Joshua Brown completed a BTEC Level 2 in Creative Media Production. He received Distinction grades in all core units which covered researching creative media through investigating existing products and gathering materials for his own productions. He also presented his research results. Brown demonstrated knowledge of the structure and job roles of the creative media sector. Additionally, he understood how media industries identify audiences and construct products for specific audiences, and how audiences can respond to media products. Brown received Distinction grades for all units and the overall qualification.

1. Btec Level 2 Creative Media Production
Evidence Appendix for the Core Units
Name: BROWN, Joshua
Unit Grading Criteria Evidence Found In Grade Overall
Unit 1:
research for
creative media
production
P1, M1, D1
Know about research methods and techniques
Unit 1: Research types grid Distinction Distinction
P2, M2, D2
Use research methods and techniques to investigate an
existing media product
Unit 18: Research into advertising types and techniques Distinction Distinction
Unit 3: 12 stages of film Distinction
Unit 9: Camera Timeline Distinction
Unit 9: Chosen Photographer Merit
P3, M3, D3
Use research methods and techniques to gather material for
a media production
Unit 18: Research on rival product Distinction Distinction
Unit 7: Research on festival Merit
Unit 9: Photography Techniques Merit
P4, M4, D4
Be able to present results of research
Unit 18: Advertising Pitch Distinction Distinction
Unit 3: 12 stages of film Distinction
Unit 9: Camera Timeline Distinction
Unit 1 Overall Grade Distinction
Unit 2: communication techniques for creative media production
P1, M1, D1, P2, M2, D2, P3, M3, D3, P4, M4, D4, P5, M5, D5
All covered in Unit 18 Advertising Pitch
Unit 2 Overall Grade
Dist Distinction
Unit 3: the
creative media
sector
P1, M1, D1
Know how the creative media sector is structured
Unit 3: 12 stages of film Distinction Distinction
Unit 3: Media sectors power-point Distinction
P2, M2, D2
Know about job roles and conditions of employment in a
creative media industry
Unit 3: Job roles grid (film industry) Distinction Distinction
P3, M3, D3
Know how to gain employment in a creative media industry
Unit 3: Job fact file for the film industry Distinction Distinction
Unit 3 Overall Grade Distinction
Unit 4: media
audiences and
products
P1, M1, D1
Know how a media industry identifies audiences for its
products
Mediasectorspower-point Distinction Distinction
Unit 5: BARB research Distinction
P2, M2, D2
Understand how media products are constructed for specific
audiences
Mediasectorspower-point Distinction Distinction
Unit 18: AdvertisingPitch Distinction
P3, M3, D3
Understand how audiences can respond to media products
Mediasectorspower-point Distinction Distinction
Unit 18: Evaluationandfeedback Distinction
Unit 4 Overall Grade Distinction