2. Mind Maps/Brainstorms
Star by using the first few slides to create mind
maps and or brainstorms for ideas related to
your project. Get as many possibilities as you
can.
Don’t worry about practicality, suitability or
potential at this stage. You will assess the ideas
later.
14. Idea Evaluation
Which of your ideas do you want to develop further? Explain why you think that is the
right idea to take forward.
I feel that I really want to push the social media side of things a lot further because that's
where a lot of big advertisement is and a lot of people are active users on multiple social
media platforms. Social media really is only going to grow bigger and what better way to
advertise a business then to use a completely free method of promoting your own
business. This can also give a chance for the owners and the general public who are the
customers a chance to give feedback and really help to get to know your local area. Even
though from my experience of working for The Gourmet I know how busy it can get but it
doesn’t stop the business becoming an even more popular place to visit in your own spare
time.
15. Development
• Development should include mood boards or other visual
examples of work. It could include basic mock ups of your
vision for the project using the work of others.
• These don’t need to be the same quality as your finished
pieces but they a good indicator of where your project is
going.
• As this is not final work, it may include work from others.
• You could include test work or practice work here too to
further develop your skills.
27. Production Schedule:
You should prepare a production schedule that will allow you to manage your time over
the 4 weeks of production. This should include:
• Deadlines: Interim deadlines help you keep on track, final deadlines are final.
• Availability: The availability of the client and any other people you may need to help
you with your project. You will need to contact them. You might to do visit. You may
need to liaise with models, or photographers.
• Feedback: This is a working brief with a real client. You will need to get feedback on
your work and also allow yourself time to make appropriate changes. Plan appropriate
time in to you schedule so that you can do this.
• Resources: You should include a list of resources that you will need to complete your
project. Remember that this all needs to be your own work