SlideShare a Scribd company logo
Strategy. Analytics, Software Development, Technical Staffing Execution. Results. 
BUSINESS 
INTELLIGENC 
E & 
ANALYTICS 
Business 
Intelligence from 
The Inside Out 
Presenters: 
Amanda Best 
Dan Chenoweth
1-MINUTE WEBINAR SURVEY 
Help us make these webinars better and more informative. 
Click on the link in the email sent after the webinar to let us 
know about your experience. 
Grab a free 
CorSource eBook for 
your time. 
Strategy. Analytics, Software Development, Technical Staffing Execution. Results.
BUSINESS INTELLIGENCE 
• Analytics Strategy Roadmap 
• Implementation & Deployment 
• Business Process Improvement 
Strategy. Execution. Results. 
SOFTWARE DEVELOPMENT 
Custom Apps • Saas • Mobile • Embedded Analytics 
TECHNICAL STAFFING 
On-Demand • Contract-To-Hire • Direct Placement 
Strategy. Analytics, Software Development, Technical Staffing Execution. Results.
YOU? 
Strategy. Analytics, Software Development, Technical Staffing Execution. Results.
POLL: What’s 
your data role? 
Strategy. Analytics, Software Development, Technical Staffing Execution. Results.
So much data! 
Strategy. Analytics, Software Development, Technical Staffing Execution. Results.
DATA GROWTH 
Source: Aberdeen Group Research Report – January, 2013 
Strategy. Analytics, Software Development, Technical Staffing Execution. Results.
DATA SOURCES 
STRUCTURED & 
UNSTRUCTURED 
Strategy. Analytics, Software Development, Technical Staffing Execution. Results. 
INTERNAL SOURCES 
Financial systems 
ERPs 
Sales platforms 
Marketing platforms 
Legacy data stores 
Customer support systems 
HR systems 
EXTERNAL SOURCES 
Social media feeds 
News sites 
Weather data 
SaaS services 
Devices connected to the internet (IoT) 
Purchased data
Business 
Intelligence Defined 
Strategy. Analytics, Software Development, Technical Staffing Execution. Results.
BUSINESS 
INTELLIGENC 
EA set of theories, methodologies, 
architectures, and technologies that 
transform raw data into meaningful and 
useful information for business purposes. 
BI can handle enormous amounts of data 
to help identify, develop and otherwise 
create new opportunities. 
- Wikipedia 
Strategy. Analytics, Software Development, Technical Staffing Execution. Results.
Predictive Analytics 
Data Discovery 
Big Data 
Descriptive Analytics 
Business Intelligence 
The Internet of Things 
Strategy. Analytics, Software Development, Technical Staffing Execution. Results. 
Reporting 
Prescriptive Analytics
BIG DATA… 
It’s just data 
Strategy. Analytics, Software Development, Technical Staffing Execution. Results.
THE INTERNET OF 
THINGS… 
If it’s connected to 
the Internet, it’s 
making data 
Strategy. Analytics, Software Development, Technical Staffing Execution. Results.
DATA 
DISCOVERY… • Short shelf life 
• Consumed by few end users 
• Specialized data investigations 
Strategy. Analytics, Software Development, Technical Staffing Execution. Results.
PREDICTIVE 
A• BNacAkwLaYrd TanIdC forSwa…rd-looking analysis 
• Statistical models for prediction 
Strategy. Analytics, Software Development, Technical Staffing Execution. Results.
PRESCRIPTIVE 
A• SNugAgeLstYedT acItCionSs w…ith possible outcomes 
• What, when, and HOW 
Descriptive Diagnostic Predictive Prescriptive 
Information Optimizatio 
n 
Hindsight Insight Foresight 
Strategy. Analytics, Software Development, Technical Staffing Execution. Results.
REPORTING… 
• Manual and time intensive 
• Delayed processing 
• Difficult to change analyses 
Strategy. Analytics, Software Development, Technical Staffing Execution. Results.
Strategy. Analytics, Software Development, Technical Staffing Execution. Results. 
Why BI?
