Mobile devices have changed consumer behavior, with people now checking their phones 110 times per day on average and spending over 3 hours per week on Facebook Mobile. The document provides tips for using smartphones and tablets running iOS and Android operating systems, including tips to optimize battery life, take screenshots, use voice commands, and improve security by creating unique passwords. It also shares some of the author's favorite apps and resources for finding additional mobile tips and tricks.

1. 2015 Social Local Mobile Consumer

2. TIMES CHANGE.

3. Mobile
has
changed
EVERYTHING

4. Most people have their phone within
arm’s reach
24 / 7 / 365
The average person checks his/her
smartphone
110 times per day
The average time spent on
Facebook Mobile:
228 minutes/wk (32/day)
Sources: Locket, Inc.; AllThingsD.com

5. More important than sex??

6. iPhone or Android? Blackberry? Flip Phone?

7. Tips on how to use your Smart Phone / Tablet

8. iPhone:
It will charge much faster if you turn it on airplane mode while
charging.

9. iPhone:
To conserve battery life – be sure to turn off
some/all of your location services.

10. Android: Save Battery Life
Adjust the brightness: You can manually set the brightness by going
to Settings>>Display>>Brightness. Adjust the slider so your screen is
visible, but not overly bright.
In the same area, Settings>>Display, you'll see the "Screen timeout"
option. This shuts off your screen after you don't use your gadget for a
certain amount of time. Set it to a minute or two and watch your battery
life improve.
You can look at other settings in the Display area as well. For example,
"Smart screen" keeps the screen on as long as you're looking at it.
This is cool, but it does use a bit more battery life to detect your face.
Other things aside from the display can drain your battery - such as
apps. Android's built-in battery monitor, which you can find at
Settings>>Battery, is OK, but it could be better.
The Battery Saver app has dozens of power-saving tips and tricks, like
shutting off power-hogging programs. It will also display the amount of
time that your battery has left and tell you which apps take up the most
power. This way, you can delete the power-hungry apps you don’t need

12. iPhone:
If you make a mistake while writing an email, editing a photo, or
texting, simply shake your phone and this will show up and
allow you to edit easily.

13. iPhone:
When you need to start a new sentence, just double-tap
the spacebar and it will add a period and a space for you.

14. Voice Type
If your hands aren’t free — or you just
feel like dictating — you can tap the
microphone button on the keyboard
and enter words just by speaking
them.
Android:
Voice Type

15. iPhone:
Use Speak Selection on iPhone and Ipad, so it reads texts out loud.
Begin by opening the Settings app. Scroll down, choose General, tap Accessibility, then turn on Speak Selection.
For voice, you can choose from a wide range of voices from the Speak Selection Menu. These include Australian,
British, Spanish accents and much more. To speak words out loud, highlight any text (by double-tapping or tapping
and holding on it), then tap the Speak button in the pop-up menu. If you can’t see the Speak button, tap the small
right arrow on the pop-up menu, then choose Speak

16. iPhone:
Take a screen shot.
This is useful taking photos of websites, texts, or a funny
moment you want to keep. Just hold the home button
down and the on/off button at the top right corner at the
same time. The screen shot will be saved in your camera
roll. Works on an Ipad too.

17. Android:
Take a screen shot.
Just hold down home, power, and volume up buttons at the same time
(or, for Galaxy S4, just home and power).

18. iPhone:
Rapid photo shots
By holding down the capture button, the iPhone will
automatically go into burst mode and take a series of
shots, ensuring that you capture the perfect shot.

19. Open the Camera app. Tap the gear icon to open the settings and turn Burst Shot
on. Then tap and hold the shutter release button and the phone will take multiple
images until you release the button – or it hits the preset limit for your phone. The
photos will be grouped for you in your gallery.
Android:
Rapid photo shots

20. iPhone:
Create a passcode with letters instead of
numbers.
Change the default setting. Go to Settings > General > Passcode Lock
and turn off “Simple Passcode.” You will be prompted to change your
passcode, and a full keyboard will appear instead of the number pad.
And this keyboard will pop up when you need to unlock your phone.

