CloudGenix confidential
Software-defined Wide-Area Network (WAN)
CloudGenix confidential
SDWAN fastest growing category in $40B WAN TAM
1%
30%
Today 24 months
$6B-$10B
in 24-48 months
CloudGenix confidential
WAN = 20% of IT budget
Enables 10X-100X better WAN at 50%+ savings
Internet vs. private WAN (MPLS)
$120,000 /year
for 1-10 Mbps
$1,000 /year
for 10-100 Mbps
MPLS
Internet
CloudGenix confidential
Old remote office environment: Active/Backup connectivity
REMOTE OFFICES DATA CENTER
Internet
MPLS
IMPACT High performance access to AWS
1-10 Mbps
100 Mbps
• Extremely expensive resources under-utilized
• Poor availability model
• Poor cloud-connectivity
CloudGenix confidential
The routed model poses several challenges
CLOUDGENIX
CONTROLLER
Routed WAN
IPSLA ACL
Routing loops
VLAN
Active-Active
NBAR
Packet to app
PfR
App SLA’s
App to IP & Port Mapping
Asymmetric Routing
Redirection Chaining
DMVPN
NHRP OSPF BGP PKI
VRFMPLS
Subnet
Device sprawl
• Active load balancing extremely complex
• While maintaining flow symmetry
• Network based metrics insufficient
• One-sided cloud traffic engineering required
CloudGenix confidential
Old remote office environment: Hardware footprint
REMOTE OFFICES
Routers
Proxy
Firewall
WAN op
AP
Switches
• Expensive
• Poor RMA times
• Complex policy implementation
CloudGenix confidential
LegacyRouters/MPLS
Gen 1 Gen 2
WAN Optimization
• Shift to Mobile / Branch Access
• Video, Voice, SaaS
• Caching
• WAN utilization
The Evolution of the Wide Area Network
Hybrid WAN
• Active/Active path selection
• Packet defined Network
• Proprietary Hardware
• Application “Aware”
• Refresh “Rat Race”
Gen 3
Software Defined WAN
• No proprietary HW
• Application Defined Network
• No Routing Protocols
• App SLA
• Cloud Without Compromise
• App Visibility, Rich Analytics
• Software Defined Ent. (NSX)
• EverLAST
Gen 4
CloudGenix confidential
Unsolved customer problems addressed by CloudGenix
Micro-segmentation
Virtualization
Commoditization
Software-defined X
50%-70% cost savings
Hybrid WAN
Secure transport
Actionable analytics
Performance SLA
Cloud Fast
CloudGenix confidential
CloudGenix target use cases
HYBRID
WAN
COTS
BRANCH
SOFTWARE
DEFINED
ENTERPRISE
CLOUD
FAST
DYNAMIC
SECURITY
PERIMETER
10X+
Better WAN
Price &
Performance
0
Proprietary
Hardware
6mo to
60sec
IT at the Speed
of Business
10X+
Faster
Performance
Data Center
Class Security to
the edge
CloudGenix confidential
Cloudfast extends path selection to the cloud
ISP 1
ISP 2
Not CODEC compliant
CODEC compliant
IMPACT No cloud point of presence required
REMOTE OFFICES
SAP Client
DATA CENTER
MPLS
CloudGenix confidential
2X-5X hardware
cost savings
10X-100X+ WAN capacity
at 50%+ lower costs
Data-center class security at
the edge of enterprise
PCI/HIPAA/SOX
CloudGenix software-defined hybrid WAN solution
Branch office
CLOUDGENIX
CONTROLLER
software
1. Eliminate hardware
MPLS
LTE
INTERNET
2. Pool/virtualize WAN resources
Data center
PUBLIC
CLOUD/SAAS
3. Enforce app security & SLA policy
RECREATIONAL
INTERNET
CloudGenix confidential
App-defined SD-WAN
Technology shift: Routed to app-defined fabrics
CLOUDGENIX
CONTROLLER
Routed WAN
IPSLA ACL
Routing loops
VLAN
Active-Active
NBAR
Packet to app
PfR
App SLA’s
App to IP & Port Mapping
Asymmetric Routing
Redirection Chaining
DMVPN
NHRP OSPF BGP PKI
VRFMPLS
Subnet
Device sprawl
App SLA Security
CloudGenix confidential
Session fingerprinting
Sub-application visibility
No decryption required
Enterprise, cloud & collaborative apps
Custom signature creation
Session metadata- CODEC, App Trans
Time, etc..
