Glenn Muske is a rural and agribusiness specialist at NDSU Extension who works with entrepreneurs and small businesses. His duties include developing business strategies, educational programs, and networking opportunities. He currently provides education on direct marketing, sustainable small farms, small business ownership, and youth entrepreneurship. Future plans include expanding online resources, youth programs, and evaluation methods.

1. Glenn Muske
Rural and Agribusiness Enterprise Development Specialist
NDSU Extension Center for Community Vitality
7/17/13
Entrepreneurship &
Small Business Development

2. Summary of Duties
• Work with individuals & small groups to develop and
implement effective business strategies
• Develop, implement, and evaluate educational programs for
entrepreneurs
• Network and coordinate with NDSU faculty and staff with
existing and aspiring ND entrepreneurs and small businesses
My Tag Line:
Supporting entrepreneurs and their communities
through education

3. Current Efforts
• “Direct Marketing” education
– Zmags - Foods
- Agritourism
- eTailing – Coming soon
• Supporting videos, PDFs, resources, references
• Weekly newsletter on stories & trends – “Direct Marketing”
• Awareness and development of sustainable small
horticulture and value-added farms
– SARE grant – 3 yr. effort to develop local demand and
capacity
– NDSU Small Farms team

4. Current Efforts cont.
• Education for small business owners
– Monthly eNewsletter
– News articles – Distributed through agents and
newsletter mailing list
– Online – Website, Facebook (4), Twitter, Google+,
Pinterest, Delicious, etc.
– Small business health insurance reform – now 2015

5. Current Efforts cont.
• Youth entrepreneurship education
– Part of 2, Fall, 2013, youth leadership camps
• Other
– eXtension.org – co-leader, Entrepreneurs and
Their Communities
– Blogs
• Write and coordinate eXtension – efforts included
recent Small Business Week highlighting small business
& Extension partnerships
• Small Business Survival
– I2E and E2E

6. Future
• Continued marketing Extension resources
• Increased and enhanced online presence
• Expanded youth entrepreneurship efforts
• Enhanced evaluation
– ?? Response rates

7. Questions