430,000 miles of fiber across the globe
Connected into our 55 global data centers plus another 160+ third party data centers
Security strong enough for the Federal government
40,000+ buildings already on network
100 Gbps capabilities
4. Internet Private Ethernet Wavelength Cloud Security Maps They Work
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CenturyLink Fiber Network
®
5. Internet Private Ethernet Wavelength Cloud Security Maps They Work
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CenturyLink Wavelength Service
®
6. Internet Private Ethernet Wavelength Cloud Security Maps They Work
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CenturyLink IP | MPLS | Ethernet
®
7. Internet Private Ethernet Wavelength Cloud Security Maps They Work
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The CenturyLink US Network
®
8. Internet Private Ethernet Wavelength Cloud Security Maps They Work
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CenturyLink US Network and Data Centers
®
9. Internet Private Ethernet Wavelength Cloud Security Maps They Work
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The CenturyLink International Network
®
10. Internet Private Ethernet Wavelength Cloud Security Maps They Work
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CenturyLink International Network and Data Centers
®
11. This is the CenturyLink Network…
430,000 miles of fiber across the globe
Connected into our 55 global data
centers plus another 160+ third party
data centers
Security strong enough for the Federal
government
40,000+ buildings already on network
100 Gbps capabilities
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Internet Private Ethernet Wavelength Cloud Security Maps They Work
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12. And this is why customers made us the
Industry’s Fastest Growing
Ethernet Provider in 2012
Source: Vertical System Group’s 2012 U.S. Business Ethernet Leaderboard
13. You need an ally who will work with you
to make your network work for you
13
…and that’s CenturyLink.
14. CenturyLink offers you…
Seamlessly integrated with our industry-leading
Cloud and hosting infrastructure,
And supported by our award-winning
Commitment to working with our customers.
Best-in-class Connectivity across our owned
and operated Tier 1 global network,
15. So that you can…
Help ensure you’re secure
Concentrate on your core business
Eliminate inefficiencies
15
16. Where can we improve your network?
Internet Private Ethernet Wavelength
Cloud Security
16
18. INTERNET SERVICE
Customer acquisition and retention
through your Web presence
eCommerce
Supply and distribution coordination
and information
Secure, remote workforce access to
your network
Plus, your customized applications
Why It Matters to
Your Business
18
Internet Private Ethernet Wavelength Cloud Security Maps They Work
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19. Internet Service with CenturyLink
Low latency (SLA with
42ms objective)
Tier 1 Worldwide Internet
Peering Provider
Traffic separation
from private network
Support for latest
security protocols
100 Gbps
backbone
Fully IPv6
capable
Simple integrated
solutions
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Internet Private Ethernet Wavelength Cloud Security Maps They Work
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21. Security and Compliance: Security
features inherent from private network
architecture
Reliability: SLAs on performance with
independence from the Internet
Control: Available end-to-end network
management, with Control Center portal
to show performance, provide support
and instantly submit any potential
trouble tickets
Continuity: Assurance that your business
operates on dedicated infrastructure
PRIVATE NETWORKING
(MPLS)
Why It Matters to
Your Business
21
Internet Private Ethernet Wavelength Cloud Security Maps They Work
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22. Private Networking with CenturyLink
Eight queues for
Quality of Service,
customizable for different
applications
End-to-end high
performance metrics,
with monitoring
Control Center portal
for orders, changes,
visibility, and control
Broad portfolio of
services for data traffic
applications
22
Internet Private Ethernet Wavelength Cloud Security Maps They Work
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24. Metro Ethernet
Switched Ethernet logical
connections (“EVCs”) across
a common core network.
Monitored by CenturyLink.
Point-to-Point and Multipoint.
Ethernet: Metro and Wide Area
IQ Networking
Ethernet Long-Haul or
Local Access to Internet
and Private Port.
Metro: E-Line
Dedicated MPLS over 100%
committed bandwidth from 5 Mbps
to 1 Gbps. Metro Point-to-Point
and Multi-Point.
WAN: E-Line
Long-Haul, dedicated MPLS
over 100% committed bandwidth
from 5 Mbps to 1 Gbps.
