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PØRTFØLIØ
§ylvia Méndež
2 1
Magazine Cover
Coding
Brochure
Web Page Mockup
Prezi Presentation
Photodesign
Montage
Business Identity
Infographic
659 N Grenoble St.
Salt Lake City,
UT 84116
8018658065
sylviaana@comcast.net
sylviaana@wordpress.com
Table øf Cøntent§§ylvia Méndež
22 3
DISCOVER
Issue 1236
May 2016
EXCLUSIVE
Interview with a web design student, a worker, a wife, a cake maker and a mom.
What are her goals? What does she need to succeed?
20 Premium Website Templates
Photoshop Seminar Tour 2016
10 Tips for eye appealing sites
How to design with a purpose
CREATE THE PERFECT
ILLUSTRATION
Practical freelance advice from
design professionals
Pick the perfect typeface
USE LAB COLOUR
Enhance vibrancy in photos
with this colour mode
PHOTOSHOP AND
ILLUSTRATOR
Pick the perfect
typeface
Tips for using
textures
SYLVIA
MENDEZ
& design
Magazîne Cøver
Description:
Design a magazine cover that combine good typography
skills with a self portrait introducing yourself to the world.
Programs used:
Adobe InDesign
Adobe Photoshop
Date:
May 4, 2016
Course/Section & Instructor:
Comm 130:13 - Sara Tranberg.
Objective:
To create an eye catching magazine cover that is all about ME!
I also need to incorporate high quality images with eye catching article titles
to intrigue my audience.
Process:
While I did some research looking in google, it was when I decided to look more into art design
magazines where I could find better ideas. I think that the portrait is one of the most important
parts of this project, besides typography, so I took some extra time trying to find the right
portrait picture and also the right background for it.
As part of the process I first I sketched out some ideas in my mind and then I went into the
paper sketches using the picture I chose.
After placing the picture, I started working on the title and I did more research about which
could be the best one. Finally I had to make the choices for my fonts and I used the color wheel
to find the right color for them and I look for some repetition in the colors too. It took me some
time to fix the leading for the text on the left side.
44 5
Description:
Coding the logo design with a description of the process
in HTML and CSS.
Programs used:
Notepad++
Adobe Photoshop
Adobe Illustrator
Date:
June 16, 2016
Course/Section & Instructor:
Comm 130:13 - Sara Tranberg.
Objective:
To showcase the logo created before. It was code in HTML and CSS and it included
the process of creating the logo, appeal to target audience and design skills.
Process:
I started creating the logo in Illustrator and as I followed the critique ideas from my classmates
and my instructor I made the changes needed. After the changes I resized the logo, so it was
between 300 – 500 pixels as indicated in the instructions. I writed the content explaining how
was the process of my logo in Word, checking my grammar, etc.
I used Notepad++ to write my HTML and add my content and tags and CSS to customize what
I needed to make my design matching the logo colors as well as the design I used for the logo.
After some failures with my background gears, I finally found another background image from
google and changed the color to the one I used in the logo. I made it really small so it could be a
subtle. As the final step I validated my code in HTML and CSS validator.
Cødîng
66 7
Description:
A full color, folding brochure for a company.
Programs used:
Adobe InDesign
Adobe Photoshop
Adobe Illustrator
Date:
July 8, 2016
Course/Section & Instructor:
Comm 130:13 - Sara Tranberg.
Objective:
Design a full color, folding two-sided brochure for a company product, service or location.
It needs to be informational or advertising. Need to have a text wrapped.
Process:
I did some research first to find out what was the best idea for what was my brochure about.
It was then when I sketched my logo options and the layout for the brochure. The logo was
my first start and then I went to InDesign to design the layout. After some changes after the
critiques, I keep looking for more pictures to make the text wrapped. This took me some time
because I want good pictures that fit with my design too. I was particularly looking for an arch
for the back of the brochure, but none of them seem to fit in there. I had three options and after I
printed I realized I made some mistakes I needed to fix, but this also helped me to decide which
of my options could be the better one. At last, I decided to use the same arch I used for the front
of the brochure (with a different angle and light).
Brøchurê
88 9
1010 11
Weß Pâge MøckuÞ
Description:
Design a web page layout mockup.
