SlideShare a Scribd company logo
WHATISLATESTIN
CONTENTMARKETING?
ISDOINGSOMETHINGINTERESTING,
LET'S SEE WHAT THEY DO
THEIR WEBSITE LISTS 2 THINGS SEPARATELY FROM THEIR
MENU ITEMS
ONETALKSABOUTAUDIO&VISUALS
UNDER
“PRESENTS”
THEOTHERISREADING
CONTENT.
COMMONONEANDGENERALLY
KNOWNAS“BLOG”
PRESENTSCATEGORYHAS
ALLPODCASTS,DOCUMENTARIES
&SERIESLISTED
PROVIDESTHEIRAUDIENCETHE
OPTIONTOCHOOSE,
WATCHORLISTEN?
ONCEYOUSCROLLFURTHER,
YOUSTARTTOSEEMORE.
MOREAUDIOVISUAL
CONTENT.
-SERIES
-DOCUMENTARY
-PODCAST
-FILM
WHYWOULDACOMPANYHASTO
CREATETHISMUCHVIDEOCONTENT?
ISAGOODQUESTIONTOPONDER.
AREALLTHECONTENT
ABOUT
THEIRPRODUCT?
LET’SSEETHEIR
YOUTUBECHANNEL.
THEREISAWELCOMEVIDEOUSUALLY.
SOMEBRANDS
PUBLISHATRAILER.
MAILCHIMPHASABRAND
ANTHEM.
IT IS NOT NEW EITHER.
A“SECTION”TALKSABOUT
THEIRLATEST
RELEASE.
FOLLOWEDBYMORE SECTIONSORGANISED
NEATLY.
- -MAILCHIMPPRESENTS
- -SUCCESSSTORIES
- -TUTORIALS
IT'SNOTOVER.
PLAYLISTS -EVERYVIDEO
FITSINTOONE
FIRSTVIDEOPOSTEDONLY5YEARSBACK
ANDCURRENTLYHAVINGJUST195
VIDEOS.
WITHTHAT,WHATTHEYHAVEPULLEDOFF
ISNOTEWORTHY.
NOWONDER“MAILCHIMP”
IS TARGETEDINPPCBYTHE
NEWCOMPETITORS.
THEYHAVE
REACHEDAPOINT,
THEYDON’T
BOTHER
“EMAILMARKETING”
NOWONDER,
MAILCHIMPISTHENO.01
“EMAILMARKETING”
PLATFORM.
CREATETHECONTENTWHICH
WORKSFORYOU
TOMORROW,
TODAY.
- NAVANEE VISWA
Video Marketing Company
www.studionavans.com
Ideas + Video Production + Platform management

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