Do you ever wish you could get all of your board members involved in donor and fund development? Then this workshop is what you need to create a program where all your board members will be working with you on resource development.
Presentation and live webinar hosted by California Community Foundation for donors interested in assisting their favorite nonprofits in capacity building.
You can also view the webinar at our YouTube page www.youtube.com/CalfundTV!
Laying the crucial groundwork of your successful Capital Campaign through your Quiet Phase, leading to the Public Phase Success-and moving to Post Campaign Celebration and laying the groundwork for your next Campaign..
Fundraising Crash Course by Jeanne Minnicks surveys the strategies, goals, and relationships necessary for a successful development department.
For a Follow Up Whitepaper, Visit:
http://go.donorpro.com/5-modern-fundraising-strategies-nuture-prospects
Presentation and live webinar hosted by California Community Foundation for donors interested in assisting their favorite nonprofits in capacity building.
You can also view the webinar at our YouTube page www.youtube.com/CalfundTV!
Laying the crucial groundwork of your successful Capital Campaign through your Quiet Phase, leading to the Public Phase Success-and moving to Post Campaign Celebration and laying the groundwork for your next Campaign..
Fundraising Crash Course by Jeanne Minnicks surveys the strategies, goals, and relationships necessary for a successful development department.
For a Follow Up Whitepaper, Visit:
http://go.donorpro.com/5-modern-fundraising-strategies-nuture-prospects
Capacity Building Community Partnerships and OutcomesBonner Foundation
This session will frame our focus on community capacity building and impact, introducing the high-impact community engagement practices and a set of community change outcomes. Teams will explore the intended capacity building and change outcomes that should guide their projects.
View the recording: https://vimeo.com/123234534 This webinar focuses on member engagement as a path to member retention. Clubs that keep existing and new members involved in club leadership, decisions and activities are much more likely to have members that feel connected to the club and as a result, have higher retention rates.
Associate and corporate memberships, passport, satellite, and hybrid clubs — these are just some of the innovative, flexible models that clubs have used recently. Can your club benefit from them too? Our panelists will share highlights and challenges from the process, and provide resources to help make your meetings interactive and engaging.
Presentation given by Mitty Chang and Holly Ransom at the 2013 Rotaract Preconvention in Lisbon, Portugal. Solomon Victor was unable to attend the live presentation but aided in the planning of the presentation.
2014 NPD Best practices in merging social media and nonprofit marketingJoseph Ferraro, CFRE
Best practices in merging social media and nonprofit marketing Marc W. Halpert connect2collaborate.com
Maria Semple
The Prospect Finder, LLC
Too many workshops give you plain vanilla information on social media. This one is different. It’s geared to truly help social media practitioners. Two social media experts will offer their views on best practices in merging the branding of your organization to the proper social media platforms. Case studies will add to the impact and show you ways to boost your reach. From a concentration on LinkedIn and email marketing, the speakers will show you how to connect and collaborate with your donors.
Many nonprofits wonder how they can use their time and resources effectively to engage more people. Adding and managing new social media channels takes concerted efforts, especially if you want to leverage their email communications to grow your base. We’ll provide you with some nuts and bolts ideas you can begin to implement immediately. AND, we’ll show you some simple time management strategies.
LEARNING OBJECTIVES/TAKEAWAYS:
Best practices for online marketing by intertwining both email marketing and social media for maximum impact on branding, volunteer recruitment and fundraising.
Self Help Group (SHG) Movement in India has been recognized as an effective strategy for mobilization and empowerment of rural people, particularly poor women and other marginalized groups.
If your company needs to submit a NGO Funding Proposal PowerPoint Presentation Slides look no further.Our researchers have analyzed thousands of proposals on this topic for effectiveness and conversion. Just download our template, add your company data and submit to your client for a positive response. http://bit.ly/2H1eZWp
Revitalize + Rethink Your Rotary Club: Crafting Your Member ExperienceRotary International
Join District Governor Haresh Ramchandani (District 7020) to learn ways your club can create an engaging and rewarding member experience you will want to share with others. Many clubs are already embracing new rules and flexibility for their members, now is the perfect time to revitalize and rethink your Rotary Club and breathe new life into your club's membership!
