Cleverwood is your New Media Consulting partner, providing expertise, knowledge and consulting services for Web, Mobile, Interactive Television and emerging channels.
With over 80,000 marketing communication agencies in China, PITCHEN is not yet another agency on the market: Over the past 2 years, we have grown into China\'s first independent integration company helping clients incl. Coca-Cola, Kraft, Campbell\'s, Unilever, and Club Med select the right agency partners and ensure they deliver in the same direction. To do so, our in-house integration planning teams relies on a network of 100+ creative talents and 300+ agency service providers to develop and ensure the execution of our clients\' integrated marketing campaigns.
Climax Media makes business social. We create concept designs and construct exhibition stands to make your business presence competitive, and leave a lasting impression with a well organized presentation. To achieve this, we exploit various avenues, including social media to captivate your audience. Climax Media strives go the extra mile to make events work for you. Our proposal is to create a platform for you that will present your company as professional, stable and trustworthy thus favorable for viable business partnership, customer satisfaction and growth.
Creative Spark is an innovative full service digital agency with a specialisation in digital strategy, content marketing, social media and web, mobile and app development.
Sales Technology - Augmented Reality and the Sales ProcessHidden Creative
‘Sales Technology: Selling With Augmented Reality’ is the second in a series of reports by Hidden Creative and has been launched today to investigate how the technology supports every step along the sales and marketing cycle.
Our first and widely acclaimed report ‘Augmented Reality marketing strategies: how to guide for marketers’ [insert link] set out to outline why the technology has real and tangible marketing uses.
This new report looks at how augmented reality can provide sales people with an impressive aide to enhance selling, sales pitches, presentations and other collateral.
With over 80,000 marketing communication agencies in China, PITCHEN is not yet another agency on the market: Over the past 2 years, we have grown into China\'s first independent integration company helping clients incl. Coca-Cola, Kraft, Campbell\'s, Unilever, and Club Med select the right agency partners and ensure they deliver in the same direction. To do so, our in-house integration planning teams relies on a network of 100+ creative talents and 300+ agency service providers to develop and ensure the execution of our clients\' integrated marketing campaigns.
Climax Media makes business social. We create concept designs and construct exhibition stands to make your business presence competitive, and leave a lasting impression with a well organized presentation. To achieve this, we exploit various avenues, including social media to captivate your audience. Climax Media strives go the extra mile to make events work for you. Our proposal is to create a platform for you that will present your company as professional, stable and trustworthy thus favorable for viable business partnership, customer satisfaction and growth.
Creative Spark is an innovative full service digital agency with a specialisation in digital strategy, content marketing, social media and web, mobile and app development.
Sales Technology - Augmented Reality and the Sales ProcessHidden Creative
‘Sales Technology: Selling With Augmented Reality’ is the second in a series of reports by Hidden Creative and has been launched today to investigate how the technology supports every step along the sales and marketing cycle.
Our first and widely acclaimed report ‘Augmented Reality marketing strategies: how to guide for marketers’ [insert link] set out to outline why the technology has real and tangible marketing uses.
This new report looks at how augmented reality can provide sales people with an impressive aide to enhance selling, sales pitches, presentations and other collateral.
Do you sometimes feel like Scheherazade telling story after story in One Thousand and One Nights? Welcome to the modern world of marketers, where we daily face the continuous demand for compelling stories in order to keep the voracious content monster satisfied. People constantly crave for fresh content and brands are virtually obliged to keep providing it so as to drive people to their website.
So how do you feed the content monster? Cristina Palmiotto and Stéphanie Desmet, digital consultants at Cleverwood, share their experiences with content creation and curation, showing practical examples on how useful tools can help you win the daily content challenge.
In June 2015, Cleverwood will celebrate 6 years of the #noemail program. Olivier Beaujean has been invited by Elia to share this experience during 2 lunch sessions.
Just like improv is all about creating powerful performances that amaze audiences on the fly, real-time marketing revolves around creating the powerful content that connects with consumers in a specific context.
Listening, acting fast and being relevant are key elements to incite a wow-effect among your audience. But what happens if your efforts aren’t well orchestrated?
Candice Vanhacht, our very own star of improv, shows how hugely effective great ideas can be if done well, but also how embarrassing they can be if not executed correctly.