4 
% of companies use analytics effectively. 
more likely to make decisions faster. 
more likely to execute decisions as intended. 
from Bain & Company, 2013: http://www.bain.com/publications/articles/the-value-of-big-data.aspx 
Strategy. Analytics, Software Development, Technical Staffing Execution. Results. 
5x 
3x 
2x 
more likely to be in top quartile of performance.
BI 
RESULTS 
Grow Profits 
Cut Costs 
Mitigate Risks 
Rapid Innovation 
Transform the Company 
BI Impacts 
Sales 
Marketing 
Finance 
Efficiency 
Information Technology (IT) 
Operations 
And Everyone Else! 
Strategy. Analytics, Software Development, Technical Staffing Execution. Results.
POLL: How do you make 
decisions? 
Strategy. Analytics, Software Development, Technical Staffing Execution. Results. 
Anecdotal Trends 
Hunches 
Real-Time Data 
Predictive Analytics 
Financial Statements 
Historical Data
THE PATH TO 
COMPLETE 
ANSWERS 
Strategy. Analytics, Software Development, Technical Staffing Execution. Results.
Strategy. Analytics, Software Development, Technical Staffing Execution. Results.
BI Technology 
Strategy. Analytics, Software Development, Technical Staffing Execution. Results.
BI 
TOOLS & PLATFORMS 
Strategy. Analytics, Software Development, Technical Staffing Execution. Results.
IN ETL Warehous 
e 
Semantic 
Layer 
Analytics 
Engine 
Strategy. Analytics, Software Development, Technical Staffing Execution. Results. 
Data Sources 
OUT 
• Enterprise 
Reporting 
• Mobile 
Analytics 
• Predictive 
Analytics 
•Interactive 
Dashboards 
• Visual 
Discovery 
Business Intelligence Process 
Adapted from Blue Hill Research, 2014
Strategy. Analytics, Software Development, Technical Staffing Execution. Results.
Strategy. Analytics, Software Development, Technical Staffing Execution. Results.
Strategy. Analytics, Software Development, Technical Staffing Execution. Results.
Strategy. Analytics, Software Development, Technical Staffing Execution. Results.
Strategy. Analytics, Software Development, Technical Staffing Execution. Results.
Strategy. Analytics, Software Development, Technical Staffing Execution. Results.
SELECTING A TOOL 
Strategy. Analytics, Software Development, Technical Staffing Execution. Results.
PATH TO 
BI 
(Start small and valuable) 
Strategy. Analytics, Software Development, Technical Staffing Execution. Results.
Strategy. Analytics, Software Development, Technical Staffing Execution. Results. 
RECAP 
1) Clarity on terminology around Business Intelligence 
2) Business Intelligence has many applications both in business and 
otherwise. 
3) BI implementation can be taken one stage at a time. It’s unlike 
most technology deployments which often force everyone to 
change to the new tool at the same time.
Strategy. Analytics, Software Development, Technical Staffing Execution. Results.
Strategy. Analytics, Software Development, Technical Staffing Execution. Results. 
THANK YOU! 
Portland, OR 
800-545-6375 
corsource.com 
info@corsource.com 
@corsource
1-MINUTE WEBINAR SURVEY 
Help us make these webinars better and more informative. 
Click on the link in the email sent after the webinar to let us 
know about your experience. 
Grab a free 
CorSource eBook for 
your time. 
Strategy. Analytics, Software Development, Technical Staffing Execution. Results.
Q & A 
Strategy. Analytics, Software Development, Technical Staffing Execution. Results.
Strategy. Analytics, Software Development, Technical Staffing Execution. Results. 
THANK YOU! 
Portland, OR 
800-545-6375 
corsource.com 
info@corsource.com 
@corsource

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Webinar: Business Intelligence From The Inside Out

  • 1. Strategy. Analytics, Software Development, Technical Staffing Execution. Results. BUSINESS INTELLIGENC E & ANALYTICS Business Intelligence from The Inside Out Presenters: Amanda Best Dan Chenoweth
  • 2. 1-MINUTE WEBINAR SURVEY Help us make these webinars better and more informative. Click on the link in the email sent after the webinar to let us know about your experience. Grab a free CorSource eBook for your time. Strategy. Analytics, Software Development, Technical Staffing Execution. Results.