Recruiting and Building a Strong and Effective BoardBloomerang
https://bloomerang.co/resources/webinars/
Today more than ever nonprofits boards are expected to raise significant amounts of money. Join Keith Curtis and Jay Love for a discussion on nonprofit boards. Keith’s extensive work with nonprofits over the past 30 years has provided the opportunity to interact with a wide variety of nonprofit boards of different sizes and levels of experience.
Capacity Building Community Partnerships and OutcomesBonner Foundation
This session will frame our focus on community capacity building and impact, introducing the high-impact community engagement practices and a set of community change outcomes. Teams will explore the intended capacity building and change outcomes that should guide their projects.
View the recording: https://vimeo.com/123234534 This webinar focuses on member engagement as a path to member retention. Clubs that keep existing and new members involved in club leadership, decisions and activities are much more likely to have members that feel connected to the club and as a result, have higher retention rates.
Associate and corporate memberships, passport, satellite, and hybrid clubs — these are just some of the innovative, flexible models that clubs have used recently. Can your club benefit from them too? Our panelists will share highlights and challenges from the process, and provide resources to help make your meetings interactive and engaging.
Presentation given by Mitty Chang and Holly Ransom at the 2013 Rotaract Preconvention in Lisbon, Portugal. Solomon Victor was unable to attend the live presentation but aided in the planning of the presentation.
2014 NPD Best practices in merging social media and nonprofit marketingJoseph Ferraro, CFRE
Best practices in merging social media and nonprofit marketing Marc W. Halpert connect2collaborate.com
Maria Semple
The Prospect Finder, LLC
Too many workshops give you plain vanilla information on social media. This one is different. It’s geared to truly help social media practitioners. Two social media experts will offer their views on best practices in merging the branding of your organization to the proper social media platforms. Case studies will add to the impact and show you ways to boost your reach. From a concentration on LinkedIn and email marketing, the speakers will show you how to connect and collaborate with your donors.
Many nonprofits wonder how they can use their time and resources effectively to engage more people. Adding and managing new social media channels takes concerted efforts, especially if you want to leverage their email communications to grow your base. We’ll provide you with some nuts and bolts ideas you can begin to implement immediately. AND, we’ll show you some simple time management strategies.
LEARNING OBJECTIVES/TAKEAWAYS:
Best practices for online marketing by intertwining both email marketing and social media for maximum impact on branding, volunteer recruitment and fundraising.
Self Help Group (SHG) Movement in India has been recognized as an effective strategy for mobilization and empowerment of rural people, particularly poor women and other marginalized groups.
If your company needs to submit a NGO Funding Proposal PowerPoint Presentation Slides look no further.Our researchers have analyzed thousands of proposals on this topic for effectiveness and conversion. Just download our template, add your company data and submit to your client for a positive response. http://bit.ly/2H1eZWp
Revitalize + Rethink Your Rotary Club: Crafting Your Member ExperienceRotary International
Join District Governor Haresh Ramchandani (District 7020) to learn ways your club can create an engaging and rewarding member experience you will want to share with others. Many clubs are already embracing new rules and flexibility for their members, now is the perfect time to revitalize and rethink your Rotary Club and breathe new life into your club's membership!
Recruiting and Building a Strong and Effective BoardBloomerang
https://bloomerang.co/resources/webinars/
Today more than ever nonprofits boards are expected to raise significant amounts of money. Join Keith Curtis and Jay Love for a discussion on nonprofit boards. Keith’s extensive work with nonprofits over the past 30 years has provided the opportunity to interact with a wide variety of nonprofit boards of different sizes and levels of experience.
As nonprofits consider the problem of program sustainability and capacity building; volunteers are a part of the answer. Effective organizations seek to engage volunteers in a variety of roles and responsibilities. This presentation provides information organizations can use as they seek to implement a volunteer program. This information will be helpful for organizations with current programs as ongoing review and revision is a part of effective volunteer management.
LoriJacobwith ExpandYourReachEngageYourBoard Nonprofit Day Erie PA_oct2012Ignited Fundraising
Slides from October 10, 2012 Nonprofit Day 2012 hosted by Nonprofit Partnership in Erie, PA. Handouts reference in the session can be accessed via the Dropbox link posted in the slides.
