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Final           Program




NORTH AMERICA’S LARGEST TECHNOLOGY CONFERENCE & EXHIBITION FOR LIBRARIANS AND INFORMATION MANAGERS




APRIL 12-14
HYATT REGENCY CRYSTAL CITY
ARLINGTON,VA




Information Fluency:
Literacy for Life




Featuring
INTERNET@SCHOOLS EAST
APRIL 12–13

                   WWW      . I N F O T O D AY. C O M / C I L 2 0 1 0
LEARNING PARTNER   MEDIA SPONSORS
                                                         ™
Conference Overview



                                                  We are pleased to present the 25th annual Computers in Libraries—
                                                  the most comprehensive North American conference and exhibition on all
APRIL 12-14                                       aspects of library and information delivery technology. Although the tools
HYATT REGENCY CRYSTAL CITY                        and technology available to libraries and information services have
                                                  changed over the years, the excellent quality and range of both topics
ARLINGTON,VA
                                                  and speakers at Computers in Libraries 2010 remain the same.


                  Information Fluency: Literacy for Life
                                                                            !
                                                                        FREE
            INTERACTIVE NETWORKING EVENTS!                                          INTERNET CAFÉ
            Sunday Evening Session                                                  Visit the Internet Café in the Exhibit Hall during regular exhibit
                                                                                    hours to check your email.
            GAMING & GADGETS PETTING ZOO
            5:30 p.m. – 7:30 p.m. ● 3rd Floor                                       EXHIBIT HOURS
            Join our gamers and gadget lovers for an evening of fun and play-       The exhibit hall is located on the Independence Level.
            ing. Bring your latest games and gadgets and try out each others.
            See if you are a guitar hero, winning Wii bowler/golfer, or rank as a   Monday, April 12 . . . . . . . . .9:45 a.m. – 5:45 p.m.
            dancing DDR expert. Led by gamer/gadget gurus Amy Buckland,             Tuesday, April 13 . . . . . . . . .9:45 a.m. – 4:00 p.m.
            McGill University & winner of the Internet Librarian 2009 Battledecks   Wednesday, April 14 . . . . . .9:45 a.m. – 1:30 p.m.
            Competition, and Royce Kitts, Director, Tonganoxie KS Public
                                                                                                                                                     Refreshments
            Library, this evening is filled with fun, networking, and of course,    TUESDAY EVENING SESSION                                          sponsored by
            learning and laughing. Refreshments included.
                                                                                    Dead & Innovative Technology:
            Continental Breakfast & Breaks                                          Recreating the Information World
            Start your day off right with a continental breakfast each morning      7:30 p.m. – 9:00 p.m. ● Regency Ballroom
            at 8:00 a.m. before the keynote session. Located in the Regency         Join our famous evening of fun and learning. Hear from our
            Ballroom Foyer. Check your program for additional break times.          authors, speakers and Computers in Libraries experts on their
                                                                                    views of dead and innovative technologies affecting our libraries
            Exhibit Hall Reception                                                  now and as we create the future. Open to all.
            Information Today, Inc. invites all registrants, speakers, and exhi-
            bition visitors to a networking reception on Monday evening in the
            Exhibit Hall from 5:00 p.m. – 5:45 p.m. Mix and mingle with other
                                                                                    PROGRAM CHAIR
            conference attendees in a relaxed atmosphere while visiting with        Jane I. Dysart, Dysart & Jones Associates
            our extensive hall of exhibitors.
                                                                                    ORGANIZING/REVIEW COMMITTEE
            Informal Dine Arounds                                                   Stephen Abram, Gale Cengage Learning
            Dine at local restaurants with your colleagues. See the message         Helene Blowers, Columbus Metropolitan Library
            board in the registration area for more information.                    Marshall Breeding, Vanderbilt University
                                                                                    Susan Fifer Canby, National Geographic Society
            DIGITAL PROCEEDINGS & CD-ROMS                                           Steven Cohen, Law Library Management & Librarystuff.net
            Session slides are available for download at www.infotoday.com/         Darlene Fichter, University of Saskatchewan
            cil2010. If you don't want to miss a thing, order your conference       Megan Fox, Jobs for the Future
            CD-ROM at a special attendee savings by visiting the Mondo Dig-         Rebecca Jones, Dysart & Jones Associates
            ital Solutions table located in the Regency Ballroom Foyer, or visit    James King, National Institutes of Health Library
            www.mondodigital.net.                                                   Dick Kaser, Computer in Libraries
                                                                                    Donna Scheeder, Library of Congress
            FREE CYBERTOURS                                                         Aaron Schmidt, District of Columbia Public Library
            Pick up some quick tips, take a sneak peek at new products, and
            learn new skills at short, free Cybertours. Located in the Cyber-
            Corner in the Exhibit Hall. See pages 26-27 for details.
                                                                                    143 Old Marlton Pike, Medford, NJ 08055 • Phone: 609-654-6266 • Fax: 609-654-4309
            CONFERENCE CONVERSATIONS                                                E-mail: custserv@infotoday.com • Web site: www.infotoday.com
            Computers in Libraries 2010 is all about conversations ... join in!
                                                                                    MEDIA ADVISORY—Information Today, Inc. welcomes press and blog coverage of our conferences.
            ● Twitter tag: #CIL2010                                                 The content of individual talks, presentation graphics, and handouts belongs to the speakers and/or
                                                                                    conference organizers and may not be duplicated or distributed in whole or in substantial part, by
            ● www.infotodayblog.com                                                 print, electronic, or any other means, without the express written consent of Information Today, Inc.
            ● www.infotodaywiki.com                                                 Written permission is required to publish, broadcast, or otherwise distribute transcripts or audio/video
                                                                                    recordings of any talk or session by any means, including “podcasting.” Brief excerpts and quotes are
                                                                                    permitted in the context of a critical review or broadcast segment. Please link to official transcripts,
                                                                                    handouts, or other media objects hosted at the speakers' or Information Today, Inc.’s websites.



             TA B L E O F C O N T E N T S
            Conference At A Glance . . 6                     Internet@Schools East . . . 24                                 Exhibitor List . . . . . . . . . . .32
            Workshops . . . . . . . . . . . . .8             Cybertours . . . . . . . . . . . .26                           Floor Plan . . . . . . . . . . . . .33
            General Conference . . . . 12                    Speaker Directory . . . . . . .28                              Exhibitor Directory . . . . . .34
Conference At-A-Glance
     8:45 a.m. – 9:45 a.m.    ●           WELCOME & OPENING KEYNOTE                           ●   Information Fluency & Imagining the Internet                   ●   Lee Rainie, Director, Pew Internet & American Life Project


 9:45 a.m. – 10:30 a.m.                                                                                       COFFEE BREAK                    ●    Exhibit Hall Opens

                               TRACK A                  ●   Regency E/F, Ballroom Level              TRACK B                   ●   Regency A/B/C/D, Ballroom Level           TRACK C                  ●   Washington, Ballroom Level
                               INFORMATION DISCOVERY & SEARCH                                        WEB PRESENCE & EXPERIENCE                                               MANAGING 2.0




                                                                                                                                                                             C102 C101
                               A102 A101




                                                                                                      B102 B101
                                               Super Searcher Shares:
10:30 a.m. – 11:15 a.m.                                                                                              Experience Design Makeover                                              Tips for Fast Tech Project Implementation
                                               Search Tips Spectacular!

11:30 a.m. – 12:15 p.m.                        Trends in Search & Search Engines                                     Improving Visual Web Experience                                         Achieving Org 2.0

 12:15 p.m. – 1:30 p.m.                                                                        LUNCH BREAK                            ●   A Chance to Visit the Exhibits




                                                                                                                                                                             C103
                               A103




                                                                                                      B103
  1:30 p.m. – 2:30 p.m.                        New & Hot: The Best of Resource Shelf                                 Website Redesign: Two Case Studies                                      Decision Making & Decisions in a Digital Age

  2:30 p.m. – 3:15 p.m.                                                                                          COFFEE BREAK                  ●   In the Exhibit Hall
                               A105 A104




                                                                                                                                                                             C105 C104
                                                                                                     B105 B104
                                               Innovative Applications of                                            Analyzing, Evaluating, &
  3:15 p.m. – 4:00 p.m.                                                                                                                                                                      Gen X Librarians: Leading From the Middle
                                               Federated Search Technology                                           Communicating the Value of Web Presence

  4:15 p.m. – 5:00 p.m.                        Discovery Tools: Case Study                                           Well-Organized Sites & Portals                                          Digital Managers Sound Off

  5:00 p.m. – 5:45 p.m.                                                                     NETWORKING RECEPTION                                      ●   In the Exhibit Hall


 9:00 a.m. – 9:45 a.m.    ●        KEYNOTE                  ●   Conversations With the Archivist of the United States                 ●   David Ferriero, Archivist of the United States


 9:45 a.m. – 10:30 a.m.                                                                                          COFFEE BREAK                  ●   In the Exhibit Hall

                              TRACK A                  ●    Washington, Ballroom Level              TRACK B                   ●    Regency E/F, Ballroom Level              TRACK C                   ●   Potomac, Ballroom Level
                              DIGITAL PRACTICES                                                     NEXT-GEN CATALOGS                                                       PLANNING & FOCUSING ON THE FUTURE




                                                                                                                                                                            C202 C201
                              A202 A201




                                                                                                    B202 B201




                                                                                                                     From OPAC to SOPAC:
10:30 a.m. – 11:15 a.m.                        Crafting Online Personas                                                                                                                      Strategic Planning & Encouraging Change
                                                                                                                     Steps to a Social Library
                                                                                                                     SOPAC 2.1:                                                              Critical Thinking:
11:30 a.m. – 12:15 p.m.                        Library Engagement Through Open Data
                                                                                                                     Digital Strategy for the New Library                                    Getting to the Right Decision

 12:15 p.m. – 1:30 p.m.                                                                        LUNCH BREAK                            ●   A Chance to Visit the Exhibits
                                                                                                                                                                            C204 C203
                              A204 A203




                                                                                                    B204 B203




                                                                                                                     Open Source Models:                                                     Bridging Community, Research, Skill Building, &
  1:30 p.m. – 2:15 p.m.                        Usability & Libraries
                                                                                                                     Hybrid ILS & Multiple Sites                                             Entertainment With World of Warcraft & Libraries

  2:30 p.m. – 3:15 p.m.                                                                                              Fluency in OS Systems:
                                               Using Technology, Creativity, & Partnerships                                                                                                  Planning & Partnerships: Strategic Initiatives
                                                                                                                     Pilots in Different Size Libraries

  3:15 p.m. – 4:00 p.m.                                                                                         COFFEE BREAK                   ●   In the Exhibit Hall
                                                                                                                                                                            C205
                              A205




                                                                                                     B205




                                                                                                                                                                                             Feedback & Proving Worth
  4:00 p.m. – 5:00 p.m.                        Reference for a Digital World                                         Global Library Landscape
                                                                                                                                                                                             With Library Scorecards

  7:30 p.m. – 9:00 p.m.                               TUESDAY EVENING SESSION                             ●          Dead & Innovative Technology           ●   Regency Ballroom                  ●   Refreshments sponsored by




 9:00 a.m. – 9:45 a.m.    ●        KEYNOTE                  ●   Making It Happen: Getting Things Done                  ●   Ken Haycock, Director, School of Library & Information Science, San Jose State University


 9:45 a.m. – 10:30 a.m.                                                                                          COFFEE BREAK                  ●   In the Exhibit Hall

                              TRACK A                  ●    Regency A/B/C/D, Ballroom Level         TRACK B                   ●    Washington, Ballroom Level               TRACK C                   ●   Regency E/F, Ballroom Level
                              CONTENT MANAGEMENT                                                    MOBILE TRENDS, STRATEGIES, & PRACTICES COOL TOOLS
                                                                                                                                                                            C302 C301
                              A302 A301




                                                                                                    B302 B301




                                               Content Containers:                                                   Mobile Literacy:
10:30 a.m. – 11:15 a.m.                                                                                                                                                                      New & Open Source Tools
                                               Transforming Publishing & Purchasing                                  Competencies for Mobile Tech
                                               Licensing Content &
11:30 a.m. – 12:15 p.m.                                                                                              Developing & Designing for Mobile                                       Productivity Tools
                                               Creative Commons (CC)

 12:15 p.m. – 1:30 p.m.                                                                        LUNCH BREAK                           ●    A Chance to Visit the Exhibits
                                                                                                                                                                            C305 C304 C303
                              A305 A304 A303




                                                                                                    B305 B304 B303




  1:30 p.m. – 2:30 p.m.                        Digitization Practices                                                Mobile Tips & Practices                                                 What’s Hot in RSS


  2:45 p.m. – 3:30 p.m.                        Ebooks: Landscape & Implications                                      What’s Happening With Mobile in Libraries                               Cloud Computing & Digital Video


