Redefining Convenience with Mobile BankingAman Narain
Presentation at the Australian Retail Deposits Conference 2012 to explore Standard Chartered's journey so far and share observations on the evolution of distribution and service convenience with Mobile Banking
Dark patterns and mobile UX design - Emilia Ciardi - Codemotion Amsterdam 2017Codemotion
Dark UX design patterns are stratagems that by choice introduce an element of confusion in order to guide, often with malice, the user in the desired direction. In this talk, we will explore some of the most used and abused dark patterns, with particular attention to mobile apps. Let's find out how much seductive is the power of the dark side.
This document summarizes a study on the competitive advantage of Aircel's pocket internet service. It finds that while awareness of Aircel and pocket internet is good due to advertising, knowledge of key details like price is still lacking among both end users and retailers. Most respondents were interested in trying the service but wanted to see others try it first. The document recommends improving local advertisement and ensuring retailers are informed on product features and pricing to increase uptake of Aircel's competitively priced pocket internet service.
Fair scheduling in cellular systems in the presence of noncooperative mobilesNexgen Technology
The document discusses fair scheduling of resources in cellular systems in the presence of noncooperative mobile stations. It is shown that if the base station is unaware of noncooperative behavior, the noncooperative mobiles can obtain unfair allocations of resources by misrepresenting their channel conditions. If the base station is aware of noncooperative mobiles, it can do better by ignoring signals from those mobiles, but must use additional signal statistics to elicit truthful signals and achieve a Nash equilibrium called a Truth Revealing Equilibrium. New iterative algorithms are proposed to implement fair scheduling policies that are robust to noncooperation.
Mobile World Congress 2013 Day 1 Recap - #MWC13Ogilvy
1) The panel discussion at Mobile World Congress 2013 focused on disruption in healthcare, automotive, and connectivity enabled by mobile technology.
2) New mobile health apps and services like Heart360 and Zamzee were cited as examples of how mobile technology can save lives by making it easier for people to track and monitor their health.
3) Automakers are working to integrate voice control and connectivity into vehicles, allowing drivers to access services like navigation, traffic updates, and searches for nearby places directly from their cars.
4) The trend toward connecting everything was discussed, with opportunities for marketers to leverage new platforms and interactions enabled through applications of voice and other integrated technologies.
EMERGING TECHNOLOGY AND EXPERIENCE DESIGNMike Parsons
The document discusses emerging technologies and experience design. It summarizes that exponential growth of information technology will greatly impact the future. It then discusses technologies like 3D printing, driverless cars, wearables, and the Internet of Things. The document also discusses different types of innovation like inventions, products, and experiences. Finally, it focuses on emerging technologies like blockchain, virtual reality, and using chat and voice as interfaces and how experience design can help realize their potential.
The document discusses several digital trends including the growing use of mobile devices, wearables, drones, and the sharing economy. It also discusses trends in social media like increased metrics tracking by brands, the rise of brand journalism, the focus on daily relevance and gamification. Emerging social networks like Snapchat, WhatsApp, and Tinder are mentioned as well. Specific examples are provided of companies like Oreo, Burberry, Marc Jacobs, and Air Asia leveraging these digital trends.
Redefining Convenience with Mobile BankingAman Narain
Presentation at the Australian Retail Deposits Conference 2012 to explore Standard Chartered's journey so far and share observations on the evolution of distribution and service convenience with Mobile Banking
Dark patterns and mobile UX design - Emilia Ciardi - Codemotion Amsterdam 2017Codemotion
Dark UX design patterns are stratagems that by choice introduce an element of confusion in order to guide, often with malice, the user in the desired direction. In this talk, we will explore some of the most used and abused dark patterns, with particular attention to mobile apps. Let's find out how much seductive is the power of the dark side.
This document summarizes a study on the competitive advantage of Aircel's pocket internet service. It finds that while awareness of Aircel and pocket internet is good due to advertising, knowledge of key details like price is still lacking among both end users and retailers. Most respondents were interested in trying the service but wanted to see others try it first. The document recommends improving local advertisement and ensuring retailers are informed on product features and pricing to increase uptake of Aircel's competitively priced pocket internet service.
Fair scheduling in cellular systems in the presence of noncooperative mobilesNexgen Technology
The document discusses fair scheduling of resources in cellular systems in the presence of noncooperative mobile stations. It is shown that if the base station is unaware of noncooperative behavior, the noncooperative mobiles can obtain unfair allocations of resources by misrepresenting their channel conditions. If the base station is aware of noncooperative mobiles, it can do better by ignoring signals from those mobiles, but must use additional signal statistics to elicit truthful signals and achieve a Nash equilibrium called a Truth Revealing Equilibrium. New iterative algorithms are proposed to implement fair scheduling policies that are robust to noncooperation.
Mobile World Congress 2013 Day 1 Recap - #MWC13Ogilvy
1) The panel discussion at Mobile World Congress 2013 focused on disruption in healthcare, automotive, and connectivity enabled by mobile technology.
2) New mobile health apps and services like Heart360 and Zamzee were cited as examples of how mobile technology can save lives by making it easier for people to track and monitor their health.
3) Automakers are working to integrate voice control and connectivity into vehicles, allowing drivers to access services like navigation, traffic updates, and searches for nearby places directly from their cars.
4) The trend toward connecting everything was discussed, with opportunities for marketers to leverage new platforms and interactions enabled through applications of voice and other integrated technologies.
EMERGING TECHNOLOGY AND EXPERIENCE DESIGNMike Parsons
The document discusses emerging technologies and experience design. It summarizes that exponential growth of information technology will greatly impact the future. It then discusses technologies like 3D printing, driverless cars, wearables, and the Internet of Things. The document also discusses different types of innovation like inventions, products, and experiences. Finally, it focuses on emerging technologies like blockchain, virtual reality, and using chat and voice as interfaces and how experience design can help realize their potential.