Boomer Solution: Skilled Talent to Meet Nonprofit Needsazgrantmakers
Slides from a presentation by Carol Kratz, Program Director at Virginia G. Piper Charitable Trust, speaking at Arizona Grantmakers Forum's April 11th program "Engaging Older Adults as Untapped Resources."
It’s almost Thanksgiving and that means people (read: your prospective donors!) are looking back on the year with gratitude and renewed feelings of generosity. If you haven’t had the time to put together a year-end giving campaign, guess what? It’s not too late to pull one off! Kate Rose went over a step-by-step look at the importance of year-end giving, advice for setting the right goal, tips on choosing a theme, and guidance to find ways (through social media) to have a successful fundraising campaign to close out 2015. Watch the webinar recording here: http://socialmedia4nonprofits.org/its-not-too-late-close-out-2015-strong-with-year-end-giving/
Now that social media channels are a part of the fabric of how we communicate, nonprofits are looking beyond shiny social tools to understand the value of community. Learn strategies from Megan Keane for setting up organizational processes to create a culture of engagement at your organization and find quantifiable ways community can contribute to your mission and impact.
Maybe your organization has used texting since we were playing Snake on our phones. Or maybe you’re just now struggling with how to start an SMS program and integrate it with your website, social media, and app strategy. This session with Sam McKelvie will help nonprofits at any level think about innovative ways that SMS can advance their organization’s mission and how to overcome common obstacles to growing a mobile program. We’ll launch in to the best use cases for engaging supporters/donors and review tactics for using SMS to better reach the populations that your organization serves. This interactive session will also give you a chance to develop new ideas for acquiring subscribers and expanding their interaction with your nonprofit.
Explore the generational, cultural, and technological revolution that's changing our world and learn tactical skills that will increase the effectiveness and sustainability of your fundraising strategies. Roderick Campbell, one of Silicon Valley's brightest social-impact entrepreneurs, will be your unpredictable and amusing guide.
In an increasingly noisy world, we all face a big challenge in making sure our messages are clearly heard. In this session, Anita Jackson talked about how to effectively use social media strategies to complement your movement building work. She talked about which tools help you reach your goals, how to find the audiences you seek, and how to leverage your limited capacity for the greatest impact.
Did you know that 8 out of 10 donors say that online reviews influence their giving decision? If you are a great nonprofit waiting to be discovered, build social proof around it by putting it in front of the right early supporters and create marketing campaigns designed to be shareable. Use it to find new supporters and remind existing supporters why they made a smart choice. In the age of the social web, social proof is the new marketing.
Sending a text message is the easiest way for new supporters to connect with your cause. Nick Allen talked about how to maximize mobile donations and how mobile activist networks run by organizations like the Humane Society and No Kid Hungry are recruiting new supporters. Nick also shared the first US test of a mobile strategy that’s recruited thousands of new monthly donors in the UK by inviting people to send a text message for info, triggering a phone call from the nonprofit.
We’ve all felt the emotional pull of a great video. Videos can convey messages, emotions and impact in seconds. Now, with social media platforms seamlessly integrating video, it’s more important than ever for nonprofits to understand how to leverage this powerful tool. In this very tactical session, Michael Hoffman of See3 Communications shared the best practices for incorporating video into your communications strategy and across social media platforms, with a focus on how it can be used to help make an impact on your year-end fundraising.
Watch the recording on our site: http://socialmedia4nonprofits.org/webinars/use-video-to-drive-donations
Cultivating community is a key way to keep a group in engaged around an idea or cause. In this session Regina Walton talked about building and growing community in a group that meets in person around a central idea: technology for social good. You'll learn about SFTech4Good, the largest of the many worldwide Netsquared groups and NTEN 501 Tech Clubs, and how they keep their member count growing, keep events fresh, and the tools they use to effectively communicate with their large and growing group.
You see the potential that Facebook offers for engaging supporters and creating more exposure for your nonprofit. But with declining reach, and more competition in the newsfeed, reaching your supporters is more challenging than ever before. This presentation from John Haydon will show you innovative ways to get more engagement on Facebook, from high-quality fans.