  3:45 p.m. – 4:30 p.m.                        Ebooks: Experience & Learnings                                        Practices & Search: What’s Hot!                                         Best Free Web Services for Broke Libraries


 6       www.infotoday.com/cil2010
Sunday Evening Session
All Keynotes will be held in the Regency Ballroom.                                                                                                                         3rd Floor                          ●      5:30 p.m. – 7:30 p.m.
                                                                                                                                                                  Gaming & Gadgets Petting Zoo
                                                        M o n d a y, A p r i l 1 2                                                        Join our gamers and gadget lovers for an evening of fun
                                                                                                                                          and playing. Bring your latest games and gadgets and try
                                        COFFEE BREAK                ●    Exhibit Hall Opens                                               out each others’. See if you are a guitar hero, winning Wii
TRACK D                  ●   President’s Quarters, 3rd Floor             TRACK E                    ●   Potomac, Ballroom Level
                                                                                                                                          bowler/golfer, or rank as a dancing DDR expert. Led by
                                                                                                                                          gamer/gadget gurus Amy Buckland, McGill University &
COLLABORATION STRATEGIES & TOOLS LITERACIES & FLUENCIES
                                                                                                                                          winner of the Internet Librarian 2009 Battledecks Com-
D102 D101




                                                                         E102 E101
                 Digital Commons: Building Digital                                                                                        petition, and Royce Kitts, Director, Tonganoxie KS Public
                                                                                          Information Fluency Strategies & Practices
                 Communities Using Digital Collections                                                                                    Library, this evening is filled with fun, networking, and of
                                                                                                                                          course, learning and laughing. Refreshments included.
                 Real-Time Collaboration Tools                                            Libraries & Transliteracy

                                    LUNCH BREAK                    A Chance to Visit the Exhibits
                                                                                                                                          Hotel Floor Plan &
                                                               ●



                                                                                                                                                      Location Key
D103




                                                                         E103
                 What Administrators Need to
                                                                                          Developing Specific Fluencies: Case Studies
                 Know About Technology

                                           COFFEE BREAK                  ●           In the Exhibit Hall                                  INDEPENDENCE LEVEL                                                                   BALLROOM LEVEL
                                                                                                                                          Registration                                                                         Continental Breakfast
D105 D104




                                                                         E105 E104




                                                                                          Information Literacy:
                 Google Wave
                                                                                          Life Cycle & Economic Benefits                  Exhibits                                                                             Keynotes (Regency Ballroom)
                                                                                          LibGuides: Web Tools to
                                                                                                                                                                                                                               Conference Sessions
                 Twitter Tools: Applications & Success Stories                                                                            THIRD FLOOR                                                                          (Regency Rooms, Potomac,
                                                                                          Enhance Information Fluency?                                                                                                         Washington, Conference Theater)
                                                                                                                                          Internet@Schools (Virginia Room)
                                 NETWORKING RECEPTION                                         ●   In the Exhibit Hall                     Conference Sessions
                                                                                                                                          (President’s Quarters)



                                                               Tu e s d a y, A p r i l 1 3                                                THIRD FLOOR

                                                                                                                                           PRESIDENT S
                                                                                                                                            QUARTERS
                                                                                                                                                                           ROOSEVELT ROOM
                                                                                                                                                                                                                           ELEVATORS
                                                                                                                                                                                                                                           PHONES
                                                                                                                                                                                                                                                                  RESTROOMS


                                                                                                                                                                                                                                                                       ARLINGTON ROOM
                                                                                                                                                                                                                                                                                                                VIRGINIA
                                                                                                                                                                                                                                                                                                                 ROOM
                                                                                                                                                                        LINCOLN ROOM                                                                                          FAIRFAX ROOM


                                           COFFEE BREAK                  ●           In the Exhibit Hall                                                     JEFFERSON ROOM                                                                                                         PRINCE WILLIAM ROOM


                                                                                                                                                         KENNEDY ROOM                                              ATRIUM




TRACK D                  ●   President’s Quarters, 3rd Floor              TRACK E                   ●   Regency A/B/C/D, Ballroom Level                                                                                                                           HYATT STAY FIT GYM




ENTERPRISE TRENDS & PRACTICES                                             TEACHING: TECHNOLOGIES & APPROACHES                                                                                                                                 POOL
 D202 D201




                                                                          E202 E201




                                                                                                                                                                                                                                                        JACUZZI

                 Web 2.0 Tools: Innovation, Awareness,
                                                                                          LMS: What’s Out There & How to Decide!
                 & Knowledge-Sharing

                 Info Pros & SharePoint: Good Fit                                         Reaching Reluctant Learners
                                                                                                                                                                                                                             ELEVATORS

                                                                                                                                                          SECOND FLOOR
                                                                                                                                                                                                                                                   TIDEWATER
                                                                                                                                                                                                                                                      ROOM
                                    LUNCH BREAK
                                                                                                                                                                                        CINNABAR

                                                               ●   A Chance to Visit the Exhibits                                                                                      RESTAURANT

                                                                                                                                                                                                                  ATRIUM
D204 D203




                                                                          E204 E203




                 Drupal Applications & Practices                                          Training in the Cloud or Mobile Labs!                                                                     TERRACE


                                                                                                                                                                                                                               RESTROOMS
                                                                                                                                                                                                                                               PHONES




                                                                                          Virtual Learning & Training:
                 Search Enhancements for the Enterprise
                                                                                          From Classrooms to Communities

                                           COFFEE BREAK                  ●           In the Exhibit Hall                                                                                                                               EXHIBIT HALL
 D205




                                                                          E205




                 Building Communities & Engaging Clients                                  Instructional Technology: It’s a Team Thing
                                                                                                                                                                                                                            ELEVATORS



                         TUESDAY EVENING SESSION                                          ●   Dead & Innovative Technology                                                        EXHIBIT HALL


                                                                                                                                                                                                                ATRIUM
                                                                                                                                                                                                                                          REGISTRATION


                                                                                                                                                                                                                                                       CAPITOL
                                                                                                                                                                                                                                                        ROOM




                                               We d n e s d a y, A p r i l 1 4                                                              INDEPENDENCE LEVEL
                                                                                                                                                                                         INDEPENDENCE
                                                                                                                                                                                             OFFICE
                                                                                                                                                                                                                  RESTROOMS
                                                                                                                                                                                                                                   BUSINESS
                                                                                                                                                                                                                                    CENTER




                                         COFFEE BREAK                ●   In the Exhibit Hall                                                                                                                                ELEVATORS
                                                                                                                                                                                                                                                                                                      POTOMAC
                                                                                                                                                                                                                                                                                                       ROOM
                                                                                                                                                                                                                                                                                       I

TRACK D                  ●   President’s Quarters, 3rd Floor             TRACK E                    ●   Potomac, Ballroom Level                                                                                                                    CONVENTION
                                                                                                                                                                                                                                                     OFFICE
                                                                                                                                                                                                                                                                         II                 III

                                                                                                                                                                                                               ATRIUM

CULTIVATING INNOVATION & CHANGE                                          LEARNING: EXPANDING OUR KNOWLEDGE                                                                                                                    FOYER
                                                                                                                                                                                                                              OFFICE
                                                                                                                                                                                                                                                                               IV

                                                                                                                                                                                                                                                                                       VI
                                                                                                                                                                                                                                                                                                  V         CONFERENCE
                                                                                                                                                                                                                                                                                                              THEATER
                                                                                                                                                                                                                                    RESTROOMS
D302 D301




                                                                         E302 E301




                                                                                                                                                                                                                                   REGENCY

                 The 24th Thing: What’s Next?                                             Staff Development: Soft Skills, Firm Results              BALLROOM LEVEL                                        A
                                                                                                                                                                                                                                   BALLROOM
                                                                                                                                                                                                                                     FOYER
                                                                                                                                                                                                                                                     REGENCY
                                                                                                                                                                                                                                                      OFFICE
                                                                                                                                                                                                                                                                               A             B
                                                                                                                                                                                                                    C
                                                                                                                                                                                          B


                 Persuasion, Influence, & Innovative Ideas                                Peer Training for Digital Literacy                                                                          D           CENTER                                                       WASHINGTON
                                                                                                                                                                                                                                                                                 ROOM
                                                                                                                                                                                                                                               E



                                    LUNCH BREAK                ●   A Chance to Visit the Exhibits                                                                                      REGENCY                                 F
                                                                                                                                                                                       BALLROOM
D305 D304 D303




                                                                         E305 E304 E303




                 Google Gambol                                                            From Podcasts to Blogs and Beyond!
                                                                                                                                          EXHIBIT HOURS
                                                                                                                                          The exhibit hall is located on the Independence Level.
                                                                                          Ref Desk Adventure:
                 Information Discovery With Surfaces                                                                                      Monday, April 12 . . . . . . . . .9:45 a.m. – 5:45 p.m.
                                                                                          Simulation Game for Training
                                                                                                                                          Tuesday, April 13 . . . . . . . . .9:45 a.m. – 4:00 p.m.
                 Engaging Communities                                                     23 Things for an International Audience         Wednesday, April 14 . . . . . .9:45 a.m. – 1:30 p.m.


                                                                                                                                                                                                              Computers in Libraries 2010                                                                                  7
Preconference Workshops
                                                                                                                 Sunday, April 11
    FULL DAY WORKSHOPS                       ●       9:00 a.m. – 4:30 p.m.           W4   ●   Screencasting: Tips & Tricks
                                                                                              for Fast & Easy Online Tutorials
    W1   ●   Searchers Academy: Searching 2.0                                        Paul R. Pival, Public Services Systems Librarian, University of Calgary
    Mary Ellen Bates, Owner, Bates Information Services                              Online tutorials can be extremely time-intensive to create. Screencasts offer
    Ran Hock, Principal, Online Strategies                                           quicker ways to create informative tutorials that demonstrate online library
    Marcy Phelps, Principal, Phelps Research                                         resources, or anything else on the web or your desktop. New tools make
    Gary Price, Publisher, ResourceShelf.com                                         it quick and easy to create screencasts and host them online. Explore using
    Want to sharpen your web search skills? Find information in the real-time        free and fee software such as Jing, Camtasia Studio, and web-based serv-
    collaborative and social web? Learn from the experts? Join search veter-         ices to quickly create online tutorials for your users. Compare hosting
    ans, speakers, and authors to learn the latest strategies and techniques for     options at Screencast.com, YouTube, Blip.TV, or Freescreencast. In addi-
    searching online. This fast-paced, newly updated, day-long event allows          tion to gathering proven tips, techniques, and tricks to quick screencast
    you to interact with the experts, who share their searching secrets and          creation, see examples of advanced editing features such as call outs, tran-
    expertise as they focus on the most-current practices in the field of web        sitions, zooming, and highlights. Bring your own laptop to check out sites
    research. There’s always something new to be learned from these leading-         as they are discussed. Show and tell the easy way!
    edge panelists. Participants should have basic experience with web search-
    ing, but even searchers with an extensive searching background will find         W5   ●   Implementing Library Mashups
    tips to polish and advance their skills and will come away with new resources    Nicole C. Engard, editor, Library Mashups: Exploring New Ways to
    and tools. Academy topics include the following:                                 Deliver Library Data, & Brian Herzog, Head, Chelmsford Public Library
    • Hidden Tools & Features of the Major Search Engines: Learn about the
                                                                                     This workshop explains what mashups are, how they can be used, and
      undocumented and little-known search features of the Big Three.
                                                                                     shares examples from libraries around the world. Attendees learn about
    • The Best of the Rest: A review of the best alternative search engines for      tools they can use to mash up library data with content from the web to
      info pros and researchers
                                                                                     reach more patrons and hear about successful mashup examples from aca-
    • Searching the NEW Web: Learn about what’s new in searching podcasts,           demic and research libraries around the world as well as those in special
      tracking memes, social graphing, and other portions of the new web             and public libraries. Examples include using maps to enhance library data,
    • Cost-Effective Searching: Online strategies/practices for tough times to       using Flickr for digital collections, using video-sharing services to push col-
      get the most for your search dollar (1 hour)                                   lections into the public eye, and creating library websites with data from
    • Subject Search Round-Up: Hear from experts on the specific tools and           several information sources. This workshop is interactive, bring your own
      resources for searching in a variety of specialized topics                     laptop so that you can experiment with mashup tools and techniques.