Programs used:
Adobe Photoshop
Adobe Illustrator
Date:
June 23, 2016
Course/Section & Instructor:
Comm 130:13 - Sara Tranberg.
Objective:
Design a full color, folding two-sided brochure for a company product, service or location.
It needs to be informational or advertising. Need to have a text wrapped.
Process:
I did some research first to find out what was the best idea for what was my brochure about.
It was then when I sketched my logo options and the layout for the brochure. The logo was
my first start and then I went to InDesign to design the layout. After some changes after the
critiques, I keep looking for more pictures to make the text wrapped. This took me some time
because I want good pictures that fit with my design too. I was particularly looking for an arch
for the back of the brochure, but none of them seem to fit in there. I had three options and after I
printed I realized I made some mistakes I needed to fix, but this also helped me to decide which
of my options could be the better one. At last, I decided to use the same arch I used for the front
of the brochure (with a different angle and light).
1212 13
Þrezi Þresentâtiøn
Description:
Create an instructional presentation in Prezi to demostrate its
features and capabilities.
Programs used:
Adobe Photoshop
Adobe Illustrator
Prezi
Date:
May 12, 2016
Course/Section & Instructor:
Comm 130:13 - Sara Tranberg.
Objective:
Create an instructional presentation in Prezi (between 10-15 frames) to persuade
a client that this software is practical to use for an upcoming campaign.
Process:
As part of the research I looked for examples to get ideas for my presentation. After the
research, I chose an idea of how to plan a birthday’s party. I needed a background to work with
so using this theme, my first idea was to get some balloons, so I started searching pictures in
Google. I made some sketches on how this could go. I have several ideas, but then I decided on
one picture and I opened it in Photoshop to create my background. The planning process took
me longer than I thought, but I knew this was an important part of the design process.
I needed to make some changes in the pictures I found. I erased the fonts, change the color of
the background of this picture and add the title I wanted for my presentation.
I went into Prezi, and after some issues I could finally started with my presentation design.
Next, I started editing my ideas and added more content. I work on the transitions. When I
thought I was finished, I realized I used too much text, so I decided to simplify.
To make something “different” I added a video at the end of the presentation.
1414 15
Þhøtø dêsign
Description:
Photodesign project including an original image with a quote and
a consistent color scheme from the image.
Programs used:
Adobe Photoshop
Date:
May 19, 2016
Course/Section & Instructor:
Comm 130:13 - Sara Tranberg.
Objective:
Submit a full bleed photodesign project that includes an original, new quality image, a
consistent color scheme based on that image, some text and a few design elements.
Process:
First I choose what color scheme I was going to use for this project. As I want to take a picture
about water, I choose to use one of the fountains of Temple Square. I took several pictures from
different angles to find the right one for my design. As blue was my basic color, I chose to make
a monochromatic picture.
After I had the picture in Photoshop I made some adjustments, like the vibrance and I also add
some saturation. Although the major change was after I add more magenta and yellows to the
image so the blue of the water could be sharper.
I pulled my photo in Photoshop and I started the designing process. I thought to add some drops
for the color swatch. I added the quote I had in my mind. I wanted to follow how the water falls,
so I look for an alignment for this with the quote.
1616 17
Møntâge
Description:
Design a spiritual poster montage using images and type.
Programs used:
Adobe Photoshop
Date:
May 26,2016
Course/Section & Instructor:
Comm 130:13 - Sara Tranberg.
Objective:
Create a spiritual poster montage using images and type for a Christian non-profit
organization. Need to chose two or more images, a scripture, a quote or a thought.
Create this montage by using a layer mask to blend images. The montage needs to have
intermingled pixels and no hard edges.
Process:
My first idea of the montage was to look for a storm and then add a quote with it. After looking
for many quotes for a couple of days, finally, I found the quote that I really like and it matched
with the pictures I chose.
After looking for the right pictures that matched my first picture (the storm one), I made some
changes in the others in Photoshop. In one, I changed the colors to black and white and flipping
the canvas horizontally so it could be having the eyes watching the picture. Then I created layer
masks and using the brush tool to blend the pictures in the background one.
Next, I type the quote I chose and found what color could match the ones in the picture. I was
looking for a contrast one, but following a monochromatic specter with the other picture. After
that, I started playing with some effects so it could pop from the storm.