Internet Private Ethernet Wavelength Cloud Security Maps They Work
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25. Management: Improved efficiency
and reduced resource contention
with available management service
Adaptability: Flexible, scalable, with
widespread adoption
Performance: High-performance
options to accommodate your
business needs
Stability: Standardization and
efficiency in protocol and transport
ETHERNET
Why It Matters to
Your Business
25
Internet Private Ethernet Wavelength Cloud Security Maps They Work
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26. Ethernet with CenturyLink
High-speed, ideal for flexible, simple, cost-effective
data transmission (Metro or WAN) for growing applications
Ease of use and
efficiency using
native LAN
protocol
Control Center
portal: Order,
change, visibility,
and control
Scalable with
options from
2 Mbps through
10 Gbps
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Internet Private Ethernet Wavelength Cloud Security Maps They Work
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28. Efficiencies: Streamlined
connectivity between your data
centers and headquarters
Speed: High-speed bandwidths for
processing exploding data and for
excellent application performance
Lower Cost: No need for capital
expense of owning and operating
network infrastructure
WAVELENGTH SERVICES
Why It Matters to
Your Business
28
Internet Private Ethernet Wavelength Cloud Security Maps They Work
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29. Wavelength Service with CenturyLink
Available optical
connectivity direct to 55
CenturyLink and over 160
third-party data centers
High speeds, ideal
for flexible, simple,
cost-effective data
transmission
Wide geographic
availability
Custom routing and
diversity options
29
Internet Private Ethernet Wavelength Cloud Security Maps They Work
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31. Flexibly respond to
business opportunities
Add computing and storage
resources quickly without
major capital expenditures
and approvals
Increase efficiencies
through capital to operating
expense savings, pay-for-
use and reduced
obsolescence costs
Take advantage of
connections to 55 owned
data centers, with an
ecosystem of over 160
third-party data centers
31
CLOUD with CenturyLink
Internet Private Ethernet Wavelength Cloud Security Maps They Work
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33. Add Security Features with CenturyLink
Help reduce risk of
downtime or theft of data
Multiple, complementary
layers of security features
available
Robust CenturyLink
network-based options
for increased flexibility,
efficiency, and visibility
Expert services
consulting to guide on best
practice security
design options
33
Internet Private Ethernet Wavelength Cloud Security Maps They Work
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36. Why CenturyLink?
Networking that enables
strategic business initiatives
Working with us, ETS Lindgren can:
• Improve collaboration among employees worldwide
• Optimize the performance of a transaction-heavy
ERP system (thanks to CenturyLink MPLS circuit's
low latency)
• Maintain the same IT head count after implementing
an enterprise-wide communications network
• Satisfy the company's compliance requirements to
simplify administration (through CenturyLink's
CyberCenter third-party audit)
• Give managers the flexibility and convenience to
upgrade their network using a single provider
36
“The…MPLS
network practically
runs itself.”
“We have a lot of
options that we know we’re
going to use down the road.”
Internet Private Ethernet Wavelength Cloud Security Maps They Work
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37. Why CenturyLink?
From risk to reliability and savings
Working with us, Isabella Bank:
• Reduced expenses by up to 66% at
certain locations
• Lowered phone system help-desk calls to
2% of total
• Significantly improved network reliability
• Consolidated phone bills and simplified
administration
“The consultation, advice
and proactive support
we’ve received…
To us they’re a partner,
not a vendor.”
“Our network is now
based on modern MPLS
technology which
gives us the flexibility
to adapt to future
business needs.”
37
Internet Private Ethernet Wavelength Cloud Security Maps They Work
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38. Why CenturyLink?
A modern, more adaptable
network for a national data hub
Working with us, the Center has:
• Replaced a cobbled-together infrastructure with
a streamlined, higher-performing MPLS-based
network environment
• Enhanced business continuity and reduced
downtime risks
• Gained the ability to expand bandwidth as
demand for services grows
• Improved responsiveness to the American
public and global law enforcement agencies
“Not only have they
provided technical
excellence, systems
and products
that have helped us solve
the problems we faced,
but they have viewed this
as a partnership –
they’ve listened to us.”
38
Internet Private Ethernet Wavelength Cloud Security Maps They Work
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39. “Security is key, plus I’ve got
regulatory needs as a
financial services business.
[They] worked
closely with us
to make sure that we’re covered.”
“It was vital to me to ensure that
the new network could
support a growing and
changing group of new
applications.”
Why CenturyLink?
High-value, scalable
support to “customer lifelines”
Working with us, Scottrade can:
• Predict an 18-24 month return on investment
• Give customers reliable access to branch managers
and brokers
• Support the growth of branch offices through flexible
network expansion
• Rely on built-in network security and compliance
• Leverage a next-generation network to expand
applications and capabilities, including more reliable
backup
• Handle potential customer service spikes through
available capacity of three to five times normal volume
39
Internet Private Ethernet Wavelength Cloud Security Maps They Work
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Editor's Notes
Overall Theme: The CenturyLink Network is not a commodity, but has several important and unique customer benefits. It underlies your customer company’s future business opportunities and keeps its operations running smoothly. Customers also have the benefit of working with CenturyLink unique account and support teams to give them a collaborative experience and help them get the solution and support their individual business needs.