    W2   ●   Web Managers Academy: Redesign 2.0                                           ●
                                                                                     W6       Integrating Libraries in Learning:
    Darlene Fichter, Data Library Coordinator, University of Saskatchewan                     Creating Sustainable Strategic Shifts
    Jeff Wisniewski, Web Services Librarian, University of Pittsburgh
                                                                                     Deb Wallace, Managing Director, Knowledge & Library Services,
    Marshall Breeding, Director for Innovative Technologies and Research,
                                                                                     Harvard Business School
    Vanderbilt University
                                                                                     If learning is the process of turning information into knowledge, then
    Does your library website need to move to the next level? Consider how
    to do a visual makeover, add social media tools, or new embedded serv-           libraries need to be strategic about the use of information throughout the
    ices. Where do you start? What’s your strategy? See how other libraries are      learning process. From reactive to proactive, from service provider to edu-
    using content management systems (CMS), user-generated content, and              cational partner, from “Come to the library” to “We’re embedded in your
    database-driven content to provide customized and personalized user con-         course,” libraries have the opportunity to reposition their expertise and
    tent. Explore how social software applications, including blogs, wikis, tag-     resources to enhance learning opportunities. Based on the application of
    ging, and RSS, fit into the mix. Learn how to analyze the strengths and          innovation theory at Harvard Business School’s Knowledge and Library Ser-
    weaknesses of your current site using analytic tools and usability studies.      vices, learn what it takes to reposition your library by creating the capabil-
    Pick up new usability methods that can help you test proposed revisions          ities (knowledge, skills, strategy, systems, and vision) to engage in curricu-
    early so that the new design doesn’t just look better but also works better      lum design and course delivery — for embedding libraries in learning.
    for the users. Pack your toolbox and take home tips, tools, checklists, and
                                                                                     W7   ●   Making the Most of Twitter
    new design techniques that you can immediately put to use. Learn about
    common pitfalls and success factors for library redesigns. Put what you learn    David Lee King, Digital Branch & Services Manager, Topeka &
    into practice. By working in small groups, you will immediately apply what       Shawnee County Public Library
    you learn throughout the day to an ongoing “extreme makeover of a library        Michael Sauers, Technology Innovation Librarian, &
    website.” Topics and exercises include the redesign process; practical proj-     Christa Burns, Special Projects Librarian, Nebraska Library Commission
    ect management; web content management systems; and usability,
                                                                                     So you’ve got a Twitter account and some followers, but you’re not sure
    engagement, and participation.
                                                                                     what’s next. Let top library Twitterers Christa Burns, David Lee King, and
                                                                                     Michael Sauers show you how to make the most of your Tweets. In this
                                                                                     workshop you’ll discover how to spice up your Twitter home page, take
                                                                                     advantage of the many Twitter tools available online, and learn how to use
    MORNING WORKSHOPS                            ●    9:00 a.m. – 12:00 p.m.
                                                                                     Twitter to actively engage your customers in conversations. Learning from
                                                                                     successful Twitter applications, you will gain concrete strategies, techniques
    W3   ●   Technology Strategy Planning                                            and tips to make an impact with your community.
    Richard P. Hulser, President, Richard P. Hulser Consulting                       W8   ●   SMS Reference: Text Messaging &
    Rebecca Jones, Managing Partner, Dysart & Jones Associates
                                                                                              the Future of Information Services
    Struggling with the variety of technologies available and how they could
    best be used to achieve your objectives? Want to know how to incorpo-            Joe Murphy, Science Librarian, Yale University
    rate social networking and other Web 2.0 tools into information services?        Text messaging (also known as SMS) is now one of the most popular ways
    Join this workshop to understand the elements of technology strategy plan-       people connect with friends, family, and even with information. Our 21st-
    ning and how to apply them. Learn how to create a strategic plan for your        century patrons expect information on the go by SMS. In this practical work-
    library, enabling effective use of technologies for your organizational needs.   shop on designing and implementing a successful reference service utiliz-
    Bring your real-world issues and challenges and learn how to identify key        ing text messaging, you will discover how your library can provide reference
    elements of your current environment and organizational structure with an        services via this important mode of communication. Murphy teaches how
    eye toward addressing needs. Tools for gaining approval to move forward          to integrate SMS into and enhance existing traditional and 2.0 reference
    will be explored, as well as optimizing Web 2.0 social networking tools into     services. He covers practical tips for management, technology, and assess-
    information services.                                                            ment and outlines what is on the horizon for this cutting-edge service.


8   www.infotoday.com/cil2010
Preconference Workshops
                                                                                                              Sunday, April 11
AFTERNOON WORKSHOPS                             ●   1:30 p.m. – 4:30 p.m.        empowering people to use technology. Drupal is a popular open
                                                                                 source/free software content management system (CMS) that can be used
                                                                                 to do everything from creating a simple informational site such as the Pis-
W9    ●   Training Adults: Getting & Keeping Attention                           cataway Public Library website to running a complex, customized site such
Rebecca Jones, Managing Partner, Dysart & Jones Associates                       as Radical Reference (a question-and-answer site where anyone can post a
This workshop offers you a toolbox of techniques to help your clients, staff,    question and a team of librarians collaborates on providing authoritative
and even students learn what they need to learn. By understanding and            answers) and can be integrated into many free and proprietary ILSs, as is
recognizing adult learning motivations and styles/preferences, training can      being done by the Cleveland Public Library and the Darien Library. In this
be designed to help adults connect to the curriculum and be more learn-          workshop, attendees create accounts and content on a Drupal site, get
ing ready. This workshop first emphasizes the importance of the learner          help with particular problems, or collaborate on a specific project. Partici-
and making learning relevant and then walks you through the basics of            pants have the option of working on their own Drupal project or on the
building courses, lesson plans, and learning outcomes; applying tech-            Radical Reference site, which accommodates a large number of user
niques/strategies for the classroom; and teaching tips for handling issues       accounts and has an active to-do list. Come, bring your laptop, and try out
and problems that come up in class. It uses humor to focus on tips, strate-      Drupal in a safe learning environment.
gies, shortcuts, tricks, and useful approaches that are based on sound prin-
                                                                                 W12    ●   Technology Planning: What’s on Your Horizon
ciples. Come to discuss adult learning principles, styles, and preferences
and how to create effective learning environments that accomplish this with      Roy Tennant, Senior Program Manager, OCLC Programs & Research
humor and panache!                                                               If you want to lead the pack you need to be planning for lots of different
                                                                                 technologies, challenges, and issues. Our leading thinker and practitioner
W10       ●   Videocasting Boot Camp                                             challenges you to think about building strategies and plans for both near-
David W. Free, Editor-in-Chief, C&RL News, & Marketing &                         and long-term technology challenges and opportunities. In this interactive
Communications Specialist, Association of College and Research                   workshop, Tennant describes a variety of technologies (e.g., mobile com-
Libraries (ACRL)                                                                 puting, electronic books, data visualization, etc.), illustrates how they impact
David Lee King, Digital Branch & Services Manager, Topeka & Shawnee              libraries, and supplies library examples where they exist. You’ll leave not
County Public Library                                                            only with some tools for planning for technological change, but also with
Michael Porter, Communications Manager, WebJunction                              a sense of where things are now and where we are headed.
Why is video so much more engaging for clients? What is a video blog and         W13    ●   Wikis: Developing Collaborative
why use one on your library’s website? This in-depth workshop, featuring
experts in the field of library podcasting and videocasting, answers these                  Communities on a Shoestring Budget
questions and more. Come explore and discuss how libraries are using             Karen Huffman, IS&T Applications Support, National Geographic Society
videocasts for outreach and learning through a variety of case studies,          Learn the basics about wikis and what defines this class of applications. This
including tips on what types of content work best for different types of         workshop explores how organizations are using wikis for knowledge-shar-
libraries. Detailed information on what to consider when planning for and        ing, collaborative project teams, course development, and internet/intranet
implementing videocasting at your library are provided along with an up-         sites. Various wiki applications are discussed including MediaWiki, Conflu-
close and personal look at a variety of creation tools. Join this active group   ence, and Google Apps/Sites. Interactive exercises enhance participants’
of video experts and have a look at some cameras, focus on the process of        experience and understanding. Bring your laptop to gain even more from
videocasting and learn how much time is needed for lighting and story-           this workshop.
boarding, and how to create a successful video for your purposes.
                                                                                 W14    ●   Website Usability
W11       ●   Drupal Kitchen: Hands-On Workshop                                  Amanda Etches-Johnson, User Experience Librarian,
Eric Goldhagen, Senior Partner/Media Technology Analyst, Openflows               Library & Learning Technologies, McMaster University Library
Community Tech Lab                                                               Website design is about more than choosing pretty colors. This interactive
Jenna Freedman, Coordinator, Reference Services & Zine Librarian,                workshop takes you through the steps of a website redesign process, includ-
Barnard College                                                                  ing the very important step of usability testing. After this workshop, par-
When it comes to understanding technology, it is important to not only lis-      ticipants will be able to identify the aspects of their websites that are worth
ten but also to actually touch and interact with the tools. Ridding people       saving, the parts that need to change, and how to make it happen. The
of the fear that if they touch it they might break it is an important part of    focus is on the desired end results and user needs, not coding!




Postconference Workshops
                                                                                                        Thursday, April 15
MORNING WORKSHOPS                          ●   9:00 a.m. – 12:00 p.m.            W16    ●   Writing for the Wired Web
                                                                                 Jeff Wisniewski, Web Services Librarian, University of Pittsburgh
W15       ●   130 Web Tips, Tricks, Tools,                                       Even with all the podcasts, videos, and Flash tutorials in the world, great
              and Resources in 160 Minutes                                       library websites need great written content, and writing for the web pro-
                                                                                 vides unique opportunities and challenges. Learn to tailor your material to
Steven M. Cohen, Senior Librarian, Law Library Management Inc.                   the medium by finding out what usability studies reveal about how people
Get your coffee ready for a fast-paced 3 hours of Steven Cohen’s favorite        actually read online and what the implications are for developing microcon-
online tips, tricks, tools, and resources. Cohen reveals which tools assist in   tent, menus, and layout. Filled with examples, tips, and tricks, this work-
making users, colleagues, and family members happy. From Firefox plug-           shop is a must for library website content contributors and webmasters who
ins to Web 2.0 startups to mashups to RSS tricks, attendees of this work-        want to improve their sites and online writing style. This workshop covers
shop will leave with an arsenal of information and applications to bring back    what research findings show about formatting content, writing style, typog-
to their organizations. Knowledge is power, and this workshop assists librar-    raphy and layout for the web. Train your eye to spot trouble areas on your
ians of all specialties in becoming current and up-to-date with the new and      site. Practice critiquing and revising sample library webpages, and get
most exciting web tools available.                                               insights into writing for social media and mobile content.


                                                                                                                                 Computers in Libraries 2010        9
Postconference Workshops
                                                                                                             Thursday, April 15
            ●                                                                         web archives; desktop searching; and using data visualization while search-
     W17        Copyright Management 101
                                                                                      ing. He provides lots of library examples, strategies, tips, and tricks for the
     Lesley Ellen Harris, Author, Licensing Digital Content: A Practical Guide        new world of searching.
     for Librarians
     This workshop is a copyright management primer. The workshop includes            W22    ●   Specialty Search Tools for People,
     discussions on copyright risk management, essential terms and conditions
     to include in your license agreements, managing fair use, avoiding a copy-
                                                                                                 Multimedia, and More
     right infringement suit, contents of a Copyright Policy, making copyright        Ran Hock, Principal, Online Strategies, & Author, The Extreme
     compliance a reality in your library, and more! In an interactive forum, you     Searcher’s Internet Handbook & The Extreme Searcher’s Guide to Web
     will gain the knowledge and confidence to legally deal with copyright-pro-       Search Engines
     tected materials and licensed e-resources in your library.                       This workshop looks at a selection of the many unique search tools for spe-
            ●
                                                                                      cial content such as images, videos, blogs, news, forums and other user-
     W18        Implementing JavaScript and Ajax Effectively:                         generated content. It explores a variety of tools for unusual topics, partic-
                Building Responsive Library Apps                                      ularly people and related social networking site content, and different
     Jason Clark, Head, Digital Access & Web Service, Montana State                   approaches to search, notably “visualization.” Hock illustrates extraordi-
     University Libraries                                                             nary content and interesting new tools you may not have encountered (with
     Whether you’re seeking to create a snappy dynamic interface, or to satisfy       some extraordinary names such as Omgili, Blinkx, Silobreaker, Zuula, and
     users in search of the latest and greatest animated effect, JavaScript, Ajax     Quintura.)
     (Asynchronous JavaScript And XML), and the multitude of ready-made
     libraries and plug-ins have become the preferred tools of choice for web         W23    ●   Public Libraries & Media Literacy: Web 2.0
     developers. In this workshop, we’ll look at some common interface prob-
     lems and examine how to structure your HTML and CSS to implement
                                                                                                 Services and Strategies for Making Children and
     JavaScript into your applications as a solution. We’ll also take a closer look              Other Citizens Information- and Media-Literate
     at the concepts behind the Ajax method, provide examples of library appli-       Karolien Selhorst, Digital Library/Knowledge Manager, Public Library of
     cations of Ajax, and work through the code that makes it all happen. Walk        Vlissingen
     away with an understanding of the role that JavaScript and Ajax play in
     today’s web apps, working examples of JavaScript in action, and the con-         With an ever-increasing number of new digital media available in the 2.0
     fidence to start creating your own responsive library apps.                      world, the capability to deal with the enormous amount of information pro-
                                                                                      duced by all these media becomes increasingly important for people. At
     W19    ●   Innovation “Play”shop                                                 the same time, we see that information has become an essential condition
                                                                                      for citizens to be able to actively participate in society. This workshop
     Helene Blowers, Digital Strategy Director, Columbus Metropolitan Library
                                                                                      focuses on the use of Web 2.0 services and strategies for enabling infor-
     Tony Tallent, Library and Arts Director, Boulder Public Library
                                                                                      mation and media literacy in children and citizens. Using her public library’s
     Are you intrigued by the concept of innovation? Maybe you are a person           mission, “to develop people’s information and media literacy skills in order
     who is known for coming up with innovative solutions, programs, or serv-
                                                                                      to participate actively in the knowledge society,” Selhorst shares its media
     ices? Or, perhaps, you want (or need) to become more innovative in your
                                                                                      literacy framework. A number of Web 2.0 services for various target groups
     thinking and approach. Come explore, work, and play with the ideas of
     innovation in a half-day “playshop” that is more than just the usual work-       have been developed in this framework: development and coaching of 11
     shop. Learn how to set your thinking free and let your innovative spirits        Things for Teachers, 6 Things for Pupils, Web 2.0 and Wikipedia workshops
     play. Hear how others have bent the rules, broken them, or thrown them           for parents, Web 2.0 tasting nights and Wikipedia workshops for citizens,
     out the window altogether to create new approaches, projects, and pro-           development and coaching of 15 Things for city councilors. By offering this
     grams, and discover what innovative thinking can mean to you and the job         framework, the public library becomes a signpost in the media literacy land-
     you do each day.                                                                 scape. Learn how you can develop a similar framework for your library.