"Mobile Marketing beyond apps" presentation by Richard Otto (Marketing & Comm...Richard Otto
"Mobile Marketing beyond apps" presentation by Richard Otto for the Swiss Club Global Conference (Marketing & Communications Loft), Lausanne 4th of April 2012 (Switzerland)
The Quaffs viral platform helps address key challenges faced by marketers, and
1. Helps their promotions stand out from the competition.
2. Pushes their promotions to the Right target audience.
3. Makes it easy and convenient for their target audience to join or sign up for their promotion.
4. Learn about their customers to engage them further via their preferences and other important details.
5. Help Promotions take on a life of their own and become effectively Viral.
Do you sometimes feel like Scheherazade telling story after story in One Thousand and One Nights? Welcome to the modern world of marketers, where we daily face the continuous demand for compelling stories in order to keep the voracious content monster satisfied. People constantly crave for fresh content and brands are virtually obliged to keep providing it so as to drive people to their website.
So how do you feed the content monster? Cristina Palmiotto and Stéphanie Desmet, digital consultants at Cleverwood, share their experiences with content creation and curation, showing practical examples on how useful tools can help you win the daily content challenge.
In June 2015, Cleverwood will celebrate 6 years of the #noemail program. Olivier Beaujean has been invited by Elia to share this experience during 2 lunch sessions.
Just like improv is all about creating powerful performances that amaze audiences on the fly, real-time marketing revolves around creating the powerful content that connects with consumers in a specific context.
Listening, acting fast and being relevant are key elements to incite a wow-effect among your audience. But what happens if your efforts aren’t well orchestrated?
Candice Vanhacht, our very own star of improv, shows how hugely effective great ideas can be if done well, but also how embarrassing they can be if not executed correctly.
"Mobile Marketing beyond apps" presentation by Richard Otto (Marketing & Comm...Richard Otto
"Mobile Marketing beyond apps" presentation by Richard Otto for the Swiss Club Global Conference (Marketing & Communications Loft), Lausanne 4th of April 2012 (Switzerland)
The Quaffs viral platform helps address key challenges faced by marketers, and
1. Helps their promotions stand out from the competition.
2. Pushes their promotions to the Right target audience.
3. Makes it easy and convenient for their target audience to join or sign up for their promotion.
4. Learn about their customers to engage them further via their preferences and other important details.
5. Help Promotions take on a life of their own and become effectively Viral.
Italian / Venezuelan Project manager and Digital Marketing manager possessing a broad mix of technical experience, web marketing and Social Media skills with over 5 years of experience managing and developing web applications.
Digital Marketing Skills (Google Adwords & Adsense,Google Insights,Google Analytics, SEO,SEM,PPC, Ad Server, DoubleClick for Publishers DFP, Facebook Ads, Joomla, Blogs, CMS, Magento and E-Commerce).
Understanding of HTML5, Javascript, CSS3, PHP, MYSQL, AJAX.
I'm looking for a role as a Digital Marketing Manager or Social Media, Digital Campaign Manager or Ad Operations Manager, a role as a Project Manager would also be great for me since I have a technical background and I can translate business needs into technical requirements to be shared with the development team. Currently I'm not looking for roles as a developer.
Everyday, brands are exploring new ways of engaging conversations with their consumers. And Mobile, the fastest growing media, is one of them.
Is Mobile really all about males? What about women? What do they want to hear from brands? What kind of interaction do they expect?
How different are the female expectations when it comes to mobile marketing?
On May 7th 2009, as part of its Dynamic Insourcing programme, Cleverwood invited the major actors in the mobile market to talk about the growing importance of mobile media for women to help understand : What women want... in Mobile.
Check http://www.cleverwood.be/blog
Corporate presentation of Group FMG, a global marketing solutions business operating in the USA, Europe and Asia. We produce compelling content that works across all channels, from print and digital to mobile, photography and video. We provide robust eCommerce solutions in addition to creative and integrated marketing services.
The Marketer's Dilemma in Today's Global Digital Era - Liesl Leary and Henry ...SDL
Liesl Leary, Product Marketing Director at SDL and Henry Barfoot-Saunt, SVP Northern Europe Sales at SDL present at SDL Connect, Palo Alto, November 2016.