140 characters and a constant feed can seem like a waste of time. But, if you know how to navigate the good from the stuff that’s for the birds, you can definitely find a pipeline. Stephanie St Martin showed #SM4NP Boston how to use tools like Twitter lists, find influencers, and find potential volunteers from those tweeting.
Creating a strategy for using social media is no longer optional for nonprofits. Social media tools include a fast-changing and constantly growing collection of web-based and mobile technologies. These tools turn formerly broadcast and one-way messages into an interactive conversation and can be hugely effective for social change organizations. In this session, Julia Campbell outlined the 11 steps that your organization can take to create a strategy and plan for your social media efforts. A little planning goes a long way!
Online engagement campaigns are a test for both the organization and its fans, a learning moment, and a check/balance of how you are crafting meaningful ties with your stakeholders. In this session at #SM4NP Boston, Debra Askanase profiled successful online engagement campaigns, breaking down the essential ingredients of preparation, design, execution and measurement.
Crowd-funding for #GivingTuesday, the global day of giving back to launch the holiday season, has fast become a cornerstone of fundraising. These slides from a #SM4NP webinar with Leo Buc and Bre DiGiammarino will give you practical and tactical resources for making it a success.
The data doesn’t lie, the mobile era is upon us. But how do you go beyond the data to make mobile work for your nonprofit? Learn from Ethan Kearns of the Nature Conservancy about many of the real life examples of mobile adoption and understand specific ways to go beyond the surface level statistics to fully grasp the mobile potential.
Stories have the power to spark movements, raise armies of volunteers, and even change the world. But stories with impact don’t just happen—they require intention and heart. So once you have the right story, how can you make the most of it across social media?
In this 60 minute webinar with Jereme Bivins of The Rockefeller Foundation and Kimaya Dixit of Hattaway Communications, we explored how to use your organization’s best stories across channels for better outreach, fundraising, and impact reporting.
Connections matter. Often it is easiest to connect with other people like us, but being able to build relationships across differences and learn from different perspectives is powerful. Discover how to use Twitter chats (or any social platform) to cultivate conversations which amplify your message and increase impact for your constituents. Dorothy Ponton gave this presentation at #SM4NP Silicon Valley.
Do you ever feel like messaging decisions are made in a vacuum at your organization? Some simple testing can make the difference in connecting with your target audience. Learn from Marcia Silva how the Second Harvest Food Bank leveraged a small budget on Facebook Ads to test branding elements, as well as how the data helped them tighten their 2015 childhood hunger messages and improve campaign results.
You’ve heard it over and over again: storytelling gets you more donations. It’s actually easier than you think to create a compelling story. Fairy tales, fireside stories, and your favorite Hollywood movies all follow the tried and true storylines every popular story follows. In this session, Rob Wu, CEO of CauseVox, walked through three storylines that you can use for nonprofit fundraising, and to help you understand how to repurpose storylines for your nonprofit at #SM4NP Silicon Valley.
While content creation is a top priority for most nonprofits, a huge challenge is distribution. When thinking about how to get your amazing content beyond your existing network, consider this: the top 5% of supporters in your CRM, on average, have a reach 200 times greater than your entire email file. These social media influencers not only help extend the reach of your amazing content, but expose more people to your good work. Cheryl Contee, CEO of Fission and Co-Founder of Attentive.ly, explored how to identify your influencers, the best sharable content and how to get them talking about your campaigns at #SM4NP Silicon Valley.
Affordable Stationery Printing Services in Jaipur | Navpack n PrintNavpack & Print
Looking for professional printing services in Jaipur? Navpack n Print offers high-quality and affordable stationery printing for all your business needs. Stand out with custom stationery designs and fast turnaround times. Contact us today for a quote!
Cracking the Workplace Discipline Code Main.pptxWorkforce Group
Cultivating and maintaining discipline within teams is a critical differentiator for successful organisations.
Forward-thinking leaders and business managers understand the impact that discipline has on organisational success. A disciplined workforce operates with clarity, focus, and a shared understanding of expectations, ultimately driving better results, optimising productivity, and facilitating seamless collaboration.