     W20    ●   Web 2.0 in Practice: Hands-On                                         W24    ●   Digital Library Learning Spaces
                With Web Software and Embedding                                       Alex Cohen, Library Planner, Aaron Cohen Associates
     Greg Notess, Reference Team Leader, Montana State University                     Libraries need a structural framework of spaces that support a network of
     Bring your laptop to this hands-on workshop exploring the other side of          library services and operations. This workshop provides an approach that
     the 2.0 revolution. Beyond the popular community sites like Twitter and          visualizes the quality of learning spaces to ascertain potential. It discusses
     Facebook, explore web-based software that lets you work online, in the           how learning spaces help or impede the activities, functions, and relevance
     cloud, and collaborate with others. Explore how this software can be used        of library resources. In an interactive format you will share your observa-
     within organizations to work together on projects and documents. Learn           tions with other librarians, identify and interpret the visible requirements
     how to embed presentations, images, spreadsheets, lists, videos, RSS feeds,      and physical needs to improve your learning space, and define new types
     documents, and other information from one 2.0 application to another site,
                                                                                      of learning spaces. The program helps to answer three questions about the
     your intranet, or within a blog. Investigate tracking options, comment capa-
                                                                                      library and the space it occupies: What is the quality of the learning space?
     bilities, and remote hosting. Try out web-based tools that can be used to
     edit images, manage projects, create flowcharts, build databases, and con-       Where should the learning spaces, collections, and staff be located? How
     vert files, all without needing to download and install software.                can we improve the “library as place”?

                                                                                      W25    ●   Beyond the Desk: IM, SMS,
     AFTERNOON WORKSHOPS                             ●   1:30 p.m. – 4:30 p.m.                   Twitter for Reference Services
                                                                                      Margaret Smith, Physical Sciences Librarian, &
     W21    ●   Searching in a 2.0 World                                              Alexa Pearce, Research Associate, New York University
     Michael Sauers, Technology Innovation Librarian, Nebraska Library                This workshop gives detailed strategies and timelines for the planning, mar-
     Commission & Author, Searching 2.0                                               keting, and assessment of new technologies for reference services. It dis-
     Finding information using these new services requires new search tech-           cusses what products (both free and proprietary) are available and how to
     niques and perhaps a broader view of what searching means. Sauers out-           choose which is best for your community. It includes great examples and
     lines the central concepts of Web 2.0 as convergence, remixability, and par-     best practices for each technology (with relevant real-world transcripts),
     ticipation and applies these to new ways of finding information. He              considers issues of staff training and scheduling, promotion of new serv-
     discusses tagging and folksonomies; social bookmarking; searching media          ices, and relevant assessment tools and rubrics. This workshop is a great
     on Flickr, YouTube, or Podscope; searching locally with mapping services;        place to learn about the latest technologies for reference service and dis-
     searching with “inside the book” services; OpenSearch plug-ins; searching        cuss possibilities for improving your service.


10   www.infotoday.com/cil2010
General Conference
                                                                                                                 Monday, April 12
                                                                                        A104   ●   Innovative Applications of
       WELCOME & OPENING KEYNOTE                                                                   Federated Search Technology
       8:45 a.m. – 9:45 a.m. ● Regency Ballroom                                         3:15 p.m. – 4:00 p.m.
       Information Fluency & Imagining the Internet                                     Jeff Wisniewski, Web Services Librarian, University of Pittsburgh
                                                                                        Athena Hoeppner, Electronic Resources Librarian,
       Lee Rainie, Director, Pew Internet & American Life Project
                                                                                        University of Central Florida Libraries
       As information permeates all aspects of our lives, Rainie shares                 Josh Greben, Systems Librarian, Florida Center for Library Automation
       research and predictions about the impact of internet and mobile
                                                                                        Ken Varnum, Web Systems Manager, University of Michigan &
       connectivity. He understands the library and information community
                                                                                        Deep Web contest winner
       and provides his top tips and strategies for taking advantage of the
       research to plan and implement key services and programs for                     Federated search has been around for a while. This session focuses on
       libraries and information services.                                              what’s new and innovative in the federated search landscape and takes a
                                                                                        stab at what the future holds. Hear about the latest in the dynamic feder-
                                                                                        ated search marketplace and what you need for your environment.
     COFFEE BREAK            ●   In the Exhibit Hall                                    A105   ●   Discovery Tools: Case Study
     9:45 a.m. – 10:30 a.m.                                                             4:15 p.m. – 5:00 p.m.
                                                                                        Amanda J. Wilson, Director, & Xin Wang, Systems Librarian,
     TRACK A         ●   Information Discovery & Search                                 National Transportation Library
                                                                                        A one-stop portal is the ideal way to facilitate information discovery and
     Regency E/F, Ballroom Level                                                        decision-making, but no one tool suffices. The next generation of informa-
     Tools, tips and techniques for online discovery and search from industry experts   tion access — beyond federated searching — is discovery. Illustrating with
     and practitioners is the focus of this track. Join us for a whirlwind journey!     a case study, this session looks at the challenges and solutions of imple-
                                                                                        mentation of a discovery tool, customer feedback and improvements, and
     Moderated by Richard Hulser, Richard P. Hulser Consulting
                                                                                        maintenance, as well as lessons learned and next steps.
     A101    ●   Super Searcher Shares: Search Tips Spectacular!
                                                                                        RECEPTION IN THE EXHIBIT HALL                 ●   5:00 p.m. – 5:45 p.m.
     10:30 a.m. – 11:15 a.m.
     Mary Ellen Bates, Owner, Bates Information Services, Inc.
     One of Computers in Libraries’ most popular sessions returns to turbo-             TRACK B       ●   Web Presence & Experience
     charge your web research. Our celebrated super searcher — and host of
     Searchers Academy — provides an updated-to-the-minute and jam-packed-
                                                                                        Regency A/B/C/D, Ballroom Level
     with-valuable-tips talk about searching the web more effectively. You don’t        Developing the library’s web presence strategy means keeping an eye on
     need to be an expert to use these techniques, but even long-time                   the data — research, analytics and competitive data — as well as keeping
     researchers will learn from them.                                                  users front and center. Web presence is greater than the library website,
                                                                                        and user experience plays an important role in opinions about the library.
     A102    ●   Trends in Search & Search Engines                                      Get tips, ideas, and insights from our speakers, who present real case stud-
                                                                                        ies and lessons learned.
     11:30 a.m. – 12:15 p.m.
                                                                                        Organized and moderated by Darlene Fichter, University of
     Joan Goodbody, Search Strategy Expert, ASRC Management Services,
                                                                                        Saskatchewan
     USPTO
     Laura Hjerpe, Search Strategy Expert, Stanley Associates, Inc.
                                                                                        B101   ●   Experience Design Makeover
     Lynda Citro, Librarian Supervisor, Charlotte County Library System
                                                                                        10:30 a.m. – 11:15 a.m.
     This session looks at search engines that represent developing trends in
     search technology. Some problems with traditional search engines, which            David King, Digital Branch & Services Manager, Topeka & Shawnee
     utilize literal or concept searching, include retrieving irrelevant results or     County Public Library, & Author, Designing the Digital Experience
     missing relevant results. These problems may be solved by penetrating the          Have customers said your website is confusing? Does your website desper-
     “deep web,” much of which exists in databases requiring a query submit-            ately need an experience design makeover? This session guides you
     ted by a human, or retrieving the most current web information. Our first          through a real-life library website extreme makeover, focusing on experi-
     two speakers look at and discuss search engines that attempt to solve the          ence design elements used. It provides five ways to jump-start your own
     problems of retrieving relevant results, penetrating the deep Web, infor-          experience design makeovers and leaves you with solid ideas to use on
     mation currency, and search interfaces. They discuss representative trends         your own website!
     — semantic search, visualization, federated search, human-powered and
     real-time search. Citro discusses alternate search engines using informa-          B102   ●   Improving Visual Web Experience
     tion visualization to display search results.                                      11:30 a.m. – 12:15 p.m.
                                                                                        Len Davidson, Systems Librarian, Catholic University
     LUNCH BREAK           A Chance to Visit the Exhibits
                            ●                                                           Michael Beccaria, Systems Librarian & Head, Digital Initiatives, &
     12:15 p.m. – 1:30 p.m.                                                             Heather Harrison, Public Services Librarian, Paul Smith’s College
                                                                                        Davidson discusses neat, free mapping tools from Google and Bing: Google
     A103    ●   New & Hot: The Best of Resource Shelf                                  Earth to create narrations and movies of 3-D map views of any street or city
                                                                                        on the globe; Google Fusion to quickly map data in table form; Bing Maps,
     1:30 p.m. – 2:30 p.m.                                                              with a free geocoding function so you can easily map lists of addresses and
     Gary Price, Publisher, ResourceShelf.com                                           collaborate with groups of people; Bing Photosynth to create 3-D photo
     Keeping up with all the changes in our industry and staying one step ahead         images and embed them into maps. He highlights the library’s use of the
     of our clients require solid strategies to deal with this challenge. Our pop-      tools on its website. The second presentation discusses how recent software
     ular expert shares his ideas, learnings, top tips, and techniques from the         developments released by Microsoft Labs have opened up opportunities
     search and search engine world to ensure that you stay in step with the            for libraries to present their collections and displays in a whole new way.
     fast-changing online information world.                                            Microsoft Deepzoom and Photosynth are free, easy-to-use tools that can be
                                                                                        used to display large collections of images, to zoom in and out seamlessly
                                                                                        to any page of an entire scanned book, display a 3-D rendering of your pro-
     COFFEE BREAK            ●   In the Exhibit Hall                                    grams to the public with ease, or offer a quick and flashy online version of
     2:30 p.m. – 3:15 p.m.                                                              your library displays or artwork.