The document discusses several digital trends including the growing use of mobile devices, wearables, drones, and the sharing economy. It also discusses trends in social media like increased metrics tracking by brands, the rise of brand journalism, the focus on daily relevance and gamification. Emerging social networks like Snapchat, WhatsApp, and Tinder are mentioned as well. Specific examples are provided of companies like Oreo, Burberry, Marc Jacobs, and Air Asia leveraging these digital trends.
Emerging Technology and Experience Design Trends 2016Mike Parsons
Discover a world of Emerging Technology and Experience Design Trends for 2016. The deck covers Mobile, Network Effect, Sharing Economy, Blockchain, Virtual Reality, and Chat & Voice as an Interface.
The document discusses how mobile phones have become essential and addictive devices. Smartphone activations now outnumber births and many people would give up sex before their phone. Mobile payment is also discussed as the new customer relationship management tool, with examples given of how mobile can be used to book flights, hotels, parking and make donations. The final sections discuss OpenMarket, a company that provides mobile messaging and payment tools to help brands and agencies engage customers.
Digiday Video: Videology: Current Capabilities and Future Promise of Cross-Sc...Digiday
Addressability is one of online video’s top value propositions. Marrying the emotional pull of video with the precise targeting capabilities of digital media sends brand metrics soaring. The new reality is that while viewers are watching video seamlessly across multiple devices, our ability to identify and address those cross-platform audiences is still limited. How do we bring this same level of addressability across devices such of smartphones, tablets and connected TV, or even to the emerging areas of digital OOH and linear broadcasting? In this presentation, Videology looks at the current capabilities and future promise of true 1:1 addressability wherever and whenever viewers watch.
Speaker: Mark McKee, SVP Global Marketing, Videology
The document discusses the history and capabilities of mobile phones. It notes that mobile phones have radically changed communication since their introduction, coming in various sizes and complexity, and allowing users to make calls or access services like news from anywhere. The first successful mobile phone call was made by Dr. Martin Cooper at Motorola, and mobile phones combine telephone communication with wireless radio technology.
What We Learned at CES and What Brands Have to Know - Day 1 RecapOgilvy
The document summarizes key takeaways from the first day of the 2013 Consumer Electronics Show (CES). It notes that 4K TV resolution will take time to reach mass market but will impact content creation. It also discusses how TV is becoming an active portal for apps, smart home devices, and content; how multiple screens are becoming the norm; opportunities for brands through connected home devices and emotional content targeting; new data like heart rate that could influence marketing; facial recognition technology; and the rise of human user interfaces beyond clicks. The document encourages connecting on the second day of CES.
This was a presentation given at the end of an internal company training seminar on web design. It discusses where the digital lifestyle is headed and how it relates to our company.
Sentiance: from Mobile Data to Smart LifeSentiance
As we transitioned out of the ‘labs’ phase into a market-ready product, raised $US 2M and expanded the management team, we decided to change the name to better reflect our mission statement from mobile data to smart life. Here are the must knows.
CLOUD POWER: The RISE of the Virtual OperatorsDanny Peled
A presentation I did at NAB 2013 about Cloud TV, the changes that the TV industry is going through and how our company, Vidmind provides tools to operators to harness these changes in order to get a higher viewing satisfaction
This document outlines an extensive multi-channel cyber safety awareness campaign conducted across India. It involved press releases, seminars in major cities, online advertising, radio partnerships, and outreach through colleges and public spaces to educate people on cyber crimes and precautions. The campaign was highly successful, receiving over 150 print and 100 online exposures. It helped extend the related TV show to 24 episodes and led to heightened awareness of cyber crimes.
This document from CO-OP Financial Services discusses innovations in payments, highlighting technology, interchange dynamics, and consumer behavior as key drivers of evolution. It introduces the "CO-OP Evolutionary Eight", which are eight payment solutions offered including an ATM network, shared branching, credit and debit processing, bill pay, alternative payments, Sprig (a mobile app), and pay-anyone capabilities. Sprig is described as a mobile shared branching app that allows person-to-person payments, acts as a digital wallet, and enables remote deposit capture and free transactions within the shared branching network.
Mobile is not a thing that companies, governments and individuals can simply pass off as a fad or trend. It is quite literally the most transformative technology in history.
Mobile phone usage trends in 2014 show that text messaging has surpassed phone calls as the primary use of mobile devices. A survey of over 600 smartphone users found that 41% prefer texting over calling. Younger age groups are more likely to text than call, with nearly 60% of 18-29 year olds preferring texting and 44% of 30-44 year olds, compared to older age groups who still favor phone calls slightly over texting. iPhones are the most popular platform for texting across all age groups.
How IoT can change the Future of Marketing
5 ideas
mobile natives
maker culture
human senses
wearables
neuro marketing
context of customer
context of things
context of customer
big data
5G will enable unprecedented speeds and connectivity, allowing billions of devices to communicate with low latency. This will enable new technologies like autonomous vehicles that can communicate in real-time to avoid accidents. 5G is expected to launch in 5 years and will further connect the internet of things, allowing services to better understand contexts and environments through ubiquitous sensing. It will drive new consumer behaviors and opportunities for innovation.
The document discusses the rise of mobile devices and video consumption, how this is changing TV viewing behaviors with more viewers using catch-up and on-demand services on mobile. It notes trial results found that mobile TV increased viewing for many users. The conclusion is that mobile will become the primary screen for consuming TV content, so the industry must embrace this change and evolve to meet viewers' new preferences for accessing content anywhere on mobile.
Mobile trends & how to embrace mobile to enrich the offline shopping experienceBrechtje de Leij
Keynote for the NRW Marketing Conference, 5 april 2018. This keynote is about mobile trends and the impact on the offline shopping experience. It details how you can embrace and use mobile to bridge online & offline in the right way.