Although discipline is not a one-size-fits-all approach, it can help create a work environment that encourages personal growth and accountability rather than solely relying on punitive measures.
In this deck, you will learn the significance of workplace discipline for organisational success. You’ll also learn
• Four (4) workplace discipline methods you should consider
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• Three (3) key tips to maintain a disciplined workplace.
Personal Brand Statement:
As an Army veteran dedicated to lifelong learning, I bring a disciplined, strategic mindset to my pursuits. I am constantly expanding my knowledge to innovate and lead effectively. My journey is driven by a commitment to excellence, and to make a meaningful impact in the world.
3.0 Project 2_ Developing My Brand Identity Kit.pptxtanyjahb
A personal brand exploration presentation summarizes an individual's unique qualities and goals, covering strengths, values, passions, and target audience. It helps individuals understand what makes them stand out, their desired image, and how they aim to achieve it.
Improving profitability for small businessBen Wann
In this comprehensive presentation, we will explore strategies and practical tips for enhancing profitability in small businesses. Tailored to meet the unique challenges faced by small enterprises, this session covers various aspects that directly impact the bottom line. Attendees will learn how to optimize operational efficiency, manage expenses, and increase revenue through innovative marketing and customer engagement techniques.
What is the TDS Return Filing Due Date for FY 2024-25.pdfseoforlegalpillers
It is crucial for the taxpayers to understand about the TDS Return Filing Due Date, so that they can fulfill your TDS obligations efficiently. Taxpayers can avoid penalties by sticking to the deadlines and by accurate filing of TDS. Timely filing of TDS will make sure about the availability of tax credits. You can also seek the professional guidance of experts like Legal Pillers for timely filing of the TDS Return.
Putting the SPARK into Virtual Training.pptxCynthia Clay
This 60-minute webinar, sponsored by Adobe, was delivered for the Training Mag Network. It explored the five elements of SPARK: Storytelling, Purpose, Action, Relationships, and Kudos. Knowing how to tell a well-structured story is key to building long-term memory. Stating a clear purpose that doesn't take away from the discovery learning process is critical. Ensuring that people move from theory to practical application is imperative. Creating strong social learning is the key to commitment and engagement. Validating and affirming participants' comments is the way to create a positive learning environment.
Unveiling the Secrets How Does Generative AI Work.pdfSam H
At its core, generative artificial intelligence relies on the concept of generative models, which serve as engines that churn out entirely new data resembling their training data. It is like a sculptor who has studied so many forms found in nature and then uses this knowledge to create sculptures from his imagination that have never been seen before anywhere else. If taken to cyberspace, gans work almost the same way.
What are the main advantages of using HR recruiter services.pdfHumanResourceDimensi1
HR recruiter services offer top talents to companies according to their specific needs. They handle all recruitment tasks from job posting to onboarding and help companies concentrate on their business growth. With their expertise and years of experience, they streamline the hiring process and save time and resources for the company.
Explore our most comprehensive guide on lookback analysis at SafePaaS, covering access governance and how it can transform modern ERP audits. Browse now!
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𝐓𝐉 𝐂𝐨𝐦𝐬 (𝐓𝐉 𝐂𝐨𝐦𝐦𝐮𝐧𝐢𝐜𝐚𝐭𝐢𝐨𝐧𝐬) is a professional event agency that includes experts in the event-organizing market in Vietnam, Korea, and ASEAN countries. We provide unlimited types of events from Music concerts, Fan meetings, and Culture festivals to Corporate events, Internal company events, Golf tournaments, MICE events, and Exhibitions.
