Italian / Venezuelan Project manager and Digital Marketing manager possessing a broad mix of technical experience, web marketing and Social Media skills with over 5 years of experience managing and developing web applications. Digital Marketing Skills (Google Adwords & Adsense,Google Insights,Google Analytics, SEO,SEM,PPC, Ad Server, DoubleClick for Publishers DFP, Facebook Ads, Joomla, Blogs, CMS, Magento and E-Commerce). Understanding of HTML5, Javascript, CSS3, PHP, MYSQL, AJAX. I'm looking for a role as a Digital Marketing Manager or Social Media, Digital Campaign Manager or Ad Operations Manager, a role as a Project Manager would also be great for me since I have a technical background and I can translate business needs into technical requirements to be shared with the development team. Currently I'm not looking for roles as a developer.

1. Alejandro Garcia De Frenza
Digital Marketing and Social Media Manager | Campaign Manager / Ad Operations |
Project Manager for Mobile and Web Develop
www.doyoubuzz.com/alejandro-garcia-de-frenza
Experience Contact me
Doubleclick for Publishers (DFP) Technical Support Analyst for Google Email
Voxpro - Cork, Ireland, Ireland - Full-time - March 2013, Present alejandro.garciade@gmail.com
Voxpro is a multilingual Business Process Outsourcing provider delivering customer contact solutions Skype
to companies and organisations, ranging from SME’s to multinational corporations, including leading alejandro.garciad
international blue chip companies like Google and Vodafone.
Telephone
+353894073223
For this role as part of the Doubleclick for Publishers (DFP) team I work alongside traffickers, ad
operation managers, campaign managers, media agencies, ad networks and publishers providing
excellent and prompt customer service to resolve any issues that may occur while the campaigns are
in progress, serving as point of contact for publishers to troubleshoot and resolve or escalate technical
issues. About Me
Italian / Venezuelan Project
manager and Digital Marketing
Educate clients on trafficking, pacing, optimization, targeting and reporting of ad campaigns.
manager possessing a broad
Provide Traffic support as needed. mix of technical experience,
Reproduce client campaigns in test environment for troubleshooting. web marketing and Social
Assist on the implementation of rich media, out of page, HTML5 and third party creatives. Media skills with over 5 years
of experience managing and
Proactively investigate issues (delivery discrepancies, technical issues, etc.) with clients, developing web applications.
agencies, third-party platforms, and/or internal parties and provide resolutions to these issues.
Assist media teams with questions about creative specifications and discrepancies in reporting. Digital Marketing Skills
Troubleshooting delivery issues, performance, product issues and ad tags from third party (Google Adwords &
vendors. Adsense,Google
Support, troubleshoot, ad-server testing, click and impression tracking functionality Insights,Google Analytics,
discrepancies. SEO,SEM,PPC, Ad Server,
DoubleClick for Publishers
Troubleshoot tags for clients and publisher side ad operations. DFP, Facebook Ads, Joomla,
Verify the platform and file bugs - Identify, document and escalate bugs. Blogs, CMS, Magento and E-
Commerce).
Digital Marketing Manager
General Motors Middle East - Dubai, United Arab Emirates - Full-time - March 2012, August 2012 Understanding of HTML5,
Javascript, CSS3, PHP,
In this role I managed the agency relations to implement the Digital Marketing strategy from creative MYSQL, AJAX.
creation to execution across different channels SEM, Paid search, Display and Social Media.
I'm looking for a role as a
Analysed and reported on key metrics to evaluate the performance of each channel and optimize (A/B Digital Marketing Manager or
testing) based on more appealing call to actions and art. Project managed the creation of a new web Social Media, Digital
platform for the certified preowned vehicles program. Campaign Manager or Ad
Operations Manager, a role as
Enhanced and managed the web presence for 3 brands across 10 Middle East Markets. a Project Manager would also
be great for me since I have a
Defined targets and KPIs for our online campaigns with a heavy focus on ROI and consumer technical background and I can
conversion. translate business needs into
Agency relations management to implement the digital strategy driving traffic and awareness technical requirements to be
through SEO, SEM, PPC, Display while ensuring highest efficiency and ROI. shared with the development
Created, managed and analyzed our interactive marketing campaigns across different channels team. Currently I'm not looking
such as search, display and Social Media. for roles as a developer.
Evaluated website performance and Digital Marketing campaigns to recommend online
optimization strategies. Interest Areas
Integrated social media to our Online Marketing campaigns to engage our target audience and
grow our followers. Sports
Supported dealer's websites to make sure they implement the right SEO Strategy and follow the
brand guidelines in terms of look and feel and user experience.
Participation in the Social Media hub.
Digital budget management and forecast.

