Goals, Objectives, Strategies, and Tactics for a Social Media Campaign
Goals, Objectives, Strategies, and Tactics for a Social Media CampaignGoals, Objectives, Strategies, and Tactics for a Social Media Campaign
Goals, Objectives, Strategies, and Tactics for a Social Media Campaign
Thomas Armitage
 
SOCIAL MEDIA MARKETING
SOCIAL MEDIA MARKETING SOCIAL MEDIA MARKETING
SOCIAL MEDIA MARKETING
Saniya
 
Social media for non profits
Social media for non profitsSocial media for non profits
Social media for non profits
Renee Alexander
 
Social Media Strategy
Social Media StrategySocial Media Strategy
Social Media Strategy
Russell Cummings
 
Building or Re-envisioning a Social Media Plan
Building or Re-envisioning a Social Media PlanBuilding or Re-envisioning a Social Media Plan
Building or Re-envisioning a Social Media Plan
West Muse
 
Social Media Marketing Plan Sample
Social Media Marketing Plan SampleSocial Media Marketing Plan Sample
Social Media Marketing Plan Sample
Cristina Munoz
 
Ch 15 - Social Media Marketing Plan
Ch 15 - Social Media Marketing PlanCh 15 - Social Media Marketing Plan
Ch 15 - Social Media Marketing Plan
lannof
 
11 steps to a successful social media plan
11 steps to a successful social media plan11 steps to a successful social media plan
11 steps to a successful social media plan
Abdelnasser Eldeeb
 
#3RdTT_What is social media management?
#3RdTT_What is social media management?#3RdTT_What is social media management?
#3RdTT_What is social media management?
The Post Institute: Center for Life-Long Learning
 
Social media plan strategy & process
Social media plan strategy & processSocial media plan strategy & process
Social media plan strategy & process
Vinod Nagar
 
Social Media Proposal with Steps
Social Media Proposal with StepsSocial Media Proposal with Steps
Social Media Proposal with Steps
jkennedy12
 
Social Media in Marketing Assignment 4
Social Media in Marketing Assignment 4Social Media in Marketing Assignment 4
Social Media in Marketing Assignment 4a1004095
 
Chapter 15 social media marketing plan
Chapter 15 social media marketing planChapter 15 social media marketing plan
Chapter 15 social media marketing plan
Xinyi Chen
 
Social media marketing strategy
Social media marketing strategySocial media marketing strategy
Social media marketing strategy
Dave Chaffey
 
Katso Media Social Media Proposal Sample Template
Katso Media Social Media Proposal Sample Template Katso Media Social Media Proposal Sample Template
Katso Media Social Media Proposal Sample Template
Dimakatso Lukhele
 
How To Create A #SocialMedia Plan From Scratch
How To Create A #SocialMedia Plan From ScratchHow To Create A #SocialMedia Plan From Scratch
How To Create A #SocialMedia Plan From Scratch
Heba AlSamt
 
Create a social media marketing plan
Create a social media marketing planCreate a social media marketing plan
Create a social media marketing plan
Evonne (Evo) Heyning
 
10NTC Crossplatform Events that Rock
10NTC Crossplatform Events that Rock10NTC Crossplatform Events that Rock
10NTC Crossplatform Events that Rock
TechSoup
 

More Related Content

What's hot

Social Media 101 - Lesson 1
Social Media 101 - Lesson 1Social Media 101 - Lesson 1
Social Media 101 - Lesson 1
Diarmuid Latimer
 
How to Create a Cohesive Social Media Marketing Plan
How to Create a Cohesive Social Media Marketing PlanHow to Create a Cohesive Social Media Marketing Plan
How to Create a Cohesive Social Media Marketing Plan
Cindy Kim
 
Social Media Marketing
Social Media MarketingSocial Media Marketing
Social Media Marketing
Soumalya Roy
 
Creating A Social Media Marketing Plan
Creating A Social Media Marketing PlanCreating A Social Media Marketing Plan
Creating A Social Media Marketing Plan
Cory Williamson
 
Goals, Objectives, Strategies, and Tactics for a Social Media Campaign
Goals, Objectives, Strategies, and Tactics for a Social Media CampaignGoals, Objectives, Strategies, and Tactics for a Social Media Campaign
Goals, Objectives, Strategies, and Tactics for a Social Media Campaign
Thomas Armitage
 
SOCIAL MEDIA MARKETING
SOCIAL MEDIA MARKETING SOCIAL MEDIA MARKETING
SOCIAL MEDIA MARKETING
Saniya
 
Social media for non profits
Social media for non profitsSocial media for non profits
Social media for non profits
Renee Alexander
 
Social Media Strategy
Social Media StrategySocial Media Strategy
Social Media Strategy
Russell Cummings
 
Building or Re-envisioning a Social Media Plan
Building or Re-envisioning a Social Media PlanBuilding or Re-envisioning a Social Media Plan
Building or Re-envisioning a Social Media Plan
West Muse
 
Social Media Marketing Plan Sample
Social Media Marketing Plan SampleSocial Media Marketing Plan Sample
Social Media Marketing Plan Sample
Cristina Munoz
 
Ch 15 - Social Media Marketing Plan
Ch 15 - Social Media Marketing PlanCh 15 - Social Media Marketing Plan
Ch 15 - Social Media Marketing Plan
lannof
 
11 steps to a successful social media plan
11 steps to a successful social media plan11 steps to a successful social media plan
11 steps to a successful social media plan
Abdelnasser Eldeeb
 
#3RdTT_What is social media management?
#3RdTT_What is social media management?#3RdTT_What is social media management?
#3RdTT_What is social media management?
The Post Institute: Center for Life-Long Learning
 