1818 19
ßûsiness Identitÿ
Description:
DCreate a logo for a company and establish a visual identity for
this business.
Programs used:
Adobe InDesign
Adobe Illustrator
Date:
June 2,2016
Course/Section & Instructor:
Comm 130:13 - Sara Tranberg.
Objective:
Design a logo for a company and a business card and letterhead using this new logo.
Research well-designed letterheads and business cards. Use the logo to design
consistent layouts and branding for a business card and letterhead for this company.
Process:
As my husband owns a business shop as a part time mechanic, I did a website for him a while
ago. As he is the mechanic, he already gave me some ideas, but I also did some research on
logos for auto repair shop.
I first sketched some of my ideas in a paper, and I have multiple options. I needed to decide
which of all of them the better ones were. Then I got into Illustrator and started creating the
designs based on my sketches. Finally, I finished my logos, but then I also needed some extra
help to find out which of the three could be my best option. I had 12 people choosing the
favorite logo, and the first option was the winner.After the decision was done, I also received
some critique on how to improve that one too. After going with the favorite, I created my
letterhead and business card. I followed the alignment principles, looked for repetition and
included all the contact information on each piece.
SAGEYA
AUTOREPAIR
REPAIR
SAGEYA
AUT
2020 21
Edgardo Flores
801.755.9142
edflores@gmail.com
659 N Grenoble St.
Salt Lake City,
UT 84116
sageyautorepair.com
REPAIR
SAGEYA
AUT REPAIR
SAGEYA
AUT
REPAIR
SAGEYA
AUT
2222 23
InføgrâÞhi¢
Description:
DCreate an infographic that organizes data
in a visually pleasing way.
Programs used:
Adobe Illustrator
Date:
June 9, 2016
Course/Section & Instructor:
Comm 130:13 - Sara Tranberg.
Objective:
After gathered data on a trending topic assigned by your project manager, you need
to create any type of infographic to be shared in Pinterest and the company’s blog.
Process:
As part of formulating my plan for the design of this project, I collected data about the
topic I choose. I found an article about the Mighty 5 where there is a company that offers
itineraries for these five parks in Utah. I thought it could be a good idea to gather data about
these parks, like how many visitors they have in one year, the activities you can do and what
to do in each season. After I wrote everything in my word document, I sketched the idea of
how the infographic could be done. I also sketched the graphics I wanted to include in the
infographic. I looked for a color palette that could match the orange and the blue I needed for
my graphics. I looked for some icon pictures of these five parks. They needed to be particular
images that represent each one of the parks. I use the pen tool to draw these pictures in
Illustrator. It took me many hours to do these images. At least I could use same images I used
them for the icons too. Then, I created the charts (a pie one and other with mountains). I also
design a trademark for this infographic based on a petroglyphic. There are petroglyphic on each
one of the parks, so I thought that it could be a good idea to use it.
.
WHY?
Zion: where the ground becomes water.
MIGHTY ITINERARIES
Capitol Reef: where you can see the stars for the first time.
Canyonlands: where you can enjoy the sun in your face.
Arches: where worth getting up early for the sunrise.
Bryce: where you can walk under giant orange castles.
*
*
*
*
*
Salt Lake City
Zion
Bryce
Capitol Reef
*
Canyonlands
Arches
WHEN? Visitors statistics to the Mighty in 2014:
The five parks are open year around.
Even though there are some road closures,
you still can enjoy all these activities in winter.
Snowshoeing
Sledding
WinterBackpacking
Skiing
WinterHiking
Zion
Park
Arches
Park
Capitol
Reef Park
Bryce
Canyon
Canyonlands
Park
5
7,239,149 visited the Mighty 5 in 2014
from all over the world
44%18%
11%
7%
20%
5
THE UTAH
HOW?
Depending on your time, you can spend 3-5 days to visit the 5 parks.
Resources:
https://www.nps.gov/brca/planyourvisit/winter.htm
http://www.pleacher.com/np/visits/visitors.html
https://www.nps.gov/
As Zion and Bryce are only 1.5 hours of driving time
(and only 0.5 between Arches and Canyonlands) you
can visit both parks in one day.
