Modern Trade Expert -New client introduction .kritsukawat
An introduction to the services of Modern Trade Expert Consulting Company. If you are looking to enter your products in to the Modern Trade Market in Thailand, you have some to the right place.
This presentation examines how you can manage & grow sales with a sales pipeline set up with the proper sales pipeline stages and how to master sales pipeline management.
Resources & Links:
iDeal Sales CRM: https://idealcrm.app/
Sales Pipeline Full Article: https://idealcrm.app/construction-sales/sales-pipeline-stages-explained-b2b/
Sales Pipeline Excel Download: https://idealcrm.app/wp-content/uploads/Sales-Pipeline-Excel.xlsx
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One of the best ways to keep track of sales is with a sales pipeline - an important tool that helps you manage and grow sales.
What We Cover:
- Sales Pipeline Definition
- Sales Pipeline vs Sales Funnel
- Sales Pipeline Management Best Practices
- Sales Pipeline Stages
- Sales Pipeline Stages Example
- Sales Pipeline Software
- Sales Pipeline Excel Template - free download
Modern Trade Expert -New client introduction .kritsukawat
An introduction to the services of Modern Trade Expert Consulting Company. If you are looking to enter your products in to the Modern Trade Market in Thailand, you have some to the right place.
This presentation examines how you can manage & grow sales with a sales pipeline set up with the proper sales pipeline stages and how to master sales pipeline management.
Resources & Links:
iDeal Sales CRM: https://idealcrm.app/
Sales Pipeline Full Article: https://idealcrm.app/construction-sales/sales-pipeline-stages-explained-b2b/
Sales Pipeline Excel Download: https://idealcrm.app/wp-content/uploads/Sales-Pipeline-Excel.xlsx
-------------
One of the best ways to keep track of sales is with a sales pipeline - an important tool that helps you manage and grow sales.
What We Cover:
- Sales Pipeline Definition
- Sales Pipeline vs Sales Funnel
- Sales Pipeline Management Best Practices
- Sales Pipeline Stages
- Sales Pipeline Stages Example
- Sales Pipeline Software
- Sales Pipeline Excel Template - free download
Managing Sales Cycle and the Funnel are always the most important keys to support your sales teams to success.
This is an overview which could help having an idea about them.
You need any help, ask me
https://www.linkedin.com/in/aminsameni/
Creation of a sale plan is a requirement for any business. Having a structured approach with a definite scope is very much beneficial. Please find this document which will help you structure your thoughts and let you achieve what you aspire.
Basics of Retail Math + Retail InterviewJulia Orsa
Retail Terminology, Math and Interviewing tricks you need in 1 hour. Full Free voiceover e-lessons at:
http://jules-o.thinkific.com/collections/retail
In one go, you will acquire the retail knowledge that takes years to master on the job, solve business problems with skills equal to any senior VP, A+ your first industry Interview, & pass that tricky Retail Exam.
Building a Successful Marketing and Sales Strategy by Steve WoodAnitaBell
The Arizona Center for Innovation (AzCI) provides workshops and sessions designed to help new ventures. This is an overview of how to build a successful marketing and sales strategy for your technology or science-based startup. Presented by Steve Wood. Please contact us at: www.azinnovation.com to learn more.
Identification of services or goods to be procured, the acceptance of the intended purchase, and the transaction that completes the sale. Basically in a sales cycle, the main agenda of sales person is to rely on the stages which promotes close of deals.
Project Proposal for Sales and Marketing Administration, Tea Operational Proc...Md. Mainul Islam
The purpose of these Projects to assess and evaluate the current retailer outlet profile and compensation processes and system capabilities to enable the development of a new department of Sales and Marketing Administration process utilizing retailer outlet information. Here we provided many database works which is able to convert by any category wise of FMCG products.
These projects will assist you to find out many difficulties, gap or pending what actually fall down sales growth, market share etc. So we hope these projects will provide many beneficial activities to get more market share, to created more plans, policies, techniques, strategies etc.
Taking Technology to Market (Developing a Go To Market Strategy)Marcus Tarrant
This presentation is part of a suite of presentations that we use in a structured fashion in our consulting activities to assist with the process of commercialising technology.
Identification of services or goods to be procured, the acceptance of the intended purchase, and the transaction that
completes the sale.
Basically in a sales cycle, the main agenda of sales person is to rely on the stages which promotes close of deals.
