Counter trade refers to exchanging goods or services for other goods or services instead of money. Common types of counter trade include barter, counter-purchase, buyback, offset, tolling, and clearing arrangements. Counter trade can help countries with foreign exchange shortages import needed goods and services. However, it also presents challenges in finding appropriate goods to exchange and managing long term agreements. Government organizations like India's STC help facilitate large counter trade agreements between domestic firms and international partners.
World trade in goods and services – major trends and developmentsmeenee
This ppt shows how trade has emerged and evolved. Further, the graphs and charts, picked from wto reports show the trade pattern wrt the year 2011. Further, recent trends in world trade are mentioned.
Introduction,Why MNCs are exist in International Business? , Alternative Methods of Foreign Investment by MNCs, There are three main modes of foreign investment, Role of Multinational Corporations in the Indian Economy, Disadvantages of Multinational Corporations,
The success of export promotions can be judged from the growth of exports and the dynamism of the export sector. An effective export promotion should compensate for the disadvantages of the national exporters and should make the export business profitable enough to lure entrepreneurs to this sector.
For more such innovative content on management studies, join WeSchool PGDM-DLP Program: http://bit.ly/ZEcPAc
International Financial Management ,International Money Market,International Capital Market,International Bond Market,Bench Marking,Euro currency Market
World trade in goods and services – major trends and developmentsmeenee
This ppt shows how trade has emerged and evolved. Further, the graphs and charts, picked from wto reports show the trade pattern wrt the year 2011. Further, recent trends in world trade are mentioned.
Introduction,Why MNCs are exist in International Business? , Alternative Methods of Foreign Investment by MNCs, There are three main modes of foreign investment, Role of Multinational Corporations in the Indian Economy, Disadvantages of Multinational Corporations,
The success of export promotions can be judged from the growth of exports and the dynamism of the export sector. An effective export promotion should compensate for the disadvantages of the national exporters and should make the export business profitable enough to lure entrepreneurs to this sector.
For more such innovative content on management studies, join WeSchool PGDM-DLP Program: http://bit.ly/ZEcPAc
International Financial Management ,International Money Market,International Capital Market,International Bond Market,Bench Marking,Euro currency Market
A presentation (Office 13) describing the shift in India's policy towards foreign collaborations since liberalization. Includes illustrations to support the same. Concept of counter trade arrangements are also mentioned.
Cost of Capital,Meaning,Computation of Specific Costs,Cost of Debt,Cost of Preference Shares,Cost of Equity Capital,Cost of Retained Earnings ,Weighted Average Cost of Capital
In this presentation the Gold Standard, a non-profit organization, introduces itself, what it does, what it stands for, where it is a leader, which programs it has and what it has to do with land-use and forests.
This focuses the principal methods of international trade payment methods with details, To settle international trades different methods are applied by the banks which are describe with clarity in few slides so that one can know the process spending a little but in detail.
International Trade Closing Cases and Discussions 1. Tadoos Sales to.pdfameancal
International Trade Closing Cases and Discussions 1. Tadoo's Sales to Belgium Tadoo Inc. is a
chemical company incorporated in the state of Tennessee and engaged in the production and sale
of various chemical products used to kill harmful insects or strip leaves from trees. Since the
company was established in 1980 , it has generated gross sales of over $60 million largely from
sales in the United States and West European countries. Its sales agents and distributors are
located in over a dozen countries. In September 2000 , the Belgian government advertised for a
purchase of $20 million of chemical products. The winner of the bid was required to provide
financing for a period of two years. Given Tadoo's inability to secure private or public financing
for the sale, it decided to contact a forfaiter to explore the possibility of financing the deal. Tadoo
provided the forfaiter with important details to establish the viability of the transaction including
its delivery date, repayment terms (four semi-annual repayments over a two-year period), interest
rate (payable by buyer) and an L/C instrument to be opened in favor of Tadoo through a Belgian
bank. The forfaiter calculated the expected costs (discount rate, commitment fees, etc.) necessary
to sell the receivable and added it to the commercial contract so that Tadoo would be able to
receive 100 percent of the required cash value. This helped Tadoo to submit a contract price that
would include financing expenses. The forfaiter also examined the structure of the transaction to
ensure that it had maximum liquidity. This includes the financing period, country risk, and credit
risk. The forfaiter is expected to resell the transaction in the market.
