1. Joseph Odupitan

2. Joseph Odupitan
This is a music CD cover of a UK artist called Patrick Okogwu,a
South London rapper also referred to in the public eye as“Timie
Temah” he has been established with a pack of connections
(Dizzee, Chipmunk, DJ Ironik etc.)during Tine Tempahat his
prime years was around the
age of 20, he was signed his
first ever Major Record Deal
with Parlophone/EMI
Records and to top that, he
became top ten in the
UK.He has an interesting
form of appearance which
are shown in different forms
of mediums which creates a
unique imagery, for
example, this image shows
the artist equally in the
centre of cover in the
position of a triangle, I feel
that this looks very futurist
because thebackground
portrays the artist to be individually distinct from other UK
artists.
The use of dimensional layout structures on the CD cover
builds an image of a futuristic setting to the artist and his
surprising success from being in underground arena to having
an established path in being a successful musician.

3. Joseph Odupitan
The main element which I
found interesting in the
music cover was the whole
concept of him sparkling
out in the universe and
appearing to be
illuminated, he also
passed a message by
appearing to be covering
his armsin a triangular
shape, some critics would
suggest that a secret
organization, however I do
suggest that the layout is
intentional in a sense that
he might betrying to deem himself as having the worldin his
accord. In my view, I would say that he got the city under his
control in terms of the reputation that he his built over the
years, I believe that he has continued with that same trend and
he ecstatic delivery with word-play, he mysterious shades
which show his confidence to come out his shell.The font style
is very bold and brings across a precise statement about the
artist and his talent.
This CD appears to representing audiences who love to listen
to UK rap, judging by the costume that artist wears (tinted
glasses, slim fit coat, wrist watch and a well trimmed hair

4. Joseph Odupitan
styles) these formal elements present and highlight a specific
target audience belonging to that group.
Visually we can see a well lit background cover; with a kind of
futuristic appearance that is so eye catchy. The Image style is
very bold and alerting, this has a way of causing any viewer to
want to listen to his music.The color scheme isn’t sense off
over powering with the colors, only a background of space. This
would again transcend and correlate in his music for example
he maybe suggesting that: “he’s personality and creativity has
dominated the UK rap music competition” or it could mean
metaphorically that he has reached the limit of his career and
the is too small for his kind of talent.
This is targeted to viewers from the ages of 15-24’s
From the CD cover you can see that cover is targeted for young
adults, it looks mature and even though there may look to be
simple element towards the outlook of cover, there is more to
what meets the eye.
Bibliography
 http://wearesme.co.uk/2011/09/28/news-tinie-tempah-scroobius-pip-dj-target-
shaun-wright-phillips-more-reveal-ea-triple-a-aaa-black-card/
 http://www.6lyrics.com/written_in_the_stars8-lyrics-tinie_tempah.aspx
 http://www.google.co.uk/search?hl=en&q=what+kind+of+people+does+timie+temp
ah+target&gs_sm=e&gs_upl=5752l32016l0l32675l48l36l1l10l10l1l661l6038l5.24.6.5-

5. Joseph Odupitan
1l47l0&bav=on.2,or.r_gc.r_pw.,cf.osb&biw=1366&bih=667&um=1&ie=UTF-
8&tbm=isch&source=og&sa=N&tab=wi&ei=85ILT76pEceZ8gOR-NHjBQ