CMIC intro 2014
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This document discusses commercial music and its context. It explores definitions of terms like "pop" and "commercial music," and examines the relationship between mainstream and underground music. The mainstream is defined as widely accepted music established by media trends, while underground music is more experimental and defined by an elite audience. The document suggests researching how commercial music enables discussion of social, cultural and economic factors.
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Pitch
Offbeat is a new music magazine targeting 18-25 year olds. It will cover indie and alternative rock music genres, focusing on upcoming artists and reviews of concerts and albums. The magazine aims to promote this unique music to the industry. It will have a minimalist design using white space and sparingly featuring impactful images. A double page spread will include an interview with Lorde alongside an article on her recent live performance to engage readers and represent new music appealing to the target market.
Introduction to Commercial Music in Context
This module aims to develop an understanding of commercial music within social, cultural, and economic contexts. There are two tasks:
Task 1 requires a 1000-word research proposal introducing a subject area and justifying sources. Sources must be listed and their relevance explained.
Task 2 is a 4000-word research paper on a negotiated topic, showing evidence of individual research. References must be cited in APA style with a bibliography.
Music choice
The document discusses potential music choices for a documentary targeted at British young women ages 16 to 21. It analyzes pop, rock, and techno music genres. Pop music is identified as the most appealing option to the target audience due to its wide influence from other genres and strong associations with fashion, makeup, and young women. Techno music could also be included to contribute to the documentary's style and evoke high fashion, but it is considered more niche. Rock music is deemed less ideal given its stereotypical male audience, though some subgenres have featured makeup. In conclusion, pop music is recommended as the safest choice.
Music genre
Chart music refers to the various music charts published by Billboard magazine that track the most popular songs. These charts include the Hot 100, Billboard 200, and Radio Songs charts. Chart music does not have a specific genre, rather it features a variety of the most listened to songs across different genres. This allows the music magazine to communicate the tastes of its readers by profiling the songs they likely listen to. Interviews with popular charting artists like Bruno Mars and Taylor Swift are also included to make the content appealing and relevant to readers.
Festival herts magazine pitch
The document summarizes a local music event magazine called Festival Herts. The magazine will include interviews with performers and attendees, reviews of recent events, and a calendar of upcoming events. It aims to both inform readers about upcoming music festivals and events in the area and promote events that have received good reviews or asked to be featured. The target audience is music lovers aged 17-35 who live in Hertfordshire. It will be distributed both physically in local shops and online as a digital or printed copy.
Herts hip hop magazine final
The document outlines a plan for a new hip hop magazine called "Herts Hip Hop". It discusses the purpose of entertaining and informing readers about music events and artists. The main competitors are other hip hop magazines. The target audience is 18-35 year olds, mostly women. Content will include interviews, reviews of festivals and shows, and discussions of the music scene. Distribution will take place in stores and online, with marketing through social media. Personnel needed include a photographer, editor, and social media manager.
Official plan 2
The document outlines the plans for a new monthly rock magazine called LOUD that will be priced at £2.50 and distributed in supermarkets and entertainment stores. It will include fresh hit charts, interviews, information on upcoming artists and rock concerts. Regular content will feature upcoming artists, new albums, singles charts, concert information, and profiles of the artist and album of the month.
Media
The music industry is dominated by three major record labels - Universal, Sony, and Warner Bros, known as "The Majors". The Majors own smaller subsidiary labels to reach different audiences and genres. There are also many truly independent small labels. Record labels have different departments like A&R, marketing, promotions, and finance. They work to balance both synthetic acts with constructed images aimed at short-term profits, and organic acts given more time to develop authentic images for long-term success.
Recommended
Pitch
Offbeat is a new music magazine targeting 18-25 year olds. It will cover indie and alternative rock music genres, focusing on upcoming artists and reviews of concerts and albums. The magazine aims to promote this unique music to the industry. It will have a minimalist design using white space and sparingly featuring impactful images. A double page spread will include an interview with Lorde alongside an article on her recent live performance to engage readers and represent new music appealing to the target market.
Introduction to Commercial Music in Context
This module aims to develop an understanding of commercial music within social, cultural, and economic contexts. There are two tasks:
Task 1 requires a 1000-word research proposal introducing a subject area and justifying sources. Sources must be listed and their relevance explained.
Task 2 is a 4000-word research paper on a negotiated topic, showing evidence of individual research. References must be cited in APA style with a bibliography.
Music choice
The document discusses potential music choices for a documentary targeted at British young women ages 16 to 21. It analyzes pop, rock, and techno music genres. Pop music is identified as the most appealing option to the target audience due to its wide influence from other genres and strong associations with fashion, makeup, and young women. Techno music could also be included to contribute to the documentary's style and evoke high fashion, but it is considered more niche. Rock music is deemed less ideal given its stereotypical male audience, though some subgenres have featured makeup. In conclusion, pop music is recommended as the safest choice.
Music genre
Chart music refers to the various music charts published by Billboard magazine that track the most popular songs. These charts include the Hot 100, Billboard 200, and Radio Songs charts. Chart music does not have a specific genre, rather it features a variety of the most listened to songs across different genres. This allows the music magazine to communicate the tastes of its readers by profiling the songs they likely listen to. Interviews with popular charting artists like Bruno Mars and Taylor Swift are also included to make the content appealing and relevant to readers.
Festival herts magazine pitch
The document summarizes a local music event magazine called Festival Herts. The magazine will include interviews with performers and attendees, reviews of recent events, and a calendar of upcoming events. It aims to both inform readers about upcoming music festivals and events in the area and promote events that have received good reviews or asked to be featured. The target audience is music lovers aged 17-35 who live in Hertfordshire. It will be distributed both physically in local shops and online as a digital or printed copy.