Taking advantage of the easy hikes that each park has,
you can visit all the Mighty 5 in 3 days. If you have
extra time, you can enjoy one day per park.
(E)
(A)-Arches Park (9) (B)-Capitol Reef Park(7) (C)-Canyonland Park(6) (D)-Zion Park(5) (E)-Bryce Park(4)
THE
UTAH
MIGHTY
5
(D)
(B)
(A)
(C)

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Portfolio

  • 2. 2 1 Magazine Cover Coding Brochure Web Page Mockup Prezi Presentation Photodesign Montage Business Identity Infographic 659 N Grenoble St. Salt Lake City, UT 84116 8018658065 sylviaana@comcast.net sylviaana@wordpress.com Table øf Cøntent§§ylvia Méndež
  • 3. 22 3 DISCOVER Issue 1236 May 2016 EXCLUSIVE Interview with a web design student, a worker, a wife, a cake maker and a mom. What are her goals? What does she need to succeed? 20 Premium Website Templates Photoshop Seminar Tour 2016 10 Tips for eye appealing sites How to design with a purpose CREATE THE PERFECT ILLUSTRATION Practical freelance advice from design professionals Pick the perfect typeface USE LAB COLOUR Enhance vibrancy in photos with this colour mode PHOTOSHOP AND ILLUSTRATOR Pick the perfect typeface Tips for using textures SYLVIA MENDEZ & design Magazîne Cøver Description: Design a magazine cover that combine good typography skills with a self portrait introducing yourself to the world. Programs used: Adobe InDesign Adobe Photoshop Date: May 4, 2016 Course/Section & Instructor: Comm 130:13 - Sara Tranberg. Objective: To create an eye catching magazine cover that is all about ME! I also need to incorporate high quality images with eye catching article titles to intrigue my audience. Process: While I did some research looking in google, it was when I decided to look more into art design magazines where I could find better ideas. I think that the portrait is one of the most important parts of this project, besides typography, so I took some extra time trying to find the right portrait picture and also the right background for it. As part of the process I first I sketched out some ideas in my mind and then I went into the paper sketches using the picture I chose. After placing the picture, I started working on the title and I did more research about which could be the best one. Finally I had to make the choices for my fonts and I used the color wheel to find the right color for them and I look for some repetition in the colors too. It took me some time to fix the leading for the text on the left side.
  • 4. 44 5 Description: Coding the logo design with a description of the process in HTML and CSS. Programs used: Notepad++ Adobe Photoshop Adobe Illustrator Date: June 16, 2016 Course/Section & Instructor: Comm 130:13 - Sara Tranberg. Objective: To showcase the logo created before. It was code in HTML and CSS and it included the process of creating the logo, appeal to target audience and design skills. Process: I started creating the logo in Illustrator and as I followed the critique ideas from my classmates and my instructor I made the changes needed. After the changes I resized the logo, so it was between 300 – 500 pixels as indicated in the instructions. I writed the content explaining how was the process of my logo in Word, checking my grammar, etc. I used Notepad++ to write my HTML and add my content and tags and CSS to customize what I needed to make my design matching the logo colors as well as the design I used for the logo. After some failures with my background gears, I finally found another background image from google and changed the color to the one I used in the logo. I made it really small so it could be a subtle. As the final step I validated my code in HTML and CSS validator. Cødîng
  • 5. 66 7 Description: A full color, folding brochure for a company. Programs used: Adobe InDesign Adobe Photoshop Adobe Illustrator Date: July 8, 2016 Course/Section & Instructor: Comm 130:13 - Sara Tranberg. Objective: Design a full color, folding two-sided brochure for a company product, service or location. It needs to be informational or advertising. Need to have a text wrapped. Process: I did some research first to find out what was the best idea for what was my brochure about. It was then when I sketched my logo options and the layout for the brochure. The logo was my first start and then I went to InDesign to design the layout. After some changes after the critiques, I keep looking for more pictures to make the text wrapped. This took me some time because I want good pictures that fit with my design too. I was particularly looking for an arch for the back of the brochure, but none of them seem to fit in there. I had three options and after I printed I realized I made some mistakes I needed to fix, but this also helped me to decide which of my options could be the better one. At last, I decided to use the same arch I used for the front of the brochure (with a different angle and light). Brøchurê
  • 7. 1010 11 Weß Pâge MøckuÞ Description: Design a web page layout mockup. Programs used: Adobe Photoshop Adobe Illustrator Date: June 23, 2016 Course/Section & Instructor: Comm 130:13 - Sara Tranberg. Objective: Design a full color, folding two-sided brochure for a company product, service or location. It needs to be informational or advertising. Need to have a text wrapped. Process: I did some research first to find out what was the best idea for what was my brochure about. It was then when I sketched my logo options and the layout for the brochure. The logo was my first start and then I went to InDesign to design the layout. After some changes after the critiques, I keep looking for more pictures to make the text wrapped. This took me some time because I want good pictures that fit with my design too. I was particularly looking for an arch for the back of the brochure, but none of them seem to fit in there. I had three options and after I printed I realized I made some mistakes I needed to fix, but this also helped me to decide which of my options could be the better one. At last, I decided to use the same arch I used for the front of the brochure (with a different angle and light).