Social media plan strategy & process
Social media plan strategy & processSocial media plan strategy & process
Social media plan strategy & process
Vinod Nagar
 
Social Media Proposal with Steps
Social Media Proposal with StepsSocial Media Proposal with Steps
Social Media Proposal with Steps
jkennedy12
 
Social Media in Marketing Assignment 4
Social Media in Marketing Assignment 4Social Media in Marketing Assignment 4
Social Media in Marketing Assignment 4a1004095
 
Chapter 15 social media marketing plan
Chapter 15 social media marketing planChapter 15 social media marketing plan
Chapter 15 social media marketing plan
Xinyi Chen
 
Social media marketing strategy
Social media marketing strategySocial media marketing strategy
Social media marketing strategy
Dave Chaffey
 
Katso Media Social Media Proposal Sample Template
Katso Media Social Media Proposal Sample Template Katso Media Social Media Proposal Sample Template
Katso Media Social Media Proposal Sample Template
Dimakatso Lukhele
 
How To Create A #SocialMedia Plan From Scratch
How To Create A #SocialMedia Plan From ScratchHow To Create A #SocialMedia Plan From Scratch
How To Create A #SocialMedia Plan From Scratch
Heba AlSamt
 

What's hot (20)

Social Media 101 - Lesson 1
Social Media 101 - Lesson 1Social Media 101 - Lesson 1
Social Media 101 - Lesson 1
 
How to Create a Cohesive Social Media Marketing Plan
How to Create a Cohesive Social Media Marketing PlanHow to Create a Cohesive Social Media Marketing Plan
How to Create a Cohesive Social Media Marketing Plan
 
Social Media Marketing
Social Media MarketingSocial Media Marketing
Social Media Marketing
 
Creating A Social Media Marketing Plan
Creating A Social Media Marketing PlanCreating A Social Media Marketing Plan
Creating A Social Media Marketing Plan
 
Goals, Objectives, Strategies, and Tactics for a Social Media Campaign
Goals, Objectives, Strategies, and Tactics for a Social Media CampaignGoals, Objectives, Strategies, and Tactics for a Social Media Campaign
Goals, Objectives, Strategies, and Tactics for a Social Media Campaign
 
SOCIAL MEDIA MARKETING
SOCIAL MEDIA MARKETING SOCIAL MEDIA MARKETING
SOCIAL MEDIA MARKETING
 
Social media for non profits
Social media for non profitsSocial media for non profits
Social media for non profits
 
Social Media Strategy
Social Media StrategySocial Media Strategy
Social Media Strategy
 
Building or Re-envisioning a Social Media Plan
Building or Re-envisioning a Social Media PlanBuilding or Re-envisioning a Social Media Plan
Building or Re-envisioning a Social Media Plan
 
Social Media Marketing Plan Sample
Social Media Marketing Plan SampleSocial Media Marketing Plan Sample
Social Media Marketing Plan Sample
 
Ch 15 - Social Media Marketing Plan
Ch 15 - Social Media Marketing PlanCh 15 - Social Media Marketing Plan
Ch 15 - Social Media Marketing Plan
 
11 steps to a successful social media plan
11 steps to a successful social media plan11 steps to a successful social media plan
11 steps to a successful social media plan
 
#3RdTT_What is social media management?
#3RdTT_What is social media management?#3RdTT_What is social media management?
#3RdTT_What is social media management?
 
Social media plan strategy & process
Social media plan strategy & processSocial media plan strategy & process
Social media plan strategy & process
 
Social Media Proposal with Steps
Social Media Proposal with StepsSocial Media Proposal with Steps
Social Media Proposal with Steps
 
Social Media in Marketing Assignment 4
Social Media in Marketing Assignment 4Social Media in Marketing Assignment 4
Social Media in Marketing Assignment 4
 
Chapter 15 social media marketing plan
Chapter 15 social media marketing planChapter 15 social media marketing plan
Chapter 15 social media marketing plan
 
Social media marketing strategy
Social media marketing strategySocial media marketing strategy
Social media marketing strategy
 
Katso Media Social Media Proposal Sample Template
Katso Media Social Media Proposal Sample Template Katso Media Social Media Proposal Sample Template
Katso Media Social Media Proposal Sample Template
 
How To Create A #SocialMedia Plan From Scratch
How To Create A #SocialMedia Plan From ScratchHow To Create A #SocialMedia Plan From Scratch
How To Create A #SocialMedia Plan From Scratch
 

Similar to Creating a social media marketing plan

Create a social media marketing plan
Create a social media marketing planCreate a social media marketing plan
Create a social media marketing plan
Evonne (Evo) Heyning
 
10NTC Crossplatform Events that Rock
10NTC Crossplatform Events that Rock10NTC Crossplatform Events that Rock
10NTC Crossplatform Events that Rock
TechSoup
 
Chapter 10, Part B, Web 2.0 and Social Media for Business, 3rd Edition
Chapter 10, Part B, Web 2.0 and Social Media for Business, 3rd EditionChapter 10, Part B, Web 2.0 and Social Media for Business, 3rd Edition
Chapter 10, Part B, Web 2.0 and Social Media for Business, 3rd Edition
Roger McHaney
 
Televisa - We First Slides
Televisa - We First SlidesTelevisa - We First Slides
Televisa - We First Slides
Simon Mainwaring
 
Nysae tech institute 4 13-11
Nysae tech institute 4 13-11Nysae tech institute 4 13-11
Nysae tech institute 4 13-11Lee_Hornstein
 
Nysae tech institute 4 13-11
Nysae tech institute 4 13-11Nysae tech institute 4 13-11
Nysae tech institute 4 13-11
Lee_Hornstein
 
Visual Marketing: Micro Videos - Project Socialize
Visual Marketing: Micro Videos - Project Socialize Visual Marketing: Micro Videos - Project Socialize
Visual Marketing: Micro Videos - Project Socialize
Resource/Ammirati, An IBM Company
 
Devilsworkshop Online Branding
Devilsworkshop Online BrandingDevilsworkshop Online Branding
Devilsworkshop Online Branding
Kompass India Information Pvt. Ltd.
 