21. Let’s take a moment and talk about passwords

22. 1. 123456
2. password
3. 12345
4. 12345678
5. qwerty
6. 123456789
7. 1234
8. baseball
9. dragon
10. football
11. 1234567
12. monkey
13. letmein
14. abc123
15. 111111
16.mustang
17. access
18. shadow
19. master
20. michael
SplashData makes a list annually. It compiles the millions of stolen passwords made public
throughout the year and assembles them in order of popularity. A glance down the list
reveals that we're all still morons, with "123456", "password", "12345", "12345678" and
"qwerty" making up the top five.
No, really.
Here are the top 10 most popular STOLEN passwords of 2014
Be really smart with your passwords

23. Create a system – a code for your passwords. Find a combination that is unique to you.
Don’t use your birthday or your pet’s name – don’t use things that someone could
know or guess about you.
And DON’T use the same password for multiple sites.
Cyber Security experts suggest creating a pass phrase at least 14 characters long.
Some suggest using a phase that is important to you and use only the first 2 letters of
each word
Other simple steps are using a ZERO instead of an O so October would become
0ct0ber.
A system I have used is a combination of the name of the site + punctuation +
numbers, and the password is built around the name of the site:
Example:
AMAZON Amaz#1948!
BANK OF AMERICA Bank#1948!
SKYPE Skyp#1948!
Find what works for you. Make this a priority – keep your accounts safe!
Be really smart with your passwords

24. iPhone & Android:
Add web suffixes easily.
Just hold down the “.” at the bottom of your keyboard, and a menu will pop
up with a list of web suffixes to choose from such as.com, .org, .net, .edu.

25. iPhone:
Tell Siri, “Read my email,” and she’ll oblige. You’ll hear the sender’s
name, the date/time of the message, and the subject line.
You can also tell Siri to Read my text messages.
AND you can change Siri
to a man’s voice if you
prefer!

26. iPhone:
View a more detailed calendar.
When using the calendar app, just turn you phone sideways and a more
detailed schedule will appear.

27. iPhone:
See the timestamps of text messages by sliding the texts over.

28. Android:
Type by swiping.
Gesture typing allows you to compose
messages by dragging your finger from
letter to letter, which is super convenient if
you’ve only got one hand to spare. It’s
available through Google keyboard (which
you can download for free in Google
Play), though the default Samsung
keyboard offers the gliding function as
well, albeit without the floating previews.

29. The Android Beam (very sci-fi) allows you to
instantly exchange almost anything — apps,
contacts, music, videos, photos, and even certain
app-specific items like favorite places on
Foursquare or tagged songs in Shazam — just by
touching one NFC-enabled device to another,
typically back to back, and then tapping to send.
Check if your phone is NFC-enabled under “More”
in Settings (or, for Samsung devices, Settings >
Connections) and then turn on either Android Beam
or S Beam right below the NFC option.
Android:
Share just about anything

30. Couldn’t hurt, right? Set it up through Settings > Security > Show owner info on lock screen (for Samsung:
Settings > Lock Screen > Lock screen widgets > Owner information), then type out whatever information
you’d like available to anyone who might find your misplaced phone. Display your contact info on the
lock screen.
Android:
Display your contact info on the lock screen

31. Android: Important note for Galaxy S4 users: The “owner
information” option will only show up when “Clock or
personal message” is set to “Clock.”

32. 1.Navigate to Settings. You can get to the settings menu either
in your apps menu or, on most phones, by pulling down the
notification drawer and tapping a button there.
2.Select the Apps submenu. ...
3.Swipe right to the All apps list. ...
4.Select the app you wish to disable. ...
5.Tap Uninstall updates if necessary. ...
6.Tap Disable.
How to delete apps from your Android phone

33. How to delete apps from your iPhone
You can also use this to rearrange where the app icons
are on your phone. You can drag one on top of another
and it automatically creates a folder

34. Some of My favorite apps
Turbo
Scan
Ever Note
Dark
Sky
Red
Laser

35. http://www.buzzfeed.com/ariannarebolini/things-you-didnt-
know-your-android-could-do
http://www.lifebuzz.com/iphone-tricks/
http://www.buzzfeed.com/jessicamisener/things-you-didnt-
know-your-iphone-could-do
Resources: The best way to find this information and more is to
Google iPhone tips or Android tips.
.… And for a good laugh – check
out DYAC.com
D*mn You AutoCorrect – some
very funny auto corrections from
phones

36. Let’s connect!
Barb Osier Breeser
Digital Mobile Marketing Strategist
TWITTER: @barbosier
EMAIL: Barb.Osier@mchsi.com
FACEBOOK: www.facebook.com/barb.osier
LINKEDIN: linkedin.com/in/barbosier
OFFICE: (515) 850-1162
MOBILE: (515) 371-7552