  • 8. 1212 13 Þrezi Þresentâtiøn Description: Create an instructional presentation in Prezi to demostrate its features and capabilities. Programs used: Adobe Photoshop Adobe Illustrator Prezi Date: May 12, 2016 Course/Section & Instructor: Comm 130:13 - Sara Tranberg. Objective: Create an instructional presentation in Prezi (between 10-15 frames) to persuade a client that this software is practical to use for an upcoming campaign. Process: As part of the research I looked for examples to get ideas for my presentation. After the research, I chose an idea of how to plan a birthday’s party. I needed a background to work with so using this theme, my first idea was to get some balloons, so I started searching pictures in Google. I made some sketches on how this could go. I have several ideas, but then I decided on one picture and I opened it in Photoshop to create my background. The planning process took me longer than I thought, but I knew this was an important part of the design process. I needed to make some changes in the pictures I found. I erased the fonts, change the color of the background of this picture and add the title I wanted for my presentation. I went into Prezi, and after some issues I could finally started with my presentation design. Next, I started editing my ideas and added more content. I work on the transitions. When I thought I was finished, I realized I used too much text, so I decided to simplify. To make something “different” I added a video at the end of the presentation.
  • 9. 1414 15 Þhøtø dêsign Description: Photodesign project including an original image with a quote and a consistent color scheme from the image. Programs used: Adobe Photoshop Date: May 19, 2016 Course/Section & Instructor: Comm 130:13 - Sara Tranberg. Objective: Submit a full bleed photodesign project that includes an original, new quality image, a consistent color scheme based on that image, some text and a few design elements. Process: First I choose what color scheme I was going to use for this project. As I want to take a picture about water, I choose to use one of the fountains of Temple Square. I took several pictures from different angles to find the right one for my design. As blue was my basic color, I chose to make a monochromatic picture. After I had the picture in Photoshop I made some adjustments, like the vibrance and I also add some saturation. Although the major change was after I add more magenta and yellows to the image so the blue of the water could be sharper. I pulled my photo in Photoshop and I started the designing process. I thought to add some drops for the color swatch. I added the quote I had in my mind. I wanted to follow how the water falls, so I look for an alignment for this with the quote.
  • 10. 1616 17 Møntâge Description: Design a spiritual poster montage using images and type. Programs used: Adobe Photoshop Date: May 26,2016 Course/Section & Instructor: Comm 130:13 - Sara Tranberg. Objective: Create a spiritual poster montage using images and type for a Christian non-profit organization. Need to chose two or more images, a scripture, a quote or a thought. Create this montage by using a layer mask to blend images. The montage needs to have intermingled pixels and no hard edges. Process: My first idea of the montage was to look for a storm and then add a quote with it. After looking for many quotes for a couple of days, finally, I found the quote that I really like and it matched with the pictures I chose. After looking for the right pictures that matched my first picture (the storm one), I made some changes in the others in Photoshop. In one, I changed the colors to black and white and flipping the canvas horizontally so it could be having the eyes watching the picture. Then I created layer masks and using the brush tool to blend the pictures in the background one. Next, I type the quote I chose and found what color could match the ones in the picture. I was looking for a contrast one, but following a monochromatic specter with the other picture. After that, I started playing with some effects so it could pop from the storm.