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Kay Sprinkel Grace: The AAA Way to Fundraising Success: Maximum Involvement, Maximum Results
1. The AAA Way to Fundraising Success:
Maximum Involvement,
Maximum Results
The AAA Way to Board Engagement
Nonprofit Boot Camp – Silicon Valley
June 12, 2013
Kay Sprinkel Grace, Presenter
2. Agenda
Welcome, introductions, participant expectations
Getting board members engaged in resource
development: why it is growing in importance
The board member’s role in philanthropy, development
and fund raising
Exploring the AAA structure: Ambassador, Advocate,
Asker – survey, grid, monitoring results
Benefits of the culture of philanthropy and AAA
Summary and conclusion
2
3. Why Board Member Involvement is
Critical in Resource Development
Community connectors
Manifestation of the mission
Extend the impact of the organization
Capacity to engage others
Build enthusiasm
Are multipliers for staff
Become more engaged yourself and strengthen
your commitment 3
4. Tapping Into Your Full Potential:
Building A “AAA” Board
What it is
What it does for donor and fund development
How to build one
5. Defining a AAA Board
A board with a “AAA Rating” is one where every member
is motivated to be an Ambassador, Advocate and/or
Asker.
Each board member is offered an array of potential
assignments from which to choose. These activities are
drawn from the strategic plan or the development plan and
offer a wide range of options that tap into multiple board
member motivations
AAA is a management tool, ensuring follow through by
staff and board leaders
5
6. Roles Board Members Play in
Maximizing Philanthropic Results
Ambassadors
Make friends
Build relationships
Advocates
Make the case (formal and informal)
Are key to recruitment of other volunteers
Askers
Make the ask
Can be viewed as “front line” fund raisers
6
7. Ambassadors
A role every board member needs to play
Critical role in cultivation of prospective donors
and stewardship of continuing donor-investors
Need to be well informed and coached in the
messages about your impact
Masters of the “elevator speech” (and the
“elevator question”)
Catalysts for donor-investor renewal
Are all of your board members confident
Ambassadors? If not, what do they need to
become confident? 7
8. Advocates
They volunteer as Advocates to attain an outcome:
they are strategic in their information sharing; they
are strong board recruiters
They often advocate for organizations on a more
formal basis with government, another organization
with which you are partnering or an institutional
funder or potential volunteers
Are informed not only of the case for support, but
also are familiar with your strategic plan and vision
Are well coached on desired results of the
advocacy and on handling objections 8
9. Askers
Enjoy asking
Well informed, well trained
“Matched” with prospective donors (or current
donor-investors) for maximum possibility of
success
Teamed with another board or staff leader
Staff works with the Asker to prepare for the ask
including coaching and review of prospect profile
Benefit from the work of the Ambassadors and
Advocates
9
10. The AAA “Rating”
Some board members will do it all
Most will excel at one or two
Motivation is increased because board members
choose tasks that draw on their skills and they are able
to work in their “confidence zone”
The AAA program engages board members in roles
that contribute to the advancement of your organization
and helps them feel respected and engaged
As motivation increases, you may find them moving
among the roles – even to Asker!
10
11. AAA = The Culture of Philanthropy
Engages the full team – all board, non-board
volunteers, staff, and satisfied donors
Is an attitude that guides all relationship-
building
Is a belief in the importance of relationships,
and that all interaction with others is about
developing those relationships
12. Tools to Build AAA Confidence
Training and coaching
Staff and board leadership support, feedback
and encouragement
A “tool kit” – including (but not limited to) fact
sheet, elevator speech/question, stories about
your program impact, objections they may
confront and best responses, financial
statements, organizational funding priorities, etc.
12
14. SAMPLE AAA SURVEY
Please review the following roles and identify
() how you will be involved in fundraising as
an Ambassador, Advocate and/or Asker. You
may select all that apply to you. In making your
selection(s), assume that you will be provided
training, materials and support to fulfill your
role(s). Thank you for completing and returning
this survey.
14
15. I WILL BE AN AMBASSADOR
As an Ambassador, I will:
Identify and cultivate those in my circle of
friends/colleagues who would be interested in supporting our
programs.
Host a private cultivation or donor recognition gathering (at
my home/at a public venue/at the organization).
Take (#) of people to lunch each quarter.
Invite my best prospects to be my guests at appropriate
functions, special tours, lectures, etc.
Help to steward relationships with our prospects and
donors through writing notes, participating in Thankathons,
hosting donor events, etc.
Other: __________________________________ 15
16. _________
I WILL BE AN ADVOCATE
As an Advocate, I will:
Represent the organization at public functions (as an
attendee/as a speaker)
Become part of a speaker’s bureau if asked
Make phone calls to appropriate city or other officials
when asked.