Prior to the submission of the bid, Tadoo entered into a detailed contract with the forfaiter. The
contract required Tadoo to sell the receivable to the forfaiter and stated the terms and conditions
of the contract. It also provided Tadoo with the option to cancel the contract with no liability in
the event that Tadoo fails to win the bid. A month after the submission of the bid, the Belgian
government informed Tadoo that it has been awarded the contract. Tadoo began to manufacture
the product and supplied the product to the buyer in special shipping containers in accordance
with the terms of the contract. Four bills of exchange were accepted by the Belgian Bank and
later endorsed by Tadoo to the forfaiter without recourse and provided to the latter with
supporting documentation. The forfaiter received and verified the documents and paid \$20
million to Tadoo. Tadoo is required to honor all its contractual commitments pertaining to
product support and warranty but the financial risk associated with the bill of exchange maturing
over a two-year period had been sold to the forfaiter without recourse. Questions 1. Would
Tadoo encounter problems if it was exporting to a developing country? 2. Is this method more
beneficial to Tadoo than other forms of financi.
international business,meaning,reasons,advantages ,disadvantages,modes of entry,IB,export,import,joint venture,licensing,franchising,contract manufacturing,wholly owned subsidiaries,videos
Short video marketing has sweeped the nation and is the fastest way to build an online brand on social media in 2024. In this session you will learn:- What is short video marketing- Which platforms work best for your business- Content strategies that are on brand for your business- How to sell organically without paying for ads.
The What, Why & How of 3D and AR in Digital CommercePushON Ltd
Vladimir Mulhem has over 20 years of experience in commercialising cutting edge creative technology across construction, marketing and retail.
Previously the founder and Tech and Innovation Director of Creative Content Works working with the likes of Next, John Lewis and JD Sport, he now helps retailers, brands and agencies solve challenges of applying the emerging technologies 3D, AR, VR and Gen AI to real-world problems.
In this webinar, Vladimir will be covering the following topics:
Applications of 3D and AR in Digital Commerce,
Benefits of 3D and AR,
Tools to create, manage and publish 3D and AR in Digital Commerce.
Monthly Social Media News Update May 2024Andy Lambert
TL;DR. These are the three themes that stood out to us over the course of last month.
1️⃣ Social media is becoming increasingly significant for brand discovery. Marketers are now understanding the impact of social and budgets are shifting accordingly.
2️⃣ Instagram’s new algorithm and latest guidance will help us maintain organic growth. Instagram continues to evolve, but Reels remains the most crucial tool for growth.
3️⃣ Collaboration will help us unlock growth. Who we work with will define how fast we grow. Meta continues to evolve their Creator Marketplace and now TikTok are beginning to push ‘collabs’ more too.
Mastering Multi-Touchpoint Content Strategy: Navigate Fragmented User JourneysSearch Engine Journal
Digital platforms are constantly multiplying, and with that, user engagement is becoming more intricate and fragmented.
So how do you effectively navigate distributing and tailoring your content across these various touchpoints?
Watch this webinar as we dive into the evolving landscape of content strategy tailored for today's fragmented user journeys. Understanding how to deliver your content to your users is more crucial than ever, and we’ll provide actionable tips for navigating these intricate challenges.
You’ll learn:
- How today’s users engage with content across various channels and devices.
- The latest methodologies for identifying and addressing content gaps to keep your content strategy proactive and relevant.
- What digital shelf space is and how your content strategy needs to pivot.
With Wayne Cichanski, we’ll explore innovative strategies to map out and meet the diverse needs of your audience, ensuring every piece of content resonates and connects, regardless of where or how it is consumed.