What We Learned at CES and What Brands Have to Know – Day 2 RecapOgilvy
The 2013 International CES topped 150,000 attendees, covered 1.92 million square feet of exhibit space, unveiled 20,000 new products and showcased hundreds of speakers discussing the state of the technology industry in just four days.
But with all the hype, commotion and can-not-miss content flowing throughout the 4 day event, we wanted to find the answers to the one thing on the top of all of our minds, “What does all of this mean for my brand?”
Ogilvy & Mather broke down the 2013 International CES into bite size chunks of the most important brand takeaways and trends that you’ll find compiled within “What We Learned at CES and What Brands Have to Know – Day 2 Recap"
Co-authored by: Brandon Berger, Worldwide Chief Digital Officer and Matt Doherty, Associate Director, Global Digital Creative & Strategy
Mobile: Landscape, Behaviors and TrendsKayla Green
This document provides a history of mobile technology and smartphones, discusses current mobile trends, and outlines opportunities and challenges for mobile marketing. It notes that in 1995 only 13% of the population used cell phones, but today 91% of Americans own mobile phones, with over half being smartphones. Mobile access is now ubiquitous, with people checking their phones 150 times per day. The document discusses the rise of Android and iOS mobile operating systems and how mobile activates multiple marketing channels. It outlines opportunities to create contextual, personalized, and social mobile experiences, while addressing challenges like platform fragmentation and designing for an evolving ecosystem.
Genaker is a Spanish company founded in 2003 that focuses on developing mobile multimedia products and services. It has a team of over 40 people with extensive experience in mobile software engineering. Genaker develops applications for all major mobile platforms and leverages a large component repository to minimize development time. It offers turnkey solutions in areas like IMS, eHealth, mSecurity, and eLearning by developing both native and web applications.
The document discusses different learning styles, focusing on kinesthetic learners. It defines kinesthetic learners as those who prefer using their hands and body movement to learn. It lists characteristics of kinesthetic learners, such as needing to move frequently, gesturing when talking, using action words, touching others to get their attention, writing things repeatedly to remember them, enjoying hands-on activities, and being well coordinated and physically active. The document concludes kinesthetic learners retain information best through imitation and active learning activities.
Emerging Technology and Experience Design Trends 2016Mike Parsons
Discover a world of Emerging Technology and Experience Design Trends for 2016. The deck covers Mobile, Network Effect, Sharing Economy, Blockchain, Virtual Reality, and Chat & Voice as an Interface.
The document discusses how mobile phones have become essential and addictive devices. Smartphone activations now outnumber births and many people would give up sex before their phone. Mobile payment is also discussed as the new customer relationship management tool, with examples given of how mobile can be used to book flights, hotels, parking and make donations. The final sections discuss OpenMarket, a company that provides mobile messaging and payment tools to help brands and agencies engage customers.
Digiday Video: Videology: Current Capabilities and Future Promise of Cross-Sc...Digiday
Addressability is one of online video’s top value propositions. Marrying the emotional pull of video with the precise targeting capabilities of digital media sends brand metrics soaring. The new reality is that while viewers are watching video seamlessly across multiple devices, our ability to identify and address those cross-platform audiences is still limited. How do we bring this same level of addressability across devices such of smartphones, tablets and connected TV, or even to the emerging areas of digital OOH and linear broadcasting? In this presentation, Videology looks at the current capabilities and future promise of true 1:1 addressability wherever and whenever viewers watch.
Speaker: Mark McKee, SVP Global Marketing, Videology
The document discusses the history and capabilities of mobile phones. It notes that mobile phones have radically changed communication since their introduction, coming in various sizes and complexity, and allowing users to make calls or access services like news from anywhere. The first successful mobile phone call was made by Dr. Martin Cooper at Motorola, and mobile phones combine telephone communication with wireless radio technology.
What We Learned at CES and What Brands Have to Know - Day 1 RecapOgilvy
The document summarizes key takeaways from the first day of the 2013 Consumer Electronics Show (CES). It notes that 4K TV resolution will take time to reach mass market but will impact content creation. It also discusses how TV is becoming an active portal for apps, smart home devices, and content; how multiple screens are becoming the norm; opportunities for brands through connected home devices and emotional content targeting; new data like heart rate that could influence marketing; facial recognition technology; and the rise of human user interfaces beyond clicks. The document encourages connecting on the second day of CES.
This was a presentation given at the end of an internal company training seminar on web design. It discusses where the digital lifestyle is headed and how it relates to our company.
Sentiance: from Mobile Data to Smart LifeSentiance
As we transitioned out of the ‘labs’ phase into a market-ready product, raised $US 2M and expanded the management team, we decided to change the name to better reflect our mission statement from mobile data to smart life. Here are the must knows.
CLOUD POWER: The RISE of the Virtual OperatorsDanny Peled
A presentation I did at NAB 2013 about Cloud TV, the changes that the TV industry is going through and how our company, Vidmind provides tools to operators to harness these changes in order to get a higher viewing satisfaction
This document outlines an extensive multi-channel cyber safety awareness campaign conducted across India. It involved press releases, seminars in major cities, online advertising, radio partnerships, and outreach through colleges and public spaces to educate people on cyber crimes and precautions. The campaign was highly successful, receiving over 150 print and 100 online exposures. It helped extend the related TV show to 24 episodes and led to heightened awareness of cyber crimes.
This document from CO-OP Financial Services discusses innovations in payments, highlighting technology, interchange dynamics, and consumer behavior as key drivers of evolution. It introduces the "CO-OP Evolutionary Eight", which are eight payment solutions offered including an ATM network, shared branching, credit and debit processing, bill pay, alternative payments, Sprig (a mobile app), and pay-anyone capabilities. Sprig is described as a mobile shared branching app that allows person-to-person payments, acts as a digital wallet, and enables remote deposit capture and free transactions within the shared branching network.