Herts hip hop magazine final
The document outlines a plan for a new hip hop magazine called "Herts Hip Hop". It discusses the purpose of entertaining and informing readers about music events and artists. The main competitors are other hip hop magazines. The target audience is 18-35 year olds, mostly women. Content will include interviews, reviews of festivals and shows, and discussions of the music scene. Distribution will take place in stores and online, with marketing through social media. Personnel needed include a photographer, editor, and social media manager.
Official plan 2
The document outlines the plans for a new monthly rock magazine called LOUD that will be priced at £2.50 and distributed in supermarkets and entertainment stores. It will include fresh hit charts, interviews, information on upcoming artists and rock concerts. Regular content will feature upcoming artists, new albums, singles charts, concert information, and profiles of the artist and album of the month.
Media
The music industry is dominated by three major record labels - Universal, Sony, and Warner Bros, known as "The Majors". The Majors own smaller subsidiary labels to reach different audiences and genres. There are also many truly independent small labels. Record labels have different departments like A&R, marketing, promotions, and finance. They work to balance both synthetic acts with constructed images aimed at short-term profits, and organic acts given more time to develop authentic images for long-term success.
Proposal pitch ZH
- The document describes a proposed magazine called "Best of 80s Pop" that would highlight music, genres, artists, and bands from the 1980s.
- The magazine would be released monthly, with each edition focusing on a different topic related to 80s music and providing interviews, articles, and nostalgic reflections.
- The target audiences are older readers aged 35-65 who enjoyed 80s music, as well as younger readers aged 13-18 who are interested in learning about new genres of music.
Magazine pitch unit 3 and 21
The document outlines a plan for a new music magazine called "Plugged In" that will focus on DJ culture and music scenes in North London. It will have 50 pages with articles on DJ interviews, music recommendations, and local venues. The target audience is people interested in genres like house, techno, drum and bass. It will be distributed at facilities in North London and through a subscription.
Original pitch artist magazine
The document proposes a new music magazine called "Line Up" focused on the grime music scene in North London. The magazine would feature interviews, concert listings, and album reviews of up-and-coming grime artists to portray the genre in a positive light. It outlines details of the target audience, proposed content and design, pricing, distribution strategy, and competitors. The goal is to showcase new talent in grime music and change negative perceptions of the genre.
Commodity
The document discusses the purpose and commodification of music. It addresses how music serves economic functions for business and is marketed based on style, brand, demographics and more. Punk music is used as an example of a style that maintained an economic presence beyond its origins. The document also questions the purpose of the course for students and references Adorno's views on popular music being created for commercial purposes versus progressive music that challenges commodification but is disliked by most.
Sub genre analysis
Pop rock is a music genre that mixes catchy pop melodies and lyrics with guitar-based rock songs. It has varying definitions but generally refers to a mellower form of rock or a pop subgenre. Pop rock features subgenres like bubblegum pop, glam rock, indie pop, and pop punk. Common instruments are electric guitar, bass, drums, vocals, and keyboards. Pop rock originated in the 1960s UK and US as a softer alternative to rock and roll aimed at youth, characterized by catchy songs and commercial appeal rather than artistic authenticity.
Access to music punch pitch
Punch Records opened in 1996 in Birmingham, UK as a retailer specializing in vinyl records for DJs. It quickly became a community hub, bringing together local artists, music industry professionals, academics, and drug dealers. While traditional business models for the music industry are declining, Punch Records is developing new ideas and products to continue innovating as a national music company. They are seeking new project ideas from the public to support through their Punch Pitch program, with funding of up to £10,000 for selected pitches.
The music industry powerpoint for blog 1
The music industry is dominated by four major transnational corporations that control most of the market through subsidiary labels catering to different genres and niches. Music videos serve to promote singles, albums, and artists through visually stylish productions that entertain and influence popular culture while reinforcing or changing the meaning of songs. The industry is made up of major labels, independent labels, and specialized divisions that handle artists, marketing, promotions, legal, and financial aspects in creating and distributing music and multimedia campaigns.
Synthetic and organic music
This document discusses the ideological basis of the music industry and how it shapes the development and marketing of artists. It outlines the differences between organic and synthetic acts. Organic acts are sold based on their authenticity and musicianship, while synthetic acts have their image and career carefully constructed by record labels, usually focusing on short-term profits. One Direction is provided as a key example of a synthetic act that was formulated by a label to be commercially successful. In contrast, Ben Howard is given as an example of an organic act, having developed his material independently before being signed and supported by a label.
Focus group
The focus group document asks participants questions about preferences for a house music magazine, including font and color scheme appeals, desired content, layout designs, appropriate cover images, purchase likelihood, feature article interests, cover artist preferences, double page spreads, and body language appeals.
Focus group
The focus group document summarizes responses from participants on their preferences for design elements for a house music magazine, including font, color scheme, layout, images, cover artists, and sample page spreads. Participants provided feedback on content they would like to see, such as music charts, artist gossip and interviews, information on DJs and raves. They also reacted to different magazine cover designs and double page layouts.
The music industry
This document outlines assignments for a BTEC course on the music profession. It discusses the wide variety of businesses within the music industry, including live performance, composing, venues, recording, distribution, marketing, merchandising, retail, internet, agencies, management, law, accountancy, publishing, and education. Students are tasked with researching and presenting information about one or two areas of the music profession by describing their functions and relations to other areas of the industry. They are warned against plagiarism and instructed to synthesize information from multiple sources.
rebelpowerp
The document outlines plans for launching a new radio station called Rebel Radio in Kitchener Waterloo, Ontario. It discusses targeting a small, underserved market with a Top 40 and rock music format focused on breaking new artists. The station aims to dominate its market and attract advertisers by serving a demographic of 22-35 year olds. Programming will include morning, afternoon, and evening shows playing popular music and featuring on-air talent. Marketing will utilize social media and local advertising leading up to the launch.