12   www.infotoday.com/cil2010
General Conference
                                                                                                             Monday, April 12
LUNCH BREAK             ●    A Chance to Visit the Exhibits                        TRACK C        ●   Managing 2.0
12:15 p.m. – 1:30 p.m.
                                                                                   Washington, Ballroom Level
B103    ●   Website Redesign: Two Case Studies                                     Managing projects, strategies, and people in a fast-changing digital world
                                                                                   has many challenges. Our experienced practitioners share their insights
1:30 p.m. – 2:30 p.m.                                                              and techniques and create great discussions on managing in the current
Sarah Houghton-Jan, Digital Futures Manager, San Jose Public Library               information environment.
Kristina Bobe, Reference Librarian; Stephen Fernie, Multimedia                     Organized and moderated by Rebecca Jones, Dysart & Jones
Specialist; Shian-Chih Chang, Senior Programmer Analyst, Library                   Associates
Information Technology; & William Wheeler, Department Head,
Research & Instruction, Georgetown University                                      C101    ●   Tips for Fast Tech Project Implementation
Library website redesigns rarely go the way we want them to. They take             10:30 a.m. – 11:15 a.m.
more time, money, and effort than we would like. This session features two         John Blyberg, Assistant Director, Innovation & User Experience,
case studies from experienced practitioners highlighting lessons learned           Darien Library
and useful tips. Houghton-Jan focuses on successful best practices, quick          Amanda Etches-Johnson, User Experience Librarian,
and cheap ways to handle project planning, project management, staff and           McMaster University
customer involvement, communication, usability, and new website launch             Sarah Houghton-Jan, Digital Futures Manager, San Jose Public Library
techniques as well as coping techniques for dealing with setbacks and keep-
                                                                                   Come and hear seasoned technology managers talk about library-tested
ing staff energy and excitement up throughout the process. The second
                                                                                   “Black Ops Ninja-style” ways to ensure that your technology project gets
case study discusses redesigning a website from the ground up, completely          full consideration and approval. Library users want technology and library
revising the site and rethinking the process to incorporate user-centered          staff members want to implement technology. But we all know that some-
design as well as highlight library resources. It talks about utilizing Web 2.0    times there are barriers to efficient technology project implementation that
and open-source materials such as LibData for subject guides, a wiki for           can frustrate and dishearten staff. No matter what aspect of library tech-
project organization, transparency and communication, and Drupal for con-          nology you work in, this session will help you get your projects done faster
tent management.                                                                   and done right. Make sure that your projects never again get bogged down
                                                                                   in procedure and committee. Viva la resistance!
COFFEE BREAK             ●    In the Exhibit Hall
2:30 p.m. – 3:15 p.m.                                                              C102    ●   Achieving Org 2.0
                                                                                   11:30 a.m. – 12:15 p.m.
                                                                                   Meredith Farkas, Head, Instructional Initiatives, Norwich University
B104 ● Analyzing, Evaluating, & Communicating
                                                                                   There has been a lot of buzz about Web 2.0 over the past few years, and
       the Value of Web Presence                                                   many libraries have devoted significant staff time toward implementing 2.0
3:15 p.m. – 4:00 p.m.                                                              technologies. One look at the number of abandoned library blogs, wikis
Michael Porter, Communications Manager, WebJunction                                and MySpace profiles tells us that successful implementation of Web 2.0
Amanda Clay Powers, Virtual Reference Librarian, Mississippi State                 technologies requires more than simply installing software. Most libraries
University Libraries                                                               are not currently structured to successfully embrace Web 2.0, which requires
                                                                                   rapid user-centered change, experimentation, and radical trust. Farkas dis-
Thanks to powerful new web tools such as Twitter, Facebook, LinkedIn,              cusses why so many 2.0 initiatives fail and what organizations need to do
Flickr, and YouTube, we have been able to build community and promote              to position themselves to take advantage of the 2.0 technologies in ways
resources and services in revolutionary ways. And while we know that our           that will ensure successful implementation. She includes practical tips, illus-
institutions have become more relevant and effective using them, how do            trated with examples from libraries that are already on the road to 2.0
we prove it to administrators, coworkers, and community members? How               through their innovative practices and services.
do we find the data to demonstrate the value of these highly practical and
innovative tools? And then how do we translate those numbers for the peo-
ple that fund our programs? Speakers share their methodologies, results,
challenges, and stories in working to demonstrate the value of these emerg-              MEET THE AUTHORS!
ing technologies in marketing and creating community. Audience partici-
pation and contribution is highly encouraged, so bring your methods, sto-                WHEN: The CIL Networking Reception
ries, and challenges too!                                                                      Monday, April 12 ● 5:00 p.m. – 5:45 p.m.

B105 ● Well-Organized Sites & Portals                                                     WHERE: The Information Today, Inc. Booth #822
4:15 p.m. – 5:00 p.m.                                                                      The following authors will be signing their books:
Chris Jasek, Portfolio Manager, Elsevier
Emily Shem-Tov, Research Portal Manager, Adobe Systems                                                     Ran Hock, author, The Extreme Searcher’s
Jasek offers best practices on how libraries can organize all of the features                              Internet Handbook: A Guide for the Serious
that their websites offer. He shares a five-step process that explains how                                 Searcher, 3rd Edition; Yahoo! to the Max:
to get from understanding users and the main tasks they come to accom-                                     An Extreme Searcher Guide
plish to making the right choices on links or features to present. He recom-
mends broad categories for organization of tasks/content to help web                                           David Lee King, author, Designing the
browsers find exactly what they need by improving the overall organiza-                                        Digital Experience: How to Use
tion of features offered. Shem-Tov presents a case study of how a team of                                      EXPERIENCE DESIGN Tools and Techniques
special librarians collaborates to provide services through a taxonomy- and                                    to Build Websites Customers Love
search-driven research portal, physical and online libraries, information skills
training programs, and a variety of social media tools. Find out how they
continue to push the limits of what they can do by incorporating new tech-                                   Nicole C. Engard, editor,
nologies and tactics to better serve their customers and raise awareness of                                  Library Mashups: Exploring New
their offerings and of better information skills in general, and how they tie                                Ways to Deliver Library Data
in the different elements through coordinated campaigns.
                                                                                                  Conference attendees will receive a special 20%
RECEPTION IN THE EXHIBIT HALL                       ●   5:00 p.m. – 5:45 p.m.                    discount on all ITI books, directories, and periodicals!


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Computers in Libraries 2010 Final Program
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Computers in Libraries 2010 Final Program
Computers in Libraries 2010 Final Program
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Computers in Libraries 2010 Final Program