Mobile is not a thing that companies, governments and individuals can simply pass off as a fad or trend. It is quite literally the most transformative technology in history.
Mobile phone usage trends in 2014 show that text messaging has surpassed phone calls as the primary use of mobile devices. A survey of over 600 smartphone users found that 41% prefer texting over calling. Younger age groups are more likely to text than call, with nearly 60% of 18-29 year olds preferring texting and 44% of 30-44 year olds, compared to older age groups who still favor phone calls slightly over texting. iPhones are the most popular platform for texting across all age groups.
How IoT can change the Future of Marketing
5 ideas
mobile natives
maker culture
human senses
wearables
neuro marketing
context of customer
context of things
context of customer
big data
5G will enable unprecedented speeds and connectivity, allowing billions of devices to communicate with low latency. This will enable new technologies like autonomous vehicles that can communicate in real-time to avoid accidents. 5G is expected to launch in 5 years and will further connect the internet of things, allowing services to better understand contexts and environments through ubiquitous sensing. It will drive new consumer behaviors and opportunities for innovation.
The document discusses the rise of mobile devices and video consumption, how this is changing TV viewing behaviors with more viewers using catch-up and on-demand services on mobile. It notes trial results found that mobile TV increased viewing for many users. The conclusion is that mobile will become the primary screen for consuming TV content, so the industry must embrace this change and evolve to meet viewers' new preferences for accessing content anywhere on mobile.
Mobile trends & how to embrace mobile to enrich the offline shopping experienceBrechtje de Leij
Keynote for the NRW Marketing Conference, 5 april 2018. This keynote is about mobile trends and the impact on the offline shopping experience. It details how you can embrace and use mobile to bridge online & offline in the right way.
What We Learned at CES and What Brands Have to Know – Day 2 RecapOgilvy
The 2013 International CES topped 150,000 attendees, covered 1.92 million square feet of exhibit space, unveiled 20,000 new products and showcased hundreds of speakers discussing the state of the technology industry in just four days.
But with all the hype, commotion and can-not-miss content flowing throughout the 4 day event, we wanted to find the answers to the one thing on the top of all of our minds, “What does all of this mean for my brand?”
Ogilvy & Mather broke down the 2013 International CES into bite size chunks of the most important brand takeaways and trends that you’ll find compiled within “What We Learned at CES and What Brands Have to Know – Day 2 Recap"
Co-authored by: Brandon Berger, Worldwide Chief Digital Officer and Matt Doherty, Associate Director, Global Digital Creative & Strategy
Mobile: Landscape, Behaviors and TrendsKayla Green
This document provides a history of mobile technology and smartphones, discusses current mobile trends, and outlines opportunities and challenges for mobile marketing. It notes that in 1995 only 13% of the population used cell phones, but today 91% of Americans own mobile phones, with over half being smartphones. Mobile access is now ubiquitous, with people checking their phones 150 times per day. The document discusses the rise of Android and iOS mobile operating systems and how mobile activates multiple marketing channels. It outlines opportunities to create contextual, personalized, and social mobile experiences, while addressing challenges like platform fragmentation and designing for an evolving ecosystem.
Genaker is a Spanish company founded in 2003 that focuses on developing mobile multimedia products and services. It has a team of over 40 people with extensive experience in mobile software engineering. Genaker develops applications for all major mobile platforms and leverages a large component repository to minimize development time. It offers turnkey solutions in areas like IMS, eHealth, mSecurity, and eLearning by developing both native and web applications.
The document discusses different learning styles, focusing on kinesthetic learners. It defines kinesthetic learners as those who prefer using their hands and body movement to learn. It lists characteristics of kinesthetic learners, such as needing to move frequently, gesturing when talking, using action words, touching others to get their attention, writing things repeatedly to remember them, enjoying hands-on activities, and being well coordinated and physically active. The document concludes kinesthetic learners retain information best through imitation and active learning activities.
The document discusses how decision architecture can influence user decision-making on the web. It provides 5 examples of how the context and framing of options can sway decisions. Ordering options from most to least expensive makes more expensive options seem relatively cheaper. Middle options are often most popular. Users are more accurate answering savings questions without a default. Framing savings as gains versus losses also influences decisions. Context and framing are important aspects of decision architecture that can be leveraged to achieve business objectives.
This document outlines the content and expectations for an industrial safety course. It introduces the purpose of the course, faculty and student expectations, and how to communicate with the instructor. It also lists the assignments which include viewing photographs of workplaces to identify potential hazards and dangers. The document references an OSHA regulation from 1970 requiring the identification of workplace hazards in the construction industry.
2012 Hyundai Accent For Sale NC | Hyundai Dealer Near CharlotteKeffer Automotive
2012 Hyundai Accent brochure provided by Keffer Hyundai near Charlotte, NC. Find the 2012 Hyundai Accent for sale in North Carolina. Call us about our current sales and incentives at (800) 670-1923. http://www.kefferhyundai.com
This document provides study tips for kinaesthetic learners. It suggests taking frequent study breaks, working while standing, chewing gum, highlighting notes with bright colors, decorating one's work space with posters, listening to music, creating models or demonstrations, skimming before detailed reading, using gestures, keeping a tidy desk, and creating vocabulary cards sorted by similarity. The tips are intended to increase learning for kinaesthetic learners both in and out of the classroom.
The document summarizes the characteristics, adaptations, and interdependencies of four animals - the Toco toucan, jaguar, green tree frog, and green anaconda. It also describes a symbiotic relationship between trees and bacteria. The Toco toucan has a large bill to reach fruit and coloration that helps it blend in. Jaguars have spots that camouflage them and take refuge in thickets. Green tree frogs change color to match their surroundings. Green anacondas have scales that camouflage them and can stay underwater for 10 minutes without breathing.