Magazine pitch
An indie rock magazine called "Indie Rock" is being proposed to inform 20-30 year old British males about the growing indie rock scene in North London through content like profiles of new artists, venue listings, interviews, and reviews, as well as ads for music gear. It will be issued monthly for $5.25 per print issue, $0.99 per digital issue, or $10.99 annually, competing with similar magazines in the genre. Resources needed include a photographer, graphic designer, model, and editor to produce the magazine within legal guidelines.
Music Business Threats & Opportunities
The document discusses opportunities and threats in the changing music industry. Major record labels are struggling as physical music sales decline sharply. However, the overall music business is thriving through growing areas like live concerts, merchandising, and licensing. For the music business to succeed, a new model is needed that focuses on full artist brand management and exploitation across all income streams. It must also diversify revenue sources beyond recordings and align the interests of artists and labels. Emerging markets like China and India also provide major growth opportunities if infrastructure and legal issues are addressed.
Nirvana v3
This document discusses the music industry and the band Nirvana. It provides background on Nirvana's formation in 1989 and release of their debut album Bleach. In 1991, Nirvana signed to Geffen Records and released their breakthrough album Nevermind, which has now sold over 30 million copies worldwide. The document examines Nirvana's importance in changing the mainstream music industry and genre, combining elements of punk, metal, and pop to help create the new grunge genre. It also explores Nirvana's marketing strategies, including their use of music videos and reliance on television performances for promotion in the pre-internet era.
Billboard
This document discusses the target audience of a music magazine. The target audience ranges from teens aged 16 to young adults up to age 26, since the magazine covers chart updates across multiple music genres like rock, metal, R&B, and pop. It aims to appeal to a wide range of music listeners by not focusing too heavily on images and instead discussing the music itself. The layout aims for a mature style without crowding or gossip about artists' personal lives.
Audience
The target audience for the music magazine is people aged 15+ of all genders and ethnic backgrounds who have an interest in rock music. The magazine will feature information about rock bands and venues. It will use a mixture of formal and informal language to appeal to its target readership which will come from working class and lower socioeconomic backgrounds. The magazine has mass market appeal because it caters to the large fan base of rock music.
Music Industry
The music industry is split into four main parts - recording music, songwriting and publishing, live music, and artist management. Recording involves finding a record label, recording original or cover songs, and duplicating the finished product. Songwriting involves splitting publishing revenues 50/50 between the songwriter and music publisher according to agreements. The live music sector has become a primary income source for artists due to illegal downloading, involving promoters, booking agents, venues, and road crews.
Analysis of music magazine
Billboard is an American music magazine that has been published since 1894, making it one of the oldest trade magazines in the world. It originally focused on bill posting and outdoor amusements before specializing in the music industry in the 1960s. Billboard maintains several internationally-recognized record charts that track the most popular songs and albums each week based on digital downloads, radio airplay, and internet streaming. The magazine's target audience ranges from teenagers to people in their mid-sixties, appealing to both males and females with pictures and updates on music stars.
Ekosistemi se udruzuju
The document describes the different biomes found on Earth. It divides the planet into three main areas: land (22%), oceans and seas (71%), and freshwater (7%). It then discusses the key characteristics of various terrestrial biomes, including tundra, taiga, deciduous forests, steppe, savanna, tropical rainforests, and deserts. It also summarizes the main aquatic biomes of oceans and seas, which include the pelagial, plankton, nekton, and benthos zones, as well as freshwater biomes found in standing and flowing water ecosystems.
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Proposal pitch ZH
- The document describes a proposed magazine called "Best of 80s Pop" that would highlight music, genres, artists, and bands from the 1980s.
- The magazine would be released monthly, with each edition focusing on a different topic related to 80s music and providing interviews, articles, and nostalgic reflections.
- The target audiences are older readers aged 35-65 who enjoyed 80s music, as well as younger readers aged 13-18 who are interested in learning about new genres of music.
Magazine pitch unit 3 and 21
The document outlines a plan for a new music magazine called "Plugged In" that will focus on DJ culture and music scenes in North London. It will have 50 pages with articles on DJ interviews, music recommendations, and local venues. The target audience is people interested in genres like house, techno, drum and bass. It will be distributed at facilities in North London and through a subscription.
Original pitch artist magazine
The document proposes a new music magazine called "Line Up" focused on the grime music scene in North London. The magazine would feature interviews, concert listings, and album reviews of up-and-coming grime artists to portray the genre in a positive light. It outlines details of the target audience, proposed content and design, pricing, distribution strategy, and competitors. The goal is to showcase new talent in grime music and change negative perceptions of the genre.
Commodity
The document discusses the purpose and commodification of music. It addresses how music serves economic functions for business and is marketed based on style, brand, demographics and more. Punk music is used as an example of a style that maintained an economic presence beyond its origins. The document also questions the purpose of the course for students and references Adorno's views on popular music being created for commercial purposes versus progressive music that challenges commodification but is disliked by most.
Sub genre analysis
Pop rock is a music genre that mixes catchy pop melodies and lyrics with guitar-based rock songs. It has varying definitions but generally refers to a mellower form of rock or a pop subgenre. Pop rock features subgenres like bubblegum pop, glam rock, indie pop, and pop punk. Common instruments are electric guitar, bass, drums, vocals, and keyboards. Pop rock originated in the 1960s UK and US as a softer alternative to rock and roll aimed at youth, characterized by catchy songs and commercial appeal rather than artistic authenticity.