  • 1. Final Program NORTH AMERICA’S LARGEST TECHNOLOGY CONFERENCE & EXHIBITION FOR LIBRARIANS AND INFORMATION MANAGERS APRIL 12-14 HYATT REGENCY CRYSTAL CITY ARLINGTON,VA Information Fluency: Literacy for Life Featuring INTERNET@SCHOOLS EAST APRIL 12–13 WWW . I N F O T O D AY. C O M / C I L 2 0 1 0 LEARNING PARTNER MEDIA SPONSORS ™
  • 2. Conference Overview We are pleased to present the 25th annual Computers in Libraries— the most comprehensive North American conference and exhibition on all APRIL 12-14 aspects of library and information delivery technology. Although the tools HYATT REGENCY CRYSTAL CITY and technology available to libraries and information services have changed over the years, the excellent quality and range of both topics ARLINGTON,VA and speakers at Computers in Libraries 2010 remain the same. Information Fluency: Literacy for Life ! FREE INTERACTIVE NETWORKING EVENTS! INTERNET CAFÉ Sunday Evening Session Visit the Internet Café in the Exhibit Hall during regular exhibit hours to check your email. GAMING & GADGETS PETTING ZOO 5:30 p.m. – 7:30 p.m. ● 3rd Floor EXHIBIT HOURS Join our gamers and gadget lovers for an evening of fun and play- The exhibit hall is located on the Independence Level. ing. Bring your latest games and gadgets and try out each others. See if you are a guitar hero, winning Wii bowler/golfer, or rank as a Monday, April 12 . . . . . . . . .9:45 a.m. – 5:45 p.m. dancing DDR expert. Led by gamer/gadget gurus Amy Buckland, Tuesday, April 13 . . . . . . . . .9:45 a.m. – 4:00 p.m. McGill University & winner of the Internet Librarian 2009 Battledecks Wednesday, April 14 . . . . . .9:45 a.m. – 1:30 p.m. Competition, and Royce Kitts, Director, Tonganoxie KS Public Refreshments Library, this evening is filled with fun, networking, and of course, TUESDAY EVENING SESSION sponsored by learning and laughing. Refreshments included. Dead & Innovative Technology: Continental Breakfast & Breaks Recreating the Information World Start your day off right with a continental breakfast each morning 7:30 p.m. – 9:00 p.m. ● Regency Ballroom at 8:00 a.m. before the keynote session. Located in the Regency Join our famous evening of fun and learning. Hear from our Ballroom Foyer. Check your program for additional break times. authors, speakers and Computers in Libraries experts on their views of dead and innovative technologies affecting our libraries Exhibit Hall Reception now and as we create the future. Open to all. Information Today, Inc. invites all registrants, speakers, and exhi- bition visitors to a networking reception on Monday evening in the Exhibit Hall from 5:00 p.m. – 5:45 p.m. Mix and mingle with other PROGRAM CHAIR conference attendees in a relaxed atmosphere while visiting with Jane I. Dysart, Dysart & Jones Associates our extensive hall of exhibitors. ORGANIZING/REVIEW COMMITTEE Informal Dine Arounds Stephen Abram, Gale Cengage Learning Dine at local restaurants with your colleagues. See the message Helene Blowers, Columbus Metropolitan Library board in the registration area for more information. Marshall Breeding, Vanderbilt University Susan Fifer Canby, National Geographic Society DIGITAL PROCEEDINGS & CD-ROMS Steven Cohen, Law Library Management & Librarystuff.net Session slides are available for download at www.infotoday.com/ Darlene Fichter, University of Saskatchewan cil2010. If you don't want to miss a thing, order your conference Megan Fox, Jobs for the Future CD-ROM at a special attendee savings by visiting the Mondo Dig- Rebecca Jones, Dysart & Jones Associates ital Solutions table located in the Regency Ballroom Foyer, or visit James King, National Institutes of Health Library www.mondodigital.net. Dick Kaser, Computer in Libraries Donna Scheeder, Library of Congress FREE CYBERTOURS Aaron Schmidt, District of Columbia Public Library Pick up some quick tips, take a sneak peek at new products, and learn new skills at short, free Cybertours. Located in the Cyber- Corner in the Exhibit Hall. See pages 26-27 for details. 143 Old Marlton Pike, Medford, NJ 08055 • Phone: 609-654-6266 • Fax: 609-654-4309 CONFERENCE CONVERSATIONS E-mail: custserv@infotoday.com • Web site: www.infotoday.com Computers in Libraries 2010 is all about conversations ... join in! MEDIA ADVISORY—Information Today, Inc. welcomes press and blog coverage of our conferences. ● Twitter tag: #CIL2010 The content of individual talks, presentation graphics, and handouts belongs to the speakers and/or conference organizers and may not be duplicated or distributed in whole or in substantial part, by ● www.infotodayblog.com print, electronic, or any other means, without the express written consent of Information Today, Inc. ● www.infotodaywiki.com Written permission is required to publish, broadcast, or otherwise distribute transcripts or audio/video recordings of any talk or session by any means, including “podcasting.” Brief excerpts and quotes are permitted in the context of a critical review or broadcast segment. Please link to official transcripts, handouts, or other media objects hosted at the speakers' or Information Today, Inc.’s websites. TA B L E O F C O N T E N T S Conference At A Glance . . 6 Internet@Schools East . . . 24 Exhibitor List . . . . . . . . . . .32 Workshops . . . . . . . . . . . . .8 Cybertours . . . . . . . . . . . .26 Floor Plan . . . . . . . . . . . . .33 General Conference . . . . 12 Speaker Directory . . . . . . .28 Exhibitor Directory . . . . . .34
  • 3. Conference At-A-Glance 8:45 a.m. – 9:45 a.m. ● WELCOME & OPENING KEYNOTE ● Information Fluency & Imagining the Internet ● Lee Rainie, Director, Pew Internet & American Life Project 9:45 a.m. – 10:30 a.m. COFFEE BREAK ● Exhibit Hall Opens TRACK A ● Regency E/F, Ballroom Level TRACK B ● Regency A/B/C/D, Ballroom Level TRACK C ● Washington, Ballroom Level INFORMATION DISCOVERY & SEARCH WEB PRESENCE & EXPERIENCE MANAGING 2.0 C102 C101 A102 A101 B102 B101 Super Searcher Shares: 10:30 a.m. – 11:15 a.m. Experience Design Makeover Tips for Fast Tech Project Implementation Search Tips Spectacular! 11:30 a.m. – 12:15 p.m. Trends in Search & Search Engines Improving Visual Web Experience Achieving Org 2.0 12:15 p.m. – 1:30 p.m. LUNCH BREAK ● A Chance to Visit the Exhibits C103 A103 B103 1:30 p.m. – 2:30 p.m. New & Hot: The Best of Resource Shelf Website Redesign: Two Case Studies Decision Making & Decisions in a Digital Age 2:30 p.m. – 3:15 p.m. COFFEE BREAK ● In the Exhibit Hall A105 A104 C105 C104 B105 B104 Innovative Applications of Analyzing, Evaluating, & 3:15 p.m. – 4:00 p.m. Gen X Librarians: Leading From the Middle Federated Search Technology Communicating the Value of Web Presence 4:15 p.m. – 5:00 p.m. Discovery Tools: Case Study Well-Organized Sites & Portals Digital Managers Sound Off 5:00 p.m. – 5:45 p.m. NETWORKING RECEPTION ● In the Exhibit Hall 9:00 a.m. – 9:45 a.m. ● KEYNOTE ● Conversations With the Archivist of the United States ● David Ferriero, Archivist of the United States 9:45 a.m. – 10:30 a.m. COFFEE BREAK ● In the Exhibit Hall TRACK A ● Washington, Ballroom Level TRACK B ● Regency E/F, Ballroom Level TRACK C ● Potomac, Ballroom Level DIGITAL PRACTICES NEXT-GEN CATALOGS PLANNING & FOCUSING ON THE FUTURE C202 C201 A202 A201 B202 B201 From OPAC to SOPAC: 10:30 a.m. – 11:15 a.m. Crafting Online Personas Strategic Planning & Encouraging Change Steps to a Social Library SOPAC 2.1: Critical Thinking: 11:30 a.m. – 12:15 p.m. Library Engagement Through Open Data Digital Strategy for the New Library Getting to the Right Decision 12:15 p.m. – 1:30 p.m. LUNCH BREAK ● A Chance to Visit the Exhibits C204 C203 A204 A203 B204 B203 Open Source Models: Bridging Community, Research, Skill Building, & 1:30 p.m. – 2:15 p.m. Usability & Libraries Hybrid ILS & Multiple Sites Entertainment With World of Warcraft & Libraries 2:30 p.m. – 3:15 p.m. Fluency in OS Systems: Using Technology, Creativity, & Partnerships Planning & Partnerships: Strategic Initiatives Pilots in Different Size Libraries 3:15 p.m. – 4:00 p.m. COFFEE BREAK ● In the Exhibit Hall C205 A205 B205 Feedback & Proving Worth 4:00 p.m. – 5:00 p.m. Reference for a Digital World Global Library Landscape With Library Scorecards 7:30 p.m. – 9:00 p.m. TUESDAY EVENING SESSION ● Dead & Innovative Technology ● Regency Ballroom ● Refreshments sponsored by 9:00 a.m. – 9:45 a.m. ● KEYNOTE ● Making It Happen: Getting Things Done ● Ken Haycock, Director, School of Library & Information Science, San Jose State University 9:45 a.m. – 10:30 a.m. COFFEE BREAK ● In the Exhibit Hall TRACK A ● Regency A/B/C/D, Ballroom Level TRACK B ● Washington, Ballroom Level TRACK C ● Regency E/F, Ballroom Level CONTENT MANAGEMENT MOBILE TRENDS, STRATEGIES, & PRACTICES COOL TOOLS C302 C301 A302 A301 B302 B301 Content Containers: Mobile Literacy: 10:30 a.m. – 11:15 a.m. New & Open Source Tools Transforming Publishing & Purchasing Competencies for Mobile Tech Licensing Content & 11:30 a.m. – 12:15 p.m. Developing & Designing for Mobile Productivity Tools Creative Commons (CC) 12:15 p.m. – 1:30 p.m. LUNCH BREAK ● A Chance to Visit the Exhibits C305 C304 C303 A305 A304 A303 B305 B304 B303 1:30 p.m. – 2:30 p.m. Digitization Practices Mobile Tips & Practices What’s Hot in RSS 2:45 p.m. – 3:30 p.m. Ebooks: Landscape & Implications What’s Happening With Mobile in Libraries Cloud Computing & Digital Video 3:45 p.m. – 4:30 p.m. Ebooks: Experience & Learnings Practices & Search: What’s Hot! Best Free Web Services for Broke Libraries 6 www.infotoday.com/cil2010
  • 4. Sunday Evening Session All Keynotes will be held in the Regency Ballroom. 3rd Floor ● 5:30 p.m. – 7:30 p.m. Gaming & Gadgets Petting Zoo M o n d a y, A p r i l 1 2 Join our gamers and gadget lovers for an evening of fun and playing. Bring your latest games and gadgets and try COFFEE BREAK ● Exhibit Hall Opens out each others’. See if you are a guitar hero, winning Wii TRACK D ● President’s Quarters, 3rd Floor TRACK E ● Potomac, Ballroom Level bowler/golfer, or rank as a dancing DDR expert. Led by gamer/gadget gurus Amy Buckland, McGill University & COLLABORATION STRATEGIES & TOOLS LITERACIES & FLUENCIES winner of the Internet Librarian 2009 Battledecks Com- D102 D101 E102 E101 Digital Commons: Building Digital petition, and Royce Kitts, Director, Tonganoxie KS Public Information Fluency Strategies & Practices Communities Using Digital Collections Library, this evening is filled with fun, networking, and of course, learning and laughing. Refreshments included. Real-Time Collaboration Tools Libraries & Transliteracy LUNCH BREAK A Chance to Visit the Exhibits Hotel Floor Plan & ● Location Key D103 E103 What Administrators Need to Developing Specific Fluencies: Case Studies Know About Technology COFFEE BREAK ● In the Exhibit Hall INDEPENDENCE LEVEL BALLROOM LEVEL Registration Continental Breakfast D105 D104 E105 E104 Information Literacy: Google Wave Life Cycle & Economic Benefits Exhibits Keynotes (Regency Ballroom) LibGuides: Web Tools to Conference Sessions Twitter Tools: Applications & Success Stories THIRD FLOOR (Regency Rooms, Potomac, Enhance Information Fluency? Washington, Conference Theater) Internet@Schools (Virginia Room) NETWORKING RECEPTION ● In the Exhibit Hall Conference Sessions (President’s Quarters) Tu e s d a y, A p r i l 1 3 THIRD FLOOR PRESIDENT S QUARTERS ROOSEVELT ROOM ELEVATORS PHONES RESTROOMS ARLINGTON ROOM VIRGINIA ROOM LINCOLN ROOM FAIRFAX ROOM COFFEE BREAK ● In the Exhibit Hall JEFFERSON ROOM PRINCE WILLIAM ROOM KENNEDY ROOM ATRIUM TRACK D ● President’s Quarters, 3rd Floor TRACK E ● Regency A/B/C/D, Ballroom Level HYATT STAY FIT GYM ENTERPRISE TRENDS & PRACTICES TEACHING: TECHNOLOGIES & APPROACHES POOL D202 D201 E202 E201 JACUZZI Web 2.0 Tools: Innovation, Awareness, LMS: What’s Out There & How to Decide! & Knowledge-Sharing Info Pros & SharePoint: Good Fit Reaching Reluctant Learners ELEVATORS SECOND FLOOR TIDEWATER ROOM LUNCH BREAK CINNABAR ● A Chance to Visit the Exhibits RESTAURANT ATRIUM D204 D203 E204 E203 Drupal Applications & Practices Training in the Cloud or Mobile Labs! TERRACE RESTROOMS PHONES Virtual Learning & Training: Search Enhancements for the Enterprise From Classrooms to Communities COFFEE BREAK ● In the Exhibit Hall EXHIBIT HALL D205 E205 Building Communities & Engaging Clients Instructional Technology: It’s a Team Thing ELEVATORS TUESDAY EVENING SESSION ● Dead & Innovative Technology EXHIBIT HALL ATRIUM REGISTRATION CAPITOL ROOM We d n e s d a y, A p r i l 1 4 INDEPENDENCE LEVEL INDEPENDENCE OFFICE RESTROOMS BUSINESS CENTER COFFEE BREAK ● In the Exhibit Hall ELEVATORS POTOMAC ROOM I TRACK D ● President’s Quarters, 3rd Floor TRACK E ● Potomac, Ballroom Level CONVENTION OFFICE II III ATRIUM CULTIVATING INNOVATION & CHANGE LEARNING: EXPANDING OUR KNOWLEDGE FOYER OFFICE IV VI V CONFERENCE THEATER RESTROOMS D302 D301 E302 E301 REGENCY The 24th Thing: What’s Next? Staff Development: Soft Skills, Firm Results BALLROOM LEVEL A BALLROOM FOYER REGENCY OFFICE A B C B Persuasion, Influence, & Innovative Ideas Peer Training for Digital Literacy D CENTER WASHINGTON ROOM E LUNCH BREAK ● A Chance to Visit the Exhibits REGENCY F BALLROOM D305 D304 D303 E305 E304 E303 Google Gambol From Podcasts to Blogs and Beyond! EXHIBIT HOURS The exhibit hall is located on the Independence Level. Ref Desk Adventure: Information Discovery With Surfaces Monday, April 12 . . . . . . . . .9:45 a.m. – 5:45 p.m. Simulation Game for Training Tuesday, April 13 . . . . . . . . .9:45 a.m. – 4:00 p.m. Engaging Communities 23 Things for an International Audience Wednesday, April 14 . . . . . .9:45 a.m. – 1:30 p.m. Computers in Libraries 2010 7
  • 5. Preconference Workshops Sunday, April 11 FULL DAY WORKSHOPS ● 9:00 a.m. – 4:30 p.m. W4 ● Screencasting: Tips & Tricks for Fast & Easy Online Tutorials W1 ● Searchers Academy: Searching 2.0 Paul R. Pival, Public Services Systems Librarian, University of Calgary Mary Ellen Bates, Owner, Bates Information Services Online tutorials can be extremely time-intensive to create. Screencasts offer Ran Hock, Principal, Online Strategies quicker ways to create informative tutorials that demonstrate online library Marcy Phelps, Principal, Phelps Research resources, or anything else on the web or your desktop. New tools make Gary Price, Publisher, ResourceShelf.com it quick and easy to create screencasts and host them online. Explore using Want to sharpen your web search skills? Find information in the real-time free and fee software such as Jing, Camtasia Studio, and web-based serv- collaborative and social web? Learn from the experts? Join search veter- ices to quickly create online tutorials for your users. Compare hosting ans, speakers, and authors to learn the latest strategies and techniques for options at Screencast.com, YouTube, Blip.TV, or Freescreencast. In addi- searching online. This fast-paced, newly updated, day-long event allows tion to gathering proven tips, techniques, and tricks to quick screencast you to interact with the experts, who share their searching secrets and creation, see examples of advanced editing features such as call outs, tran- expertise as they focus on the most-current practices in the field of web sitions, zooming, and highlights. Bring your own laptop to check out sites research. There’s always something new to be learned from these leading- as they are discussed. Show and tell the easy way! edge panelists. Participants should have basic experience with web search- ing, but even searchers with an extensive searching background will find W5 ● Implementing Library Mashups tips to polish and advance their skills and will come away with new resources Nicole C. Engard, editor, Library Mashups: Exploring New Ways to and tools. Academy topics include the following: Deliver Library Data, & Brian Herzog, Head, Chelmsford Public Library • Hidden Tools & Features of the Major Search Engines: Learn about the This workshop explains what mashups are, how they can be used, and undocumented and little-known search features of the Big Three. shares examples from libraries around the world. Attendees learn about • The Best of the Rest: A review of the best alternative search engines for tools they can use to mash up library data with content from the web to info pros and researchers reach more patrons and hear about successful mashup examples from aca- • Searching the NEW Web: Learn about what’s new in searching podcasts, demic and research libraries around the world as well as those in special tracking memes, social graphing, and other portions of the new web and public libraries. Examples include using maps to enhance library data, • Cost-Effective Searching: Online strategies/practices for tough times to using Flickr for digital collections, using video-sharing services to push col- get the most for your search dollar (1 hour) lections into the public eye, and creating library websites with data from • Subject Search Round-Up: Hear from experts on the specific tools and several information sources. This workshop is interactive, bring your own resources for searching in a variety of specialized topics laptop so that you can