The document discusses the history and provisions of the Occupational Safety and Health Act of 1970 (OSHA). It notes that workplace injuries were increasing in the 1960s, prompting Congressional hearings. In 1970, Congress considered injury and illness statistics showing over 14,000 worker deaths annually. That December, President Nixon signed OSHA into law to assure safe working conditions and preserve human resources. OSHA's goals were to set and enforce safety and health standards throughout the U.S.
The document discusses how website design can influence user decision-making and outlines the services of a decision architect who helps clients understand how people make decisions and design websites that optimize decision-making to meet business goals. The decision architect's process involves discovery, analysis and design, and testing to ensure objectives are achieved, and they work with a variety of clients from startups to large companies.
The document discusses assumptions about how users make decisions and introduces decision architecture as a research-based approach. It summarizes areas of research like behavioral decision theory and cognitive psychology. It notes that users' preferences are malleable based on the choices and context presented. The author provides decision architecture services to help clients understand how web design aspects influence user decision-making to meet business goals.
1) The document discusses consumers' mobile gambling behaviors and what they want from mobile gambling. It analyzes data on mobile gamblers in the UK and identifies opportunities to optimize the mobile gambling experience.
2) Mobile gamblers are more likely to be younger employed males who love being connected online and using apps. However, the mobile gambling experience still has issues regarding usability, connectivity, and security that create barriers.
3) To improve mobile gambling, brands need to focus on easy log-ins, simple usable apps and websites, security, and reliability across all mobile devices and connections. Exploiting the advantages of mobile access can boost awareness and improve perceptions.
Mobile payments: the convergence of financial services and digital businessesOsborne Clarke
The document discusses developments in mobile payments. It begins with housekeeping notes for an event on mobile payments, including fire safety instructions and wireless network access details. It then provides an agenda for the event including several speakers who will discuss topics like mobile payment players and participants, predictions for the mobile payments market, and the consumer environment and how it is evolving. Diagrams are also included showing potential models for mobile access/authentication and contactless mobile payments.
Presented by Josh Engroff: August 19, 2015
This presentation provides an introduction to the general concept and principles of analysis, as well as the strategic benefits that can be realized from its fundamental applications. In it, we examine some informative cases illustrating the value organizations have been able to achieve by embracing and practicing diligent analytics. Additionally we share some of the most practical tools, techniques and methods commonly employed in manipulating and analyzing data in pursuit of pivotal underlying insights that fuel superior decision-making.
The document discusses how QR codes can help save the book publishing business. It provides examples of how QR codes were used in the marketing for the book L.A. Candy, driving over 80% sell through. QR codes linked to a mobile website about the book, with nearly half of visitors clicking to read an excerpt and 10% clicking to buy the book. It suggests publishers could use a similar strategy of adding QR codes to backlist vampire books and finding a TV partner to further promote titles.
The document discusses how the world is rapidly changing due to technology and the rise of new generations. It notes that younger generations have different skills and ways of working compared to older generations. The document then outlines the vision, mission, and ambitions of Euro-Wallet, which aims to give people control over their money, data, and identities by creating a widely accepted mobile payment and intelligence platform across Europe that makes transactions free, easy, and fun.
Mobile communication is becoming the primary way people connect. It allows real-time information sharing and location-aware question and answering between contacts and strangers. Costs have dropped and mobile is how many access social media platforms. Payments via mobile are growing through micro-transactions and mobile devices replacing credit cards. The app industry is huge but difficult, focusing on quality experiences. Wearable devices are expanding into health, living and augmented data. Mobile startups have potential for high valuations if they open new areas before evaluation.
My Keynote from the Mobile Conference in Copenhagen covering digital user behavior, the omniscient landscape, research and learnings from successfull omni-channel companies.
Qponomics is a free mobile coupon application that uses GPS technology to send electronic coupons to users in their geographic location in real time. It targets the growing number of smartphone users, estimated to reach 150 million by the end of 2009. Consumers love Qponomics because it gives them free offers near them without clipping coupons, and they can access them anywhere on their mobile phones.
Qponomics is a free mobile coupon application that uses GPS technology to send electronic coupons to users in their geographic location in real time. It targets the growing number of smartphone users, estimated to reach 150 million by the end of 2009. Qponomics allows businesses to design targeted mobile coupon campaigns, track their performance, and go paperless - helping the environment.
Electronic Frontier Foundation - Locational PrivacyDev Khare
This document discusses the threat to locational privacy posed by new technologies that track people's locations. It provides examples of existing technologies like transit cards and toll payment systems that create digital records of people's movements. While these technologies provide benefits, they threaten privacy by allowing others to easily access records of people's locations and activities. The document argues that systems should be designed from the start with privacy in mind using cryptography to provide location services without actually collecting location data. It provides examples of how this could work for toll payments and traffic enforcement using techniques like electronic cash and dynamic license plates.
The document provides an overview of mobile marketing trends, including the growing popularity of mobile devices and decline of landlines. It discusses the rise of smartphones and their features like apps, text messaging, mobile web and location-based services. Specific examples are given around using these mobile channels for advertising, gaming rewards and retail through technologies like QR codes, barcodes and near field communication. "
Evolution of identity Stoyan Kenderov - MAC 2014 conferenceStoyan Kenderov
Gen Y expectations of convenience and immediacy are driving mobile app developers to integrate payments as a feature of their apps and work to make it seamless to the app experience.
That's great, but as more and more new technology entrants ascend into the payments field, security and fraud risks are threatening to cripple the growth of the industry.
We are still relying on many pre-Internet age identity assertion techniques, many of which have been made obsolete by customer that chose to live their lives on social networks.
Luckily, social data and sensors are giving us new tools to incorporate into these apps to tighten up security while at the same time catering to the expectations and tolerance of the Gen Y user - the largest demographic force to enter the market.