CloudGenix confidential
Operational Simplicity
CloudGenix confidential
How application network is built
Select application
of interest1 Choose Applications
CloudGenix confidential
How application network is built
Select business
priority2 Select a Priority
CloudGenix confidential
How application network is built
Select allowable
paths3 Select Allowable Paths
CloudGenix confidential
How application network is built
• Contexts are isolated
from each other.
• Each context uses
unique encryption keys
over the WAN.
• Contexts do NOT
require changes at the
physical layer (e.g.
VRF’s).
Controller builds
application
contexts4
HR & Finance
All users
CloudGenix confidential
Policies and app contexts directly reflect business intent
CONTEXT:
All users; Google, Linkedin, Facebook
No traffic can traverse mpls
CONTEXT:
Sales and Customer Service; Skype
All paths eligible
All traffic must traverse a firewall
NO SECURITY SERVICE!
CloudGenix confidential
Application visibility
CloudGenix confidential
Application performance dashboard
Immediate visibility into true app performance. No 3rd party probes or tools required.IMPACT
CloudGenix confidential
Measure & control based upon end user observed
application performance
Application transaction time is monitored & controlled in real time against SLA
requirements. No user action required.Impact
CloudGenix confidential
SaaS application troubleshooting and diagnostics
CloudGenix confidential
Simplified data center insertion
DATACENTER
Internet MPLS
Flow symmetry preserved
Non-disruptive service
insertion & removal
Selectively enable branches
& applications
CloudGenix confidential
Zero Touch VPN Provisioning
Application SLA based Performance Routing
App Analytics and Visibility
Proactive Troubleshooting
Operational Simplicity
Why CloudGenix ?
CloudGenix confidential
Driving the Evolution to Software-Defined IT
CLOUDGENIX
CONTROLLER
software
CloudGenix confidential
Customer benefits
INNOVATION INSTALL AND RECOVERY
VISIBILITY
OpEx and CapEx
75%
100%
COST
Cloud-today
Days not months
50%
CloudGenix confidential
Thank You

CloudGenix_Customer Presentation

  • 1.
  • 2.
    CloudGenix confidential SDWAN fastestgrowing category in $40B WAN TAM 1% 30% Today 24 months $6B-$10B in 24-48 months
  • 3.
    CloudGenix confidential WAN =20% of IT budget Enables 10X-100X better WAN at 50%+ savings Internet vs. private WAN (MPLS) $120,000 /year for 1-10 Mbps $1,000 /year for 10-100 Mbps MPLS Internet
  • 4.
    CloudGenix confidential Old remoteoffice environment: Active/Backup connectivity REMOTE OFFICES DATA CENTER Internet MPLS IMPACT High performance access to AWS 1-10 Mbps 100 Mbps • Extremely expensive resources under-utilized • Poor availability model • Poor cloud-connectivity
  • 5.
    CloudGenix confidential The routedmodel poses several challenges CLOUDGENIX CONTROLLER Routed WAN IPSLA ACL Routing loops VLAN Active-Active NBAR Packet to app PfR App SLA’s App to IP & Port Mapping Asymmetric Routing Redirection Chaining DMVPN NHRP OSPF BGP PKI VRFMPLS Subnet Device sprawl • Active load balancing extremely complex • While maintaining flow symmetry • Network based metrics insufficient • One-sided cloud traffic engineering required
  • 6.
    CloudGenix confidential Old remoteoffice environment: Hardware footprint REMOTE OFFICES Routers Proxy Firewall WAN op AP Switches • Expensive • Poor RMA times • Complex policy implementation
  • 7.
    CloudGenix confidential LegacyRouters/MPLS Gen 1Gen 2 WAN Optimization • Shift to Mobile / Branch Access • Video, Voice, SaaS • Caching • WAN utilization The Evolution of the Wide Area Network Hybrid WAN • Active/Active path selection • Packet defined Network • Proprietary Hardware • Application “Aware” • Refresh “Rat Race” Gen 3 Software Defined WAN • No proprietary HW • Application Defined Network • No Routing Protocols • App SLA • Cloud Without Compromise • App Visibility, Rich Analytics • Software Defined Ent. (NSX) • EverLAST Gen 4
  • 8.