experiment with mashup tools and techniques. W2 ● Web Managers Academy: Redesign 2.0 ● W6 Integrating Libraries in Learning: Darlene Fichter, Data Library Coordinator, University of Saskatchewan Creating Sustainable Strategic Shifts Jeff Wisniewski, Web Services Librarian, University of Pittsburgh Deb Wallace, Managing Director, Knowledge & Library Services, Marshall Breeding, Director for Innovative Technologies and Research, Harvard Business School Vanderbilt University If learning is the process of turning information into knowledge, then Does your library website need to move to the next level? Consider how to do a visual makeover, add social media tools, or new embedded serv- libraries need to be strategic about the use of information throughout the ices. Where do you start? What’s your strategy? See how other libraries are learning process. From reactive to proactive, from service provider to edu- using content management systems (CMS), user-generated content, and cational partner, from “Come to the library” to “We’re embedded in your database-driven content to provide customized and personalized user con- course,” libraries have the opportunity to reposition their expertise and tent. Explore how social software applications, including blogs, wikis, tag- resources to enhance learning opportunities. Based on the application of ging, and RSS, fit into the mix. Learn how to analyze the strengths and innovation theory at Harvard Business School’s Knowledge and Library Ser- weaknesses of your current site using analytic tools and usability studies. vices, learn what it takes to reposition your library by creating the capabil- Pick up new usability methods that can help you test proposed revisions ities (knowledge, skills, strategy, systems, and vision) to engage in curricu- early so that the new design doesn’t just look better but also works better lum design and course delivery — for embedding libraries in learning. for the users. Pack your toolbox and take home tips, tools, checklists, and W7 ● Making the Most of Twitter new design techniques that you can immediately put to use. Learn about common pitfalls and success factors for library redesigns. Put what you learn David Lee King, Digital Branch & Services Manager, Topeka & into practice. By working in small groups, you will immediately apply what Shawnee County Public Library you learn throughout the day to an ongoing “extreme makeover of a library Michael Sauers, Technology Innovation Librarian, & website.” Topics and exercises include the redesign process; practical proj- Christa Burns, Special Projects Librarian, Nebraska Library Commission ect management; web content management systems; and usability, So you’ve got a Twitter account and some followers, but you’re not sure engagement, and participation. what’s next. Let top library Twitterers Christa Burns, David Lee King, and Michael Sauers show you how to make the most of your Tweets. In this workshop you’ll discover how to spice up your Twitter home page, take advantage of the many Twitter tools available online, and learn how to use MORNING WORKSHOPS ● 9:00 a.m. – 12:00 p.m. Twitter to actively engage your customers in conversations. Learning from successful Twitter applications, you will gain concrete strategies, techniques W3 ● Technology Strategy Planning and tips to make an impact with your community. Richard P. Hulser, President, Richard P. Hulser Consulting W8 ● SMS Reference: Text Messaging & Rebecca Jones, Managing Partner, Dysart & Jones Associates the Future of Information Services Struggling with the variety of technologies available and how they could best be used to achieve your objectives? Want to know how to incorpo- Joe Murphy, Science Librarian, Yale University rate social networking and other Web 2.0 tools into information services? Text messaging (also known as SMS) is now one of the most popular ways Join this workshop to understand the elements of technology strategy plan- people connect with friends, family, and even with information. Our 21st- ning and how to apply them. Learn how to create a strategic plan for your century patrons expect information on the go by SMS. In this practical work- library, enabling effective use of technologies for your organizational needs. shop on designing and implementing a successful reference service utiliz- Bring your real-world issues and challenges and learn how to identify key ing text messaging, you will discover how your library can provide reference elements of your current environment and organizational structure with an services via this important mode of communication. Murphy teaches how eye toward addressing needs. Tools for gaining approval to move forward to integrate SMS into and enhance existing traditional and 2.0 reference will be explored, as well as optimizing Web 2.0 social networking tools into services. He covers practical tips for management, technology, and assess- information services. ment and outlines what is on the horizon for this cutting-edge service. 8 www.infotoday.com/cil2010
  • 6. Preconference Workshops Sunday, April 11 AFTERNOON WORKSHOPS ● 1:30 p.m. – 4:30 p.m. empowering people to use technology. Drupal is a popular open source/free software content management system (CMS) that can be used to do everything from creating a simple informational site such as the Pis- W9 ● Training Adults: Getting & Keeping Attention cataway Public Library website to running a complex, customized site such Rebecca Jones, Managing Partner, Dysart & Jones Associates as Radical Reference (a question-and-answer site where anyone can post a This workshop offers you a toolbox of techniques to help your clients, staff, question and a team of librarians collaborates on providing authoritative and even students learn what they need to learn. By understanding and answers) and can be integrated into many free and proprietary ILSs, as is recognizing adult learning motivations and styles/preferences, training can being done by the Cleveland Public Library and the Darien Library. In this be designed to help adults connect to the curriculum and be more learn- workshop, attendees create accounts and content on a Drupal site, get ing ready. This workshop first emphasizes the importance of the learner help with particular problems, or collaborate on a specific project. Partici- and making learning relevant and then walks you through the basics of pants have the option of working on their own Drupal project or on the building courses, lesson plans, and learning outcomes; applying tech- Radical Reference site, which accommodates a large number of user niques/strategies for the classroom; and teaching tips for handling issues accounts and has an active to-do list. Come, bring your laptop, and try out and problems that come up in class. It uses humor to focus on tips, strate- Drupal in a safe learning environment. gies, shortcuts, tricks, and useful approaches that are based on sound prin- W12 ● Technology Planning: What’s on Your Horizon ciples. Come to discuss adult learning principles, styles, and preferences and how to create effective learning environments that accomplish this with Roy Tennant, Senior Program Manager, OCLC Programs & Research humor and panache! If you want to lead the pack you need to be planning for lots of different technologies, challenges, and issues. Our leading thinker and practitioner W10 ● Videocasting Boot Camp challenges you to think about building strategies and plans for both near- David W. Free, Editor-in-Chief, C&RL News, & Marketing & and long-term technology challenges and opportunities. In this interactive Communications Specialist, Association of College and Research workshop, Tennant describes a variety of technologies (e.g., mobile com- Libraries (ACRL) puting, electronic books, data visualization, etc.), illustrates how they impact David Lee King, Digital Branch & Services Manager, Topeka & Shawnee libraries, and supplies library examples where they exist. You’ll leave not County Public Library only with some tools for planning for technological change, but also with Michael Porter, Communications Manager, WebJunction a sense of where things are now and where we are headed. Why is video so much more engaging for clients? What is a video blog and W13 ● Wikis: Developing Collaborative why use one on your library’s website? This in-depth workshop, featuring experts in the field of library podcasting and videocasting, answers these Communities on a Shoestring Budget questions and more. Come explore and discuss how libraries are using Karen Huffman, IS&T Applications Support, National Geographic Society videocasts for outreach and learning through a variety of case studies, Learn the basics about wikis and what defines this class of applications. This including tips on what types of content work best for different types of workshop explores how organizations are using wikis for knowledge-shar- libraries. Detailed information on what to consider when planning for and ing, collaborative project teams, course development, and internet/intranet implementing videocasting at your library are provided along with an up- sites. Various wiki applications are discussed including MediaWiki, Conflu- close and personal look at a variety of creation tools. Join this active group ence, and Google Apps/Sites. Interactive exercises enhance participants’ of video experts and have a look at some cameras, focus on the process of experience and understanding. Bring your laptop to gain even more from videocasting and learn how much time is needed for lighting and story- this workshop. boarding, and how to create a successful video for your purposes. W14 ● Website Usability W11 ● Drupal Kitchen: Hands-On Workshop Amanda Etches-Johnson, User Experience Librarian, Eric Goldhagen, Senior Partner/Media Technology Analyst, Openflows Library & Learning Technologies, McMaster University Library Community Tech Lab Website design is about more than choosing pretty colors. This interactive Jenna Freedman, Coordinator, Reference Services & Zine Librarian, workshop takes you through the steps of a website redesign process, includ- Barnard College ing the very important step of usability testing. After this workshop, par- When it comes to understanding technology, it is important to not only lis- ticipants will be able to identify the aspects of their websites that are worth ten but also to actually touch and interact with the tools. Ridding people saving, the parts that need to change, and how to make it happen. The of the fear that if they touch it they might break it is an important part of focus is on the desired end results and user needs, not coding! Postconference Workshops Thursday, April 15 MORNING WORKSHOPS ● 9:00 a.m. – 12:00 p.m. W16 ● Writing for the Wired Web Jeff Wisniewski, Web Services Librarian, University of Pittsburgh W15 ● 130 Web Tips, Tricks, Tools, Even with all the podcasts, videos, and Flash tutorials in the world, great and Resources in 160 Minutes library websites need great written content, and writing for the web pro- vides unique opportunities and challenges. Learn to tailor your material to Steven M. Cohen, Senior Librarian, Law Library Management Inc. the medium by finding out what usability studies reveal about how people Get your coffee ready for a fast-paced 3 hours of Steven Cohen’s favorite actually read online and what the implications are for developing microcon- online tips, tricks, tools, and resources. Cohen reveals which tools assist in tent, menus, and layout. Filled with examples, tips, and tricks, this work- making users, colleagues, and family members happy. From Firefox plug- shop is a must for library website content contributors and webmasters who ins to Web 2.0 startups to mashups to RSS tricks, attendees of this work- want to improve their sites and online writing style. This workshop covers shop will leave with an arsenal of information and applications to bring back what research findings show about formatting content, writing style, typog- to their organizations. Knowledge is power, and this workshop assists librar- raphy and layout for the web. Train your eye to spot trouble areas on your ians of all specialties in becoming current and up-to-date with the new and site. Practice critiquing and revising sample library webpages, and get most exciting web tools available. insights into writing for social media and mobile content. Computers in Libraries 2010 9
  • 7. Postconference Workshops Thursday, April 15 ● web archives; desktop searching; and using data visualization while search- W17 Copyright Management 101 ing. He provides lots of library examples, strategies, tips, and tricks for the Lesley Ellen Harris, Author, Licensing Digital Content: A Practical Guide new world of searching. for Librarians This workshop is a copyright management primer. The workshop includes W22 ● Specialty Search Tools for People, discussions on copyright risk management, essential terms and conditions to include in your license agreements, managing fair use, avoiding a copy- Multimedia, and More right infringement suit, contents of a Copyright Policy, making copyright Ran Hock, Principal, Online Strategies, & Author, The Extreme compliance a reality in your library, and more! In an interactive forum, you Searcher’s Internet Handbook & The Extreme Searcher’s Guide to Web will gain the knowledge and confidence to legally deal with copyright-pro- Search Engines tected materials and licensed e-resources in your library. This workshop looks at a selection of the many unique search tools for spe- ● cial content such as images, videos, blogs, news, forums and other user- W18 Implementing JavaScript and Ajax Effectively: generated content. It explores a variety of tools for unusual topics, partic- Building Responsive Library Apps ularly people and related social networking site content, and different Jason Clark, Head, Digital Access & Web Service, Montana State approaches to search, notably “visualization.” Hock illustrates extraordi- University Libraries nary content and interesting new tools you may not have encountered (with Whether you’re seeking to create a snappy dynamic interface, or to satisfy some extraordinary names such as Omgili, Blinkx, Silobreaker, Zuula, and users in search of the latest and greatest animated effect, JavaScript, Ajax Quintura.) (Asynchronous JavaScript And XML), and the multitude of ready-made libraries and plug-ins have become the preferred tools of choice for web W23 ● Public Libraries & Media Literacy: Web 2.0 developers. In this workshop, we’ll look at some common interface prob- lems and examine how to structure your HTML and CSS to implement Services and Strategies for Making Children and JavaScript into your applications as a solution. We’ll also take a closer look Other Citizens Information- and Media-Literate at the concepts behind the Ajax method, provide examples of library appli- Karolien Selhorst, Digital Library/Knowledge Manager, Public Library of cations of Ajax, and work through the code that makes it all happen. Walk Vlissingen away with an understanding of the role that JavaScript and Ajax play in today’s web apps, working examples of JavaScript in action, and the con- With an ever-increasing number of new digital media available in the 2.0 fidence to start creating your own responsive library apps. world, the capability to deal with the enormous amount of information pro- duced by all these media becomes increasingly important for people. At W19 ● Innovation “Play”shop the same time, we see that information has become an essential condition for citizens to be able to actively participate in society. This workshop Helene Blowers, Digital Strategy Director, Columbus Metropolitan Library focuses on the use of Web 2.0 services and strategies for enabling infor- Tony Tallent, Library and Arts Director, Boulder Public Library mation and media literacy in children and citizens. Using her public library’s Are you intrigued by the concept of innovation? Maybe you are a person mission, “to develop people’s information and media literacy skills in order who is known for coming up with innovative solutions, programs, or serv- to participate actively in the knowledge society,” Selhorst shares its media ices? Or, perhaps, you want (or need) to become more innovative in your literacy framework. A number of Web 2.0 services for various target groups thinking and approach. Come explore, work, and play with the ideas of innovation in a half-day “playshop” that is more than just the usual work- have been developed in this framework: development and coaching of 11 shop. Learn how to set your thinking free and let your innovative spirits Things for Teachers, 6 Things for Pupils, Web 2.0 and Wikipedia workshops play. Hear how others have bent the rules, broken them, or thrown them for parents, Web 2.0 tasting nights and Wikipedia workshops for citizens, out the window altogether to create new approaches, projects, and pro- development and coaching of 15 Things for city councilors. By offering this grams, and