The why, what and how to use mobile marketing in Africa - MMA SAMerlien Institute
The document summarizes a presentation on mobile marketing in South Africa given at the 2014 Mobile and Retail Marketing World conference. It discusses why mobile marketing is important given South Africa's high mobile penetration rates. It outlines different mobile marketing tactics like SMS, USSD, mobile ads and coupons. It provides case studies of successful mobile campaigns run by brands like Weetbix, KFC and Tastic showing how mobile can engage customers and drive sales. The key to success is starting with basic phones, offering rewards and measuring results.
There’s a major transformation happening between people and their relationships to their money, a transformation enabled by the arrival of mobile payments (mPayments). The magnitude of this change—and the disruption—will greatly impact consumers, banks, retailers, merchants and wireless carriers, among others, and will be felt across the globe.
The document discusses mobile marketing and provides information on its history, types, growth, key concepts, case studies and trends. It notes that mobile marketing allows for personalized, location-based ads on mobile devices and has grown significantly since 2000. The types of mobile marketing discussed include SMS, MMS, mobile apps, Bluetooth, QR codes, voice and mobile websites. Real-life case studies are presented from brands like Ford, Calvin Klein, Starbucks and Dominos Pizza. Emerging trends in mobile marketing that are predicted to dominate in 2019 include increased mobile video, augmented reality, mobile remarketing and a focus on measurement and emerging markets.
Rasmus Bjurström discusses key trends in digital technology and society. Mobile devices are ubiquitous, with 5 out of 7 billion people owning a cellphone. Mobile has changed behaviors, making interactions constant and driving both data consumption and offline purchases. However, the industry still presents an illusion of free services and fails consumers. True connectivity will come through networks rather than singular platforms. The future depends on designing for social problems and embracing constant technological change.
Ivanti’s Patch Tuesday breakdown goes beyond patching your applications and brings you the intelligence and guidance needed to prioritize where to focus your attention first. Catch early analysis on our Ivanti blog, then join industry expert Chris Goettl for the Patch Tuesday Webinar Event. There we’ll do a deep dive into each of the bulletins and give guidance on the risks associated with the newly-identified vulnerabilities.
HCL Notes und Domino Lizenzkostenreduzierung in der Welt von DLAUpanagenda
Webinar Recording: https://www.panagenda.com/webinars/hcl-notes-und-domino-lizenzkostenreduzierung-in-der-welt-von-dlau/
DLAU und die Lizenzen nach dem CCB- und CCX-Modell sind für viele in der HCL-Community seit letztem Jahr ein heißes Thema. Als Notes- oder Domino-Kunde haben Sie vielleicht mit unerwartet hohen Benutzerzahlen und Lizenzgebühren zu kämpfen. Sie fragen sich vielleicht, wie diese neue Art der Lizenzierung funktioniert und welchen Nutzen sie Ihnen bringt. Vor allem wollen Sie sicherlich Ihr Budget einhalten und Kosten sparen, wo immer möglich. Das verstehen wir und wir möchten Ihnen dabei helfen!
Wir erklären Ihnen, wie Sie häufige Konfigurationsprobleme lösen können, die dazu führen können, dass mehr Benutzer gezählt werden als nötig, und wie Sie überflüssige oder ungenutzte Konten identifizieren und entfernen können, um Geld zu sparen. Es gibt auch einige Ansätze, die zu unnötigen Ausgaben führen können, z. B. wenn ein Personendokument anstelle eines Mail-Ins für geteilte Mailboxen verwendet wird. Wir zeigen Ihnen solche Fälle und deren Lösungen. Und natürlich erklären wir Ihnen das neue Lizenzmodell.
Nehmen Sie an diesem Webinar teil, bei dem HCL-Ambassador Marc Thomas und Gastredner Franz Walder Ihnen diese neue Welt näherbringen. Es vermittelt Ihnen die Tools und das Know-how, um den Überblick zu bewahren. Sie werden in der Lage sein, Ihre Kosten durch eine optimierte Domino-Konfiguration zu reduzieren und auch in Zukunft gering zu halten.
Diese Themen werden behandelt
- Reduzierung der Lizenzkosten durch Auffinden und Beheben von Fehlkonfigurationen und überflüssigen Konten
- Wie funktionieren CCB- und CCX-Lizenzen wirklich?
- Verstehen des DLAU-Tools und wie man es am besten nutzt
- Tipps für häufige Problembereiche, wie z. B. Team-Postfächer, Funktions-/Testbenutzer usw.
- Praxisbeispiele und Best Practices zum sofortigen Umsetzen
Northern Engraving | Nameplate Manufacturing Process - 2024Northern Engraving
Manufacturing custom quality metal nameplates and badges involves several standard operations. Processes include sheet prep, lithography, screening, coating, punch press and inspection. All decoration is completed in the flat sheet with adhesive and tooling operations following. The possibilities for creating unique durable nameplates are endless. How will you create your brand identity? We can help!
"Frontline Battles with DDoS: Best practices and Lessons Learned", Igor IvaniukFwdays
At this talk we will discuss DDoS protection tools and best practices, discuss network architectures and what AWS has to offer. Also, we will look into one of the largest DDoS attacks on Ukrainian infrastructure that happened in February 2022. We'll see, what techniques helped to keep the web resources available for Ukrainians and how AWS improved DDoS protection for all customers based on Ukraine experience
Taking AI to the Next Level in Manufacturing.pdfssuserfac0301
Read Taking AI to the Next Level in Manufacturing to gain insights on AI adoption in the manufacturing industry, such as:
1. How quickly AI is being implemented in manufacturing.
2. Which barriers stand in the way of AI adoption.
3. How data quality and governance form the backbone of AI.
4. Organizational processes and structures that may inhibit effective AI adoption.
6. Ideas and approaches to help build your organization's AI strategy.
Digital Banking in the Cloud: How Citizens Bank Unlocked Their MainframePrecisely
Inconsistent user experience and siloed data, high costs, and changing customer expectations – Citizens Bank was experiencing these challenges while it was attempting to deliver a superior digital banking experience for its clients. Its core banking applications run on the mainframe and Citizens was using legacy utilities to get the critical mainframe data to feed customer-facing channels, like call centers, web, and mobile. Ultimately, this led to higher operating costs (MIPS), delayed response times, and longer time to market.