Access to music punch pitch
Punch Records opened in 1996 in Birmingham, UK as a retailer specializing in vinyl records for DJs. It quickly became a community hub, bringing together local artists, music industry professionals, academics, and drug dealers. While traditional business models for the music industry are declining, Punch Records is developing new ideas and products to continue innovating as a national music company. They are seeking new project ideas from the public to support through their Punch Pitch program, with funding of up to £10,000 for selected pitches.
The music industry powerpoint for blog 1
The music industry is dominated by four major transnational corporations that control most of the market through subsidiary labels catering to different genres and niches. Music videos serve to promote singles, albums, and artists through visually stylish productions that entertain and influence popular culture while reinforcing or changing the meaning of songs. The industry is made up of major labels, independent labels, and specialized divisions that handle artists, marketing, promotions, legal, and financial aspects in creating and distributing music and multimedia campaigns.
Synthetic and organic music
This document discusses the ideological basis of the music industry and how it shapes the development and marketing of artists. It outlines the differences between organic and synthetic acts. Organic acts are sold based on their authenticity and musicianship, while synthetic acts have their image and career carefully constructed by record labels, usually focusing on short-term profits. One Direction is provided as a key example of a synthetic act that was formulated by a label to be commercially successful. In contrast, Ben Howard is given as an example of an organic act, having developed his material independently before being signed and supported by a label.
Focus group
The focus group document asks participants questions about preferences for a house music magazine, including font and color scheme appeals, desired content, layout designs, appropriate cover images, purchase likelihood, feature article interests, cover artist preferences, double page spreads, and body language appeals.
Focus group
The focus group document summarizes responses from participants on their preferences for design elements for a house music magazine, including font, color scheme, layout, images, cover artists, and sample page spreads. Participants provided feedback on content they would like to see, such as music charts, artist gossip and interviews, information on DJs and raves. They also reacted to different magazine cover designs and double page layouts.
The music industry
This document outlines assignments for a BTEC course on the music profession. It discusses the wide variety of businesses within the music industry, including live performance, composing, venues, recording, distribution, marketing, merchandising, retail, internet, agencies, management, law, accountancy, publishing, and education. Students are tasked with researching and presenting information about one or two areas of the music profession by describing their functions and relations to other areas of the industry. They are warned against plagiarism and instructed to synthesize information from multiple sources.
rebelpowerp
The document outlines plans for launching a new radio station called Rebel Radio in Kitchener Waterloo, Ontario. It discusses targeting a small, underserved market with a Top 40 and rock music format focused on breaking new artists. The station aims to dominate its market and attract advertisers by serving a demographic of 22-35 year olds. Programming will include morning, afternoon, and evening shows playing popular music and featuring on-air talent. Marketing will utilize social media and local advertising leading up to the launch.
Magazine pitch
An indie rock magazine called "Indie Rock" is being proposed to inform 20-30 year old British males about the growing indie rock scene in North London through content like profiles of new artists, venue listings, interviews, and reviews, as well as ads for music gear. It will be issued monthly for $5.25 per print issue, $0.99 per digital issue, or $10.99 annually, competing with similar magazines in the genre. Resources needed include a photographer, graphic designer, model, and editor to produce the magazine within legal guidelines.
Music Business Threats & Opportunities
The document discusses opportunities and threats in the changing music industry. Major record labels are struggling as physical music sales decline sharply. However, the overall music business is thriving through growing areas like live concerts, merchandising, and licensing. For the music business to succeed, a new model is needed that focuses on full artist brand management and exploitation across all income streams. It must also diversify revenue sources beyond recordings and align the interests of artists and labels. Emerging markets like China and India also provide major growth opportunities if infrastructure and legal issues are addressed.
Nirvana v3
This document discusses the music industry and the band Nirvana. It provides background on Nirvana's formation in 1989 and release of their debut album Bleach. In 1991, Nirvana signed to Geffen Records and released their breakthrough album Nevermind, which has now sold over 30 million copies worldwide. The document examines Nirvana's importance in changing the mainstream music industry and genre, combining elements of punk, metal, and pop to help create the new grunge genre. It also explores Nirvana's marketing strategies, including their use of music videos and reliance on television performances for promotion in the pre-internet era.
Billboard
This document discusses the target audience of a music magazine. The target audience ranges from teens aged 16 to young adults up to age 26, since the magazine covers chart updates across multiple music genres like rock, metal, R&B, and pop. It aims to appeal to a wide range of music listeners by not focusing too heavily on images and instead discussing the music itself. The layout aims for a mature style without crowding or gossip about artists' personal lives.
Audience
The target audience for the music magazine is people aged 15+ of all genders and ethnic backgrounds who have an interest in rock music. The magazine will feature information about rock bands and venues. It will use a mixture of formal and informal language to appeal to its target readership which will come from working class and lower socioeconomic backgrounds. The magazine has mass market appeal because it caters to the large fan base of rock music.
Music Industry
The music industry is split into four main parts - recording music, songwriting and publishing, live music, and artist management. Recording involves finding a record label, recording original or cover songs, and duplicating the finished product. Songwriting involves splitting publishing revenues 50/50 between the songwriter and music publisher according to agreements. The live music sector has become a primary income source for artists due to illegal downloading, involving promoters, booking agents, venues, and road crews.