Every business big or small is aware that they need to market to reach out to their target audience. However, the trick is knowing how you can split a marketing budget between traditional and online marketing. Then allocate the online portion among various channels.
Digital marketing is about having a presence of your brand or company where your customers are. Therefore; the best strategy is to try something, track results, then tweak your strategy to maximize ROI.
For you, the thought of keeping up with the ever-changing digital marketing best practices of SEO, PPC, social media, content plan for blog posts, split testing Facebook ads, crafting email subject lines, and staying on top of the latest SEO tactics that keep Google happy, is overwhelming. I am here to support you in walking through these platforms profitably.
I understand that you might want to keep some social media or online marketing tasks in-house, and that’s totally cool with me, too! I am happy to be as hands on or hands off as needed. It’s never an ‘all or nothing’ scenario when you hire me.
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Cleverwood Corporate Presentation 2009
1.
2. Cleverwood is your New Media
Consulting partner, providing
expertise, knowledge and
consulting services for Web,
Mobile, Interactive Television
and emerging channels.
3. Traditional online advertising is losing its influence on consumers.
Cleverwood is your NEW MEDIA
Consulting partner, providing
expertise, knowledge and
consulting services for Web,
Mobile, Interactive Television
and emerging channels.
4. Listen, Think, Create & make waves
Cleverwood is your New Media
CONSULTING partner, providing
expertise, knowledge and
Consulting services for Web,
Mobile, Interactive Television
and emerging channels.
5. Listen, Think, Create & make waves
Cleverwood is your New Media
Consulting partner, providing
expertise, knowledge and
consulting SERVICES for Web,
Mobile, Interactive Television
and emerging channels.
6. CONSULTING
SAMPLE REFERENCE Sanoma needed someone to draw the business model
for the First Women-targeted Mobile offer on the
Belgian Market.
Cleverwood was pleased to be able to help. We also
implemented the mobile marketing strategy and
managed all Mobile Content Projects: Flair, Libelle,
Femmes d'Aujourd'hui, Télémoustique, Humo...
Media Keyword Buying
Pan-European
MVNO Bloggers Value-Added
Services Long-term assignment
Mediaplanning Strategy Social Media
“
Communication Business Analysis Google
Branded Services Adwords Mobile Processes
Mobile Sanoma wanted to
Campaign Community Mash-Up
lower all barriers to
Marketing International Flickr Geoloc aim at optimal user
Twitter Google Maps Marketing Multi-channel
experience, we helped
Project Management
them!”
7. CONSULTING The Blyk HeadQuarters in Finland contacted
Cleverwood to better understand the Belgian market
and asked for an in-depth analysis of the Belgian Web
SAMPLE REFERENCE
culture, Mobile habits, Media landscape, bilingual
aspects...
Cleverwood provided them with a Business Analysis
that allowed them to answer some important questions
and confirmed their decision to start an MVNO in
Belgium.
Media Keyword Buying
Pan-European
MVNO Bloggers Value-Added Services
Long-term assignment Mediaplanning
Strategy Social Media
“
Communication Business
Analysis Google Branded Services Adwords
Blyk was in a concern
Mobile Processes Campaign Community
with the penetration in
Mash-Up Mobile Marketing International Flickr
Geoloc Twitter Google Maps Marketing Multi- Belgium. We helped
channel Project Management
them to map their
strategy with Belgium
peculiarities.”
8. SERVICES
SAMPLE REFERENCE Fastbridge hired Cleverwood consultants to face a
temporary work peak.
This temporary team, a mix between senior advisors
and junior consultants in search engine marketing gave
them the time they needed to find a structural solution.
Pan-European Media Keyword
Buying MVNO Bloggers Value-Added Services
Long-term assignment
Mediaplanning Strategy Social
“
Media Communication Business Analysis
Google Branded Services Adwords The challenge to set
Mobile Processes Campaign up a pan-European
campaign on Google
Community Mash-Up Mobile Marketing
International Flickr Geoloc Twitter Google Maps
was exciting and we
Marketing Multi-channel Project Management
both (the client and
us) learned a lot.”
9. SERVICES
SAMPLE REFERENCE To face some urgent requirement from its clients,
VoEvent asked Cleverwood to provide them with a
new media expert.
We helped them defining and implementing a Google
Adwords campaign and worked on community
management, animating a blog and the online
presence for one important event.
