1. Joseph Thomas Orosz
MARKETING MANAGEMENT SPECIALIST
4280 Alpenhorn Dr. NW | Comstock Park, MI 49321
616.606.0165
jthomasorosz@gmail.com
A passion for marketing campaign design, proven strength influencing consumer habits, and innovative strategy
development has consistently generated widespread support, delivered revenue growth, built sustainable market share and
complied with budget constraints. Rare talent for simplifying processes and executing strategic ideas. Confidence, integrity,
creative vision, and a desire to achieve have been key drivers in expertly nurturing relationships with team members, clients,
senior management, and vendors, the foundation of an achievement filled professional and academic career.
CORE QUALIFICATIONS
Professional Strengths: Personal Assets:
* Branding Concepts
* Marketing Campaign Development
* Market Research / Analysis
* Market and Segment Expansion
* Multicultural Marketing
* Social Media Marketing
* Marketing Management
* Cross Functional Team Leadership
* Process Optimization
* Profit Margin Improvement
* Lead Generation
* Sales Force Motivation
* Entrepreneurial Spirit
* Creative Thinker and Problem Solver
* Self-Motivated
* Excellent Multi-Tasker
* Integrity
* Commitment
EDUCATION
EMPLOYMENT NARRATIVE
Vitale’s Sportsbar * Comstock Park, MI 2014 - Present
Marketing and Front of House Manager
Creation of repeat customers and nurturing of guest relationships. Responsible for setting atmosphere by managing lighting,
sporting event airtime, and music to increase production flow, positive energy of staff, to create an excellent guest experience.
Creating and coordinating our weekly sales strategies and promotions through direct point of sale interaction between servers
and guests and social media outlets. Extremely adept at proactively identifying possible bottlenecks of operations before and
during shifts with a proven strong capability to problem solve and improvise solutions to keep service and production pace
on track during heavy traffic periods. Negotiation with vendors to lower cost and create new offerings and promotional
specials. Programing and troubleshooting of Micros P.O.S. systems and sort through raw sales, inventory and labor data to
determine impact of menu changes and promotions.
Consistently run with lowest shift labor operating costs of all four managers by reading internal and external
environmental factors such as weather, holiday, and competing events/businesses in the area.
VantagePointe Financial Group * Grand Rapids, MI 2013 - 2014
Producer / Risk Management Broker
Sales lead generation and nurturing of client relationships. Collaborate with clients to hedge risk and disperse exposure to
financial liability. Analyze client’s needs in regards to risk management, asset diversification, and wealth accumulation to
implement sound strategies to achieve financial goals. Marketing campaign development and event planning for
VantagePointe Risk Management.
Highest lead generation and account closures in first month of any producer hired (85% closure rate on new
accounts overall).
Bachelor of Business Administration, Western Michigan University, Kalamazoo, MI 2010
Major: Advertising and Promotions
Minors: Business
Semester Abroad: University of Tasmania, Hobart, TAS, Australia
Honors and Awards: Graduated Magna Cum Laude (3.85), Beta Gamma Sigma
Honors Business Fraternity (WMU), International Excellence
Scholarship (UTAS), Clemenger Tasmania Scholarship (UTAS)
2. Pietro’s Italian Ristorante * Grand Rapids, MI 2012 - 2013
Bar Manager / Head Bartender
Serving and educating patrons on our selections and menus. Planning and execution of special events, including staff
coordination, bar set up/breakdown, and menu/drink design to match needs of occasion.
Continual nurturing of guest dining experience and relationships, serving staff support, and project management throughout
shift.
Monitored drink costs and effectively communicated with management team and staff how to incorporate strategies
for increased profitability.
Diagnosed process flaws and implemented streamlined processes that reduced error, increased product quality and
consistency, decreased ticket times increasing guest turnover rate to drive higher profitability.
Increased 2013 summer beer sales 35% over the previous year through customer feedback and market insight.
Brought in new venues and opportunities to host events building reception hall profitability in tandem with FOH.
JBS SWIFT CO, USA * Plainwell, MI 2010 -2011
Marketing/Sales Assistant, Quality Assurance
Provide marketing support to Plainwell sales team for the world’s largest multinational food processing company. Prepare
daily departmental & divisional reports for distribution to sales staff. Coordinate weekly communications between Plainwell
(MI) Sales and Quality Assurance departments and Corporate office in Greely (CO).
Initiated and singlehandedly created and implemented new Quality Control Database resulting in proper
documentation and classification of errors in Quality to locate and reduce process flaws. Produced ability to sort data
and present in clear, organized reports supplemented with charts to better assist in information sharing between
divisions at Plainwell (MI), as well during weekly Q.A. telecom meeting with corporate office in Greely (CO).
KALAMAZOO REGIONAL CHAMBER OF COMMERCE * Kalamazoo, MI 2008 - 2009
Leadership Kalamazoo Intern
Assisted in management of "Leadership Kalamazoo" a 12 week training course for executive officers and small business
owners to strengthen leadership skills and amplify their professional and community roles. Facilitated communications
internally and between the Chamber and Kalamazoo community through traditional channels and integrated social media
content.
Event Planning and Management
Developed and managed events for the Young Professionals of Kalamazoo, including: Monthly Mixer, Central Western
Weekend tailgate tent, and the Christmas Shopping Scavenger Hunt; a game showcasing the downtown Kalamazoo area’s
galleries, shops, restaurants, and entertainment venues targeted at increasing small business holiday commerce and
strengthening the local economy.
Co-managed "Breakfast with Bill Strickland", conceptualizing the event from sponsor acquisition and fundraising, to
the planning and execution of a 300 guest catered speaking engagement at the Radisson of Kalamazoo.
Excellent References and Expanded Work Experience Available