Analysis of music magazine
Billboard is an American music magazine that has been published since 1894, making it one of the oldest trade magazines in the world. It originally focused on bill posting and outdoor amusements before specializing in the music industry in the 1960s. Billboard maintains several internationally-recognized record charts that track the most popular songs and albums each week based on digital downloads, radio airplay, and internet streaming. The magazine's target audience ranges from teenagers to people in their mid-sixties, appealing to both males and females with pictures and updates on music stars.
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Ekosistemi se udruzuju
The document describes the different biomes found on Earth. It divides the planet into three main areas: land (22%), oceans and seas (71%), and freshwater (7%). It then discusses the key characteristics of various terrestrial biomes, including tundra, taiga, deciduous forests, steppe, savanna, tropical rainforests, and deserts. It also summarizes the main aquatic biomes of oceans and seas, which include the pelagial, plankton, nekton, and benthos zones, as well as freshwater biomes found in standing and flowing water ecosystems.
Zagadjivanje vode
Izvori zagadjivanja vode, vrste zagadjenja (fizičko, hemijsko, biološko zagađenje), posledice zagađivanja, zaštita vode od zagađivanja.
Poreklo zivota na Zemlji. Dokazi evolucije.
Kako, gde i kada je nastao život na Zemlji, šta je evolucija, koje dokaze ona ima o zajedničkom poreklu živih bića, šta su fosili, a šta živi fosili.
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Underground music
Underground music is defined by its experimental, non-mainstream nature and do-it-yourself approach to production. It is created without support from major commercial labels and appeals to niche audiences through social and cultural capital rather than commercial success. Throughout history, underground music has incorporated social and political commentary on topics the mainstream avoids, and served as a cultural identity for communities and scenes. While retaining artistic independence, underground music also intersects with commercial interests as cultural movements are sometimes co-opted by the mainstream.
What is Popular Culture?
This document discusses different definitions and approaches to defining popular culture. It describes popular culture as "the people's culture" made at the local level, as "mass culture" produced for a large audience, and as "low culture" in contrast to high art. However, it notes problems with each definition and argues that popular culture is best understood by examining the values embedded within cultural works and acknowledging its commercial nature of being produced for market distribution and sales.
COMM 101 - Chapter #7 (NY77)
The document discusses a class focusing on radio, recordings, and popular music in 1977 New York City. The class will examine the documentary "NY77: The Coolest Year in Hell", which looks at how the musical genres of hip hop, punk, and disco reflected and influenced the political and social realities of New York City in 1977. The documentary will be discussed in terms of its style as a performative documentary that stresses subjective experience and links personal accounts to larger historical contexts through the use of a voice-over narrator.
COMM 101 Chapter 7 PowerPoint (WCC)
The document discusses a documentary film called "NY77: The Coolest Year in Hell" that will be covered in class. The film examines how musical genres like hip hop, punk, and disco reflected and influenced the political and social realities in New York City in 1977. It explores how music was part of the fabric of society and could enact lasting cultural changes. The documentary will be discussed in relation to concepts like performative documentaries and voice-over narration covered in previous classes. Students will consider the lasting influence that hip hop, punk, and disco still hold in modern culture today.
Question 2
The magazine represents male dominance and patriarchal values through the use of a male model on the front cover shot from a low angle. The model is the sole focus against a plain background, suggesting the importance of this social group. Colors like red, black, and white without feminine colors further reinforce male dominance. The title "The Zone" conveys success and achievement to appeal to aspiring artists in the music industry. Cover lines related to hip hop and rap help represent young, fashionable teenagers and early adults. The use of informal, colloquial language appeals to the targeted social group. The preferable target audience includes teenagers and young adults interested in hip hop as a career or entertainment.
4 a&r, the artist and marx
The music market in the UK has changed significantly in recent years. Younger people aged 14-25 rarely buy CDs and no longer use record shops to purchase music. Many in this age group will only download music illegally or listen to music on their phones. While downloading is still preferred to streaming, the music industry is trying to prevent illegal downloading. New media technologies have given artists more freedom and control over how they market and distribute their music, bypassing the traditional record label system. This represents a major shift in how the music industry operates.
CMNS 1221 - Lecture Notes for ‘the Age of Staying Home’ M
CMNS 1221 - Lecture Notes for ‘the Age of Staying Home’
MASS CULTURE ASSIGNMENT: There are FOUR questions in this
document. For EACH question, I want you to type an answer (approx.
250 words MINIMUM for each). Email me your four answers Before
APRIL 12th, please.
The Frankfurt School and Popular Culture
In this ‘lecture’ we’re going to look at a few important theories and theorists
in the study of popular culture.
To begin, we must understand what is meant by ‘popular culture’. When
most people use this term today, they are referring to the cultural texts of
mainstream American culture. TV shows like the Big Bang Theory,
musicians like Beyonce and Kanye West, movies like the Avengers. These
are all cultural texts that are available to large audiences, and that enjoy
widespread popularity. Not all popular culture is well received by critics, but
it is still ‘popular’ because many people like it, or talk about it, or even know
about it (the Kardashians).
No matter how stupid popular culture may seem at times, it’s important to
realize that there is no such thing as ‘pure’ entertainment. No TV show is
simply mindless entertainment – there are always messages and meanings to
be found. Popular culture – from TV shows to music videos – represents the
culture it comes from. It communicates the values and ideas of a culture, and
in this respect it is extremely useful to study popular culture.
Now, before the days of broadcast media (film, radio, TV, Internet) it was
generally assumed that the values and ideas of a society came from the top -
from the powerful people in society. As Marx wrote, “The ideas of the ruling
class are in every epoch the ruling ideas”. The institutions of power
employed art critics and authors and intellectuals, who told people what was
good art, what was bad art, and what culture was trying to communicate.