Introduction to effective social media marketing
Introduction to effective social media marketingIntroduction to effective social media marketing
Introduction to effective social media marketing
PCM creative
 
Social media strategy
Social media strategySocial media strategy
Social media strategySuperhighways
 
How to Drive Social Media Engagement with Nonprofit Storytelling
How to Drive Social Media Engagement with Nonprofit StorytellingHow to Drive Social Media Engagement with Nonprofit Storytelling
How to Drive Social Media Engagement with Nonprofit Storytelling
TechSoup
 
HSMAI2011 west how_tousesocialmediatodriveattendancetoyourevent
HSMAI2011 west how_tousesocialmediatodriveattendancetoyoureventHSMAI2011 west how_tousesocialmediatodriveattendancetoyourevent
HSMAI2011 west how_tousesocialmediatodriveattendancetoyourevent
Marcel Media
 
Marcel Media Social Hsmai2011
Marcel Media Social Hsmai2011Marcel Media Social Hsmai2011
Marcel Media Social Hsmai2011kellycutler
 
How to use social media to drive attendance to your event
How to use social media to drive attendance to your eventHow to use social media to drive attendance to your event
How to use social media to drive attendance to your event
Marcel Media
 
Social Media Trends Report 2015
Social Media Trends Report 2015Social Media Trends Report 2015
Social Media Trends Report 2015
Hellocomputer
 
NSAC 2010: Multimedia Storytelling and Events
NSAC 2010: Multimedia Storytelling and EventsNSAC 2010: Multimedia Storytelling and Events
NSAC 2010: Multimedia Storytelling and Events
TechSoup
 
PACE - Get in the Game with Social Media
PACE - Get in the Game with Social MediaPACE - Get in the Game with Social Media
PACE - Get in the Game with Social Media
1paramount
 
Socialmedia associations
Socialmedia associationsSocialmedia associations
Socialmedia associations
Marc Campman
 
Intercast_Overview
Intercast_OverviewIntercast_Overview
Intercast_OverviewLoudDoor LLC
 
Share Your Photos And Videos Online - Social Media Guide
Share Your Photos And Videos Online - Social Media GuideShare Your Photos And Videos Online - Social Media Guide
Share Your Photos And Videos Online - Social Media Guide
Kara Krautter
 

Similar to Creating a social media marketing plan (20)

Create a social media marketing plan
Create a social media marketing planCreate a social media marketing plan
Create a social media marketing plan
 
10NTC Crossplatform Events that Rock
10NTC Crossplatform Events that Rock10NTC Crossplatform Events that Rock
10NTC Crossplatform Events that Rock
 
Chapter 10, Part B, Web 2.0 and Social Media for Business, 3rd Edition
Chapter 10, Part B, Web 2.0 and Social Media for Business, 3rd EditionChapter 10, Part B, Web 2.0 and Social Media for Business, 3rd Edition
Chapter 10, Part B, Web 2.0 and Social Media for Business, 3rd Edition
 
Televisa - We First Slides
Televisa - We First SlidesTelevisa - We First Slides
Televisa - We First Slides
 
Nysae tech institute 4 13-11
Nysae tech institute 4 13-11Nysae tech institute 4 13-11
Nysae tech institute 4 13-11
 
Nysae tech institute 4 13-11
Nysae tech institute 4 13-11Nysae tech institute 4 13-11
Nysae tech institute 4 13-11
 
Visual Marketing: Micro Videos - Project Socialize
Visual Marketing: Micro Videos - Project Socialize Visual Marketing: Micro Videos - Project Socialize
Visual Marketing: Micro Videos - Project Socialize
 
Devilsworkshop Online Branding
Devilsworkshop Online BrandingDevilsworkshop Online Branding
Devilsworkshop Online Branding
 
Introduction to effective social media marketing
Introduction to effective social media marketingIntroduction to effective social media marketing
Introduction to effective social media marketing
 
Social media strategy
Social media strategySocial media strategy
Social media strategy
 
How to Drive Social Media Engagement with Nonprofit Storytelling
How to Drive Social Media Engagement with Nonprofit StorytellingHow to Drive Social Media Engagement with Nonprofit Storytelling
How to Drive Social Media Engagement with Nonprofit Storytelling
 
HSMAI2011 west how_tousesocialmediatodriveattendancetoyourevent
HSMAI2011 west how_tousesocialmediatodriveattendancetoyoureventHSMAI2011 west how_tousesocialmediatodriveattendancetoyourevent
HSMAI2011 west how_tousesocialmediatodriveattendancetoyourevent
 
Marcel Media Social Hsmai2011
Marcel Media Social Hsmai2011Marcel Media Social Hsmai2011
Marcel Media Social Hsmai2011
 
How to use social media to drive attendance to your event
How to use social media to drive attendance to your eventHow to use social media to drive attendance to your event
How to use social media to drive attendance to your event
 
Social Media Trends Report 2015
Social Media Trends Report 2015Social Media Trends Report 2015
Social Media Trends Report 2015
 