Main Point: Your company’s future business success, including taking advantage of new opportunities,depends on a strong, flexible network like CenturyLink’s.
Geographic image of CenturyLink’s network
Geographic image of CenturyLink’s Fiber network
Geographic image of CenturyLink’s Wavelength network
Geographic image of CenturyLink’s IP, MPLS, and Ethernet network
Geographic image of CenturyLink’s combined domestic network
Geographic image of CenturyLink’s combined domestic network with domestic data centers shown
Geographic image of CenturyLink’s International Network
Geographic image of CenturyLink’s International Network with Data Centers shown
Main Point: These next slides (9,10,11) make a series of points tying network strength together with working with the customerHere are some facts and figures showing CenturyLink’s strength as a Tier 1 Data Networking provider:430k miles of fiber shows how CenturyLink is a Tier 1 provider, not a Tier 2 with limited assets and capabilitiesConnected into our 55 global data centers plus another 160+ third party data centers shows how strong we are on providing seamless network AND cloud servicesSecurity strong enough for Federal Government is a testimony to CenturyLink’s and Savvis’ strong capabilities in security40,000+ buildings already on network not only shows the scope of our assets, but how we can potentially serve that particular customer100Gbps capabilities shows the advanced technology in the CenturyLink network; as technology advances, this number will increase100% availability SLA shows CenturyLink’s confidence in the strength of our MPLS network
Main Point: You’ll benefit from the all the network capabilities and service that made CenturyLink the industry’s fastest growing Ethernet provider in 2012.
Main Point:(Final in sequence) No matter how strong the network or how advanced the technology, an observation our customers make about CenturyLink is that we are willing to work with them to get them exactly what their business needs. Many say that a good working relationship can be the difference between a successful, profitable project….or a waste of money and resources. Supporting example:In one study of 8,000 IT projects it was found that 49% of IT projects were completed late and/or over budget.Source: IT Risk: The CFO’s Dilemma, CIO Dilemma, March 2011.
Main Point: Here are some bottom line points that distinguish CenturyLink: Connectivity- best in class Cloud – fully integrated network and data centers with powerful platforms and applications Commitment – we work closely with you to ensure the right solution and continued performanceYou may know other companies have assets, but do they have a network integrated with their data centers?...How do they treat companies that aren’t in the Fortune 100?
Main Point: Here are some bottom line benefits you’ll see from working with us: eliminating inefficiencies, helping ensure you’re secure, and concentrating on your core business. Eliminate inefficiencies – reduce resources dedicated to maintenance of existing systems; implement more efficient cost models (operating expense instead of capital expense) Help ensure you’re secure – add the layers of security you need to help defend yourself against escalating malware attacks Concentrate on your core business – let us put you in control of your business, by taking on ancillary tasks and enabling you to focus on what you do best Make this relevant to your prospect or customer by linking these to one of their initiatives
Main Point: Where can we improve your network? Click on an area to go straight to that portion of the presentation. This is designed to help your presentation follow the customer’s interests. This further reinforces that the discussion is about the customer, their network, and their business needs.Take the customer through their area(s) of interest and engage them in conversation about their top priorities. This is not a linear presentation to be read front to back.
Main Point: Here is an overview of our Internet Data Networking offers. When you operate in a global marketplace, your connection to the Internet needs to be robust. You can take advantage of a Tier 1 Internet service provider, and link your applications to customers, suppliers and partners worldwide – establishing a, collaborative ecosystem and trading environment for global commerce. Again, tie this into one of their business initiatives to make this relevant and customer-centric.
Main Point: Which of these business uses show how strong Internet service matters to your company? Customer acquisition and retention – acquiring customers is expensive: keeping them is importanteCommerce – your company’s Web presence and an additional Sales channel Remote worker connectivity – for the best talent New, customized applications – your new initiatives put into action (customer apps, supply chain initiatives, etc.)
