Intel Corporation, founded in 1968, is the world's largest semiconductor chip maker with a market share of 74%. The company faces challenges such as litigation and a declining PC market but maintains its competitive advantage through strategic innovations like the tick-tock model for microarchitecture changes. Leveraging its intellectual resources and market share, Intel is poised to remain a dominant player in the industry for the foreseeable future.

1. Competitive Advantage
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2. Intel Corporation is an American MNC headquartered in California.
Founded on 18 July 1968 by Gordon Moore & Robert Noyce.
It is the world's largest semiconductor chip maker.
Manufactures IC’s, graphic chips, embedded processors etc.
Introduction

3. Market Share
Intel
AMD
VIA74%
19%
7%

4. Challenges Faced
Litigation Reduction in market share Decline in PC market
Emergence of Smart phones Threat from Hyper scale

5. Brand name
Regular updates
R&D and Manufacturing integration
Able to leverage its manufacturing capacity
Sets high standard in high-quality lean production
Competitive Advantages

6. Strategies Involved- The Tick Tock Model
Every micro architecture change is followed with a die shrink of the
process technology.
Every "tick" represents a shrinking of the process technology of the
previous micro architecture.
Every "tock" designates a new micro architecture.
One tick or tock is expected every 12 to 18 months.

7. Conclusion
Some companies dominate an industry, fail to innovate, and fall into
irrelevance, others have great ideas but never manage to capitalize on
them.
The company that can leverage intellectual firepower with commanding
market share is the company that can stay both powerful and relevant for
decades.
Intel is the archetype, and is situated to continue to be, well into the future.

8. References
• https://www.investopedia.com/articles/insights/062016/buffetts-moat-intels-
competitive-advantage-sustainable-intc.asp
• http://businesscasestudies.co.uk/intel/using-innovation-to-create-competitive-
advantage/competitive-advantage.html
• https://www.bartleby.com/essay/Competitive-Advantage-Case-Study-Intel-
Corporation-F3C7TUGATC
• https://brightkite.com/essay-on/competitive-advantage-case-study-intel-corporation
• https://en.wikipedia.org/wiki/Intel

9. THANK YOU