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
A.I. (artificial intelligence) platforms are popping up all the time, and many of them can and should be used to help grow your brand, increase your sales and decrease your marketing costs.In this presentation:We will review some of the best AI platforms that are available for you to use.We will interact with some of the platforms in real-time, so attendees can see how they work.We will also look at some current brands that are using AI to help them create marketing messages, saving them time and money in the process. Lastly, we will discuss the pros and cons of using AI in marketing & branding and have a lively conversation that includes comments from the audience.
Key Takeaways:
Attendees will learn about LLM platforms, like ChatGPT, and how they work, with preset examples and real time interactions with the platform. Attendees will learn about other AI platforms that are creating graphic design elements at the push of a button...pre-set examples and real-time interactions.Attendees will discuss the pros & cons of AI in marketing + branding and share their perspectives with one another. Attendees will learn about the cost savings and the time savings associated with using AI, should they choose to.
10 Video Ideas Any Business Can Make RIGHT NOW!
You'll never draw a blank again on what kind of video to make for your business. Go beyond the basic categories and truly reimagine a brand new advanced way to brainstorm video content creation. During this masterclass you'll be challenged to think creatively and outside of the box and view your videos through lenses you may have never thought of previously. It's guaranteed that you'll leave with more than 10 video ideas, but I like to under-promise and over-deliver. Don't miss this session.
Key Takeaways:
How to use the Video Matrix
How to use additional "Lenses"
Where to source original video ideas
Come learn how YOU can Animate and Illuminate the World with Generative AI's Explosive Power. Come sit in the driver's seat and learn to harness this great technology.
When most people in the industry talk about online or digital reputation management, what they're really saying is Google search and PPC. And it's usually reactive, left dealing with the aftermath of negative information published somewhere online. That's outdated. It leaves executives, organizations and other high-profile individuals at a high risk of a digital reputation attack that spans channels and tactics. But the tools needed to safeguard against an attack are more cybersecurity-oriented than most marketing and communications professionals can manage. Business leaders Leaders grasp the importance; 83% of executives place reputation in their top five areas of risk, yet only 23% are confident in their ability to address it. To succeed in 2024 and beyond, you need to turn online reputation on its axis and think like an attacker.
Key Takeaways:
- New framework for examining and safeguarding an online reputation
- Tools and techniques to keep you a step ahead
- Practical examples that demonstrate when to act, how to act and how to recover
The Forgotten Secret Weapon of Digital Marketing: Email
Digital marketing is a rapidly changing, ever evolving industry--Influencers, Threads, X, AI, etc. But one of the most effective digital marketing tools is also one of the oldest: Email. Find out from two Houston-based digital experts how to maximize your results from email.
Key Takeaways:
Email has the best ROI of any digital tactic
It can be used at any stage of the customer journey
It is increasingly important as the cookie-less future gets closer and closer
Most small businesses struggle to see marketing results. In this session, we will eliminate any confusion about what to do next, solving your marketing problems so your business can thrive. You’ll learn how to create a foundational marketing OS (operating system) based on neuroscience and backed by real-world results. You’ll be taught how to develop deep customer connections, and how to have your CRM dynamically segment and sell at any stage in the customer’s journey. By the end of the session, you’ll remove confusion and chaos and replace it with clarity and confidence for long-term marketing success.
Key Takeaways:
• Uncover the power of a foundational marketing system that dynamically communicates with prospects and customers on autopilot.
• Harness neuroscience and Tribal Alignment to transform your communication strategies, turning potential clients into fans and those fans into loyal customers.
• Discover the art of automated segmentation, pinpointing your most lucrative customers and identifying the optimal moments for successful conversions.
• Streamline your business with a content production plan that eliminates guesswork, wasted time, and money.
First Things First: Building and Effective Marketing Strategy
Too many companies (and marketers) jump straight into activation planning without formalizing a marketing strategy. It may seem tedious, but analyzing the mindset of your targeted audiences and identifying the messaging points most likely to resonate with them is time well spent. That process is also a great opportunity for marketers to collaborate with sales leaders and account managers on a galvanized go-to-market approach. I’ll walk you through the methods and tools we use with our clients to ensure campaign success.