    CloudGenix confidential Unsolved customerproblems addressed by CloudGenix Micro-segmentation Virtualization Commoditization Software-defined X 50%-70% cost savings Hybrid WAN Secure transport Actionable analytics Performance SLA Cloud Fast
  • 9.
    CloudGenix confidential CloudGenix targetuse cases HYBRID WAN COTS BRANCH SOFTWARE DEFINED ENTERPRISE CLOUD FAST DYNAMIC SECURITY PERIMETER 10X+ Better WAN Price & Performance 0 Proprietary Hardware 6mo to 60sec IT at the Speed of Business 10X+ Faster Performance Data Center Class Security to the edge
  • 10.
    CloudGenix confidential Cloudfast extendspath selection to the cloud ISP 1 ISP 2 Not CODEC compliant CODEC compliant IMPACT No cloud point of presence required REMOTE OFFICES SAP Client DATA CENTER MPLS
  • 11.
    CloudGenix confidential 2X-5X hardware costsavings 10X-100X+ WAN capacity at 50%+ lower costs Data-center class security at the edge of enterprise PCI/HIPAA/SOX CloudGenix software-defined hybrid WAN solution Branch office CLOUDGENIX CONTROLLER software 1. Eliminate hardware MPLS LTE INTERNET 2. Pool/virtualize WAN resources Data center PUBLIC CLOUD/SAAS 3. Enforce app security & SLA policy RECREATIONAL INTERNET
  • 12.
    CloudGenix confidential App-defined SD-WAN Technologyshift: Routed to app-defined fabrics CLOUDGENIX CONTROLLER Routed WAN IPSLA ACL Routing loops VLAN Active-Active NBAR Packet to app PfR App SLA’s App to IP & Port Mapping Asymmetric Routing Redirection Chaining DMVPN NHRP OSPF BGP PKI VRFMPLS Subnet Device sprawl App SLA Security
  • 13.
    CloudGenix confidential Session fingerprinting Sub-applicationvisibility No decryption required Enterprise, cloud & collaborative apps Custom signature creation Session metadata- CODEC, App Trans Time, etc..
  • 14.
  • 15.
    CloudGenix confidential How applicationnetwork is built Select application of interest1 Choose Applications
  • 16.
    CloudGenix confidential How applicationnetwork is built Select business priority2 Select a Priority
  • 17.
    CloudGenix confidential How applicationnetwork is built Select allowable paths3 Select Allowable Paths
  • 18.
    CloudGenix confidential How applicationnetwork is built • Contexts are isolated from each other. • Each context uses unique encryption keys over the WAN. • Contexts do NOT require changes at the physical layer (e.g. VRF’s). Controller builds application contexts4 HR & Finance All users
  • 19.
    CloudGenix confidential Policies andapp contexts directly reflect business intent CONTEXT: All users; Google, Linkedin, Facebook No traffic can traverse mpls CONTEXT: Sales and Customer Service; Skype All paths eligible All traffic must traverse a firewall NO SECURITY SERVICE!
  • 20.
  • 21.
    CloudGenix confidential Application performancedashboard Immediate visibility into true app performance. No 3rd party probes or tools required.IMPACT
  • 22.
    CloudGenix confidential Measure &control based upon end user observed application performance Application transaction time is monitored & controlled in real time against SLA requirements. No user action required.Impact
  • 23.
    CloudGenix confidential SaaS applicationtroubleshooting and diagnostics
  • 24.
    CloudGenix confidential Simplified datacenter insertion DATACENTER Internet MPLS Flow symmetry preserved Non-disruptive service insertion & removal Selectively enable branches & applications
  • 25.
    CloudGenix confidential Zero TouchVPN Provisioning Application SLA based Performance Routing App Analytics and Visibility Proactive Troubleshooting Operational Simplicity Why CloudGenix ?
  • 26.
    CloudGenix confidential Driving theEvolution to Software-Defined IT CLOUDGENIX CONTROLLER software
  • 27.
    CloudGenix confidential Customer benefits INNOVATIONINSTALL AND RECOVERY VISIBILITY OpEx and CapEx 75% 100% COST Cloud-today Days not months 50%
  • 28.