During the sales cycle there are series of phases which occur during the selling of product or service
In this issue we find out how a single hen can be as profitable as a backyard flock, and how general statements are dangerous and circumstances alter cases every time. We also find out which month is the most profitable one to have pullets come into lay and one of the biggest killers of hens which is also one of the easiest to prevent.
Managing Sales Cycle and the Funnel are always the most important keys to support your sales teams to success.
This is an overview which could help having an idea about them.
You need any help, ask me
https://www.linkedin.com/in/aminsameni/
Creation of a sale plan is a requirement for any business. Having a structured approach with a definite scope is very much beneficial. Please find this document which will help you structure your thoughts and let you achieve what you aspire.
Basics of Retail Math + Retail InterviewJulia Orsa
Retail Terminology, Math and Interviewing tricks you need in 1 hour. Full Free voiceover e-lessons at:
http://jules-o.thinkific.com/collections/retail
In one go, you will acquire the retail knowledge that takes years to master on the job, solve business problems with skills equal to any senior VP, A+ your first industry Interview, & pass that tricky Retail Exam.
Building a Successful Marketing and Sales Strategy by Steve WoodAnitaBell
The Arizona Center for Innovation (AzCI) provides workshops and sessions designed to help new ventures. This is an overview of how to build a successful marketing and sales strategy for your technology or science-based startup. Presented by Steve Wood. Please contact us at: www.azinnovation.com to learn more.
Identification of services or goods to be procured, the acceptance of the intended purchase, and the transaction that completes the sale. Basically in a sales cycle, the main agenda of sales person is to rely on the stages which promotes close of deals.
Project Proposal for Sales and Marketing Administration, Tea Operational Proc...Md. Mainul Islam
The purpose of these Projects to assess and evaluate the current retailer outlet profile and compensation processes and system capabilities to enable the development of a new department of Sales and Marketing Administration process utilizing retailer outlet information. Here we provided many database works which is able to convert by any category wise of FMCG products.
These projects will assist you to find out many difficulties, gap or pending what actually fall down sales growth, market share etc. So we hope these projects will provide many beneficial activities to get more market share, to created more plans, policies, techniques, strategies etc.
Taking Technology to Market (Developing a Go To Market Strategy)Marcus Tarrant
This presentation is part of a suite of presentations that we use in a structured fashion in our consulting activities to assist with the process of commercialising technology.
Identification of services or goods to be procured, the acceptance of the intended purchase, and the transaction that
completes the sale.
Basically in a sales cycle, the main agenda of sales person is to rely on the stages which promotes close of deals.
During the sales cycle there are series of phases which occur during the selling of product or service
In this issue we find out how a single hen can be as profitable as a backyard flock, and how general statements are dangerous and circumstances alter cases every time. We also find out which month is the most profitable one to have pullets come into lay and one of the biggest killers of hens which is also one of the easiest to prevent.
In this issue we find the secret of productiveness is reproductiveness, how good or bad wheat bran is for poultry, potential issues with barred rock chicks that take their time with feathering, inbreeding and 'swapping roosters', the question of feeding white com or yellow corn and a novel way to prevent chicks crowding at night.
How Marketing Becomes a Revenue Center: A 10-Step Approach to Full Funnel GrowthMarketo
The expectations for how Marketing contributes to a company has evolved over the years. No longer is it enough to run campaigns and uncover early-stage prospects and hand-raisers. Success is now measured across all levels of the revenue funnel.
The goals for the Marketing team at LiveRamp extend beyond filling the top of the funnel with new leads. Their mission is to drive growth across the entire sales funnel and, in doing so, accelerate the acquisition of net-new customers and expand the company’s sales footprint within existing customers.
Watch this Webinar featuring Ben Coffee, Head of Marketing Operations at LiveRamp as he reveals the 10-step approach that his team employed to produce 10X growth in annual revenue and a 25X increase in greater customer lifetime value over a 2-year period. The Marketing team’s successful execution of this strategy and the clear, measurable impact it had on the company’s growth helped cement their role as an important revenue center within the company.
Maxhodges Marketing is an establishment with high quality performance of services with internal manufacturing to our clients; a company with a team of proficient in-house competent personnel's, pulled from Trade marketing, Signage, Print, Marketing, Trade Distribution and Events. www.maxhodges.co.ke
2023 is here…how is your brand going to evolve?
This is what you should be asking yourself:
Have we audited our brand?
Do we have a brand strategy?
Is our brand strategy part of our organisational fabric / DNA?
Do we know what our brand’s biggest challenges are and how to solve them?
