The document discusses the expectations companies and medical representatives have of each other. Companies expect representatives to act as ambassadors, detailers, intelligence units, knowledge bases, soldiers, and reporters. Representatives are expected to present a professional image, have self-confidence, achieve targets, have team spirit, be problem solvers, be loyal, have a positive attitude, good communication skills, seize opportunities, and be creative. Representatives expect companies to provide a basic salary, annual increases, incentive schemes, cars, health insurance, a good image, ethical environment, training, promotion opportunities, motivation, good teammates, tools, and social activities. The goal is for representatives to enjoy their job, build their career, and satisfy the company.