Ever-changing customer expectations demand more modern digital experiences, and the bank needed to find a solution that could provide real-time data to its customer channels with low latency and operating costs. Join this session to learn how Citizens is leveraging Precisely to replicate mainframe data to its customer channels and deliver on their “modern digital bank” experiences.
Conversational agents, or chatbots, are increasingly used to access all sorts of services using natural language. While open-domain chatbots - like ChatGPT - can converse on any topic, task-oriented chatbots - the focus of this paper - are designed for specific tasks, like booking a flight, obtaining customer support, or setting an appointment. Like any other software, task-oriented chatbots need to be properly tested, usually by defining and executing test scenarios (i.e., sequences of user-chatbot interactions). However, there is currently a lack of methods to quantify the completeness and strength of such test scenarios, which can lead to low-quality tests, and hence to buggy chatbots.
To fill this gap, we propose adapting mutation testing (MuT) for task-oriented chatbots. To this end, we introduce a set of mutation operators that emulate faults in chatbot designs, an architecture that enables MuT on chatbots built using heterogeneous technologies, and a practical realisation as an Eclipse plugin. Moreover, we evaluate the applicability, effectiveness and efficiency of our approach on open-source chatbots, with promising results.
zkStudyClub - LatticeFold: A Lattice-based Folding Scheme and its Application...Alex Pruden
Folding is a recent technique for building efficient recursive SNARKs. Several elegant folding protocols have been proposed, such as Nova, Supernova, Hypernova, Protostar, and others. However, all of them rely on an additively homomorphic commitment scheme based on discrete log, and are therefore not post-quantum secure. In this work we present LatticeFold, the first lattice-based folding protocol based on the Module SIS problem. This folding protocol naturally leads to an efficient recursive lattice-based SNARK and an efficient PCD scheme. LatticeFold supports folding low-degree relations, such as R1CS, as well as high-degree relations, such as CCS. The key challenge is to construct a secure folding protocol that works with the Ajtai commitment scheme. The difficulty, is ensuring that extracted witnesses are low norm through many rounds of folding. We present a novel technique using the sumcheck protocol to ensure that extracted witnesses are always low norm no matter how many rounds of folding are used. Our evaluation of the final proof system suggests that it is as performant as Hypernova, while providing post-quantum security.
Paper Link: https://eprint.iacr.org/2024/257
Introduction of Cybersecurity with OSS at Code Europe 2024Hiroshi SHIBATA
I develop the Ruby programming language, RubyGems, and Bundler, which are package managers for Ruby. Today, I will introduce how to enhance the security of your application using open-source software (OSS) examples from Ruby and RubyGems.
The first topic is CVE (Common Vulnerabilities and Exposures). I have published CVEs many times. But what exactly is a CVE? I'll provide a basic understanding of CVEs and explain how to detect and handle vulnerabilities in OSS.
Next, let's discuss package managers. Package managers play a critical role in the OSS ecosystem. I'll explain how to manage library dependencies in your application.
I'll share insights into how the Ruby and RubyGems core team works to keep our ecosystem safe. By the end of this talk, you'll have a better understanding of how to safeguard your code.
For the full video of this presentation, please visit: https://www.edge-ai-vision.com/2024/06/how-axelera-ai-uses-digital-compute-in-memory-to-deliver-fast-and-energy-efficient-computer-vision-a-presentation-from-axelera-ai/
Bram Verhoef, Head of Machine Learning at Axelera AI, presents the “How Axelera AI Uses Digital Compute-in-memory to Deliver Fast and Energy-efficient Computer Vision” tutorial at the May 2024 Embedded Vision Summit.
As artificial intelligence inference transitions from cloud environments to edge locations, computer vision applications achieve heightened responsiveness, reliability and privacy. This migration, however, introduces the challenge of operating within the stringent confines of resource constraints typical at the edge, including small form factors, low energy budgets and diminished memory and computational capacities. Axelera AI addresses these challenges through an innovative approach of performing digital computations within memory itself. This technique facilitates the realization of high-performance, energy-efficient and cost-effective computer vision capabilities at the thin and thick edge, extending the frontier of what is achievable with current technologies.
In this presentation, Verhoef unveils his company’s pioneering chip technology and demonstrates its capacity to deliver exceptional frames-per-second performance across a range of standard computer vision networks typical of applications in security, surveillance and the industrial sector. This shows that advanced computer vision can be accessible and efficient, even at the very edge of our technological ecosystem.
[OReilly Superstream] Occupy the Space: A grassroots guide to engineering (an...Jason Yip
The typical problem in product engineering is not bad strategy, so much as “no strategy”. This leads to confusion, lack of motivation, and incoherent action. The next time you look for a strategy and find an empty space, instead of waiting for it to be filled, I will show you how to fill it in yourself. If you’re wrong, it forces a correction. If you’re right, it helps create focus. I’ll share how I’ve approached this in the past, both what works and lessons for what didn’t work so well.
Skybuffer SAM4U tool for SAP license adoptionTatiana Kojar
Manage and optimize your license adoption and consumption with SAM4U, an SAP free customer software asset management tool.
SAM4U, an SAP complimentary software asset management tool for customers, delivers a detailed and well-structured overview of license inventory and usage with a user-friendly interface. We offer a hosted, cost-effective, and performance-optimized SAM4U setup in the Skybuffer Cloud environment. You retain ownership of the system and data, while we manage the ABAP 7.58 infrastructure, ensuring fixed Total Cost of Ownership (TCO) and exceptional services through the SAP Fiori interface.