Think about the remaining forms of ‘high culture’ today. When you go to an
art gallery, you can look at the paintings and sculptures, but you usually end
up reading the signs next to the art, where someone else tells you what the
art is ‘about’. There are still cultural experts who know which opera singers
are ‘best’, and which classical music is most ‘important’.
If you ever want to see this kind of cultural elitism in action, go downtown
to the SFU Harbour Centre campus. Across Hastings Street from the
university, there is a store called Sikora Music. They sell classical music.
Everything about the store is designed to make you feel stupid. THEY know
classical music, and they know what is worth listening to, and what is not.
They even have a sign in their window, written in detailed calligraphy, that
says they have a “beginners bin” inside. Because (as we have all been
taught), Classical Music is very complex and only smart people can ‘get’ it,
and you would need to spend years LEARNING to appreciate it. Right?
…. right?
What else does the Ruling Class lik ...
Media evaluation
The document discusses how the magazine will target teenage males as the primary audience for underground music. It will feature hip-hop genres, which appeal more to males. Photos in the magazine will have a moody style associated with underground music. Articles will challenge stereotypes about underground artists reaching mainstream popularity. The goal is to challenge stereotypes that underground music should remain unpopular.
Defining key terms
The document discusses the definitions of culture and popular culture. It defines culture as a social group's system of meaning that is symbolic, shared, learned, and ordinary. Popular culture consists of artifacts, events, and products that surround people, reflect audience beliefs and values, are commercial, and often imitative. The popularity of cultural elements is directly proportional to how much they reflect the prevailing attitudes of their time, or zeitgeist. Popular culture both reflects and shapes audience values and beliefs.
POP Genre Research
Pop music is the selected genre for the music magazine because it is very popular today and will attract many interested readers. Pop music originated in the 1950s from rock and roll and is often used interchangeably with popular music. As a genre, pop music is eclectic, borrowing from styles like urban, dance, rock, and Latin, but generally has short-to-medium songs written in a basic format with repeated choruses, melodic tunes, and catchy hooks. The author also has a personal love for pop music, though enjoys other genres too, and feels pop will remain a favorite.
Factual project treatment form 2021
This document provides a treatment for a proposed fanzine called "UK underground" that will cover underground music subcultures and scenes in the UK. The purpose is to inform and inspire readers by documenting what is currently happening in the scene. It will have an artistic design to appeal to both those within the scene and newcomers. Content will include artist profiles, reviews of recent releases, interviews with musicians and promoters, and a reader input section. Visuals will come from the creator's own photography or promotional materials with permission, and all sourced online visuals will be heavily modified. The structure will include repeating sections for an introduction, artist special, recent releases, reviews, interviews and reader input.
Factual project treatment form 2021 (1)
This document provides a treatment for a proposed fanzine called "UK underground" that will cover underground music subcultures and scenes in the UK. The purpose is to inform and inspire readers by documenting what is currently happening in the scene. It will have an artistic design to appeal to both those within the scene and newcomers. Content will include artist profiles, reviews of recent releases, interviews with musicians and promoters, and a reader input section. Visuals will come from the creator's own photography or promotional materials with permission, and all sourced online visuals will be heavily modified. Each issue will follow an outline structure including an introduction, artist special, reviews, interviews and repeats. The format is well suited to the creator's
Analysis of genre
Rap music originated in the 1970s as a way for people in impoverished communities to express themselves. It combined elements like DJing, rapping, and creative sampling of music. Rap lyrics often use metaphor and rhyme to deliver messages and stories set to beats. Other elements of hip hop culture include breakdancing, graffiti, and distinctive styles of clothing.
Two popular hip hop magazines are Vibe and XXL. Vibe focuses on new and unsigned artists, offering music as well as celebrity gossip and lifestyle content. XXL profiles more established artists and presents a positive image of hip hop culture and lifestyle. Both magazines aim to serve multicultural audiences aged 18-24 with entertainment and culture news relevant to
Research presentation hip hop
This document summarizes conventions of hip hop music videos. It discusses common themes of poverty, crime, and wealth shown through props and settings. While inner cities are most common, unconventional settings are sometimes used. Technical elements like editing style are influenced by lyrics and beat. Low-key lighting depicts urban struggles while high-key shows success. Designer clothes contrast with rugged looks. The primary audience is African American males ages 11-36, but has grown to include suburban youth. Appealing to this audience involves urban fashion, locations, and references to black history and culture.
Target audience
The primary target audience of hip hop consists mainly of working class African American males aged 11-36. However, the genre has become more popular globally over the last 20 years, increasing its demographic to include suburban white teenagers and young adults aged 11-25. Hip hop focuses on topics like class, politics, social status, money, and power that most appeal to the working class.
To effectively target this audience, hip hop videos prominently feature mise-en-scene elements like African American fashion styles, run-down urban settings, and low-key lighting that highlight the urban struggle and darker aspects of hip hop culture. Clothing typically includes sneakers, jeans, oversized t-shirts, and flashy jewelry,
Running Head HIP-HOP AND FASHION .docx
Running Head: HIP-HOP AND FASHION 1
HIP-HOP AND FASHION 5
Topic: Hip-hop music is an integral aspect of setting fashion trends across the world.
