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Corporate Relations – in a New Economy and Decade Barbara Talisman www.3talisman.com www.talismantol.wordpress.com barbara@3talisman.com 312.733.7520
Barbara Talisman Barbara Talisman is President of Talisman Associates, Inc.  Talisman Associates, Inc is a full service consulting firm working with nonprofit organizations. The firm provides hands-on fund development assistance, leadership training and executive coaching to the independent sector. Barbara has been in the development field since 1983. Her experience ranges from corporate sponsorships and special events to board/membership development, grant writing and major gift solicitation as well as volunteer and staff development and training. She teaches a variety of fundraising topics and has been a guest speaker at conferences in North America, Europe the United Kingdom and Australia. Barbara began her fundraising experience on the campaign trail for national and local political candidates. Her fund development experience began at the American Heart Association and continued at the Anti-Defamation League.  Barbara has published articles in Fund Raising Management, Fundraising Success, Association Forum, Fund Raising Institute, Advancing Philanthropy and Clout and has been profiled in Entrepreneur Magazine, Today’s Chicago Woman, Crain's Chicago Business and Chicago Tribune. Barbara holds a Bachelor’s degree from Case Western Reserve University. She has continued her education through workshops and classes at BoardSource, The Institute for Charitable Giving, Vanderbilt University, Association of Fundraising Professionals (AFP) regional and international conferences and Indiana University School of Philanthropy.  Barbara is an AFP Master Trainer.
Assets Research Engaging with corporations Partnership package Timeline Questions along the way…. Route Map
Assets
Q&A
Interests and priority areas Corporate Social Responsibility programs Online applications Timeframe Who are they partnering with Budget year - June/July or Calendar Financial summary National v. Local Competitors Research
Engaging with Partners Cash Volunteers – Skilled & Not Board Members Day of Service Matching Gifts Green Practices Loans Executives Meeting Space Services Dollars for Doers
Q&A
Partnership Package Platinum Sponsor- $10,000 In exchange for sponsoring all 125th Anniversary activities, the sponsor will receive: Corporate recognition on all materials promoting the Gala A speaking role for the CEO or designated representative at the Gala  Recognition from the podium at the Gala, the Day of Commitment Luncheon, and  “A View from the Top” lecture series Promotional product offering at the Gala (as approved by Committee) Logo recognition on Anniversary letterhead Plaque in recognition of corporate support  3 tables of ten at the Gala with prominent seating   The following displays the quantity and type of materials displaying the sponsor’s logo:   Materials	Quantity	Print Deadlines Gala Program      Prominent Placement	750	April 1, Full-Page Ads	4January, April, June October Save the Date Cards	2,500	January 1 Day of Event Gala Signage 	Various	May 1 Recognition in Event Advertising	4 ads	February, March, April Recognition in press releases		Monthly Web Site Recognition	Link & Logo	Monthly Newsletter Recognition	Logo	Quarterly
Time Line 9-18 months in advance Cultivation program
Q&A
Deliver on commitments Allow them to pay Follow up Cultivate Invite Engage Fulfillment report Partner Stewardship
Thank you! barbara@3talisman.com 3talisman.com  Talisman Thinking Out Loud Blog Making a Difference Radio @BTalisman Facebook

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Corporate Relations: From Cultivation to Partnerships

  • 1. Corporate Relations – in a New Economy and Decade Barbara Talisman www.3talisman.com www.talismantol.wordpress.com barbara@3talisman.com 312.733.7520
  • 2. Barbara Talisman Barbara Talisman is President of Talisman Associates, Inc. Talisman Associates, Inc is a full service consulting firm working with nonprofit organizations. The firm provides hands-on fund development assistance, leadership training and executive coaching to the independent sector. Barbara has been in the development field since 1983. Her experience ranges from corporate sponsorships and special events to board/membership development, grant writing and major gift solicitation as well as volunteer and staff development and training. She teaches a variety of fundraising topics and has been a guest speaker at conferences in North America, Europe the United Kingdom and Australia. Barbara began her fundraising experience on the campaign trail for national and local political candidates. Her fund development experience began at the American Heart Association and continued at the Anti-Defamation League. Barbara has published articles in Fund Raising Management, Fundraising Success, Association Forum, Fund Raising Institute, Advancing Philanthropy and Clout and has been profiled in Entrepreneur Magazine, Today’s Chicago Woman, Crain's Chicago Business and Chicago Tribune. Barbara holds a Bachelor’s degree from Case Western Reserve University. She has continued her education through workshops and classes at BoardSource, The Institute for Charitable Giving, Vanderbilt University, Association of Fundraising Professionals (AFP) regional and international conferences and Indiana University School of Philanthropy. Barbara is an AFP Master Trainer.
  • 3. Assets Research Engaging with corporations Partnership package Timeline Questions along the way…. Route Map
  • 5. Q&A
  • 6. Interests and priority areas Corporate Social Responsibility programs Online applications Timeframe Who are they partnering with Budget year - June/July or Calendar Financial summary National v. Local Competitors Research
  • 7. Engaging with Partners Cash Volunteers – Skilled & Not Board Members Day of Service Matching Gifts Green Practices Loans Executives Meeting Space Services Dollars for Doers
  • 8. Q&A
  • 9. Partnership Package Platinum Sponsor- $10,000 In exchange for sponsoring all 125th Anniversary activities, the sponsor will receive: Corporate recognition on all materials promoting the Gala A speaking role for the CEO or designated representative at the Gala Recognition from the podium at the Gala, the Day of Commitment Luncheon, and “A View from the Top” lecture series Promotional product offering at the Gala (as approved by Committee) Logo recognition on Anniversary letterhead Plaque in recognition of corporate support 3 tables of ten at the Gala with prominent seating   The following displays the quantity and type of materials displaying the sponsor’s logo:   Materials Quantity Print Deadlines Gala Program Prominent Placement 750 April 1, Full-Page Ads 4January, April, June October Save the Date Cards 2,500 January 1 Day of Event Gala Signage Various May 1 Recognition in Event Advertising 4 ads February, March, April Recognition in press releases Monthly Web Site Recognition Link & Logo Monthly Newsletter Recognition Logo Quarterly
  • 10. Time Line 9-18 months in advance Cultivation program
  • 11. Q&A
  • 12. Deliver on commitments Allow them to pay Follow up Cultivate Invite Engage Fulfillment report Partner Stewardship
  • 13. Thank you! barbara@3talisman.com 3talisman.com Talisman Thinking Out Loud Blog Making a Difference Radio @BTalisman Facebook