NSAC 2010: Multimedia Storytelling and Events
NSAC 2010: Multimedia Storytelling and EventsNSAC 2010: Multimedia Storytelling and Events
NSAC 2010: Multimedia Storytelling and Events
 
PACE - Get in the Game with Social Media
PACE - Get in the Game with Social MediaPACE - Get in the Game with Social Media
PACE - Get in the Game with Social Media
 
Socialmedia associations
Socialmedia associationsSocialmedia associations
Socialmedia associations
 
Intercast_Overview
Intercast_OverviewIntercast_Overview
Intercast_Overview
 
Share Your Photos And Videos Online - Social Media Guide
Share Your Photos And Videos Online - Social Media GuideShare Your Photos And Videos Online - Social Media Guide
Share Your Photos And Videos Online - Social Media Guide
 

More from TechSoup

Executive Directors Chat Leveraging AI for Diversity, Equity, and Inclusion
Executive Directors Chat Leveraging AI for Diversity, Equity, and InclusionExecutive Directors Chat Leveraging AI for Diversity, Equity, and Inclusion
Executive Directors Chat Leveraging AI for Diversity, Equity, and Inclusion
TechSoup
 
Introduction to AI for Nonprofits with Tapp Network
Introduction to AI for Nonprofits with Tapp NetworkIntroduction to AI for Nonprofits with Tapp Network
Introduction to AI for Nonprofits with Tapp Network
TechSoup
 
Welcome to TechSoup New Member Orientation and Q&A (May 2024).pdf
Welcome to TechSoup New Member Orientation and Q&A (May 2024).pdfWelcome to TechSoup New Member Orientation and Q&A (May 2024).pdf
Welcome to TechSoup New Member Orientation and Q&A (May 2024).pdf
TechSoup
 
Advancing Impact Measurement | Public Good App House
Advancing Impact Measurement | Public Good App HouseAdvancing Impact Measurement | Public Good App House
Advancing Impact Measurement | Public Good App House
TechSoup
 
Keeping Your Information Safe with Centralized Security Services
Keeping Your Information Safe with Centralized Security ServicesKeeping Your Information Safe with Centralized Security Services
Keeping Your Information Safe with Centralized Security Services
TechSoup
 
Telling Your Story_ Simple Steps to Build Your Nonprofit's Brand Webinar.pdf
Telling Your Story_ Simple Steps to Build Your Nonprofit's Brand Webinar.pdfTelling Your Story_ Simple Steps to Build Your Nonprofit's Brand Webinar.pdf
Telling Your Story_ Simple Steps to Build Your Nonprofit's Brand Webinar.pdf
TechSoup
 
Securing the Future | Public Good App House
Securing the Future | Public Good App HouseSecuring the Future | Public Good App House
Securing the Future | Public Good App House
TechSoup
 
Introduction to TechSoup’s Digital Marketing Services and Use Cases
Introduction to TechSoup’s Digital Marketing Services and Use CasesIntroduction to TechSoup’s Digital Marketing Services and Use Cases
Introduction to TechSoup’s Digital Marketing Services and Use Cases
TechSoup
 
Introduction to Nonprofit Accounting: The Basics
Introduction to Nonprofit Accounting: The BasicsIntroduction to Nonprofit Accounting: The Basics
Introduction to Nonprofit Accounting: The Basics
TechSoup
 
Executive Directors Chat Embracing Diversity and Cultural Differences
Executive Directors Chat Embracing Diversity and Cultural DifferencesExecutive Directors Chat Embracing Diversity and Cultural Differences
Executive Directors Chat Embracing Diversity and Cultural Differences
TechSoup
 
Grant Readiness 101 TechSoup and Remy Consulting
Grant Readiness 101 TechSoup and Remy ConsultingGrant Readiness 101 TechSoup and Remy Consulting
Grant Readiness 101 TechSoup and Remy Consulting
TechSoup
 
Building the Commons: Community Archiving & Decentralized Storage
Building the Commons: Community Archiving & Decentralized StorageBuilding the Commons: Community Archiving & Decentralized Storage
Building the Commons: Community Archiving & Decentralized Storage
TechSoup
 
Inclusivity Essentials_ Creating Accessible Websites for Nonprofits .pdf
Inclusivity Essentials_ Creating Accessible Websites for Nonprofits .pdfInclusivity Essentials_ Creating Accessible Websites for Nonprofits .pdf
Inclusivity Essentials_ Creating Accessible Websites for Nonprofits .pdf
TechSoup
 
Welcome to TechSoup - New Member Orientation and Q & A (April 2024)
Welcome to TechSoup - New Member Orientation and Q & A (April 2024)Welcome to TechSoup - New Member Orientation and Q & A (April 2024)
Welcome to TechSoup - New Member Orientation and Q & A (April 2024)
TechSoup
 
Executive Directors Chat Initiating Equity for Impact.pdf
Executive Directors Chat Initiating Equity for Impact.pdfExecutive Directors Chat Initiating Equity for Impact.pdf
Executive Directors Chat Initiating Equity for Impact.pdf
TechSoup
 
Set the Path Forward with Smart Technology Decisions.pdf
Set the Path Forward with Smart Technology Decisions.pdfSet the Path Forward with Smart Technology Decisions.pdf
Set the Path Forward with Smart Technology Decisions.pdf
TechSoup
 
What is the Future of QuickBooks DeskTop?
What is the Future of QuickBooks DeskTop?What is the Future of QuickBooks DeskTop?
What is the Future of QuickBooks DeskTop?
TechSoup
 