“Hip-hop” is a very complicated culture which traces its roots way back when it was introduced. It is mostly associated to African Americans since it is believed to have originated in the late 1970’s.It was associated to African Americans who were economically depressed in South Bronx section of New York City. It is described as complex because the term ‘hip-hop” comprises of four elements which are, “delaying, rapping, rhyming, graffiti painting and b-boying.” It is also regarded as a culture which promotes fashion, music, visual art, language and expression. Hip-hop as a genre is accompanied with its important position in world history, in order to be able to understand it evolution, it should be noted that it has its own heroes and legends. Furthermore it also has its accomplishments and also downfall. Due to how hip-hop originated most African Americans feel like they have a duty to protect their identity as blacks in America. Comment by Laurel Duchowny: This is a pretty good introduction to hip hop, but what is your question? What are you going to attempt to explain with application of theory? State this clearly in your first paragraph.
Over the years hip-hop has been viewed as a significant contributor towards fashion, hip-hop started influencing fashion since the 70’s and continued to thrive up to the 1990s.Furthermore, currently in the 21st century its influence is still felt and it has advanced to better designs inspired by “hip-hop”. The documentary by Netflix, ”Hip-Hop Evolution” also managed to give a clear picture of how “hip-hop” emerged from New York this is illustrated through the childhood memories which explained how the genre advanced even in terms of fashion influence. The movie also inspired designers such as Marc Jacobs who sent models who had the foundation of youth culture street style. This demonstrates how hip-hop and high fashion were recognized as intertwined and has continued to be appreciated in our current times.
During the 80s and 90s prominent hip-hop personalities began showcasing their personal style as hip-hop stars. The stars were such as Salt-N-Pepa, Run-DMC, LL Cool J among other hip-hop artists. However this trend has continued to advance among recent hip-hop stars. For instance Kanye West who is a celebrated hip-hop artist is behind the much hyped Yeezy line. Artist like ASAP Rocky has also played a role in promoting Dior Homme and Calvin Klein accessories in advertisements. The theory of Bourdieu has had a big impact on social theory and how it brings out a better understanding on sociology and.
Rhianna hillier
This document discusses pop music and what it means to be a fan of pop music as part of mass culture. It touches on several key points:
1) Pop music is seen as mainstream and appealing to a general audience rather than a specific subculture. The lyrics often focus on universal themes of love and relationships.
2) Pop music is considered popular culture or mass culture, produced for mass consumption, whereas high culture refers to the culture of the elite.
3) Being a fan of pop music can be seen as a way for people to present themselves and feel socially accepted as part of the mass audience for pop music.
4) Theories of sociologists like Goffman and concepts like
Evaluation Question 3
The document discusses defining the target audience for an indie pop artist named Luna Lee. It finds that the genre's audience is equally split between male and female genders. The target age range is 16-late 20s. Socially, the audience belongs to the middle class and has an indie, hipster lifestyle. They enjoy vintage, retro and unique styles seen as controversial. The target subculture is defined as urban, affluent millennials who reside in cities and associate with indie music and non-mainstream fashion. It is important for media industries to clearly define their target audience to effectively promote and market artists.
Genres
The document discusses exploring music genres and identifying a niche market. It provides lists of various music genres and "teenage tribes" or social groups defined by their music tastes. It suggests researching artists, cultures, and ideologies associated with different genres to better understand potential target markets for a music magazine.
The music industry
The document summarizes the history and development of the music industry from the 18th century to modern times. It discusses how composers first began marketing their music through sheet music sales and performances. The recording industry emerged in the late 1880s and record sales replaced sheet music by the 1920s. In the 21st century, digital distribution of music became popular but also led to a rise in illegal file sharing, lowering industry revenues. The modern music industry consists of record labels that scout, finance, package, distribute and promote artists. Independent labels allow more artistic freedom but some are owned by major labels. The document also discusses various marketing and distribution methods and theoretical concepts in sociology about the commercialization of music.
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Drum microphone techniques
This document discusses stereo drum microphone techniques including the AB/spaced pair technique, XY/coincident pair technique, and Glyn Johns/recorderman technique. It provides tips for minimizing or maximizing room sound using overhead microphones. It also notes that avoiding phase coherency problems with kick and snare drums requires keeping them centered between overhead mics. Finally, it lists frequency ranges for achieving different qualities in the sound of kick drums, snare drums, toms, and cymbals.
Compression basics
A compressor is a device that automatically controls the level of an audio signal to make recordings sound more polished by controlling maximum levels and maintaining higher average loudness. Compressors have different circuit types including valve, optical, FET, and VCA compressors that each impact the audio signal in different ways, such as adding coloration or emulating tube sounds. Parameters like attack, release, threshold, and ratio determine how compression is applied to the audio.
Compression basics
A compressor is a device that automatically controls the level of an audio signal to make recordings sound more polished by controlling maximum levels and maintaining higher average loudness. Compressors have different circuit types including valve, optical, FET, and VCA compressors that each impact the audio signal in different ways, such as adding coloration or emulating tube sounds. Parameters like attack, release, ratio, and threshold determine how compression is applied to the audio.
CARS session 3
This document discusses research skills for creative arts students. It covers establishing debatable thesis statements, avoiding logical fallacies like slippery slope arguments and ad hominem attacks, and evaluating resources. Students are advised to consider whether a statement is truly debatable, avoid flawed logical arguments, and check sources for authorial bias, ability to verify facts, emotional language, and advertising when conducting research. Students are also instructed to pair up and use an evaluation document to analyze websites in Google Classroom for accuracy and bias.
Session 2 critical thinking 2015
The document discusses developing critical thinking skills by learning to identify and evaluate arguments. It explains that an argument presents a line of reasoning with evidence and reasons to support a conclusion. Good arguments ensure the evidence is relevant, recent, and does not rely on assumptions. When evaluating an argument, one should consider whether the reasons presented are sufficient and lead logically to the conclusion, and check for potential biases. The document provides examples of arguments and encourages finding additional resources to identify weaknesses like biases, assumptions, or inconclusive evidence.