  • 11. 1818 19 ßûsiness Identitÿ Description: DCreate a logo for a company and establish a visual identity for this business. Programs used: Adobe InDesign Adobe Illustrator Date: June 2,2016 Course/Section & Instructor: Comm 130:13 - Sara Tranberg. Objective: Design a logo for a company and a business card and letterhead using this new logo. Research well-designed letterheads and business cards. Use the logo to design consistent layouts and branding for a business card and letterhead for this company. Process: As my husband owns a business shop as a part time mechanic, I did a website for him a while ago. As he is the mechanic, he already gave me some ideas, but I also did some research on logos for auto repair shop. I first sketched some of my ideas in a paper, and I have multiple options. I needed to decide which of all of them the better ones were. Then I got into Illustrator and started creating the designs based on my sketches. Finally, I finished my logos, but then I also needed some extra help to find out which of the three could be my best option. I had 12 people choosing the favorite logo, and the first option was the winner.After the decision was done, I also received some critique on how to improve that one too. After going with the favorite, I created my letterhead and business card. I followed the alignment principles, looked for repetition and included all the contact information on each piece. SAGEYA AUTOREPAIR REPAIR SAGEYA AUT
  • 12. 2020 21 Edgardo Flores 801.755.9142 edflores@gmail.com 659 N Grenoble St. Salt Lake City, UT 84116 sageyautorepair.com REPAIR SAGEYA AUT REPAIR SAGEYA AUT REPAIR SAGEYA AUT
  • 13. 2222 23 InføgrâÞhi¢ Description: DCreate an infographic that organizes data in a visually pleasing way. Programs used: Adobe Illustrator Date: June 9, 2016 Course/Section & Instructor: Comm 130:13 - Sara Tranberg. Objective: After gathered data on a trending topic assigned by your project manager, you need to create any type of infographic to be shared in Pinterest and the company’s blog. Process: As part of formulating my plan for the design of this project, I collected data about the topic I choose. I found an article about the Mighty 5 where there is a company that offers itineraries for these five parks in Utah. I thought it could be a good idea to gather data about these parks, like how many visitors they have in one year, the activities you can do and what to do in each season. After I wrote everything in my word document, I sketched the idea of how the infographic could be done. I also sketched the graphics I wanted to include in the infographic. I looked for a color palette that could match the orange and the blue I needed for my graphics. I looked for some icon pictures of these five parks. They needed to be particular images that represent each one of the parks. I use the pen tool to draw these pictures in Illustrator. It took me many hours to do these images. At least I could use same images I used them for the icons too. Then, I created the charts (a pie one and other with mountains). I also design a trademark for this infographic based on a petroglyphic. There are petroglyphic on each one of the parks, so I thought that it could be a good idea to use it. . WHY? Zion: where the ground becomes water. MIGHTY ITINERARIES Capitol Reef: where you can see the stars for the first time. Canyonlands: where you can enjoy the sun in your face. Arches: where worth getting up early for the sunrise. Bryce: where you can walk under giant orange castles. * * * * * Salt Lake City Zion Bryce Capitol Reef * Canyonlands Arches WHEN? Visitors statistics to the Mighty in 2014: The five parks are open year around. Even though there are some road closures, you still can enjoy all these activities in winter. Snowshoeing Sledding WinterBackpacking Skiing WinterHiking Zion Park Arches Park Capitol Reef Park Bryce Canyon Canyonlands Park 5 7,239,149 visited the Mighty 5 in 2014 from all over the world 44%18% 11% 7% 20% 5 THE UTAH HOW? Depending on your time, you can spend 3-5 days to visit the 5 parks. Resources: https://www.nps.gov/brca/planyourvisit/winter.htm http://www.pleacher.com/np/visits/visitors.html https://www.nps.gov/ As Zion and Bryce are only 1.5 hours of driving time (and only 0.5 between Arches and Canyonlands) you can visit both parks in one day. Taking advantage of the easy hikes that each park has, you can visit all the Mighty 5 in 3 days. If you have extra time, you can enjoy one day per park. (E) (A)-Arches Park (9) (B)-Capitol Reef Park(7) (C)-Canyonland Park(6) (D)-Zion Park(5) (E)-Bryce Park(4) THE UTAH MIGHTY 5 (D) (B) (A) (C)