Maximizing Impact_ Nonprofit Website Planning, Budgeting, and Design.pdf
Maximizing Impact_ Nonprofit Website Planning, Budgeting, and Design.pdfMaximizing Impact_ Nonprofit Website Planning, Budgeting, and Design.pdf
Maximizing Impact_ Nonprofit Website Planning, Budgeting, and Design.pdf
TechSoup
 
Hitting the Inbox: Email Authentication Changes and What You Need to Know
Hitting the Inbox: Email Authentication Changes and What You Need to KnowHitting the Inbox: Email Authentication Changes and What You Need to Know
Hitting the Inbox: Email Authentication Changes and What You Need to Know
TechSoup
 
Welcome to TechSoup New Member Orientation March 2024
Welcome to TechSoup New Member Orientation March 2024Welcome to TechSoup New Member Orientation March 2024
Welcome to TechSoup New Member Orientation March 2024
TechSoup
 

More from TechSoup (20)

Executive Directors Chat Leveraging AI for Diversity, Equity, and Inclusion
Executive Directors Chat Leveraging AI for Diversity, Equity, and InclusionExecutive Directors Chat Leveraging AI for Diversity, Equity, and Inclusion
Executive Directors Chat Leveraging AI for Diversity, Equity, and Inclusion
 
Introduction to AI for Nonprofits with Tapp Network
Introduction to AI for Nonprofits with Tapp NetworkIntroduction to AI for Nonprofits with Tapp Network
Introduction to AI for Nonprofits with Tapp Network
 
Welcome to TechSoup New Member Orientation and Q&A (May 2024).pdf
Welcome to TechSoup New Member Orientation and Q&A (May 2024).pdfWelcome to TechSoup New Member Orientation and Q&A (May 2024).pdf
Welcome to TechSoup New Member Orientation and Q&A (May 2024).pdf
 
Advancing Impact Measurement | Public Good App House
Advancing Impact Measurement | Public Good App HouseAdvancing Impact Measurement | Public Good App House
Advancing Impact Measurement | Public Good App House
 
Keeping Your Information Safe with Centralized Security Services
Keeping Your Information Safe with Centralized Security ServicesKeeping Your Information Safe with Centralized Security Services
Keeping Your Information Safe with Centralized Security Services
 
Telling Your Story_ Simple Steps to Build Your Nonprofit's Brand Webinar.pdf
Telling Your Story_ Simple Steps to Build Your Nonprofit's Brand Webinar.pdfTelling Your Story_ Simple Steps to Build Your Nonprofit's Brand Webinar.pdf
Telling Your Story_ Simple Steps to Build Your Nonprofit's Brand Webinar.pdf
 
Securing the Future | Public Good App House
Securing the Future | Public Good App HouseSecuring the Future | Public Good App House
Securing the Future | Public Good App House
 
Introduction to TechSoup’s Digital Marketing Services and Use Cases
Introduction to TechSoup’s Digital Marketing Services and Use CasesIntroduction to TechSoup’s Digital Marketing Services and Use Cases
Introduction to TechSoup’s Digital Marketing Services and Use Cases
 
Introduction to Nonprofit Accounting: The Basics
Introduction to Nonprofit Accounting: The BasicsIntroduction to Nonprofit Accounting: The Basics
Introduction to Nonprofit Accounting: The Basics
 
Executive Directors Chat Embracing Diversity and Cultural Differences
Executive Directors Chat Embracing Diversity and Cultural DifferencesExecutive Directors Chat Embracing Diversity and Cultural Differences
Executive Directors Chat Embracing Diversity and Cultural Differences
 
Grant Readiness 101 TechSoup and Remy Consulting
Grant Readiness 101 TechSoup and Remy ConsultingGrant Readiness 101 TechSoup and Remy Consulting
Grant Readiness 101 TechSoup and Remy Consulting
 
Building the Commons: Community Archiving & Decentralized Storage
Building the Commons: Community Archiving & Decentralized StorageBuilding the Commons: Community Archiving & Decentralized Storage
Building the Commons: Community Archiving & Decentralized Storage
 
Inclusivity Essentials_ Creating Accessible Websites for Nonprofits .pdf
Inclusivity Essentials_ Creating Accessible Websites for Nonprofits .pdfInclusivity Essentials_ Creating Accessible Websites for Nonprofits .pdf
Inclusivity Essentials_ Creating Accessible Websites for Nonprofits .pdf
 
Welcome to TechSoup - New Member Orientation and Q & A (April 2024)
Welcome to TechSoup - New Member Orientation and Q & A (April 2024)Welcome to TechSoup - New Member Orientation and Q & A (April 2024)
Welcome to TechSoup - New Member Orientation and Q & A (April 2024)
 
Executive Directors Chat Initiating Equity for Impact.pdf
Executive Directors Chat Initiating Equity for Impact.pdfExecutive Directors Chat Initiating Equity for Impact.pdf
Executive Directors Chat Initiating Equity for Impact.pdf
 
Set the Path Forward with Smart Technology Decisions.pdf
Set the Path Forward with Smart Technology Decisions.pdfSet the Path Forward with Smart Technology Decisions.pdf
Set the Path Forward with Smart Technology Decisions.pdf
 
What is the Future of QuickBooks DeskTop?
What is the Future of QuickBooks DeskTop?What is the Future of QuickBooks DeskTop?
What is the Future of QuickBooks DeskTop?
 