Driving Business Innovation: Latest Generative AI Advancements & Success StorySafe Software
Are you ready to revolutionize how you handle data? Join us for a webinar where we’ll bring you up to speed with the latest advancements in Generative AI technology and discover how leveraging FME with tools from giants like Google Gemini, Amazon, and Microsoft OpenAI can supercharge your workflow efficiency.
During the hour, we’ll take you through:
Guest Speaker Segment with Hannah Barrington: Dive into the world of dynamic real estate marketing with Hannah, the Marketing Manager at Workspace Group. Hear firsthand how their team generates engaging descriptions for thousands of office units by integrating diverse data sources—from PDF floorplans to web pages—using FME transformers, like OpenAIVisionConnector and AnthropicVisionConnector. This use case will show you how GenAI can streamline content creation for marketing across the board.
Ollama Use Case: Learn how Scenario Specialist Dmitri Bagh has utilized Ollama within FME to input data, create custom models, and enhance security protocols. This segment will include demos to illustrate the full capabilities of FME in AI-driven processes.
Custom AI Models: Discover how to leverage FME to build personalized AI models using your data. Whether it’s populating a model with local data for added security or integrating public AI tools, find out how FME facilitates a versatile and secure approach to AI.
We’ll wrap up with a live Q&A session where you can engage with our experts on your specific use cases, and learn more about optimizing your data workflows with AI.
This webinar is ideal for professionals seeking to harness the power of AI within their data management systems while ensuring high levels of customization and security. Whether you're a novice or an expert, gain actionable insights and strategies to elevate your data processes. Join us to see how FME and AI can revolutionize how you work with data!
Sandra: welcome to our presentation: We are Group No. 5 - Theatre of Retail.
Sandra: wide area of digital trends within retail.
research convinced us that trends in mobile payment
was most relevant, and would impact the retail industry the most.
Sandra: read agenda. Because of time constraints we can only scratch the surface of the different payment trends.
Sandra: the weaknesses of traditional payment types obvious. And the role of mobile changes day by day. Daniel will give you an example.
Daniel: What would you rather loose your mobile, or your wallet? If you rather lose your
wallet please stand up. (Count the number of standing people and figure out the majority) (Ask why to the people standing up) Mikkel talks about payment situations.
Mikkel: Our research showed that there is a technology for each type of payment situation. We chose to tell you about a few of them. The main benefit for all of them is that they are
Easy, fast, secure. Show movie.
Mikkel: e.g. Catching the train. wireless, no transaction, validation, small amount. Works within seconds.
Mikkel: e.g. Catching the train. wireless, no transaction, validation, small amount. Works within seconds.
Mikkel: Another payment is splitting bill.. let’s say I bought a pizza, and you are hungry?
Bjørn how would we usually fix that? Bjørn: Problems: netbank transfers, loong account numbers, easy to forget, hard to remind?
Bjørn: Wrap up give word to Jesper..
So Jesper what can you tell us about App Based payments?..
Say Bob here wants to buy a new t-shirt, and its really complicated and slow for him to fill out the credit card information into a web page...
Mobile web payments (WAP)
so the solution is the one button purchase throughout an application. But one thing you gotta have in mind when you use these kind of payment methods is that, trust the company that you give your payment information to, check them up and see if its a serious company before you sign up and buy stuff, so you really get what you pay for. These payment methods uses WAP (Wireless Application Protocol) as underlying technology, basically an application is used in a mobile device to make a payment. In other words you just press one button to make a purchase, for example app-store or itunes. You only need to add your personal information once. Borna what do you think? (say it joyful, happy, relaxed and funny)
Borna: Somtimes Bob likes to have his lights turned on, every time
he turns it on it will be added to his monthly bill. It would be annoying for him
to pay everytime. This is called DOB (Direct operator billing) and is often used
for gas, road pricing etc.
Now Björn will share some of our research with you.
Björn (Admiralen, Midday, Weekday, housewifes & elderly.)
Public opinion matters, “Cash Kortet”
Björn: Those who are too old.
Björn: those who dares..
Björn: those who don’t
Björn: Those who can’t.
Björn: those who tries
Now Borna is gonna talk about the consequences..
Borna: The costumers will get a smarter, faster and more secure payment technology that makes the everyday life easier.
Retailers can reduce cost on staff and transactions.
Society will aslo benefit as it will improve overall public productivity.
A potential drawback is that the consumers might feel that they’re personal integrity is under attack - retailers might  access personal information about their shopping behaviour.
Sandra, what can you say about the future..?
Borna: The costumers will get a smarter, faster and more secure payment technology that makes the everyday life easier.
Retailers can reduce cost on staff and transactions.
Society will aslo benefit as it will improve overall public productivity.
A potential drawback is that the consumers might feel that they’re personal integrity is under attack - retailers might  access personal information about their shopping behaviour.
Sandra, what can you say about the future..?
Borna: The costumers will get a smarter, faster and more secure payment technology that makes the everyday life easier.
Retailers can reduce cost on staff and transactions.
Society will aslo benefit as it will improve overall public productivity.
A potential drawback is that the consumers might feel that they’re personal integrity is under attack - retailers might  access personal information about their shopping behaviour.
Sandra, what can you say about the future..?
Sandra: We found some indications that most future technologies would be RFID based, such as...
Example w. Cash Kortet - Died
Our research showed that RFID is a potential future trend..
Sandra: RFID Chip implant...
3 out of 6 in our group would want an RFID chip implant.
Imagine all the benefit, we got screws in our bodys anyways.
Mikkel: Durring a group meeting, we had an idea how we could contribute with our acquired knowledge in this field?
But first we have to do a small survey..
Mikkel: All who paid for every single item, please stand up.
Mikkel: let’s make a smarter payment system that will fix the problem. The technology that we propose is based on paypal bump.
Mikkel: How could we contribute, with our acquired knowledge in this field?