CARS session 2
<iframe height="485" width="595" src="//www.slideshare.net/slideshow/embed_code/key/kE7qcTvg9QYqN7"> </iframe> <div> <strong> <a>CARS session 1</a> </strong> from <strong><a>joelnally</a></strong> </div>
CARS session 1
This unit aims to help learners acquire research skills to support both theoretical and practical elements of their chosen creative arts genre. Students will individually develop research skills and conduct a research project that includes a report on their topic and research approach, a literature review, and a final presentation of their findings in an appropriate format with justified conclusions. The goal is for students to learn about an area they love through research rather than see it as a chore.
CMIC style guide and writer errors
The document provides guidelines for writing style at Mid Cheshire College. It outlines rules for formatting title pages, contents pages, in-text citations, quotes, numbers, references lists, and common grammar errors. The title page should have the title in bold heading caps centered, followed by the author's name, college, and date. The contents page lists sections, references, appendices, notes, and tables in that order. In-text citations require the author's name, date, and page number in parentheses. Quotes must be reproduced exactly and block quotes are indented with a double space above and below. Numbers 10 and above should be written as numerals and plurals end in 's' only. References are listed alphabet
Basics of live sound 1
The document discusses the basics of live sound, including different audio connectors used for microphones, instruments, and playback devices. It describes the main components and purpose of mixers, which blend and route audio signals. Mixers have channel strips that control level, EQ, effects sends, panning and volume for each source. The master section oversees the overall volume with faders for the main mix and subgroups. Common outboard equipment mentioned includes graphic equalizers, effects processors, dynamics processors and speaker management systems.
Week 11 starting your dissertation
This document provides advice for starting a dissertation and outlines the key steps in the planning, writing, and editing process. It recommends selecting a field of interest and developing an approach, title, and research question. Researchers should make an outline plan, start a list of sources, find their writing style, and perfect their bibliography. When writing, they should review their work as a whole and in sections, and ask others for critique. The final stage of editing involves further reviewing and revising the work.
Intro pp first session
The document discusses the importance of using standard English in writing, noting that it allows one to effectively improve understanding, resolve differences, build trust, create ideas, solve problems, and exchange information. It states that communication requires both knowledge of grammar, spelling, punctuation and language features, as well as thinking skills like reasoning and persuading. The document also distinguishes between comprehending language and studying language as a means of communication, focusing on the separate functions of words, sentences, paragraphs, tone, and dialect. It discusses form and structure, defining them as genre and format, and notes structure involves text organization and devices and how they shape meaning for the reader.
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Business of travel and tourism lesson 1
This document provides an overview of key concepts in the business of travel and tourism, including:
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- Different types of tourism like domestic, inbound, and outbound tourism.
- Geographic regions from local to regional to national to international tourism organizations.
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Critical thinking 2014
This document outlines the steps for developing critical thinking skills:
Step 1 is to identify an argument by establishing a line of thinking with reasons presented to support a conclusion. Effective arguments have two relevant reasons that logically lead to the conclusion.
Step 2 is to evaluate the evidence used to support the argument. This involves considering whether the evidence is relevant, recent, relies on assumptions, or shows potential bias. The strength of an argument depends on unbiased, sufficient evidence that is directly relevant to supporting the conclusion.
Proposal and assessment
This document provides instructions for writing a proposal for a commercial music essay. The proposal should include:
1. A research question and brief explanation of the question in 200 words.
2. Contextual background information on the topic in 500 words using APA referencing style.
3. The proposed structure of the 4000-word essay in 300 words, outlining the main sections and sub-headings.
4. A bibliography of sources following APA style guidelines.
The proposal aims to demonstrate the student's knowledge of the topic and research materials as well as their ability to write in an academic format. It will form the basis for the full essay to be written.
Critical thinking 2014
The document discusses developing critical thinking skills by identifying arguments and evaluating evidence. It explains that an argument presents reasons leading to a conclusion to persuade others of a viewpoint. Examples are given of arguments for and against public smoking bans. The document also discusses evaluating whether evidence is relevant, recent, based on assumptions or biased. It prompts the reader to consider these factors when assessing arguments and finding texts to support their own proposals.
MCC style guide
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- 1. Commercial Music In Context This module aims to develop your understanding of the social, cultural and economic contexts within which commercial music exists...
- 2. Commercial Music In Context Defining “commercial music” Is it the same as “pop”? So what is “pop”?
- 3. Commercial Music In Context ! Some definitions of Pop: ! Pop as in “liked (easily accessed) by lots of people”
- 4. Commercial Music In Context ! Some definitions of Pop: ! Pop as in “Music of and for the people”
- 5. Commercial Music In Context ! Some definitions of Pop: Pop as a technological form
- 6. Commercial Music In Context ! Some definitions of Pop: Pop as a style or genre
- 7. Commercial Music In Context Examples of artists whose music does not sit easily within these definitions?
- 8. Commercial Music In Context The “Mainstream” vs. the “Underground”
- 9. Commercial Music In Context Mainstream - ! ! A genre in music that is often defined by widely-accepted and currently-popular standards, trends, and hypes that have been established by the media.
- 10. Commercial Music In Context Underground - ! A genre in music for an elite audience, that is often characterised by its high levels of originality and experimentation, and does not conform to typical standards, trends, or hypes as set by the popular mainstream media.
- 11. Commercial Music In Context "the mainstream comes to you, but you have to go to the underground."
- 12. Commercial Music In Context Produce a rough “elevator pitch” for a research proposal, including sources of research ! ! ! How does the subject enable you to discuss social, cultural and economic factors?