discover what innovative thinking can mean to you and the job framework, the public library becomes a signpost in the media literacy land- you do each day. scape. Learn how you can develop a similar framework for your library. W20 ● Web 2.0 in Practice: Hands-On W24 ● Digital Library Learning Spaces With Web Software and Embedding Alex Cohen, Library Planner, Aaron Cohen Associates Greg Notess, Reference Team Leader, Montana State University Libraries need a structural framework of spaces that support a network of Bring your laptop to this hands-on workshop exploring the other side of library services and operations. This workshop provides an approach that the 2.0 revolution. Beyond the popular community sites like Twitter and visualizes the quality of learning spaces to ascertain potential. It discusses Facebook, explore web-based software that lets you work online, in the how learning spaces help or impede the activities, functions, and relevance cloud, and collaborate with others. Explore how this software can be used of library resources. In an interactive format you will share your observa- within organizations to work together on projects and documents. Learn tions with other librarians, identify and interpret the visible requirements how to embed presentations, images, spreadsheets, lists, videos, RSS feeds, and physical needs to improve your learning space, and define new types documents, and other information from one 2.0 application to another site, of learning spaces. The program helps to answer three questions about the your intranet, or within a blog. Investigate tracking options, comment capa- library and the space it occupies: What is the quality of the learning space? bilities, and remote hosting. Try out web-based tools that can be used to edit images, manage projects, create flowcharts, build databases, and con- Where should the learning spaces, collections, and staff be located? How vert files, all without needing to download and install software. can we improve the “library as place”? W25 ● Beyond the Desk: IM, SMS, AFTERNOON WORKSHOPS ● 1:30 p.m. – 4:30 p.m. Twitter for Reference Services Margaret Smith, Physical Sciences Librarian, & W21 ● Searching in a 2.0 World Alexa Pearce, Research Associate, New York University Michael Sauers, Technology Innovation Librarian, Nebraska Library This workshop gives detailed strategies and timelines for the planning, mar- Commission & Author, Searching 2.0 keting, and assessment of new technologies for reference services. It dis- Finding information using these new services requires new search tech- cusses what products (both free and proprietary) are available and how to niques and perhaps a broader view of what searching means. Sauers out- choose which is best for your community. It includes great examples and lines the central concepts of Web 2.0 as convergence, remixability, and par- best practices for each technology (with relevant real-world transcripts), ticipation and applies these to new ways of finding information. He considers issues of staff training and scheduling, promotion of new serv- discusses tagging and folksonomies; social bookmarking; searching media ices, and relevant assessment tools and rubrics. This workshop is a great on Flickr, YouTube, or Podscope; searching locally with mapping services; place to learn about the latest technologies for reference service and dis- searching with “inside the book” services; OpenSearch plug-ins; searching cuss possibilities for improving your service. 10 www.infotoday.com/cil2010
  • 8. General Conference Monday, April 12 A104 ● Innovative Applications of WELCOME & OPENING KEYNOTE Federated Search Technology 8:45 a.m. – 9:45 a.m. ● Regency Ballroom 3:15 p.m. – 4:00 p.m. Information Fluency & Imagining the Internet Jeff Wisniewski, Web Services Librarian, University of Pittsburgh Athena Hoeppner, Electronic Resources Librarian, Lee Rainie, Director, Pew Internet & American Life Project University of Central Florida Libraries As information permeates all aspects of our lives, Rainie shares Josh Greben, Systems Librarian, Florida Center for Library Automation research and predictions about the impact of internet and mobile Ken Varnum, Web Systems Manager, University of Michigan & connectivity. He understands the library and information community Deep Web contest winner and provides his top tips and strategies for taking advantage of the research to plan and implement key services and programs for Federated search has been around for a while. This session focuses on libraries and information services. what’s new and innovative in the federated search landscape and takes a stab at what the future holds. Hear about the latest in the dynamic feder- ated search marketplace and what you need for your environment. COFFEE BREAK ● In the Exhibit Hall A105 ● Discovery Tools: Case Study 9:45 a.m. – 10:30 a.m. 4:15 p.m. – 5:00 p.m. Amanda J. Wilson, Director, & Xin Wang, Systems Librarian, TRACK A ● Information Discovery & Search National Transportation Library A one-stop portal is the ideal way to facilitate information discovery and Regency E/F, Ballroom Level decision-making, but no one tool suffices. The next generation of informa- Tools, tips and techniques for online discovery and search from industry experts tion access — beyond federated searching — is discovery. Illustrating with and practitioners is the focus of this track. Join us for a whirlwind journey! a case study, this session looks at the challenges and solutions of imple- mentation of a discovery tool, customer feedback and improvements, and Moderated by Richard Hulser, Richard P. Hulser Consulting maintenance, as well as lessons learned and next steps. A101 ● Super Searcher Shares: Search Tips Spectacular! RECEPTION IN THE EXHIBIT HALL ● 5:00 p.m. – 5:45 p.m. 10:30 a.m. – 11:15 a.m. Mary Ellen Bates, Owner, Bates Information Services, Inc. One of Computers in Libraries’ most popular sessions returns to turbo- TRACK B ● Web Presence & Experience charge your web research. Our celebrated super searcher — and host of Searchers Academy — provides an updated-to-the-minute and jam-packed- Regency A/B/C/D, Ballroom Level with-valuable-tips talk about searching the web more effectively. You don’t Developing the library’s web presence strategy means keeping an eye on need to be an expert to use these techniques, but even long-time the data — research, analytics and competitive data — as well as keeping researchers will learn from them. users front and center. Web presence is greater than the library website, and user experience plays an important role in opinions about the library. A102 ● Trends in Search & Search Engines Get tips, ideas, and insights from our speakers, who present real case stud- ies and lessons learned. 11:30 a.m. – 12:15 p.m. Organized and moderated by Darlene Fichter, University of Joan Goodbody, Search Strategy Expert, ASRC Management Services, Saskatchewan USPTO Laura Hjerpe, Search Strategy Expert, Stanley Associates, Inc. B101 ● Experience Design Makeover Lynda Citro, Librarian Supervisor, Charlotte County Library System 10:30 a.m. – 11:15 a.m. This session looks at search engines that represent developing trends in search technology. Some problems with traditional search engines, which David King, Digital Branch & Services Manager, Topeka & Shawnee utilize literal or concept searching, include retrieving irrelevant results or County Public Library, & Author, Designing the Digital Experience missing relevant results. These problems may be solved by penetrating the Have customers said your website is confusing? Does your website desper- “deep web,” much of which exists in databases requiring a query submit- ately need an experience design makeover? This session guides you ted by a human, or retrieving the most current web information. Our first through a real-life library website extreme makeover, focusing on experi- two speakers look at and discuss search engines that attempt to solve the ence design elements used. It provides five ways to jump-start your own problems of retrieving relevant results, penetrating the deep Web, infor- experience design makeovers and leaves you with solid ideas to use on mation currency, and search interfaces. They discuss representative trends your own website! — semantic search, visualization, federated search, human-powered and real-time search. Citro discusses alternate search engines using informa- B102 ● Improving Visual Web Experience tion visualization to display search results. 11:30 a.m. – 12:15 p.m. Len Davidson, Systems Librarian, Catholic University LUNCH BREAK A Chance to Visit the Exhibits ● Michael Beccaria, Systems Librarian & Head, Digital Initiatives, & 12:15 p.m. – 1:30 p.m. Heather Harrison, Public Services Librarian, Paul Smith’s College Davidson discusses neat, free mapping tools from Google and Bing: Google A103 ● New & Hot: The Best of Resource Shelf Earth to create narrations and movies of 3-D map views of any street or city on the globe; Google Fusion to quickly map data in table form; Bing Maps, 1:30 p.m. – 2:30 p.m. with a free geocoding function so you can easily map lists of addresses and Gary Price, Publisher, ResourceShelf.com collaborate with groups of people; Bing Photosynth to create 3-D photo Keeping up with all the changes in our industry and staying one step ahead images and embed them into maps. He highlights the library’s use of the of our clients require solid strategies to deal with this challenge. Our pop- tools on its website. The second presentation discusses how recent software ular expert shares his ideas, learnings, top tips, and techniques from the developments released by Microsoft Labs have opened up opportunities search and search engine world to ensure that you stay in step with the for libraries to present their collections and displays in a whole new way. fast-changing online information world. Microsoft Deepzoom and Photosynth are free, easy-to-use tools that can be used to display large collections of images, to zoom in and out seamlessly to any page of an entire scanned book, display a 3-D rendering of your pro- COFFEE BREAK ● In the Exhibit Hall grams to the public with ease, or offer a quick and flashy online version of 2:30 p.m. – 3:15 p.m. your library displays or artwork. 12 www.infotoday.com/cil2010
  • 9. General Conference Monday, April 12 LUNCH BREAK ● A Chance to Visit the Exhibits TRACK C ● Managing 2.0 12:15 p.m. – 1:30 p.m. Washington, Ballroom Level B103 ● Website Redesign: Two Case Studies Managing projects, strategies, and people in a fast-changing digital world has many challenges. Our experienced practitioners share their insights 1:30 p.m. – 2:30 p.m. and techniques and create great discussions on managing in the current Sarah Houghton-Jan, Digital Futures Manager, San Jose Public Library information environment. Kristina Bobe, Reference Librarian; Stephen Fernie, Multimedia Organized and moderated by Rebecca Jones, Dysart & Jones Specialist; Shian-Chih Chang, Senior Programmer Analyst, Library Associates Information Technology; & William Wheeler, Department Head, Research & Instruction, Georgetown University C101 ● Tips for Fast Tech Project Implementation Library website redesigns rarely go the way we want them to. They take 10:30 a.m. – 11:15 a.m. more time, money, and effort than we would like. This session features two John Blyberg, Assistant Director, Innovation & User Experience, case studies from experienced practitioners highlighting lessons learned Darien Library and useful tips. Houghton-Jan focuses on successful best practices, quick Amanda Etches-Johnson, User Experience Librarian, and cheap ways to handle project planning, project management, staff and McMaster University customer involvement, communication, usability, and new website launch Sarah Houghton-Jan, Digital Futures Manager, San Jose Public Library techniques as well as coping techniques for dealing with setbacks and keep- Come and hear seasoned technology managers talk about library-tested ing staff energy and excitement up throughout the process. The second “Black Ops Ninja-style” ways to ensure that your technology project gets case study discusses redesigning a website from the ground up, completely full consideration and approval. Library users want technology and library revising the site and rethinking the process to incorporate user-centered staff members want to implement technology. But we all know that some- design as well as highlight library resources. It talks about utilizing Web 2.0 times there are barriers to efficient technology project implementation that and open-source materials such as LibData for subject guides, a wiki for can frustrate and dishearten staff. No matter what aspect of library tech- project organization, transparency and communication, and Drupal for con- nology you work in, this session will help you get your projects done faster tent management. and done right. Make sure that your projects never again get bogged down in procedure and committee. Viva la resistance! COFFEE BREAK ● In the Exhibit Hall 2:30 p.m. – 3:15 p.m. C102 ● Achieving Org 2.0 11:30 a.m. – 12:15 p.m. Meredith Farkas, Head, Instructional Initiatives, Norwich University B104 ● Analyzing, Evaluating, & Communicating There has been a lot of buzz about Web 2.0 over the past few years, and the Value of Web Presence many libraries have devoted significant staff time toward implementing 2.0 3:15 p.m. – 4:00 p.m. technologies. One look at the number of abandoned library blogs, wikis Michael Porter, Communications Manager, WebJunction and MySpace profiles tells us that successful implementation of Web 2.0 Amanda Clay Powers, Virtual Reference Librarian, Mississippi State technologies requires more than simply installing software. Most libraries University Libraries are not currently structured to successfully embrace Web 2.0, which requires rapid user-centered change, experimentation, and radical trust. Farkas dis- Thanks to powerful new web tools such as Twitter, Facebook, LinkedIn, cusses why so many 2.0 initiatives fail and what organizations need to do Flickr, and YouTube, we have been able to build community and promote to position themselves to take advantage of the 2.0 technologies in ways resources and services in revolutionary ways. And while we know that our that will ensure successful implementation. She includes practical tips, illus- institutions have become more relevant and effective using them, how do trated with examples from libraries that are already on the road to 2.0 we prove it to administrators, coworkers, and community members? How through their innovative practices and services. do we find the data to demonstrate the value of these highly practical and innovative tools? And then how do we translate those numbers for the peo- ple that fund our programs? Speakers share their methodologies, results, challenges, and stories in working to demonstrate the value of these emerg- MEET THE AUTHORS! ing technologies in marketing and creating community. Audience partici- pation and contribution is highly encouraged, so bring your methods, sto- WHEN: The CIL Networking Reception ries, and challenges too! Monday, April 12 ● 5:00 p.m. – 5:45 p.m. B105 ● Well-Organized Sites & Portals WHERE: The Information Today, Inc. Booth #822 4:15 p.m. – 5:00 p.m. The following authors will be signing their books: Chris Jasek, Portfolio Manager, Elsevier Emily Shem-Tov, Research Portal Manager, Adobe Systems Ran Hock, author, The Extreme Searcher’s Jasek offers best practices on how libraries can organize all of the features Internet Handbook: A Guide for the Serious that their websites offer. He shares a five-step process that explains how Searcher, 3rd Edition; Yahoo! to the Max: to get from understanding users and the main tasks they come to accom- An Extreme Searcher Guide plish to making the right choices on links or features to present. He recom- mends broad categories for organization of tasks/content to help web David Lee King, author, Designing the browsers find exactly what they need by improving the overall organiza- Digital Experience: How to Use tion of features offered. Shem-Tov presents a case study of how a team of EXPERIENCE DESIGN Tools and Techniques special librarians collaborates to provide services through a taxonomy- and to Build Websites Customers Love search-driven research portal, physical and online libraries, information skills training programs, and a variety of social media tools. Find out how they continue to push the limits of what they can do by incorporating new tech- Nicole C. Engard, editor, nologies and tactics to better serve their customers and raise awareness of Library Mashups: Exploring New their offerings and of better information skills in general, and how they tie Ways to Deliver Library Data in the different elements through coordinated campaigns. Conference attendees will receive a special 20% RECEPTION IN THE EXHIBIT HALL ● 5:00 p.m. – 5:45 p.m. discount on all ITI books, directories, and periodicals! Computers in Libraries 2010 13