2. Mobile Apps Project Manager
Golden Gekko - Barcelona, Spain - Full-time - September 2011, November 2011
Golden Gekko is the leading developer of creative mobile marketing applications and widgets in
Europe and North America, having successfully launched award winning campaigns for global
brands such as Coca-Cola, Absolut Vodka, Disney & Universal Pictures.
My role as project manager involves overseeing the full life cycle of our application
development, working closely with our designers and developers to create cutting edge
applications to fit our client's branding and functional requirements.
I'm used to work with several projects at a given time, taking care to deliver each project as
defined in the scope within the budget in the time agreed, I have successfully delivered App
Sourcing Projects for Vodafone, Samsung. also App Distribution and Mobile Marketing Projects
for different accounts.
Import / Export Analyst + Inventory Specialist
3M Manufacturera Venezuela S.A - Valencia, Venezuela - Full-time - October 2009, July 2010
International Purchasing and Procurement.
Purchase Orders Processing.
Customs Compliance.
Materials and Inventory Management.
Maintaining Accurate records of inventory movement.
Coordination of stock relocation.
IT Consultant
Unidad Quirurgica Tres S.A - Valencia, Venezuela - Part-time - June 2008, September 2009
Software Installation.
Maintenance.
Networks.
Information Backup.
Software Training.
Project Manager and SEO,SEM online Marketing
Web Business Solutions de Venezuela, C.A - Valencia, Venezuela - August 2004, April 2008
In this role I was responsible for understanding client needs and business requirements to offer
solutions based on our available technologies, I managed web site projects through Scoping,
Design, Development, Implementation and QA Phases to fulfill clients needs and expectations.
Also participated as a developer in some of the projects. We built websites with SEO in mind
and we recommended and implemented Digital Marketing Strategy based on PPC Google
Adwords Campaigns, Display and Social Media.
Monitored and tracked the status of project and provided solutions to project issues, ensuring
successful completion by deadline.
Project planning, Programming PHP + HTML + JavaScript + CSS and Managing MySQL
Databases.
Debugging and Optimizing the front-end.
SEO and search engine optimization for our websites based on External and Internal page
factors.
Online and Interactive Marketing Strategy based on SEM (Paid Search + SEO), Display and
Social Media (Facebook Ads).
Setting Google Analytics on websites to report on key metrics and optimize the Google Adwords
paid search and display campaigns.
Achievements: Business Plan for an online E-commerce platform, (Design,Coding, Debugging
and Maintenance).
Skills
Computer
Digital Marketing Skills (Google Adwords & Adsense,Google Insights,Google Analytics,
SEO,SEM,PPC, Ad Server, DoubleClick for Publishers DFP, Facebook Ads, Joomla, Blogs,
CMS, Magento and E-Commerce)
Web Developing and Practical Experience in HTML5, JAVA SCRIPT, CSS3, PHP, MYSQL,
AJAX.
MS Word, Excel (Advanced) and PowerPoint

3. Languages
English (Native)
Spanish (Native)
Italian (Basic)
Personal Skills
Strategic thinker, organization and time management, written and verbal communication skills
Flexible, enthusiastic, and self-directed
Great relations with co-workers and motivation towards team work
Adaptability to dynamic environments, negotiation
Self Teaching ability, with solving problems orientation
Education
Master in International Enterprise and Foreign Trade - Universitat de
Barcelona
October 2010 - July 2011
Master in International Trade - Universidad de Carabobo
September 2008 - March 2010
Bachelor in Business Management - Universidad de Carabobo
October 2004 - December 2009
Intensive English Program - International Language Academy of Canada
June 2004 - August 2004
High Advanced Level