Maximizing Impact_ Nonprofit Website Planning, Budgeting, and Design.pdf
Maximizing Impact_ Nonprofit Website Planning, Budgeting, and Design.pdfMaximizing Impact_ Nonprofit Website Planning, Budgeting, and Design.pdf
Maximizing Impact_ Nonprofit Website Planning, Budgeting, and Design.pdf
 
Hitting the Inbox: Email Authentication Changes and What You Need to Know
Hitting the Inbox: Email Authentication Changes and What You Need to KnowHitting the Inbox: Email Authentication Changes and What You Need to Know
Hitting the Inbox: Email Authentication Changes and What You Need to Know
 
Welcome to TechSoup New Member Orientation March 2024
Welcome to TechSoup New Member Orientation March 2024Welcome to TechSoup New Member Orientation March 2024
Welcome to TechSoup New Member Orientation March 2024
 

Recently uploaded

Secstrike : Reverse Engineering & Pwnable tools for CTF.pptx
Secstrike : Reverse Engineering & Pwnable tools for CTF.pptxSecstrike : Reverse Engineering & Pwnable tools for CTF.pptx
Secstrike : Reverse Engineering & Pwnable tools for CTF.pptx
nkrafacyberclub
 
The Art of the Pitch: WordPress Relationships and Sales
The Art of the Pitch: WordPress Relationships and SalesThe Art of the Pitch: WordPress Relationships and Sales
The Art of the Pitch: WordPress Relationships and Sales
Laura Byrne
 
Elevating Tactical DDD Patterns Through Object Calisthenics
Elevating Tactical DDD Patterns Through Object CalisthenicsElevating Tactical DDD Patterns Through Object Calisthenics
Elevating Tactical DDD Patterns Through Object Calisthenics
Dorra BARTAGUIZ
 
FIDO Alliance Osaka Seminar: Passkeys at Amazon.pdf
FIDO Alliance Osaka Seminar: Passkeys at Amazon.pdfFIDO Alliance Osaka Seminar: Passkeys at Amazon.pdf
FIDO Alliance Osaka Seminar: Passkeys at Amazon.pdf
FIDO Alliance
 
Video Streaming: Then, Now, and in the Future
Video Streaming: Then, Now, and in the FutureVideo Streaming: Then, Now, and in the Future
Video Streaming: Then, Now, and in the Future
Alpen-Adria-Universität
 
SAP Sapphire 2024 - ASUG301 building better apps with SAP Fiori.pdf
SAP Sapphire 2024 - ASUG301 building better apps with SAP Fiori.pdfSAP Sapphire 2024 - ASUG301 building better apps with SAP Fiori.pdf
SAP Sapphire 2024 - ASUG301 building better apps with SAP Fiori.pdf
Peter Spielvogel
 
FIDO Alliance Osaka Seminar: The WebAuthn API and Discoverable Credentials.pdf
FIDO Alliance Osaka Seminar: The WebAuthn API and Discoverable Credentials.pdfFIDO Alliance Osaka Seminar: The WebAuthn API and Discoverable Credentials.pdf
FIDO Alliance Osaka Seminar: The WebAuthn API and Discoverable Credentials.pdf
FIDO Alliance
 
Securing your Kubernetes cluster_ a step-by-step guide to success !
Securing your Kubernetes cluster_ a step-by-step guide to success !Securing your Kubernetes cluster_ a step-by-step guide to success !
Securing your Kubernetes cluster_ a step-by-step guide to success !
KatiaHIMEUR1
 
Essentials of Automations: The Art of Triggers and Actions in FME
Essentials of Automations: The Art of Triggers and Actions in FMEEssentials of Automations: The Art of Triggers and Actions in FME
Essentials of Automations: The Art of Triggers and Actions in FME
Safe Software
 
GraphSummit Singapore | Graphing Success: Revolutionising Organisational Stru...
GraphSummit Singapore | Graphing Success: Revolutionising Organisational Stru...GraphSummit Singapore | Graphing Success: Revolutionising Organisational Stru...
GraphSummit Singapore | Graphing Success: Revolutionising Organisational Stru...
Neo4j
 
20240607 QFM018 Elixir Reading List May 2024
20240607 QFM018 Elixir Reading List May 202420240607 QFM018 Elixir Reading List May 2024
20240607 QFM018 Elixir Reading List May 2024
Matthew Sinclair
 
LF Energy Webinar: Electrical Grid Modelling and Simulation Through PowSyBl -...
LF Energy Webinar: Electrical Grid Modelling and Simulation Through PowSyBl -...LF Energy Webinar: Electrical Grid Modelling and Simulation Through PowSyBl -...
LF Energy Webinar: Electrical Grid Modelling and Simulation Through PowSyBl -...
DanBrown980551
 
Monitoring Java Application Security with JDK Tools and JFR Events
Monitoring Java Application Security with JDK Tools and JFR EventsMonitoring Java Application Security with JDK Tools and JFR Events
Monitoring Java Application Security with JDK Tools and JFR Events
Ana-Maria Mihalceanu
 
UiPath Test Automation using UiPath Test Suite series, part 5
UiPath Test Automation using UiPath Test Suite series, part 5UiPath Test Automation using UiPath Test Suite series, part 5
UiPath Test Automation using UiPath Test Suite series, part 5
DianaGray10
 
FIDO Alliance Osaka Seminar: Passkeys and the Road Ahead.pdf
FIDO Alliance Osaka Seminar: Passkeys and the Road Ahead.pdfFIDO Alliance Osaka Seminar: Passkeys and the Road Ahead.pdf
FIDO Alliance Osaka Seminar: Passkeys and the Road Ahead.pdf
FIDO Alliance
 
Encryption in Microsoft 365 - ExpertsLive Netherlands 2024
Encryption in Microsoft 365 - ExpertsLive Netherlands 2024Encryption in Microsoft 365 - ExpertsLive Netherlands 2024
Encryption in Microsoft 365 - ExpertsLive Netherlands 2024
Albert Hoitingh
 