  • 3. BUSINESS INTELLIGENCE • Analytics Strategy Roadmap • Implementation & Deployment • Business Process Improvement Strategy. Execution. Results. SOFTWARE DEVELOPMENT Custom Apps • Saas • Mobile • Embedded Analytics TECHNICAL STAFFING On-Demand • Contract-To-Hire • Direct Placement Strategy. Analytics, Software Development, Technical Staffing Execution. Results.
  • 4. YOU? Strategy. Analytics, Software Development, Technical Staffing Execution. Results.
  • 5. POLL: What’s your data role? Strategy. Analytics, Software Development, Technical Staffing Execution. Results.
  • 6. So much data! Strategy. Analytics, Software Development, Technical Staffing Execution. Results.
  • 7. DATA GROWTH Source: Aberdeen Group Research Report – January, 2013 Strategy. Analytics, Software Development, Technical Staffing Execution. Results.
  • 8. DATA SOURCES STRUCTURED & UNSTRUCTURED Strategy. Analytics, Software Development, Technical Staffing Execution. Results. INTERNAL SOURCES Financial systems ERPs Sales platforms Marketing platforms Legacy data stores Customer support systems HR systems EXTERNAL SOURCES Social media feeds News sites Weather data SaaS services Devices connected to the internet (IoT) Purchased data
  • 9. Business Intelligence Defined Strategy. Analytics, Software Development, Technical Staffing Execution. Results.
  • 10. BUSINESS INTELLIGENC EA set of theories, methodologies, architectures, and technologies that transform raw data into meaningful and useful information for business purposes. BI can handle enormous amounts of data to help identify, develop and otherwise create new opportunities. - Wikipedia Strategy. Analytics, Software Development, Technical Staffing Execution. Results.
  • 11. Predictive Analytics Data Discovery Big Data Descriptive Analytics Business Intelligence The Internet of Things Strategy. Analytics, Software Development, Technical Staffing Execution. Results. Reporting Prescriptive Analytics
  • 12. BIG DATA… It’s just data Strategy. Analytics, Software Development, Technical Staffing Execution. Results.
  • 13. THE INTERNET OF THINGS… If it’s connected to the Internet, it’s making data Strategy. Analytics, Software Development, Technical Staffing Execution. Results.
  • 14. DATA DISCOVERY… • Short shelf life • Consumed by few end users • Specialized data investigations Strategy. Analytics, Software Development, Technical Staffing Execution. Results.
  • 15. PREDICTIVE A• BNacAkwLaYrd TanIdC forSwa…rd-looking analysis • Statistical models for prediction Strategy. Analytics, Software Development, Technical Staffing Execution. Results.
  • 16. PRESCRIPTIVE A• SNugAgeLstYedT acItCionSs w…ith possible outcomes • What, when, and HOW Descriptive Diagnostic Predictive Prescriptive Information Optimizatio n Hindsight Insight Foresight Strategy. Analytics, Software Development, Technical Staffing Execution. Results.
  • 17. REPORTING… • Manual and time intensive • Delayed processing • Difficult to change analyses Strategy. Analytics, Software Development, Technical Staffing Execution. Results.
  • 18. Strategy. Analytics, Software Development, Technical Staffing Execution. Results. Why BI?
  • 19. 4 % of companies use analytics effectively. more likely to make decisions faster. more likely to execute decisions as intended. from Bain & Company, 2013: http://www.bain.com/publications/articles/the-value-of-big-data.aspx Strategy. Analytics, Software Development, Technical Staffing Execution. Results. 5x 3x 2x more likely to be in top quartile of performance.
  • 20. BI RESULTS Grow Profits Cut Costs Mitigate Risks Rapid Innovation Transform the Company BI Impacts Sales Marketing Finance Efficiency Information Technology (IT) Operations And Everyone Else! Strategy. Analytics, Software Development, Technical Staffing Execution. Results.
  • 21. POLL: How do you make decisions? Strategy. Analytics, Software Development, Technical Staffing Execution. Results. Anecdotal Trends Hunches Real-Time Data Predictive Analytics Financial Statements Historical Data
  • 22. THE PATH TO COMPLETE ANSWERS Strategy. Analytics, Software Development, Technical Staffing Execution. Results.
