I will help you answer the most important question about co-founders...Do you need one. If the answer is No then I have done my job and you can move on. If the answer is Yes, we will explore what they should look like, what they should do, where to find them, how are they compensated and how to land the right one.

1. Welcome to
RISE WEEK 2012
101
Hosted by
Graham McFarland

5. Founder
• founder originally meant a
person who forges steel;
similarly, the founder of a
company is forging the
new entity.
• derived from the term
foundation meaning base

7. Entrepreneur
• born not raised
• gets stuff done, without
anyone telling them to do it
• passionate as hell about
something
• willing to take great risk to
accomplish a goal or objective

8. Entrepreneur Hierarchy
Biz
Success
Creating
fanatical early
Fanatics adopters
Convincing others that
Investment its worth investing
Business development past this is
Traction cool to I will use this - MVP
True passion around an idea or concept
Passion that consumes you

9. • Collaboration – we have someone to share the
workload and enhance the speed of getting
things done.
• Accountability - we have someone that will make
sure that do what we say we will do.
• Motivation – we have someone in the foxhole
with us to encourage us when times get tough.
• New Ideas - we have someone that will
challenge our ideas and provide a different
perspective

11. 8 Founder Types
• Money Founder • Product Founder
• Technical Founder • Biz Dev Founder
• Credibility Founder • Marketing Founder
• Business Founder • Spouse/DNA Founder

12. Wrong Reasons Right Reasons
• Someone who will help • Someone who can do
me for free something that I can’t
• Find someone to share • Someone who will
the risk accelerate the business
• I’m lonely and need • Somebody who is
someone to talk to smarter than me

13. Roles Other than a Founder
• Contractor
• Consultant
• Employee
• Friend/Mentor
• Volunteer
• Intern

14. Be Choosy
Passion
Compatibility Communication Commitment

15. Building a Founding Team
• Clear agreements
• Founder drag-along
• Vesting
• Vesting cliff
• Align vesting with value add
• Avoid severance packages
• Alternate founders on the
board

16. Resources
http://fastignite.com/startup-tools
http://www.emergingenterprisece
nterblog.com/entrepreneurship/
http://foundrs.com/calculator/index.php

17. COMMUNITY SUPPORT
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