Transcript: Selling digital books in 2024: Insights from industry leaders - T...
Transcript: Selling digital books in 2024: Insights from industry leaders - T...Transcript: Selling digital books in 2024: Insights from industry leaders - T...
Transcript: Selling digital books in 2024: Insights from industry leaders - T...
BookNet Canada
 
GraphSummit Singapore | The Art of the Possible with Graph - Q2 2024
GraphSummit Singapore | The Art of the Possible with Graph - Q2 2024GraphSummit Singapore | The Art of the Possible with Graph - Q2 2024
GraphSummit Singapore | The Art of the Possible with Graph - Q2 2024
Neo4j
 
The Future of Platform Engineering
The Future of Platform EngineeringThe Future of Platform Engineering
The Future of Platform Engineering
Jemma Hussein Allen
 
Climate Impact of Software Testing at Nordic Testing Days
Climate Impact of Software Testing at Nordic Testing DaysClimate Impact of Software Testing at Nordic Testing Days
Climate Impact of Software Testing at Nordic Testing Days
Kari Kakkonen
 

Recently uploaded (20)

Secstrike : Reverse Engineering & Pwnable tools for CTF.pptx
Secstrike : Reverse Engineering & Pwnable tools for CTF.pptxSecstrike : Reverse Engineering & Pwnable tools for CTF.pptx
Secstrike : Reverse Engineering & Pwnable tools for CTF.pptx
 
The Art of the Pitch: WordPress Relationships and Sales
The Art of the Pitch: WordPress Relationships and SalesThe Art of the Pitch: WordPress Relationships and Sales
The Art of the Pitch: WordPress Relationships and Sales
 
Elevating Tactical DDD Patterns Through Object Calisthenics
Elevating Tactical DDD Patterns Through Object CalisthenicsElevating Tactical DDD Patterns Through Object Calisthenics
Elevating Tactical DDD Patterns Through Object Calisthenics
 
FIDO Alliance Osaka Seminar: Passkeys at Amazon.pdf
FIDO Alliance Osaka Seminar: Passkeys at Amazon.pdfFIDO Alliance Osaka Seminar: Passkeys at Amazon.pdf
FIDO Alliance Osaka Seminar: Passkeys at Amazon.pdf
 
Video Streaming: Then, Now, and in the Future
Video Streaming: Then, Now, and in the FutureVideo Streaming: Then, Now, and in the Future
Video Streaming: Then, Now, and in the Future
 
SAP Sapphire 2024 - ASUG301 building better apps with SAP Fiori.pdf
SAP Sapphire 2024 - ASUG301 building better apps with SAP Fiori.pdfSAP Sapphire 2024 - ASUG301 building better apps with SAP Fiori.pdf
SAP Sapphire 2024 - ASUG301 building better apps with SAP Fiori.pdf
 
FIDO Alliance Osaka Seminar: The WebAuthn API and Discoverable Credentials.pdf
FIDO Alliance Osaka Seminar: The WebAuthn API and Discoverable Credentials.pdfFIDO Alliance Osaka Seminar: The WebAuthn API and Discoverable Credentials.pdf
FIDO Alliance Osaka Seminar: The WebAuthn API and Discoverable Credentials.pdf
 
Securing your Kubernetes cluster_ a step-by-step guide to success !
Securing your Kubernetes cluster_ a step-by-step guide to success !Securing your Kubernetes cluster_ a step-by-step guide to success !
Securing your Kubernetes cluster_ a step-by-step guide to success !
 
Essentials of Automations: The Art of Triggers and Actions in FME
Essentials of Automations: The Art of Triggers and Actions in FMEEssentials of Automations: The Art of Triggers and Actions in FME
Essentials of Automations: The Art of Triggers and Actions in FME
 
GraphSummit Singapore | Graphing Success: Revolutionising Organisational Stru...
GraphSummit Singapore | Graphing Success: Revolutionising Organisational Stru...GraphSummit Singapore | Graphing Success: Revolutionising Organisational Stru...
GraphSummit Singapore | Graphing Success: Revolutionising Organisational Stru...
 
20240607 QFM018 Elixir Reading List May 2024
20240607 QFM018 Elixir Reading List May 202420240607 QFM018 Elixir Reading List May 2024
20240607 QFM018 Elixir Reading List May 2024
 
LF Energy Webinar: Electrical Grid Modelling and Simulation Through PowSyBl -...
LF Energy Webinar: Electrical Grid Modelling and Simulation Through PowSyBl -...LF Energy Webinar: Electrical Grid Modelling and Simulation Through PowSyBl -...
LF Energy Webinar: Electrical Grid Modelling and Simulation Through PowSyBl -...
 
Monitoring Java Application Security with JDK Tools and JFR Events
Monitoring Java Application Security with JDK Tools and JFR EventsMonitoring Java Application Security with JDK Tools and JFR Events
Monitoring Java Application Security with JDK Tools and JFR Events
 
UiPath Test Automation using UiPath Test Suite series, part 5
UiPath Test Automation using UiPath Test Suite series, part 5UiPath Test Automation using UiPath Test Suite series, part 5
UiPath Test Automation using UiPath Test Suite series, part 5
 
FIDO Alliance Osaka Seminar: Passkeys and the Road Ahead.pdf
FIDO Alliance Osaka Seminar: Passkeys and the Road Ahead.pdfFIDO Alliance Osaka Seminar: Passkeys and the Road Ahead.pdf
FIDO Alliance Osaka Seminar: Passkeys and the Road Ahead.pdf
 
Encryption in Microsoft 365 - ExpertsLive Netherlands 2024
Encryption in Microsoft 365 - ExpertsLive Netherlands 2024Encryption in Microsoft 365 - ExpertsLive Netherlands 2024
Encryption in Microsoft 365 - ExpertsLive Netherlands 2024
 
Transcript: Selling digital books in 2024: Insights from industry leaders - T...
Transcript: Selling digital books in 2024: Insights from industry leaders - T...Transcript: Selling digital books in 2024: Insights from industry leaders - T...
Transcript: Selling digital books in 2024: Insights from industry leaders - T...
 