Keyword
Pan-European Media
Buying MVNO Bloggers Value-Added
Services Long-term assignment Mediaplanning
Social Media
Strategy
“
Communication Business Analysis Google
Branded Services Adwords Mobile Processes
Setting-up, optimizing
Campaign Community and following-up
adwords campaigns is
Mash-Up Mobile Marketing International Flickr
Geoloc Twitter Google Maps Marketing Multi-
something I really like
channel Project Management
because it is
measurable !”
10. SERVICES
Partnering with
SAMPLE REFERENCE
quot;When the pound is low its hard to say no... to
shopping in London!” Based on this briefing,
Rollingtalks imagined a mash-up application between
Twitter, Google Maps and Flickr.
Cleverwood transformed that idea into reality.
Pan-European Media Keyword Buying MVNO
Bloggers Value-Added Services Long-
term assignment Mediaplanning Strategy Social
Media Communication Business Analysis Google
Branded Services Adwords
“
Mobile Processes Campaign Community
Mash-Up Mobile Marketing It was a great teamwork
International Flickr Geoloc between RollingTalks,
Cleverwood and
Twitter Google Maps Get2Future. We
Marketing Multi-channel Project concentrated our efforts on
user experience ”
Management
11. SERVICES
SAMPLE REFERENCE The Fortis Investment e-business department asked a
Cleverwood business analyst to work on the existing
product database and make recommendations for the
marketing department to better exploit the existing
online tools.
We were delighted to oblige.
Pan-European Media Keyword
Buying MVNO Bloggers Value-Added Services
Long-term assignment Mediaplanning Strategy
Business
“
Social Media Communication
Analysis Google Branded Services Understanding
Adwords Mobile Processes Campaign
rapidly the current
situation to come up
Community Mash-Up Mobile
with a precise
MarketingInternational Flickr Geoloc analysis and concrete
Twitter Google Maps Marketing Multi-channel
propositions within
Project Management
the first days was the
main challenge.”
12. SERVICES
SAMPLE REFERENCE The e-services division at Telenet covers the entire
project lifecycle, from conception to development and
follow-up.
Finding the right project manager with the ideal mix
between business knowledge, project management
skills and a good understanding of the new media
challenges is never easy, but is exactly what
Cleverwood does.
Media
Pan-European Keyword Buying
MVNO Bloggers Value-Added Services
Long-term assignment
Mediaplanning Strategy Social Media
Communication Business Analysis Google
Branded Services Adwords Mobile Processes
“
Campaign Community Mash-Up Mobile
Marketing International Flickr Geoloc Twitter
Multi-channel Joigning such a great team is
Google Maps
a wonderful and exciting
Marketing Project experience. E-services is
Management setting the bar really high and
expects the same from me. I’m
up for the challenge!”
13. Introducing Dynamic Insourcing
Cleverwood is your New Media
Consulting partner, providing
expertise, KNOWLEDGE and
consulting services for Web,
Mobile, Interactive Television
and emerging channels.
14. The future of IDTV
Mobile Advertising
DYNAMIC INSOURCING Radio 2.0
Mobile User Experience
TREND SESSIONS Enterprise 2.0
The end of Websites
Public Relations 2.0
Trends Sessions are part of the
Cleverwood’s Knowledge iPhone revolution
Sharing Program, aiming at Best Cases
leveraging our consultants’ Usability 2.0
experience and expertises with
our network.
Trends Sessions occur quarterly
and feature Cleverwood senior
management members and
famous keynotes from the
industry.
15. Community animation
Twitter opportunities
DYNAMIC INSOURCING Case Study mobile app
Monitoring Social media
FRIDAY SESSIONS Geo-localization
Innovative mash-ups
Scrum : tips & tricks
Friday Sessions are organized
internally within Cleverwood, Career mgt 2.0
where a few external people are Basecamp
also invited. Webwriting
Their goal is to share the
knowledge on a particular hot
topic between Cleverwood staff
members.
16. Cleverwood is your New Media
Consulting partner, providing
expertise, knowledge and
consulting services for Web,
Mobile, Interactive Television
and emerging channels.
www.cleverwood.be
sales@cleverwood.be
Call Olivier Beaujean at +32 (0) 475 75 85 90
Cleverwood is a trademark of Fair Wood Ventures sprl/bvba