Main Point: Here are some specifics of CenturyLink’s Internet service:Tier 1 Worldwide Internet Peering Provider – with interconnects with all major carriers, CenturyLink carries a substantial amount of Internet traffic, providing the you the best service possibleLow latency with 42ms SLA objective – Latency can interfere with many applications, especially VoIP and financial applications; get top SLAs and performance from CenturyLinkSupport latest security protocols – IP Sec and SSLTraffic separation from private network – public and private networks run separately to keep your traffic safe and your performance high 100 Gbps backbone – continuing to lead in data technology to provide you the latest business solutionsFully IPv6 capable – ready to serve you with what’s next in Internet technologySimple, integrated solutions – services that complement each other to simplify your business Engage customer on specifics related to them if interested, go through quickly if not
Main Point: Let’s talk about Private Data Networking (and MPLS)You want a private, secure network dedicated to you, so you can connect all of your enterprise resources: accounts payable, HR, engineering and design, database mining and marketing – which are running between all your locations, including warehouses, data centers, branch operations, agencies, etc.We can flexibly align your applications to make sure your most important traffic takes precedence. This includes accommodating your international networking requirements in EMEA and Asia Pacific.
Main Point: Here are some important ways CenturyLink’s Private Networking can help your business succeed: Security and Compliance – PCI, HIPAA, and other standards require fully private data protection Reliability – you’ll have a service provider who is an Internet specialist, but whose services aren’t Internet-dependant Control – you’ll see your network statistics and have ability to control it Continuity – unlike others, CenturyLink owns its own domestic core data infrastructure to provide you the best service
Main Point: Here are some specifics of CenturyLink’s Private Data Networking and MPLS service:End to end high performance metrics, with monitoring – you’ll have the high performance network to meet your business demands and the ability to see it performEight templates for Quality of Service, customizable for varying applications – tailor your network performance to meet your business application prioritiesControl Center portal for orders, changes, visibility, and control – get insight into your network performance and submit any potential trouble tickets instantlyBroad portfolio of services for data traffic applications – you have the ability to get all your network services from one diversified provider, simplifying your network and business tasks Engage customer on specifics related to them if interested, go through quickly if not
Main Point: You'll get a simple and easily integrated 802.11 standard network with our Ethernet Service. This provides you with the benefits of intelligent routing and 100% committed bandwidth, enabling robust support for extremely large data operations as well as your regulatory requirements.
Ethernet: Metro and Wide Area NetworkEthernet is used efficiently for both metro only (one city) and wide area (multiple city) networksHere are some products that fall within each category:MetroMetro Ethernet - Switched Ethernet logical connections (“EVCs”) across a common core network. Monitored by CenturyLink. Point-to-Point and Multipoint. Metro E-Line - Dedicated MPLS over 100% committed bandwidth from 5 Mbps to 1 Gbps. Metro Point-to-Point and Multi-PointWide Area Networking: Ethernet IQ Networking - Ethernet Long-Haul or Local Access to Internet and Private Port. Monitored by CenturyLink. Ethernet WAN: E-Line - Long-Haul, dedicated MPLS over 100% committed bandwidth from 5 Mbps to 1 Gbps.
Main Point: Here are some benefits CenturyLink Ethernet can provide to your business initiatives.Managed – Improve efficiency!Efficiency – 802.11 Ethernet protocol spanning metro locations provides convenience, efficiency and simplicityAdaptability – runs any application (voice, video, data) with the upgrade options you needPerformance – top end performance available for demanding applications and communicationsStability – dependable, standardized protocol with good track recordManagedMany of our customers recognized these benefits and made us the fastest growing Ethernet provider in 2012!
Main Point: Here are some specifics of CenturyLink’s Ethernet and MPLS serviceHigh speeds, ideal for flexible, simple, cost-effective data transmission for growing applications – run practically any of your growing applications with a simple and efficient service Ease of use and efficiency using existing LAN protocol – simplify your network using your existing workstation protocolScalable with options from 2Mbps through 10Gbps – as your applications and traffic grows, Ethernet will grow with it to help ensure uninterrupted successControl Center portal: Order, change, visibility and control – as with other services, see your network performance through a dedicated portal Engage customer on specifics related to them if interested, go through quickly if not
Main Point: Optical Wavelength Service(OWS) gives you a fully managed, end-to-end optical network to meet your specific bandwidth requirements and your need for dedicated broadband transport network connectivity. OWS enables your network to operate at speeds up to and beyond 10Gbps.