GraphSummit Singapore | The Art of the Possible with Graph - Q2 2024
GraphSummit Singapore | The Art of the Possible with Graph - Q2 2024GraphSummit Singapore | The Art of the Possible with Graph - Q2 2024
GraphSummit Singapore | The Art of the Possible with Graph - Q2 2024
 
The Future of Platform Engineering
The Future of Platform EngineeringThe Future of Platform Engineering
The Future of Platform Engineering
 
Climate Impact of Software Testing at Nordic Testing Days
Climate Impact of Software Testing at Nordic Testing DaysClimate Impact of Software Testing at Nordic Testing Days
Climate Impact of Software Testing at Nordic Testing Days
 

Creating a social media marketing plan

  • 1. Creating  a  Social  Media   Marketing  Plan   Evonne  Heyning   @amoration    
  • 2. Creating a Social Media Marketing Plan Fill in your gaps! #smplan @CNMsocal @CalEndow Hosted by @amoration Cause, campaign or organizational plan Mission: What do you want to accomplish? Why? Measurable Goals: Call to Action Request: Digital Storytelling: What is your story? Who do you want to participate? How do they participate? Describe your organizational voice and brand: Authority Positions? Timelines: STRATEGIC PLANNING DELEGATION & PRODUCTION WELCOMING INITIATION PROGRAM CONTENT RELEASES CLIMAX & CONCLUSION ANALYSIS & WRAPUP
  • 3. Transmedia Marketing Elements Circle channels & storytelling modes appropriate for this campaign Video (short) Documentary Other film/TV Streaming Media Events Games Geocaching Online Ads Live Storytelling Comics Entertainment Education Print Media Visual Advertising Websites New Channels _______________ Social Sites: Twitter Facebook LinkedIn Google+ Quora Groups____________________ Other Niche Web Communities Outreach Distribution & Outlets Who runs your social sites: Twitter Facebook LinkedIn Google+ YouTube Curation Communities & Groups_________________________________________________________ Do you share your content using Creative Commons? Crowdsourcing, Open APIs and other Shareable Data? Hashtags for Analysis Tracking Other Tags & Sites for Research Budget Resource & Staff impact Number of hours needed to succeed Number of staff members required Number/Time of volunteers Timing and Investment Needed Creating a Social Media Marketing Plan Hosted by Evonne Heyning @amoration For more on how to track, share, collect and curate your stories for the web visit www.techsoup.org and request software for your 501(c)3 nonprofit organization.
  • 4. Live Collaboration: Interactive, Mobile & Social Events Live Participatory Events, Webinars, Local and Global Conversations Watchitoo — TechSoup NPlive web series video integrates images, YouTube and social chat, Q&A, collaborative whiteboard for global meetings, public educational events with participation, and remote engagement for dozens via webcam. http://watchitoo.com/ and watch our work at http://bit.ly/tsgnplive Tweetchats — Hashtag conversations, scheduled and topical. Visit a TweetChat #NPtagging conversation from TechSoup @NCVS or make a room at www.tweetchat.com CoverItLive — Embeddable tool for interactive typed live chat for topical events. www.coveritlive.com UStream Producer — Cloud and mobile application produces HD live audio/video streaming events with many inputs from video to screen and microphone control. www.ustream.tv/producer ReadyTalk — Webinar production with integrated slides, screen sharing, live moderated chat, high-quality recorded audio available for download. www.readytalk.com Windows LiveMeeting — Convergence software allowing for integration across Microsoft Office and Outlook, synchronized audio/video for webinars and meetings. http://bit.ly/livemeet Mobile: Sharing Information on the Fly, from Your Smartphone WebExand GoToMeeting, available through TechSoup, offer free iPad and mobile apps for your devices. Check this chart for a comparison of web conferencing tools. Facebook — We post frequently to our TechSoup Facebook page from our laptops, tablets and phones by tagging @TechSoup in our updates. Look for TechSoup Global and send us a message. Twitter — The @TechSoup online team tweets using CoTweet and many mobile applications to share quick updates or live-tweet events. NPSM Social Media 101 Wiki — The new NPSocialMedia wiki offers a one stop resource guide for nonprofits seeking help with social media at the 101 level. Browse it from your phone right now! Crossplatform ~ Multichannel Integration: Tools, People, and Information Second Life — TechSoup formed the Nonprofit Commons five years ago as a virtual community of nonprofit organizations collaborating, thriving and building complex 3D interactive environments and hosting meetings with streaming media and vast volunteerism/action/ learning/simulation experiences. Sliderocket -- Collaborative presentations integrating social media with slides, videos, Twitter. Get Sliderocket through TechSoup. YouTube tutorials — YouTube offers special features just for nonprofits, including the ability to add fundraising links to your videos along with annotations and interactive elements. Streaming — Quicktime Broadcaster for video streaming, Audio Hijack and Nicecast for audio. Skype — Go-to backchannel chat, conference calls, file sharing, recordings. www.skype.com