Work with staff to create and engage in specific
strategies to present the case to my best prospects or
those identified by staff. (Arrange information sessions
with your contacts who are individual, corporate, or
foundation prospects.)
•Other:
__________________________________________________
16
17. I WILL BE AN ASKER
As an Asker, I will:
(Lead/Participate in) requests to potential and renewing
donors for investment in the organization
Generate and/or sign letters asking for appointments or
gifts.
Make follow up phone calls to solicitation letters and/or
visits.
Seek sponsorships for special events and/or promote table
purchase by my friends and colleagues.
Other: ________________________________
Please provide your comments or other ideas for getting
involved:
17
18. Discussion of AAA Survey
Potential impact for Board Members
Handout and screen
18
19. Measuring AAA Effectiveness
Number of contacts Ambassadors make – and tell
you about! Create an easy way to relay information
to your prospect files. (Action Update Form)
Success of Advocacy: whatever the task assigned,
was it accomplished and did it have the desired
results?
Success of the Asker is the easiest to measure
All three need to be honored: SOS
19
20. AAA Roles in Relationship Building
and Major Gift Procurement
Through the lens of AAA
The Development Process
22. Key Innovation Principles
People give to you because you meet needs, not
because you have needs
A gift to you is really a gift through you into the
community
Fundraising is not about money: it is about
relationships based in shared values
24. Discovering Shared Values
The best skill is simply listening (two ears:one mouth ratio)
Ask open ended questions: “Tell me about…?” “How did
you….?
Be willing to share your values and experiences – make it a
conversation
Remember that the excellence of your programs is the
strongest value of all and that your impact is the greatest
witness to those values (tell the stories!)
Shared values lead to transformation of donors into investors
25. AAA Involvement in the
Full Development Process
Identifying
Qualifying
Developing strategy
Cultivating*
Evaluating
Assigning
Soliciting*
Following up
Acknowledging
Recognizing
Stewarding*
Role for staff and AAA
board at every level;
* indicates key roles
25
26. Impact – As Ambassadors and Advocates, you convey the
results to the investor (Mission)
Ideas – In all roles, you are able to communicate your new
and best ideas (Vision)
Issues – Through your relationship building you learn what
people care about (Values)
Investment – You deliver messages about “return on
investment” to donors
Involvement – You help keep donors involved
Kay Sprinkel Grace and Alan Wendroff, 2001
• High Impact Philanthropy (John Wiley & Sons)
26
How a AAA Board Can Link Donors to
Their Philanthropic Investments
27. What a Commitment to AAA
Requires of Board Members
Constant renewal (mission connection, involvement in
ways that develop confidence and commitment)
Increased transparency, accountability, outreach and
stewardship
Finding partners who share your values to join you
Changes in strategy (keeping “the young and the
restless” and the “RT’s” engaged becomes a challenge)
Involvement of all board members in ways that are
motivating and fulfilling for you and for them
27
28. What AAA Organizations Report
Board members are more engaged
Committees are using the model
Staff members are very keen on being
Ambassadors and Advocates – and many are
making great Askers on team calls
AAA has been integrated into board member job
descriptions and recruitment matrices
Confidence has grown among many volunteers
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29. Fundraising is the gentle art of teaching the joy
of giving.
-Hank Rosso
Donors don’t give to institutions. They invest in
ideas and people in whom they believe.
-G.T. Smith
Two Ideas To Leave You With
29
30. The AAA Way to Fundraising Success:
Maximum Involvement,
Maximum Results
Nonprofit Boot Camp – Silicon Valley
Kay Sprinkel Grace, Presenter
www.kaygrace.org
kaysprinkelgrace@aol.com
415-831-2923
31. Regarding Use of This Material
The creator of this material, Kay Sprinkel Grace, is
the sole proprietor of the contents of this
presentation.
AAA was developed in 2002 and is copyrighted
through its use in her book, The AAA Way to
Fundraising Success, Whit Press, 2009
Permission to use all or portions of this presentation
may be obtained by contacting her at
www.kaygrace.org or kaysprinkelgrace@aol.com 31