Key Takeaways:
-Recognize the critical role of strategy in marketing
-Learn our approach for building an actionable, effective marketing strategy
-Receive templates and guides for developing a marketing strategy
When most people in the industry talk about online or digital reputation management, what they're really saying is Google search and PPC. And it's usually reactive, left dealing with the aftermath of negative information published somewhere online. That's outdated. It leaves executives, organizations and other high-profile individuals at a high risk of a digital reputation attack that spans channels and tactics. But the tools needed to safeguard against an attack are more cybersecurity-oriented than most marketing and communications professionals can manage. Business leaders Leaders grasp the importance; 83% of executives place reputation in their top five areas of risk, yet only 23% are confident in their ability to address it. To succeed in 2024 and beyond, you need to turn online reputation on its axis and think like an attacker.\
Key Takeaways:
- New framework for examining and safeguarding an online reputation
- Tools and techniques to keep you a step ahead
- Practical examples that demonstrate when to act, how to act and how to recover
Most small businesses struggle to see marketing results. In this session, we will eliminate any confusion about what to do next, solving your marketing problems so your business can thrive. You’ll learn how to create a foundational marketing OS (operating system) based on neuroscience and backed by real-world results. You’ll be taught how to develop deep customer connections, and how to have your CRM dynamically segment and sell at any stage in the customer’s journey. By the end of the session, you’ll remove confusion and chaos and replace it with clarity and confidence for long-term marketing success.
Key Takeaways:
• Uncover the power of a foundational marketing system that dynamically communicates with prospects and customers on autopilot.
• Harness neuroscience and Tribal Alignment to transform your communication strategies, turning potential clients into fans and those fans into loyal customers.
• Discover the art of automated segmentation, pinpointing your most lucrative customers and identifying the optimal moments for successful conversions.
• Streamline your business with a content production plan that eliminates guesswork, wasted time, and money.
Everyone knows the power of stories, but when asked to come up with them, we struggle. Either we second guess ourselves as to the story's relevance, or we just come up blank and can't think of any. Unlocking Everyday Narratives: The Power of Storytelling in Marketing will teach you how to recognize stories in the moment and to recall forgotten moments that your audience needs to hear.
Key Takeaways:
Understand Why Personal Stories Connect Better
How To Remember Forgotten Stories
How To Use Customer Experiences As Stories For Your Brand
Unlocking Everyday Narratives: The Power of Storytelling in Marketing - Chad...
Counter Trade
1.
2. Counter trade means exchanging goods or
services which are paid for, in whole or part, with
other goods or services, rather than with money.
A monetary valuation can however be used in
counter trade for accounting purposes.
3. Barter :Exchange of goods or services directly for other goods or
services without the use of money as means of purchase or payment
Eg:The Malaysian government purchased 20 diesel electric locomotives
from General Electric against the supply of about 200,000 metric tons of
palm oil over a period of 30 months. (Source: www.citeman.com)
4. Counter purchase: A foreign supplier undertakes to purchase
goods and services from the purchasing country as a condition of
securing the order. Counter purchase is generally imposed for two
reasons: first, to stimulate exports and second, to alleviate the balance of
payment deficit resulting from imported goods.“
Example:
Pepsi Cola sold concentrates in the USSR and got paid in Rubles, which according
to the agreement with Russia, these Rubles were spent for purchase of Russian
products like Vodka and wine (Source: www.citeman.com)
5. Buyback: occurs when a firm builds a plant in a country - or supplies
technology, equipment, training, or other services to the country and
agrees to take a certain percentage of the plant's output as partial
payment for the contract.
Example: National Textiles Corporation of India signed a buy back agreement
of Indian Rupee 200 million with the Soviet Union to buy 200 sophisticated
looms. The buyback ratio was 75% textile produce from these looms and the
remaining was in cash. (Source: www.citeman.com)
6. Switch trading: Switch Trading involves the role of third party in a
countertrade transaction. If a seller in the countertrade does not want goods
offered by the buyer as payment, it may bring in third party to dispose of
the merchandise offered by the buyer.