Do we have clarity on our stakeholders, integrating ESG or DEI into our brand strategy and optimising our overall customer experience?
How are we using data, what can we automate and how do humanise our brand and communications?
Does our branding team, marketing team, board and management have the right skills and knowledge?
Sales Process Engineering: Marketing Planning and Automationpropatrea
Sales Process Engineering is a strategic planning system and toolset. It enables you to engineer a sales & marketing process to match the key stages in the buyers’ process - to mirror exactly how clients want to buy.
You can measure and optimise each progressive stage in your sales & marketing process. Then specify the campaigns, collateral and training that will boost performance and maximise your return on investment.
The planning system targets the key issues that trouble sales and marketing Directors:-
# Sales and marketing alignment: where there are conflicting strategies and tactics between your teams. To ensure a shared understanding of the market and what’s required to create and convert new market opportunity into growth & revenue.
# Sales and marketing process is opaque: Sales Process Engineering enables you to identify and fix problems that arise from the earliest stage of market planning - through to the sales close and retention.
# Metrics: inability to measure and evaluate performance at each key stage in the sales and marketing process. Where are the stats needed daily/ monthly to monitor and manage business development?
# Scalable: no forecasting of return on investment and time-scales. Sales Process Engineering answers such questions as: how and where to invest in sales and marketing in order to scale up the business to generate more revenue and profits?
# Buyer Behaviour: data is required on exactly how decisions are made, by whom and for what reasons during the course of the “buyer’s journey”. Can you sell effectively without knowing why customers buy and what influences them?
Specialties
marketing, crm, sales, sales process, lead generation, public relations, buyer behaviour
Anaplan SPM webinar series, part 4: Motivating the right behavior with incent...Anaplan
Our five-part sales performance management series continues with a webinar on sales compensation.
Every sales manager needs to strike the right balance between recognizing top performers and driving strong sales growth—all while ensuring the incentive compensation plan is fair, competitive, and profitable for the business. With the complexity of sales commission structures, there is no single “right answer” for how to set up an incentive program.
This webinar will discuss some key tactics for setting the right plans to make a greater impact on the bottom line.
The Critical Role of Sales Throughout the New Product Development ProcessGreg Bonsib
The sales team has a critical role at every stage of the NPD process. So does product marketing. These roles are very different and each crucial to the ultimate product commercialization success in the marketplace.
You have learned what great sales management looks like, what it takes to build a sales management function, now learn how to integrate sales management into your organization
Account based marketing: from strategy and plans to execution and insightsEngagio
It’s time to go beyond the buzz of Account-Based Marketing and put the strategy to work. However, even some of the smartest and most sophisticated companies are struggling to align their organization and get started with ABM. It doesn’t have to be hard. In fact, it’s easier than you think. Join Engagio and Demandbase, to hear how the marketing leadership from each team has built a world-class ABM program from the ground up. You’ll discover who the key players are that you'll need for your ABM Tiger Team, critical factors for selecting the accounts most likely to close, and how to find the buyers and key influencers to cut sales cycles times in half. You'll also learn how to capitalize on anonymous buying behavior, and the biggest secrets to launching your ABM program.
Download Engagio's Clear and Complete Guide to Account Based Marketing at Engagio.com/guide
Learn more about Engagio at Engagio.com
Twitter.com/Engagio
Linkedin.com/Company/Engagio
Facebook.com/Engagio
Today’s B2B landscape is facing a paradigm shift from business to business to human to human, leading to 5 key challenges for businesses to overcome. Vivaldi brand-building experts share winning approaches to tackle these challenges to unlock growth opportunities. If you're interested in learning more, please contact us at: hello[at]vivaldigroup.com
