Contactless TAGs for Near Field Communication (NFC). Its here and this is a primer for understanding mobile contactless tags how they can be used for mobile loyalty and couponing with point of sale integration!

1. We Make POS Easy!
Easy to Buy, Sell, and Manage
All you need to know,
what they are, what
they do, how to get
them!
Ohh and How to Use
them!

2. 4. The LoyaltySpark™ host or your
system issues a coupon, ticket, or
1. User taps phone with tag or NFC other information back to the SP4G
phone to SmartPoster4G with printer where it is instantly printed for the
user and sends the user a text
2. The Mobifyer SmartPoster4G™ reads message
the tag type and universal ID and then
maybe unlocks some secure data to
send to the host Your System
3. A transaction is create using the
MobiTranz™ gateway to either your
system directly or to M360’s
LoyaltySpark™ solution!

3. • Types of
– Cards, Mobile
Stickers, Dongles,
keyfobs, Phone
danglies, wristbands,
lanyard clips,
keychains, Phone
Skins, etc.
• Wrapping Tags
– Paper, plastic, epoxy,
rubber, silicone, etc.

4. • Tag ICs • Data
– Byte =
– Mifare Family character
• Classic 1k – URI or
(Standard) Uniform
• Plus Resource
• Ultralight Identifier or
• 4k
What to do,
where to go
• Desfire
– Don’t forget
– I-Code I, II the
– JavaCard overhead!

5. • Yes I’ll have Ferrite with my
order please
• Funny things with batteries
• Smells like NFC, Looks Like
NFC, but its not!
• We don’t need no stinking
antennas

6. • Decide tag purpose, use cases
• Select tag type, size, shape, IC, and
data structures for tag encoding
• Prepare artwork
• Lead times 3-4 weeks +
• Small orders example Mifare 1k
mobile contactless: $1 to $3 per tag
• Quantity breaks at 1k, 5k, 25k
• Tag backers and why we need them!

7. If redeem then print coupon
information for clerk storage
Otherwise back to main menu
Welcome to YourName Loyalty
(Response Message)
DQ#486 Earnings or Reward display. If
Coupon Code
reward then display redeem
Get Coupons option otherwise “done”
Ask Guest to Tap
option. redeem CP2
print
Print the response message
with admin information, see print sample

8. • M360 Solutions and Service
Build, deploy, and support (24/7 Merchant help
desk) the terminal and application
Issue and manage the coupons
Software
download & management

9.  Customized loyalty and gift
card options!
 Turn paper based programs
into contactless
 Manage relationships better
 Connect with customers through
their mobile
 Send new coupons, program updates,
communicate specials and track ROI!
 Tracking
 Know who is redeeming when
 Know how much is being redeemed
and used

11. • NFC and Contactless Card Read/Write • Features
– ISO 14443 and 15693 – Read UID only
• Host Communications Options – Authenticate with SecureKey
– Wireless LAN: WiFi B/G, Requires local – Read/Write raw data
access point – Read/Write NFC NDEF Messages
– Wireless WAN: GPRS Quad Band, tested – Transact with host instantly or respond
with AT&T, T-Mobile with local data
– Ethernet – Store and forward batch transactions
• Power – Send SMS message from the unit
– Advanced power management with directly to user (requires wireless WAN)
motion sensing activation – Multiple shapes, sizes and cases
– Battery 72 hours in constant use or 5
days standby time
– AC Adapter for charging or always on
• Other Options
– High-speed thermal printer, ticket
printer, or Instant Tag issuance
– LCD Touchscreen,
– Multiple antennas