  • 23. Strategy. Analytics, Software Development, Technical Staffing Execution. Results.
  • 24. BI Technology Strategy. Analytics, Software Development, Technical Staffing Execution. Results.
  • 25. BI TOOLS & PLATFORMS Strategy. Analytics, Software Development, Technical Staffing Execution. Results.
  • 26. IN ETL Warehous e Semantic Layer Analytics Engine Strategy. Analytics, Software Development, Technical Staffing Execution. Results. Data Sources OUT • Enterprise Reporting • Mobile Analytics • Predictive Analytics •Interactive Dashboards • Visual Discovery Business Intelligence Process Adapted from Blue Hill Research, 2014
  • 27. Strategy. Analytics, Software Development, Technical Staffing Execution. Results.
  • 28. Strategy. Analytics, Software Development, Technical Staffing Execution. Results.
  • 29. Strategy. Analytics, Software Development, Technical Staffing Execution. Results.
  • 30. Strategy. Analytics, Software Development, Technical Staffing Execution. Results.
  • 31. Strategy. Analytics, Software Development, Technical Staffing Execution. Results.
  • 32. Strategy. Analytics, Software Development, Technical Staffing Execution. Results.
  • 33. SELECTING A TOOL Strategy. Analytics, Software Development, Technical Staffing Execution. Results.
  • 34. PATH TO BI (Start small and valuable) Strategy. Analytics, Software Development, Technical Staffing Execution. Results.
  • 35. Strategy. Analytics, Software Development, Technical Staffing Execution. Results. RECAP 1) Clarity on terminology around Business Intelligence 2) Business Intelligence has many applications both in business and otherwise. 3) BI implementation can be taken one stage at a time. It’s unlike most technology deployments which often force everyone to change to the new tool at the same time.
  • 36. Strategy. Analytics, Software Development, Technical Staffing Execution. Results.
  • 37. Strategy. Analytics, Software Development, Technical Staffing Execution. Results. THANK YOU! Portland, OR 800-545-6375 corsource.com info@corsource.com @corsource
  • 38. 1-MINUTE WEBINAR SURVEY Help us make these webinars better and more informative. Click on the link in the email sent after the webinar to let us know about your experience. Grab a free CorSource eBook for your time. Strategy. Analytics, Software Development, Technical Staffing Execution. Results.
  • 39. Q & A Strategy. Analytics, Software Development, Technical Staffing Execution. Results.
  • 40. Strategy. Analytics, Software Development, Technical Staffing Execution. Results. THANK YOU! Portland, OR 800-545-6375 corsource.com info@corsource.com @corsource

Editor's Notes

  1. This is the Who, What, How “Partner of The Year”
  2. I create reports for my company I manage people who create reports I am a decision maker who analyzes reports I am interested in the topic of Business Intelligence
  3. Show of hands of people again who use analytics. How many of you know how much value you get from your analytics?
  4. Talk about the exponential opportunities and challenges that come from this growth.
  5. Show of hands of people again who use analytics. How many of you know how much value you get from your analytics?
  6. Show of hands of people again who use analytics. How many of you know how much value you get from your analytics?
  7. Higher level…what is BI and what impact does it have?
  8. It’s all just data: volume, velocity and variety
  9. It’s all just data: volume, velocity and variety
  10. It’s all just data: volume, velocity and variety
  11. It’s all just data: volume, velocity and variety
  12. It’s all just data: volume, velocity and variety
  13. It’s all just data: volume, velocity and variety
  14. Show of hands of people again who use analytics. How many of you know how much value you get from your analytics?
  15. ACCORDING TO A BAIN & COMPANY REPORT, RELEASED AT THE END OF 2013, ONLY 4%
  16. Business Use Cases
  17. LAUNCH POLL
  18. Make graphic showing gather,structure,analyze,decide….then CB talk about how this framework is similar to Deming’s pdca RAPID INNOVATION CYCLE…something like that…
  19. Show of hands of people again who use analytics. How many of you know how much value you get from your analytics?
  20. Talk about the exponential opportunities and challenges that come from this growth.
  21. This is the “What if you don’t” slide