Example: Country A has exported the goods worth US$ 10 million to Country B
and Country B has exported the goods worth US$ 8 million to Country A. So,
Country A has a surplus balance of US$ 2 million (10 – 8) with Country B. At the
end of the agreed period, if country B does not have US$ 2 million to pay to the
country A, it’s another trading partner Country C will pay US$ 2 million to country
A.
7. Offset:
Offset is the type of countertrade, which is mostly
related to very high value of exports and/or medium
to high technology capital goods supplied by a
multinational corporations or a major manufacturer.
Offset activity can be divided into two main
categories
1)Direct
2)Indirect
8. DIRECT OFFSET: The offset is said to be direct when some components
of the item sold are to be manufactured within the buyer’s country and
that the seller agrees to buy those components to use them in-house.
Example: an aircraft manufacturer sells a passenger plane to a buyer in another
country and agrees with the buyer that some of the spare parts of the plane will be
ordered and purchased in buyer’s country and attach to the plane.
9. INDIRECT OFFSET : The offset is said to be indirect when the buyer
requires the seller to enter into a long term industrial or other co-
operation and investment, but this co-operation or investment is not
related to goods supplied by the seller.
10. Tolling:In tolling, the seller supplies raw material and receives finished
goods produced from this raw material as payment from the buyer. Here
also the seller can receive the payment partially in finished goods and
partially in cash.
Typically, the tolling is more popular among the industries, where the
finished good is also commodity. For example: crude oil converted to
petroleum products.
11. Clearing Arrangements:This type of trading is between two or more than
two countries in the shape of an agreement, under which agreed volume of
goods are imported and exported over a specific time period without the
payment of foreign currencies. At the end of the agreed time period, the
balance is settled in an agreed foreign currency for example US Dollars.
12. Establishes long term relationship with
international buyers thereby increasing profit and
market share.
Importers in low income countries face a scarcity of
foreign exchange to finance their imports so
counter trade can act as an effective source.
Clean up bad debt situations.
Build customer relationships
Gain foreign contracts for future sales
13. When there is a scarcity and restrictive foreign exchange reserves, the
countertrade is the best option for importing countries.
Countertrade is also one of the options to find and enter into new,
difficult and challenging markets.
By adopting the policy of countertrade, a business has a competitive
edge over its competitors.
If it seems that a sale on credit can lead to bad debt situation, a seller
can avoid this situation, by adopting the policy of countertrade.
Other benefits of countertrade include better capacity utilization.
14. The goods, which are offered by customers does not have an in-
house use. For example a manufacturer or supplier of consumer
goods will receive medical equipment in exchange. Now, the
business does not have any experience of handling and
marketing of medical equipment. Expertise has to be hired or
trained and manufacturing firms have to set up subsidiaries to
handle countertrade arrangements or employ the services of
trading companies specializing in medical equipments. All this
cost more and is time consuming effort.
Lot of time is required to plan and research, what should be
taken in exchange of the goods supplied. For every 10 to 20
deals that are talked about perhaps one gets done.
Countertrade deals are full of risks and uncertainties, especially
when the deals are spread over number of years. There is a risk
of availability and quality of goods to be delivered in future
years.
15. STC (STATE TRADING COPPORATION IN INDIA) has been a nodal agency
to monitor counter trade commitments arising out of purchases made
by various departments of Govt. of India and has monitored such
offset transactions worth over 1 billion USD in the last two decades.
The international partners with whom counter trade transactions
were handled by STC in the past include Bofors, Boeing, British
Aerospace, General Electronic, Pratt & Whitney etc.
Air India and Indian (Erstwhile Indian Airlines ) have entered into
purchase agreements with the Boeing Company, USA, Airbus, France,
General Electric Company, USA & CFM International, France for
supply of 111 aircrafts/ engines.
These agreements have commitment from these overseas
manufacturers to fulfill offset obligations/ counter trade programme
to the extent of agreed percentages.
In line with this STC has entered into agreements with these
companies for implementation and monitoring of such offset
obligations/ counter trade programme.