Main Point: Here are some important ways CenturyLink’s Optical Wavelength Service (OWS) can help your business succeed. Efficiency – get some of the highest bandwidths for the most efficient pricing Speed – use network backbone technology to transport your data for highly demanding applications Lower Cost – take advantage of some of the highest dollar per GB transport ratios available
Main Point: Here are some specifics on CenturyLink’s Optical Wavelength Services (OWS)High speeds, ideal for flexible, simple, cost-effective data transmission - get some of the highest bandwidths for the most efficient pricing Available optical connectivity direct to 55 CenturyLink and over 160 third-party data centers – integrated Enterprise Cloud Network provides seamless transport with advanced Cloud servicesCustom routing and diversity options – design your network with our engineers to meet your unique, specific business objectivesWidely geographically available – wherever your locations or data centers are in the US, chances are good that OWS service is available Engage customer on specifics related to them if interested, go through quickly if not
Main Point: “Enterprise Cloud Networking”, the combination of CenturyLink network expertise with over 160 data centers and Savvis, is a strong reason to choose CenturyLink. Real positive ROI isn’t likely if your service provider isn’t integrated to provide a solution that is right for your business needs. When you operate in a global marketplace, your connection to the Internet needs to be robust. You can take advantage of a Tier 1 Internet service provider, and link your applications to customers, suppliers and partners worldwide – establishing a collaborative ecosystem and trading environment for global commerce.
Main Point: Here are some specifics on CenturyLink’s Cloud offersAdd computing and storage resources quickly without major capital expenditures and approvals – Pay only for what you need, with minimal upfront investment is requiredFlexibly respond to business opportunities – business opportunities and innovations no longer require major upfront investment and the accompanying approvalsTake advantage of connections to 55 owned data centers, with an ecosystem of over 160 third-party data centers – Wide service area with strong data center presence for high performanceIncrease efficiencies through capital to operating expense savings, pay-for-use, and reduced obsolescence cost – reduce risk and costs while showing executive leadership how IT can lead the organization through innovation Engage customer on specifics related to them if interested, go through quickly if not
Main Point: Security can no longer be relegated to a second thoughtA major security services provider identified over 22 million malware signatures*. If you work with money, consider yourself a target. Attacks include Denial of Service, Intellectual Property theft, and attacks targeting financial data. *Source: Dark Reading, June 2013
Main Point: Here are some specifics on CenturyLink’s Security services. Do you see any areas where you might have vulnerabilities?Help reduce risk of downtime or theft of data – serious escalation of number and cost of threats makes strong security a requirementMultiple, complementary layers of security features available – multiple layers of complementary security may help better neutralize a malware threatRobust CenturyLink network-based options for increased flexibility, efficiency, and visibility – security options available for a wide portfolio of data servicesIndustry-leading services consulting to guide on best practice security design options – with CenturyLink and Savvis, you have leading experts available to facilitate design of your company’s IT defenseSupporting Statistics: 42% increase in overall security attacks in 2012, Average cost of security breach: $5.5 million (Source: 2011 Ponemon Study, http://www.symantec.com/content/en/us/about/media/pdfs/b-ponemon-2011-cost-of-data-breach-us.en.us.pdf ) Engage customer on specifics related to them if interested, go through quickly if not.
Main Point:An important first step is fully assessing your individual network requirements and what it takes to operate your business securely and at desired performance levels.By collaborating with us, our customers have deployed custom network solution to accomplish similar goals – running their critical applications in an optimized environment, while removing complexity and excess costs from their network.
Main Point: CenturyLink is different. Here is how we worked with some of our customers for real financial and operational benefits.
Main Point: Here are some customer needs and their benefits from working with us.An innovative supplier of radio frequency (RF) and other technology solutions, U.S.-based ETS-Lindgren needed a global network that could support its expanding presence in Asia and India. In their words, "CenturyLink was ready to be there to bring that to us in a cost-effective way.”
Main Point: Here are some customer needs and their benefits from working with us.Isabella Bank executives found out how much better life could be after deploying CenturyLink network solutions to improve its national operations. Consider just some of the benefits this Michigan-based Community Bank achieved through their customized solution.
Main Point: Here are some customer needs and their benefits from working with us.The National Center for Missing and Exploited Children is linked with 18 foreign countries in a global missing children's network, moving information and images quickly across America and around the world. The Center was struggling to support steadily increasing volumes of data and demand for services with a mish-mash of network technologies it had implemented over the past 25 years. Working with us, they moved to a seamless network environment that easily supports these requirements.
Main Point: Here are some customer needs and their benefits from working with us.Scottrade saw a real ROI. From a short payback period to the agility of handling customer service spikes, reliably and securely.Story:The ability to adapt pays a big dividend, fast. For companies who are in a dynamic, fast-paced business, like Scottrade, who need ROI that goes beyond the balance sheet to also provide the right people, processes, and practices to enable success. With the reliability and ownership you can expect from CenturyLink Enterprise Cloud Networking.