2. Footprint – span of control
Main Offices
Main Office : Chembur
Operation Office: Chembur &
Pune
Associates Offices
Delhi, Bangaluru &
Hyderabad : Overlooking
PAN India execution
5. Above The Line
Through The Line
Below The Line
Television
Prints Radio
OOH
Events
Activation
Market Dominance
POSM
Merchandising
MASS COMMUNICATION
FOCUS / NICHE
COMMUNICATION
NO TOUCH & FEEL
TOUCH & FEEL
LOW COST OF REACH
HIGH PRODUCTIVITY
Brief Understanding
6. Win With CUSTOMER
the process we follow
brand plan activate
- Understanding the
brand / sales / growth
plans / marketing
plans and the Brand
Philosophy
- Planning 360 degree
activation involving
sales team, marketing
team, distributors,
retailers, shopper /
customer etc
- Developing
ACTIVATION Calendar
- Activating elements
like sales promotion,
visibility drive, whole
sales, trade scheme,
loyalty programs,
increase shopper
touch points, sampling
etc to give 360 degree
effect to the brand
market working
with Sales and
Marketing Team
planning with
Sales Team &
Marketing Team
execute
activation
calendar
7. What we provide..!
• Well planned BTL strategy along with a detail activation calendar
• CORETAIL team, Clients Mkt / Brand team, Sales Team will plan the
following
– CBP / BMP for Formats : Category Business Plan / Brand Marketing
Plan for Formats
– Basis CBP we will create RETAIL format wise JTBD (Jobs to be done)
– Every JTBD will plan out in Activation / Activity Calendar
• Activation CALENDAR is made with clients confirmation on Budget /
Objectives
• This Calendar is executed as per timelines and objective
• 10-15% budget will be kept for competition reaction activations
(last moment activations to fight competitions)
8. Core Strengths
Retail Audit
- Budget Utilization
Audit
- Visibility Claim Audit
- Market Intelligence
Report
Retail Solution
- Retail Concepts
- Retail Prototype
- Fabrication
- Execution
Turnarounds
- Turnaround Strategy
- Strategy to Execution
- Review and Refine
Problem Solution
- Indentifying Problems
- Driving Solution /
Concepts
- Prototyping and refining
ideas
- Executing Them
Turn Key Consultancy
- Handing Brands
Independently from
Companies Point of View
- Complete Trade Marketing
Support
- Activation Calendar in line
with Sales and Marketing
Inputs
Activation
- Rural and Urban
Execution of Events, Sales
Promotion, Sampling,
HTH, Vans, Haats and
Fairs, Malls, Sting
Operation &
Merchandising
Fabrication
- Metal and Non Metal
fabrication In-house
- In-house creative team
- Complete Solution on
Exhibition and Signages
9. Brand Objective / Communication Objective
Space at retail
Retailer Friendly
Retail Unit Solution
10. Case Study - 1
Was to Create a very
Premium Category Dress As
part of Category
Management in MT Channel
Showcase the Leadership
status of the BRAND and
Category Dominance over
new entrance in the
category
Challenges BMP – Sale & Marketing Action
Option 1: ACP Board with Acrylic
Highlights of the Key Visuals and back lite
Option 2: Complete Acrylic Backlite Board
highlighting the Key Visuals
- Options are getting installed on Category,
then post 3 months of observation and
customer feedback will get National
Rollout
Installation of Category
Dress in TOTAL MALL,
Bangalore as Prototype and
then expand PAN India
Valorizing the Oral Care
Category in MT with
Premium look
Other elements like category markers, Aisle Flags, Category
Separator and skirting are all made in Acrylic with LED on
edges.
11. Case Study - 2
Launch visibility elements in
MOT & Off-trade for there
new Product Launch :
Smirnoff Mango, Honey &
Chilly
Showcase the new
variants with its key
ingredient flavors and
bring them alive @ POP
Challenges BMP – Sale & Marketing Action
Conceptualized & Designed
and Implemented Retail
Solutions PAN india
These Elements were designed after a proper retail recee,
for space, time spend @ counter research of shopper and
other high visibility space understanding.
13. Where we fit
Factory
Depot
Distributor
Retailer
Shopper
Company
Channel Partners
Marketing:
-Creating Pull
-Handling ATL
-Controls Brand
Budgets
-Custodian on
the Brand
Sales:
-Stock
Movement
-Revenue
generators
-Custodian on
Availability of
product @
store
Trade Marketing:
-Offtake Generation
-Delivering first moment
of truth
-Activating POP
14. MT & GT
Visibility
Launch visibility elements in
MOT & Off-trade for there
new Product Launch : Visible
White, Mission Red, BB
Cream, etc
Visible White – 300 stores
Mission Red – 350 Stores
BB Cream – 240 Stores,
Long & Strong – 213 ,
Good Bye Damage – 50
Stores
stores, ETC
Conceptualized & Designed
and Implemented Retail
Solutions PAN india @ 27
Cities
15.
16.
17. Retail OfficesIt is the places where
customer can direct feel &
purchase product (
Exhibition , Office Activity ,
etc
Amway Office – 7 Cities
Cremica Exhibition – 2 Cities
Leonardo Oil – 12 cities
Kikkoman – 7 cities